A short presentation introducing the concept of social media for SMBs. Presented at Microsoft Indonesia office for StartupBisnis' event in December 2012.
1. IN 2011,
stephanie wiriahardja • @stephawie • december 2012
2. IN 2011,
SMALL BUSINESSES MADE
UP 98% OF ALL BUSINESSES
IN BRITISH COLUMBIA
stephanie wiriahardja • @stephawie • december 2012
3. ACCORDING TO VERTICAL RESPONSE
IN Q3 OF 2012,
43%
spend 6+ hours an increase of 66%
on social media from last year.
70 %
of SMBs are on
90%
of SMBs are on
Twitter Facebook
stephanie wiriahardja • @stephawie • december 2012
4. OBJECTIVE
TO INCREASE THE NUMBER
OF SALES THROUGH
SOCIAL MEDIA
stephanie wiriahardja • @stephawie • december 2012
8. $35
on promoted ads
targeting all of Canada
for this campaign
Liked
720x in 3 days
stephanie wiriahardja • @stephawie • december 2012
9. Set up your dashboard Track all mentions
Be everywhere Be a source
stephanie wiriahardja • @stephawie • december 2012
10. social media is
NOT A SPRINT,
IT'S A MARATHON.
stephanie wiriahardja • @stephawie • december 2012
11. Stephanie Wiriahardja
• Community Celebratoire of HootSuite
• Top 7 Nominee “Must Follow 2013”
for Social Media Awards
• Startup Weekend Vancouver 2012
and Lean Startup 2012 Mentor
<place Stephanie here>
stephanie wiriahardja • @stephawie • december 2012