1. #HootUpJKT
Learning & Sharing about HootSuite and Soc Med

2. Stephanie Wiriahardja
<place Stephanie here>
Community Celebratoire
@HootSuite_ID | @HootClub | @HootUp | @stephawie

3. Timeline
Celebratoire-ing
# of indonesian users
#HootUpJKT
my love for HootSuite #HootUpBDG
Interview Hired as Full Time
Growth
Actively using
HootSuite
Official intern
Top HootSuite
Cute owls?
20 Sign me up!
is local?!
2011
2010
2012
July
August
September
October
December
February
May

4. Timeline
Celebratoire-ing
# of indonesian users
#HootUpJKT
my love for HootSuite
#HootUpBDG
Interview Hired as Full Time
Growth
Top
Actively using 10
HootSuite
Official intern
Top HootSuite
Cute owls?
20 Sign me up!
is local?!
2011
2010
2012
July
August
September
October
December
February
May

5. Timeline
Celebratoire-ing
Top
# of indonesian users 6
#HootUpJKT
my love for HootSuite
#HootUpBDG
Interview Hired as Full Time
Growth
Top
Actively using 10
HootSuite
Official intern
Top HootSuite
Cute owls?
20 Sign me up!
is local?!
2011
2010
2012
July
August
September
October
December
February
May

6. Timeline
Celebratoire-ing
Top
# of indonesian users 6
#HootUpJKT
my love for HootSuite
#HootUpBDG
Interview Hired as Full Time
Actively using
Top
10
Growth
3
million users
HootSuite
Official intern
Top HootSuite
Cute owls?
20 Sign me up!
is local?!
2011
2010
2012
July
August
September
October
December
February
May

7. Timeline
Top
Celebratoire-ing
3
Top
# of indonesian users 6
#HootUpJKT
my love for HootSuite
#HootUpBDG
Interview Hired as Full Time
Actively using
Top
10
Growth
3
million users
HootSuite
Official intern
Top HootSuite
Cute owls?
20 Sign me up!
is local?!
2011
2010
2012
July
August
September
October
December
February
May

8. Timeline
Top
Celebratoire-ing
3
Top
6
4
# of indonesian users
#HootUpJKT
my love for HootSuite
#HootUpBDG
million users
Interview Hired as Full Time
Actively using
Top
10
Growth
3
million users
HootSuite
Official intern
Top HootSuite
Cute owls?
20 Sign me up!
is local?!
2011
2010
2012
July
August
September
October
December
February
May

9. Awesomeness
Media
Total media mentions: Case studies Info sheets
English 10 10
3500+ HootSuite allows you to manage all your social
Translated 24 23 networks in one dashboard. It has announced as:
Alexa Top 200 Global Site & 100 US Site
Culture
Exclusive Twitter launch partner for Promoted Products
HootUps
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hoot
hoot hoot
hoot
hoot
hoot
hoot
hoot
57 hoot
Member of the Facebook Preferred Developer
hoot hoot
hoot
1 of 4 LinkedIn’s Certified Developer
hoot hoothoot
hoot hoot o
h ot
hoot
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hoot oot
hoot
hoot
hoot
hoot
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hoot ot
ho
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Key social network integration & apps
Facebook, Twitter, LInkedIn, YouTube, Flickr,
Visits Tumblr, MailChimp, InboxQ, and more coming up!
35m US
Alexa 28m Japan
worldwide
site visits 105,785,440
216
up 103 ranks
site page views
blog visits 1,096,520
212,925,634
from 2010.

10. Global Brands

11. Local Brands
@SCTV_ @GadisMagz @AirAsiaID @atamerica @WomanBizLife
d
@wwwdetikcom @kapanlagicom @jogjaupdate @XLcare @ciputraway @plasadotcom
@seputarevent @kerjakreatif @AdaDiskon

12. Topics Today
Engagement
Measurement
Immediacy

13. Engagement
Tips from Amber Mac
CTV Host, Bestselling author of Power Friending, Blogger for
FastCompany, Podcaster at Twit.tv & CommandN
one
Act Authenticly
four
Tell Stories
seven
Listen Well
nine
Go Mobile
two
Make Time
five
Plan Ahead
eight
Create a Social
ten
Have Fun
Media Policy
three
Be Consistent
six
Embrace Criticism
(Power Friending, Amber Mac)

14. Engagement
What does engagement
mean to you (personally)
and what does it mean to
your boss?

15. Engagement
What are some of your
favourite features that
help you engage with your
target market/audience?

16. Engagement
What are some of the
roadblocks you often
encounter?

17. Engagement
Are there any local brands
that utilize Instagram to
maximize their marketing
campaigns? Why/why not?

18. Engagement
What are some local brands
that have successfully
“supercharge” their fan
engagement online?

19. Engagement
Share 1 secret to your
success in engaging your
target market.

20. Measurement
What is KPI and what does
it mean in the context of
social media?

21. Measurement
What can be measured in
social media? How do you
determine the success of a
campaign?

22. Measurement
What are the key data/info
that you look for when
creating a report?

23. Measurement
What tool/site do you use
to create your analytics
report? Why?

24. Passive
problem

25. Passive
solved

26. Active
solved
problem

27. Active
Top
3
solved
solved?

28. 10 mil
To reach 10 million users...
Telephone 91 years
Television
Cell Phones
Facebook
Twitter
Google +

29. 10 mil
To reach 10 million users...
Telephone 91 years
Television 21 years
Cell Phones
Facebook
Twitter
Google +

30. 10 mil
To reach 10 million users...
Telephone 91 years
Television 21 years
Cell Phones 17 years
Facebook
Twitter
Google +

31. 10 mil
To reach 10 million users...
Telephone 91 years
Television 21 years
Cell Phones 17 years
Facebook 852 days
Twitter
Google +

32. 10 mil
To reach 10 million users...
Telephone 91 years
Television 21 years
Cell Phones 17 years
Facebook 852 days
Twitter 780 day
Google +

33. 10 mil
To reach 10 million users...
Telephone 91 years
Television 21 years
Cell Phones 17 years
Facebook 852 days
Twitter 780 days
Google + 16 days

34. Tips & Tricks
“ they’ll lift you up ”
When you lift people up,
Shift from “How can we sell you” to “How can we help you?”
If you help people with their smaller issues, many will look to you for
their bigger issues
(Proven Social Media Strategies To Rapidly Grow Your Business, Mike Stelzner)

35. Immediacy
What’s next? How do we
facilitate this shift?

36. Immediacy
Will we ever be back to the
“normal*” era again?
What is normal now?
*No phones while eating, no replying to tweets in the weekend,
calling instead of sending a FB birthday message.

37. Resources
feedback.hootsuite.com
translate.hootsuite.com/id
hootsuite.com/affiliate
For media inquiries: media@hootsuite.com
or fill up the form from blog.hootsuite.com/media
@HootSuite_help @HootSuite_ID

38. HootClub