1. The document introduces Samsung's AR Emoji SDK, which allows developers to integrate personalized 3D AR avatars into games and apps. 2. It provides information on publishing AR Emoji-enabled games to Samsung's Galaxy Store and promoting them. 3. Technical details are given on setting up AR Emoji integration in a Unity project using the SDK and loading AR avatars created on Samsung devices.

1. 1Samsung proprietary and confidential
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Bo Huang: Game Developer Relations / Sr. Engineer
Eric Kim: Game Partnership
Victor Santos: SIDIA (Samsung Brazil R&D Lab)
Introduction to Samsung AR
Emoji SDK

2. 2Samsung proprietary and confidential
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3. 3Samsung proprietary and confidential
Galaxy Store on every device
Galaxy Store Camera Filter /
Sticker
Photo Editor
Sticker
Font Setting Edge Panel DeX Mode Watch
emojisdk.dev@samsung.com

4. 4Samsung proprietary and confidential
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Galaxy Store enabled devices in the US
700 million devices in 188 countries
80 Million
emojisdk.dev@samsung.com

5. 5Samsung proprietary and confidential
A Highly Engaged Audience
Total Monthly
Impressions USA
(Themes + Apps)
Monthly Active Users
USA
Monthly
Downloads USA
100M 35M(200M Globally)
23M(350M Globally)
Engaged Users, Looking For Something New
emojisdk.dev@samsung.com

6. 6Samsung proprietary and confidential
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Samsung proprietary and confidential
All- Around On-Device Promotion Opportunities
Bixby Home Samsung Pay Samsung
Internet Browser
Game Launcher
Top Banner
Galaxy Store
Top Banner
Push Notification by
Country or Device
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7. 7Samsung proprietary and confidential
Game Launcher
• Unique Service dedicated solely to Games
• High Mobile Game Discoverability
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8. 8Samsung proprietary and confidential
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Galaxy Store
• The Galaxy Store is the ideal place to release your AR Emoji enabled games.
• Set up Galaxy Store publisher account: seller.samsungapps.com
• Publish, and get promoted!
emojisdk.dev@samsung.com

9. 9Samsung proprietary and confidential
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• Create your personalized 3D AR avatar on Samsung Galaxy
device
• Animate AR Emojis easily using export from Adobe
Mixamo
• Integrate into games & applications with the AR Emoji SDK
using Unity
emojisdk.dev@samsung.com

10. 10Samsung proprietary and confidential
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• On S10/Note 10, open the Camera app, create AR
Emoji
• Touch the AR Emoji button on top of the screen,
and follow instructions
• This saves AR Emoji in . glTF format into special
directories on phone
emojisdk.dev@samsung.com

11. 11Samsung proprietary and confidential
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AR Emoji SDK using Unity
System Requirements
• AR Emoji capable Samsung phone (S10, Note 10, 10+, S9 etc..)
• Unity 2018
emojisdk.dev@samsung.com

12. 12Samsung proprietary and confidential
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• Change to Android build
• Open and install Unity package
• Set up proper package name
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13. 13Samsung proprietary and confidential
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• Connect to the AR Emoji system:
OnClickConnect();
• Get list of names of available AR Emojis
OnClickGetList();
This populars a
string[] pkgList;
emojisdk.dev@samsung.com

14. 14Samsung proprietary and confidential
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• Load the actual AR Emoji Avatar:
OnClickGetFile();
OnClickLoadModel();
• This loads the i-th AR Emoji on your device as an actual 3D GameObject
emojisdk.dev@samsung.com

15. 15Samsung proprietary and confidential
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OnClickGetPreview();
OnClickLoadPreview():
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16. 16Samsung proprietary and confidential
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• Remember: AR Emoji only reside on device.
• On PC, they are simulated with a default avatar
• Notice the
#if UNITY_EDITOR
#if UNITY_ANDROID
controls loading correct Emoji path on Android
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17. 17Samsung proprietary and confidential
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emojisdk.dev@samsung.com

18. 18Samsung proprietary and confidential
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Create a new Unity project
Import AssetGenerator package
Launch SampleScene.unity
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19. 19Samsung proprietary and confidential
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Simple way is with Mixamo
Download any model from Mixamo ( choose skin + rig)
emojisdk.dev@samsung.com

20. 20Samsung proprietary and confidential
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MIXAMO
emojisdk.dev@samsung.com

21. 21Samsung proprietary and confidential
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Launch SampleScene.unity
Click the 'FBX to glTF' button to select the .fbx you just downloaded
This will convert the FBX to a glTF.
Launch SampleScene.unity
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22. 22Samsung proprietary and confidential
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emojisdk.dev@samsung.com

23. 23Samsung proprietary and confidential
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24. 24Samsung proprietary and confidential
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25. 25Samsung proprietary and confidential
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At runtime, call
GetComponentInChildren<Animation>()
on loaded AREmoji
Set the previously generated .anim to this Animation
emojisdk.dev@samsung.com

26. 26Samsung proprietary and confidential
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27. 27Samsung proprietary and confidential
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Game ideas?
1. Emoji Pie toss – Smash pies or other food upgrades on your
friend’s emoji faces
2. Baseball toss to hit a target to dunk an Emoji (carnival games)
3. Stunt man Emoji – Fire an Emoji with a stunt man helmet into
your choice at objects with a cannon.
4. Kick the Emoji
5. Emoji Texas Holdem or Poker
6. Emoji boxing/fighting
7. First person shooter, main yourself as the hero!
None of these games have been made with Emojis.
Go for it.
And more! Be creative!
emojisdk.dev@samsung.com

28. 28Samsung proprietary and confidential
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Interested in private beta access?
Then talk to us!
We are looking for a few good partners to work with us
for the full release of the SDK later this year.
We will give you private access, with the possibility of
being showcased during our Samsung Developer
Conference (SDC) in Oct 2019.
emojisdk.dev@samsung.com

29. 29Samsung proprietary and confidential
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Please email us for more updates:
emojisdk.dev@Samsung.com
To Enter into the Drawing on 9/10, please make sure to add the
subject line: PAX
Make sure to join us during evening reception
Thank you!bo.huang@samsung.com
ericcho.kim@samsung.com