Introduction to blogging
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This document provides guidance on starting a blog, including defining the blog's niche and voice, adopting a conversational writing style, and using effective formatting techniques. It recommends bloggers find a distinct sub-niche, encourage comments and interaction, and write concisely in 250-300 words while checking for errors. Students are assigned to develop a blog related to their field of study and post weekly, sharing their work and commenting on classmates' blogs.
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or
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Introduction to blogging
- 1. Introduction to Blogging ESL 434 Writing for Publication
- 2. Defining Your Blog What is your niche? What are other bloggers in this niche posting? How can your blog stand out from the crowd?
- 3. Defining Your Blog Find your sub-niche Have a distinct voice Try a different genre of post
- 4. Blog/Web Writing Style Be conversational Blog ≠ research paper Be interactive Link to other relevant blogs and sites Encourage and reply to comments
- 5. Blog/Web Writing Style Be concise 250-300 words Be careful Check spelling and grammar Check your facts Wait before publishing emotional or controversial posts
- 6. Blog/Web Formatting Format for scanning 84% of people do not read every word online — they look for key words to identify useful content
- 7. Blog/Web Formatting Short paragraphs Lists Formatting important points Subheadings Pictures
- 8. Your Blog Assignment Develop a blog concept related to your major field Set up the blog on SCAD, Blogger.com, or elsewhere Post once a week (or more) Share your posts in the Facebook group Comment on your classmates’ posts