Inspire 2012 - Lollapalooza

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The document discusses convergence in technology and the role of data. It notes that technology is evolving rapidly and various technologies are converging, with a focus on how data can help chart a course to the future by powering personalized experiences in a way that puts technology and consumers in harmony.

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© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

design vs
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© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

convenience
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© 2012 Digital Generation Inc. All rights reserved.

comfortable
consumer
© 2012 Digital Generation Inc. All rights reserved.

cold concepts

© 2012 Digital Generation Inc. All rights reserved.

warm & inviting

© 2012 Digital Generation Inc. All rights reserved.

connected
internet of things

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© 2012 Digital Generation Inc. All rights reserved.

technology
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© 2012 Digital Generation Inc. All rights reserved.

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Personalized

© 2012 Digital Generation Inc. All rights reserved.

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© 2012 Digital Generation Inc. All rights reserved.

moving on up
© 2012 Digital Generation Inc. All rights reserved.

convergence

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© 2012 Digital Generation Inc. All rights reserved.

focus
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© 2012 Digital Generation Inc. All rights reserved.

chart a course to

future
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© 2012 Digital Generation Inc. All rights reserved.

tech in
harmony

© 2012 Digital Generation Inc. All rights reserved.

convergence, data &
the role of technology

© 2012 Digital Generation Inc. All rights reserved.

Slides presented by Sam McElvie (Mobile Commons) and James Servino (HRC) at the September 2013 meetup of the 501TechNYC/Tech for Good group. Text messaging isn't just for fundraising anymore. With new technology allowing for everything from responsive mapping and call routing by location, to integration with customer relationship management software and acquiring large donors, it's one of the best ways to activate your base. Come ready to share ideas and find out ways you can easily use text messaging to accomplish your mission and engage your audience and those you serve. We discussed: * Strategies for using SMS for fundraising * Strategies for using SMS for two-way engagement that moves people up the ladder of engagement * New Trends in text messaging use cases and advocacy phone calls

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Talk at LBi "What's next in UX design",February 2012 In the past designers made products useful, usable and delightful. If we adhered to these principles we believed products would sell. The business factors were mostly external to the product. Now the business model is an integral requirement that shapes digital design. The consumer electronic products we used to own were the embodiment of access to entertainment, personal media and communication. The past decade witnessed the demise of products we own to the explosion of services, enabled by the internet, we use. Value perceptions are shifting from ownership towards seamless accessibility and habitual choice. Technology convergence affords ever new interactions between context, content and social relationships and consequently value perceptions are in perpetual flux. We've become aware, in retrospect, that business models driven by the internet and reacting to this flux seem to follow evolutionary tendencies. - A look at a brief history of business models on the internet affected by evolutionary forces. - Is it all about the survival of the fittest? And are there successful niche opportunities? - Although evolution is inherently non-deterministic it doesn't harm to ask the question: what lies ahead and where are we going? Can products and services be designed to become more adaptive to evolutionary requirements?

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