SlideShare a Scribd company logo
Social Strategies that Really
Generate New Customers
April 22nd 2015
Meet The Panelists
Dana DiTomaso
Kickpoint.ca
Chris Marentis
Surefiresocial.com
Cami Bird
Localvox.com
Hosts & Help
Myles Anderson
Brightlocal.com
Colan Nielsen
Imprezziomarketing.com
Linda Buquet
Localsearchforum.com
Jenny Glendenning
Imprezziomarketing.com
 True Value of Social for Local Businesses
 Engage or Get Out
 The Perfect Social Media Strategy
 Setting the Right Objectives
 Choosing the Right Content & Platforms
 Delivering New Customers through Social Media
 Targets, Measurement & Adaption
Agenda / Topics
 Use ‘Question’ box to pose Q&As
 Links & resources in Chat box
 Webinar is being recorded
 Slidedeck on slideshare.net
 Round-up Email on Friday
 Hashtag = #insidelocal
House keeping…
Effectiveness of Social Media
for Businesses
Source: Local SEO Industry Survey 2014
Poll 1
How great is demand/interest
in social by your clients?
True Value of Social for
Local Businesses
Engage or Get Out
Poll 2
Do you have a tried &
tested social strategy?
The Perfect Social
Media Strategy
Poll 3
Which Social Platform delivers
best ROI for your clients?
Delivering New
Customers Through
Social Media
Choosing the Right
Content & Platforms
Hidden Gems
Thanks to our Panelists!
Dana DiTomaso
Kickpoint.ca
Chris Marentis
Surefiresocial.com
Cami Bird
Localvox.com
Thanks to Linda, Jenny & Colan!
Colan Nielsen
Imprezziomarketing.com
Linda Buquet
Localsearchforum.com
Jenny Glendenning
Imprezziomarketing.com
Upcoming Webinars
DATE TIME TITLE PANELISTS
April 29th 2pm EDT Making Reviews & Reputation
Work for Local Businesses
Thomas Ballantyne
Phil Rozek
Aaron Weiche
Don Campbell
May 20th 2pm EDT Understanding Mobile SERPs &
User Behaviour
Max Minzer
Bill Hartzer
Aaron Weiche
May 27th 2pm EDT Best Tactics to help you Rank
Outside your Local Area
Andrew Shotland
Joy Hawkins
See More: Brightlocal.com/insidelocal
Making Reviews & Reputation
Work for Local Businesses
Thomas Ballantyne
Bulwarkpestcontrol.com
Phil Rozek
Localvisibilitysystem.com
Aaron Weiche
Spydertrap.com
April 29th 2pm EDT / 11am PDT
bit.ly/reviews_reputation
Don Campbell
Expand2web.com
Thanks for watching!

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InsideLocal: Social strategies that really generate new customers

  • 1. Social Strategies that Really Generate New Customers April 22nd 2015
  • 2. Meet The Panelists Dana DiTomaso Kickpoint.ca Chris Marentis Surefiresocial.com Cami Bird Localvox.com
  • 3. Hosts & Help Myles Anderson Brightlocal.com Colan Nielsen Imprezziomarketing.com Linda Buquet Localsearchforum.com Jenny Glendenning Imprezziomarketing.com
  • 4.  True Value of Social for Local Businesses  Engage or Get Out  The Perfect Social Media Strategy  Setting the Right Objectives  Choosing the Right Content & Platforms  Delivering New Customers through Social Media  Targets, Measurement & Adaption Agenda / Topics
  • 5.  Use ‘Question’ box to pose Q&As  Links & resources in Chat box  Webinar is being recorded  Slidedeck on slideshare.net  Round-up Email on Friday  Hashtag = #insidelocal House keeping…
  • 6. Effectiveness of Social Media for Businesses Source: Local SEO Industry Survey 2014
  • 7. Poll 1 How great is demand/interest in social by your clients?
  • 8. True Value of Social for Local Businesses
  • 10. Poll 2 Do you have a tried & tested social strategy?
  • 12. Poll 3 Which Social Platform delivers best ROI for your clients?
  • 16. Thanks to our Panelists! Dana DiTomaso Kickpoint.ca Chris Marentis Surefiresocial.com Cami Bird Localvox.com
  • 17. Thanks to Linda, Jenny & Colan! Colan Nielsen Imprezziomarketing.com Linda Buquet Localsearchforum.com Jenny Glendenning Imprezziomarketing.com
  • 18. Upcoming Webinars DATE TIME TITLE PANELISTS April 29th 2pm EDT Making Reviews & Reputation Work for Local Businesses Thomas Ballantyne Phil Rozek Aaron Weiche Don Campbell May 20th 2pm EDT Understanding Mobile SERPs & User Behaviour Max Minzer Bill Hartzer Aaron Weiche May 27th 2pm EDT Best Tactics to help you Rank Outside your Local Area Andrew Shotland Joy Hawkins See More: Brightlocal.com/insidelocal
  • 19. Making Reviews & Reputation Work for Local Businesses Thomas Ballantyne Bulwarkpestcontrol.com Phil Rozek Localvisibilitysystem.com Aaron Weiche Spydertrap.com April 29th 2pm EDT / 11am PDT bit.ly/reviews_reputation Don Campbell Expand2web.com