Dinosaur's did not adapt with their environment John Lewis being a cooperative model , can see everywhere and take action, but not everyone can be a cooperative Sports Direct builds stake in Debenhams with £33m share purchase Opposites-attract-Primark-open-concessions--Selfridges So every business must adapt to its customer environment must see itself from every angle Changing the business model is the first step for survival which is profitable and sustainable

1. Innovation has a colour
Could your goal be, to make more money using Innovation…………….
……like Coca Cola turning Green after 125 yrs. with envy
Change

2. Happy New Year and compliments
…… Of the season
Top 3 Predictions for 2015
• 1st is You don’t change with a plan in place then market will change
you forever ! Tesco Model of no change only growth …43 stores to be
closed ..
• 2nd Microsoft and Salesforce will take a dominant share of the cloud-
based business intelligence, know thy customer more than your family
• 3rd Internet of Things Gets Real for B2B Revolution
– One of the hottest “inventions” debuted at the 2014 Consumer
Electronic Show (CES) was IoT toothbrush, enabling parents to see how
long their children brushed. The number and variety of devices that will
comprise the IoT is staggering and growing, everything from the Fitbit
and Apple Watch to even the most economical car
– However, the real opportunity for IoT in 2015 will be in Smart Patient
Rooms, Smart Cities, Aging in Place technologies, innovations around
supervisory control and data acquisition (SCADA), smart meter reading,
and even the reinvention of traditional workflows.
Where will your product/service fit in with new market dynamics

3. Does Innovation add value?
• Value is created , not added according to Dr
Arshi Ilyas of Innovation business ltd, Glasgow
based innovation Consultancy.
• This value creation comes from out of the box
thinking by challenging , what we hold dear ..
• Innovation is a constant process . Formulas of
yesterday are going to be the exact reason for the
demise ..ask safeway, Nokia ,Akai , Bush
• Todays Business model age is 3 yrs , change or die

4. Yesterdays Investment Todays Liability
• After spending hundreds of millions creating recognition for
Cellnet, BT had to abandoned the trademark, writing off
the investment and buying a nice, new shiny trademark
instead..
• Phones4u sold to liquidators after not taking action in
changing business model
• Safeway bought by Morrison , same thing but profitable
• Somerfield consolidated demise
• Nokia ,Akai ,Bush : technology victim of blue sky research
and not listening to market changes
• What everyone wants retails fashion , fashion changes
everyday , vast warehouse can not hold the change quicker

5. What went wrong and what can
We learn from Dinosaurs
• Dinosaur's did not adapt with their environment
• John Lewis being a cooperative model , can see
everywhere and take action, but not everyone can be a
cooperative
• Sports Direct builds stake in Debenhams with £33m share
purchase
• Opposites-attract-Primark-open-concessions--Selfridges
• So every business must adapt to its customer environment
must see itself from every angle
• Changing the business model is the first step for survival
which is profitable and sustainable

6. Industry trends and challenges New Business Models ?
Not surprisingly, the industries that were expected to be the most active in
terms of M&A are those that are undergoing the most transformation
Q: Which industries do you think will be the most
active in M&A in 2015?
Respondents predict that the most active industry
will be healthcare related (84 percent). Other
industries that were expected to dominate deal
making include technology/media/telecom (62
percent), energy, oil & gas (36 percent), and
consumer markets (3 4 percent).
Ref:According to Mergermarket, for the first three quarters of 2014, deals were dominated by energy, mining and
utilities, consumer markets, industrials and chemicals, financial services, and technology

7. Game Changer
• If you are not a game changer, then your
competition will change your market ….Game
over
• If you don’t plan your future customer
acquisition strategy then your customer will
be acquired by your competitor whom you
don’t even know yet !

8. Chameleon is constantly changing its colour according to its emotions, light and
temperature. In the cool morning, chameleons warm up at the sun, taking a black coat
that adsorbs easier sun heat, besides flattening their flanks. During the night, the
chameleons turn whitish, faded. In strong light, chameleons turn brownish. At 25o C
they adopt a green colour, while at 10o C, their colour turns gray

9. Learning from a Chameleon
• Chameleons adapt to changes surrounding them.
chameleons do change colour based on temperature, light, and
mood. As a chameleon grows warmer, for example, its colours
become brighter and more distinct.
• Business application: Market Success is about positioning, so is the
survival of the chameleon
• Chameleons can focus on two things at once.
A chameleon’s eyes move independently of one another, allowing it
the peculiar ability to watch two things simultaneously… without
moving its head. What’s more, each eye has a horizontal radius of 180
degrees and vertical radius of 90 degrees, and can see in three
dimensions.
• Business application: Customer and Competition
• Chameleons strike quickly and with pinpoint control.
A chameleon’s sticky tongue is a marvellous thing. Roughly the length
of the creature’s body and tail combined, it can extend and retract in
just a fraction of a second, with deadly accuracy and control.
• Business application: Timing to attack is the biggest strength to
control when opportunities arise.

10. Rethinking your industry logic: Cross Industry
Business Model Innovation
• Timing is everything , Rest are just processes
• Could you learn from Ikea and outsource
some core activities to your customers?
• Could you learn from Gillette and their “razor
and blade” model?
• Could you learn from the newspaper industry
with their subscription model that makes
customer pay you in advance before they get
the product?

11. What we do is simple
• We do it together, more fun , proof is in the pudding
• Innovation Business provides an Business model Audit
• Innovation business will suggest a new business model
for the current business
• Innovation business will create ownership of the new
business with the board and manage stakeholders
• 30 days promise or Your Money Back
• Future proof for 2 yrs.
• Based on generating more profits , more money ,more
innovation.

12. Q&A
Only by Question we Learn …
• Please question me about your business model , my
10 Minutes are yours ! Stimulated ? Piz text date and
time to Dr Arshi Ilyas on 00447960162115
• Energised ?your comments are the most valuable
change… I bring to myself and the process of
innovation :info@innovationbusiness.co.uk
Subject Meet me for Business model Innovation
LinkedIn :
https://www.linkedin.com/profile/view?id=4785356&tr
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