The document outlines Ceara Barker's initial ideas for an indie/hipster music magazine targeted at 15-30 year olds. The magazine would be called "Check" and feature articles on band interviews, gig reviews, music recommendations, and photos of indie bands and concerts. Ceara provides examples of magazine layouts, color schemes, and pricing ideas. She asks readers to fill out a feedback survey to help refine her magazine concept.

1. Ceara Barker

2. Audience Profile.

3. Sub-
culture.
 The sub-culture for my magazine is
indie/hipster.
 This would ideally target a mainstream
audience.
 The general age bracket for my
magazine would be around 15-30.
 Like most indie magazines, the gender
is focused mainly towards males.

4. Sub
Genre.
 The music I expect my average reader
to listen to is typical modern indie.

5. Title of magazine.
 The title I plan to use for my magazine is
‘Check’.
 The connotations around this are simply
that typical ‘indie kids’ tend to wear
checked shirts.

6. Masthead.
 Ideally, this is the masthead design that I
plan to use for my magazine.
 However I did some other research in
order to weigh up my options;
 CHECK
 CHECK
 CHECK

7. Ideas for my front cover…

8.  I plan to make my front
cover similar to this.
 I wanted to add a couple of
other images as well as the
main cover image, this is to
make sure the audience
know what features they will
be reading from the minute
they pick it up.
 I also plan to make the main
cover image a close up/
medium close up. This is so
that you can see clearly
what the model is wearing
but you can still see facial
expressions equally as
clear.

9.  I plan for my main
cover image to
have the model
using direct gaze.
 This is to engage
the audience and
draw them in.
 It also creates a
more intense feel.

10. Ideas for contents page.
 I plan for my contents
page to look similar to
this.
 This because there are
quite a lot of pictures
throughout the page to
show what’s on each
page.
 It also shows the exact
articles that will be
seen in the magazines,
I plan to incorporate
this into my contents
page.

11. Ideas for main splash
article.
 For my main splash article I either want to
do a band interview..
If I decide to use an interview
for my main splash article I
will be using a series of
questions, and sending them
via email to a band I know
personally. This will then be
written onto my double page
spread.

12.  Or a gig review…
This is a good example of
what my double page
spread would look like if I
decided to do a gig review. I
would include images from
a small live gig of a band
that I know, then write a
short article about the gig
itself.

13. Ideas for splash article images
(gig review idea)…
 These are images that I took of a band I
know in October last year…

15. Models…
 I plan to use 3 different models, all of
which I have already asked to
photograph. These are my models..

17. Other article (contents)
ideas.
 Gig review/band interview (depending on
which I decide to use for my main splash
article)
 Festival review
 Win tickets to a gig/festival
 ‘Noah and the Whale bare all!’
 ‘Jam live on stage with Benjamin Francis
Leftwich’
 ‘Must have albums’ section
 ‘Singles of the month’
 ‘New video alert’

18. Colour Schemes…

19.  I think this colour scheme would be ideal
for my magazine as they are quite bright
colours that grab your attention.
 Modern Indie music tends to be quite loud
and catchy, therefore I think these colours
would suit my sub-genre.

20.  This colour scheme on the other hand,
is the opposite to the one seen on the
last slide.
 Some people argue that typical old
school indie is quite mellow and chilled
out, therefore this colour scheme would
be more fitting to this style of music.

21. Price/frequency of my
magazine.
 I plan for the frequency of my magazine
to be monthly.
 This would mean an appropriate price
for each issue would be £4.50.

22. Thanks for listening!
Please fill in the online
questionnaire -
http://app.fluidsurveys.com/surveys/
ceara-barker/initial-ideas-for-
magazine/