Advertising in a World Consumed by Social MediaMatthew Boujos
In a world consumed by social media and smartphones, advertisers are implementing new strategies to take advantage of these new marketing opportunities.
20 Signs You're Probably Not Working For a Social BusinessPaul Taylor
*Note: Creative Commons attributions on this deck are incorrect - currently investigating/fixing!*
We all want to be a social , collaborative business. How do we know when we’ve achieved it?
Here are 20 signs that we’re probably not there yet. Special Star Wars Edition!
With more than one billion monthly active users on Facebook, and over 230 million monthly active users on Twitter, smart brand owners and marketers know there's more potential than ever to use social media to get their name out there, spread their content, and draw more people to there site.
As a non-profit organization, it is even more important to reach mission objectives to keep your organization alive, including fundraising, membership recruitment and retention, motivating volunteers and more.
In this engagement, we walk through how social media has made a huge impact in the nonprofit world and how you too can use these tools to aid your organization.
For complete write up:
Check out the full write up here: http://virtualvillagemedia.com/social-media-for-nonprofits-with-techsoup-global/#.VWYMBOfVFek
How Social Media is changing recruiting and employer branding. A review of some sites that are changing the way people find jobs, manage their careers, and assess potential employers.
Advertising in a World Consumed by Social MediaMatthew Boujos
In a world consumed by social media and smartphones, advertisers are implementing new strategies to take advantage of these new marketing opportunities.
20 Signs You're Probably Not Working For a Social BusinessPaul Taylor
*Note: Creative Commons attributions on this deck are incorrect - currently investigating/fixing!*
We all want to be a social , collaborative business. How do we know when we’ve achieved it?
Here are 20 signs that we’re probably not there yet. Special Star Wars Edition!
With more than one billion monthly active users on Facebook, and over 230 million monthly active users on Twitter, smart brand owners and marketers know there's more potential than ever to use social media to get their name out there, spread their content, and draw more people to there site.
As a non-profit organization, it is even more important to reach mission objectives to keep your organization alive, including fundraising, membership recruitment and retention, motivating volunteers and more.
In this engagement, we walk through how social media has made a huge impact in the nonprofit world and how you too can use these tools to aid your organization.
For complete write up:
Check out the full write up here: http://virtualvillagemedia.com/social-media-for-nonprofits-with-techsoup-global/#.VWYMBOfVFek
How Social Media is changing recruiting and employer branding. A review of some sites that are changing the way people find jobs, manage their careers, and assess potential employers.
Your organization has embraced the Devops philosophy, and is growing. So you set out to hunt for Devops practitioners, and quickly find that usual hiring approaches (e.g., recruiters looking on LinkedIn) simply don’t work.
What do these these mythical Devops creatures look like? (Hint: a lot like unicorns and combs).
What is their natural habitat? (Shockingly, they don’t hang out on LinkedIn).
How can you capture them?
Building IoT Devices - From Prototype to ProductionAnwaarullah
This Slide decks walks through our journey of building an IoT Product from an Idea to Production. We've shared many of our lessons learned along the journey, the resources available in India and pitfalls to avoid.
This talk was given on the occasion of Global IoT Day.
These slides discuss fuildity of the economy, the idea of inclusive smart city and the utilisation of participatory innovation platforms with an aim to harness local innovation potential and to contribute to related pursuit of economic growth.
Presentación apra mis alumnos de 2º de Bach. Historia del Arte con las imágenes a comentar del arte griego según los estándares de aprendizaje de la LOMCE, CyL.
Social media and how it affects your job huntLuke Nailor
This presentation talks about how social screening affects the hiring process and how individuals should manage their social media profiles to ensure they have a positive impact on potential employers.
This flip book is about how to use social media to your advantage when looking for a job. It also incorporates information on how social media is used today in the job search and recruiting process.
How Personal Branding Is Your Most Valuable AssetNiki Kalergis
Before starting my flipbook, I knew I wanted to centre my focus around HR and how recruiters value online presence. As someone interested in potentially pursuing a career in HR, I found the topic relevant to what I want to study and current issue that will only continue to gain traction as more and more companies find new outlets to post job information and work culture.
This presentation look at:
Growth of social media
Making Contacts
Branding
Dangers of information online
Case study
Thesis: The mastery of social media is vital to career success.
A Presentation About Community, By The CommunityNeil Perkin
A crowdsourced presentation about how online communities work with contributions from 30 planners, strategists, digital specialists and some of the most reknowned thinkers in social media strategy.
This flipbook is about online promotion and branding. I found the topic significant, as corporates’ payment for online ads is the primary source of income for social media companies and thus shapes the structure of social media. Privacy issues, such as Facebook or Groupon releasing user information to gain a higher return on ads columns, roots from social media’s role in online promotion. Personalized promotion and advertisement on social media offer companies a chance to reach out to the targeted customers through big data analysis.
Moreover, Cooperates face limitless opportunities to create cost efficient, yet extremely successful, promotional campaigns or branding strategies online. Since social media allows companies to reach a wide range of customers and response in a timely fashion, a Company can use it as a customer service channel to build and maintain its brand. Allowing corporates to interact with, and to offer individual attention for their customers, social media helps corporates to create an ongoing relationship with customers and a distinguishable brand image.
Developing an online fundraising campaign takes time to plan correctly, and must include essential social and planning features. This presentation outlines essential elements of a social media campaign, and uses the Tweetsgiving 2009 as the case study.
Best practices in online social media fundraisingDebra Askanase
This presentation outlines essential elements of a social media fundraising campaign and basic principles in play, and uses the Tweetsgiving 2009 fundraising case study.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered Quality
Improving Your Online Presence
1. I M P R O V I N G Y O U R
O N L I N E P R E S E N C E
H O W T O I M P R O V E Y O U R O N L I N E P R E S E N C E A N D I N C R E A S E
Y O U R C H A N C E O F B E I N G R E C R U I T E D
Photo: kaboompics.com
via Flickr
Mike Miura
2. To compete in the innovative global economy, one must
learn how to build an online presence and continuously
manage their online Identity.
Photo: stokpic.com
via pexels.com
[8]
3. A recent study by Microsoft found, “80% of HR professionals use
online reputation information as part of their hiring process, and 70%
had rejected a job candidate due to what they found online.”
Photo: Peter Hess
via Flickr
[12]
4. In a world where too many job seekers fabricate parts of their
resumes, the Internet can provide valuable third-party
verification that you are who you say you are.
Photo: unsplash.com
Via Pexels
[3]
5. F O U R M A I N A R E A S
T O I M P R O V E Y O U R
O N L I N E
P R E S E N C E
1 . S O C I A L M E D I A
2 . P E R S O N A L B R A N D I N G
3 . L I N K E D I N
4 . P E R S O N A L W E B S I T E
Photo: Scott Webb
Via Pexels
* * * * * * * * * * *
6. In today’s hiring
process,
companies are
more commonly
searching
applicants online
and checking
them out on social
media.
Social Media1
* * * * * * * *
* * * * * * * *
Photo: Jan Casken
via jeshoots.com
[13]
7. “Of 381 college admissions officers… 31 percent said
they had visited an applicant’s Facebook or other
personal social media page to learn more about them”
Photo: kaboompics.com
via Pexels
[13]
8. Polish your profile on all social media platforms and
look at other great profiles to find inspiration
Photo: Galymzhan Abdugalimov
via Pexels
[4]
9. Clean up your Facebook statuses and photos to
ensure they are professional. Screen out any
profanity or inappropriate behaviour.
Photo: Jarmoluk
via Pixabay
[4]
[4]
10. If you’re Tweeting,
try to make your
posts engaging
and relevant to
your career path.
Photo: freestocks.org
via Pexels
* * * * * * * *
* * * * * * * *
[11]
11. To be competitive in your job search and stand out from
other applicants, it is essential to have developed a strong
personal brand that you can market to employers.
2 Create Your Personal Brand
Photo: Natalie B
via Pexels
[10]
12. Photo: Morgan Sessions
via unsplash.com
“Self-branding is about being a signal in the
noise of human capital. The stronger your
brand, the stronger that signal.” [2]
13. Being a brand means showcasing what makes you special,
in a way that is…
Photo: Morgan Sessions
via unsplash.com
Photo: Paul Filitchkin
via Pexels
consistent,
meaningful.
distinctive,
[2]
14. To become a brand, you must first determine a
unique and interesting value proposition.
Photo: lifeofpix.com
via Flickr
[7]
15. A value proposition is the
value that you bring to the
table, your passions, skills,
goals and ideas.
What can you bring to the
company that others
cannot?
* * * * * * * *
Photo: lifeofpix.com
Via Google Advance Image
[5]
16. When creating your personal brand, ask your
friends and past employers what they think your
most valuable assets are.
Photo: kaboompics.com
Pexels
[7]
17. 3 Create a Robust Linkedin
“Linkedin is the No. 1 source of recruiting, 93
percent of recruiters are tapping into that network.”[1]
Photo: Jennifer Austin
via Flickr
18. Make sure you have a professional profile picture, follow
interesting pages relevant to your field and update your
information often.
Photo: Shaina Mishkin
Via Pexels
[9]
19. Linkedin is all about establishing connections.
When you connect with other professionals in your
field, you’re gaining more knowledge and insight..
Photo: Shaina Mishkin
Via Pexels
[4]
20. Start a Personal Website4
-Personal websites are one of the best ways to take
a personal brand to the next level, beyond the
standard resume or Linkedin profile.
Photo: Kaboompics
Via Pexels
[14]
* * * * * * * *
* * * * * * * *
21. Your website should include an introduction, bio, creative
resume, blogs, photo gallery and digital portfolio.
Photo: Kaboompics.com
Via Pixabay
[14]
22. Having an intriguing website that outlines your
personal brand will set you apart from other applicants
and effectively communicate your value proposition.
Photo: Joshua Earl
Via Pexels
[6]
23. The best way to market yourself is to create
your own platform from which to (subtly)
toot your own horn.
* * * * * * * *
* * * * * * * *
Photo: Joshua Highland
Via Flickr
[15]
24. The economy is moving in one direction and one
direction only.
Take the time to invest in your online
presence to help you look more confident, more
connected, and more desirable to work with.
Michał Kulesza
Photo: Michal Kulesza
Via stock.tookapic.com
[12]
25. WORKS CITED * Course Material
1. Bowness, S. (2013, January 10). Five ways to be a smart social media user in your job hunt. Retrieved June 01, 2016, from http://
www.theglobeandmail.com/report-on-business/careers/career-advice/five-ways-to-be-a-smart-social-media-user-in-your-job-hunt/
article7195188/
2. Chamorro-Premuzic, T. (2013, January 01). The Future of You. Retrieved June 03, 2016, from https://hbr.org/2013/01/the-future-of-you
3. Clark, D. (2012, March 28). It's Not a Job Search, It's a Permanent Campaign. Retrieved June 05, 2016, from https://hbr.org/2012/03/its-not-
a-job-search-its-a-p/
4. Daisyme, P. (2014, April 05). Why LinkedIn is Important to Your Career in 2014. Retrieved June 05, 2016, from https://
www.searchenginejournal.com/linkedin-important-career-2014/95883/
5. Dugan, D. (2014, February 14). Sell Yourself: 14 Steps to Creating a Powerful Personal Brand. Retrieved June 03, 2016, from http://
www.salary.com/sell-yourself-14-steps-to-creating-a-powerful-personal-brand/slide/3/
6. Gulati, D. (2013, December 10). Our Dangerous Obsession with External Recognition. Retrieved June 01, 2016, from https://hbr.org/
2013/12/our-dangerous-obsession-with-external-recognition/
7. Jeffery, R. (2012, September 18). Our 4-Step Authentic Personal Brand Value Proposition Development Process. Retrieved June 02, 2016,
from http://authenticpersonalbranding.com/mibosos-4step-personal-brand-proposition-development-process/492
8. Matrix, S. (2016). Digital Literacies. Presentation, Slide 38.
9. Pecoraro, D. (2013, December 20). Top 10 Ways to Clean up Your Social Media Profile for a Job Hunt. Retrieved June 02, 2016, from http://
studentcaring.com/top-10-ways-to-clean-up-your-social-media-profile-for-a-job-hunt/
10. Peters, T. (1997, August 8). The Brand Called You. Retrieved June 03, 2016, from http://www.fastcompany.com/28905/brand-called-you
11. Rudulph, H. W. (2014, October 21). How to Clean Up Your Social Media Before the Job Hunt. Retrieved June 05, 2016, from http://
www.cosmopolitan.com/career/news/a31442/how-to-clean-up-your-social-media-before-the-job-hunt/
12. Schawbel, D. (2011, February 28). The Reputation Economy is Coming. Retrieved June 05, 2016, from http://www.forbes.com/sites/
danschawbel/2011/02/28/the-reputation-economy/#1a04aa6c40dc
13. Singer, N. (2013, November 09). They Loved Your G.P.A. Then They Saw Your Tweets. Retrieved June 05, 2016, from http://
www.nytimes.com/2013/11/10/business/they-loved-your-gpa-then-they-saw-your-tweets.html?_r=0
14. Smith, J. (2015, January 14). Here's Why Every Job Seeker Needs A Personal Website - And What It Should Include. Retrieved June 02,
2016, from http://www.businessinsider.com/job-seekers-need-personal-website-2015-1
15. Tawlk, H. (2014, April 3). Marketing Yourself Online: How to Make a Name for Yourself. Retrieved June 02, 2016, from http://
womenmoneyandsuccessmag.com/marketing-yourself
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![To compete in the innovative global economy, one must
learn how to build an online presence and continuously
manage their online Identity.
Photo: stokpic.com
via pexels.com
[8]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)