SlideShare a Scribd company logo
Introduction
 We are living moments of life that every time the use
 of the media becomes more necessary. We all know
 that one of the great achievements of technology is the
 emergence of the Internet and thus the so-called social
 sites, which each day more to help develop the
 marketing for many companies because of the number
 of people visiting these sites each day.
Social media
 Social media is media for social interaction as a social
 communication where people can share information
 each other. There are to many different forms including
 magazines, internet forum, weblogs, social blogs,
 microblogging, wikis, podcasts or pictures, video, etc,
 most of then using a set of technologies, tools and
 platforms to facilitate the work on the network.
Social media marketing in the corporate world
 Introduce in the new era of Facebook and twitter.
 Make your Brand name known at all social media
 Collect consumers and make then happy with what
    they really need.
   Make relationships in social media these favors
    business growth
   Be competitive using an inexpensive way.
   Use social networking, many people can not be wrong
   Save time on real time communication.
Graphics
Opportunities and benefits
 Establish a Brand and Raise Awareness
 Spy on the Competition
 Pitch Products in a More Human, Interactive Way
 Bring Attention to Your Products
 Increase Customer Loyalty And Trust
 Listen to Your Customer’s Opinion
 Conduct Market Research
 Strengthen Customer Service
 Build Your Personal Reputation
 Showcase Your Talents And Establish Yourself as an Expert
 Enhance Your Business Contacts and Enhance Personal
  Relationships
 Share Information with Like-Minded People
Conclusions
 There is more than one reason to convince us every day
 more to link up with social networks, and that through
 these we can increase our business heavily due to the
 facilities of communication which they present, and
 we provide inexpensive means to develop a marketing
 victorious , avoiding then the use of current media
 such as radio TV, magazines, newspapers, which if
 they are extremely expensive and make us waste to
 much time.
Works cited
- “Site pro new. “Top 14 Benefits of Social Media Marketing. Web. 24 Mar.
           http://www.sitepronews.com/2011/02/13/top 14 benefits of social media
           marketing/>.
-   "Social Media." Wikipedia. Wikimedia Foundation, 22 Mar. 2012. Web. 24 Mar.
           2012. <http://en.wikipedia.org/wiki/Social_media>.
-   Unit materials “ Social Media and the Corporate world”
           https://campus.academy.edu/courses/IMKT120/u1/hub1/hub.html
-   Gonzalez, Melissa. “Social networking in the corporate world”. Web. 28 Mar.
           http://www.optimum7.com/internet-marketing/social-media/social-
           networking-in-the-corporate-world.html
-   Dyer, pam. “35 great social media infographics”. Web. 28 Mar.
           http://www.pamorama.net/2010/03/03/35-great-social-media-
           infographics/
-   “Social media graphics” http://www.google.com/search social media graphics. Web.
          28 Mar

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Imkt120 orlando unit 1_2nd

  • 1.
  • 2. Introduction We are living moments of life that every time the use of the media becomes more necessary. We all know that one of the great achievements of technology is the emergence of the Internet and thus the so-called social sites, which each day more to help develop the marketing for many companies because of the number of people visiting these sites each day.
  • 3. Social media Social media is media for social interaction as a social communication where people can share information each other. There are to many different forms including magazines, internet forum, weblogs, social blogs, microblogging, wikis, podcasts or pictures, video, etc, most of then using a set of technologies, tools and platforms to facilitate the work on the network.
  • 4. Social media marketing in the corporate world  Introduce in the new era of Facebook and twitter.  Make your Brand name known at all social media  Collect consumers and make then happy with what they really need.  Make relationships in social media these favors business growth  Be competitive using an inexpensive way.  Use social networking, many people can not be wrong  Save time on real time communication.
  • 6.
  • 7. Opportunities and benefits  Establish a Brand and Raise Awareness  Spy on the Competition  Pitch Products in a More Human, Interactive Way  Bring Attention to Your Products  Increase Customer Loyalty And Trust  Listen to Your Customer’s Opinion  Conduct Market Research  Strengthen Customer Service  Build Your Personal Reputation  Showcase Your Talents And Establish Yourself as an Expert  Enhance Your Business Contacts and Enhance Personal Relationships  Share Information with Like-Minded People
  • 8. Conclusions  There is more than one reason to convince us every day more to link up with social networks, and that through these we can increase our business heavily due to the facilities of communication which they present, and we provide inexpensive means to develop a marketing victorious , avoiding then the use of current media such as radio TV, magazines, newspapers, which if they are extremely expensive and make us waste to much time.
  • 9. Works cited - “Site pro new. “Top 14 Benefits of Social Media Marketing. Web. 24 Mar. http://www.sitepronews.com/2011/02/13/top 14 benefits of social media marketing/>. - "Social Media." Wikipedia. Wikimedia Foundation, 22 Mar. 2012. Web. 24 Mar. 2012. <http://en.wikipedia.org/wiki/Social_media>. - Unit materials “ Social Media and the Corporate world” https://campus.academy.edu/courses/IMKT120/u1/hub1/hub.html - Gonzalez, Melissa. “Social networking in the corporate world”. Web. 28 Mar. http://www.optimum7.com/internet-marketing/social-media/social- networking-in-the-corporate-world.html - Dyer, pam. “35 great social media infographics”. Web. 28 Mar. http://www.pamorama.net/2010/03/03/35-great-social-media- infographics/ - “Social media graphics” http://www.google.com/search social media graphics. Web. 28 Mar