ICT4D
an introduction to ICT4D from a
      broader perspective


                         ©Kersti R. Wissenbach
more than
 Ts are not seen as
                          T
 end in themselves but
 tools to
 connect, share, voice out, map,
 visualize, receive, …
 information by


                              people
…ICTs as enabler
 to
 empower
 reveal injustice
 facilitate education
 tackle crises
 fight for rights



                        …change
ICTs?
 electronic means of capturing, processing,
 storing, and communicating information

  radio, television, cellular phones, computer
  network hardware and software, satellite
   systems etc.
  associated services and applications
   associated, e.g. videoconferencing and
   distance learning
cross-disciplinary
  retrospective
history
 ICT4D 0.0 - 1950s to 1990s
 initially within governments, focus administration
 public sector

 ICT4D 1.0- 1990s
 MDGs, emergence of internet > large investments in
 infrastructure (telecentre ‘fail decade’)

 ICT4D 2.0- Mid/late 2000s
 mobiles and web 2.0 communication, recognition of
 need for integrative approaches
cross-cuttings
 Since 50th parallel shifts in development and
 communication sciences

 50s, 60s – Modernization paradigm
 Recognition of role of communication for
 development, behavior change, one-way, top-down
 focus

 60s, 70s – uprise of Dependencia
 Recognition of need for own information channels >
 relevant, demand-driven, cultural sensitive
cross-cuttings
 80s – 90s MacBride Report
 inevitable need for development strategies to
 incorporate communication policies
 ‘many voices one world’

 90s Development Communication
 priority on dev agendas
 awareness on need for inclusion, giving voice to
 voiceless…
cross-cuttings
 Participatory Development Communication
 changes in way media ´is used´ in development
  demand-driven, inclusion in production, ownership
  community media >> community radio

 Re-orientation of development sector
 → towards impact-oriented strategies
 → from result focus to process focus
 → communication as dialogue
ICT4D
 From e-whatever to m-whatever?!
  strong tech-centrism
  excitement about every new ICT rather than
   carefully evaluating what role which ICT could play
   in tackling specific problems
  pilot-centric, lack of strategic developments
   enabling upscaling

 increasing debate on people-centrism and
 recognition of need for participatory approaches
state of the art
         ‘intersection between
     social scientists & tech people
          too thinly populated’
                (@techsoc)
consider
 > start with/enable TG to start with
   communication strategy and see
   which ICT can facilitate best

 > stats such as number of mobile
   registrations not enough

 > mix ICTs & online/offline to enable
   every segment of TG to have equal
   access and chance to participate
ICTs & shifting
communication
    spheres
media shifts
chances
  from top-down to participatory approach of (online)
   communication
  User-build online public spheres, user generated
   content
  rise of network technology > change of human
   interaction
  disperse networked collaboration

 Talking about
 a revolution?
…reality
 different
 political
 Infrastructural
 cultural
 environments

                   …
access & freedom
  30% of countries rated as not free,
   36.5% only partly free (media
   freedom)

  developing countries 70% of people
   younger than 25 (1.9 billion people)
   not online yet



                                          …
inequalities
COUNTRY OF ORIGIN OF PUBLIC SITES   PERCENTAGE OF INTERNET USERS BY LANGUAGE
Country         Percentage of       Language        Percentage of all
                public sites                        Internet users
United States   55%                 English         29.4%
Germany         6%                  Chinese         18.9%
Japan           5%                  Spanish         8.5%
United Kingdom 3%                   Japanese        6.4%
Canada          3%                  French          4.7%
Italy           2%                  German          4.2%
France          2%                  Arabic          4.1%
Netherlands     2%                  Portuguese      4.0%
Others          18%                 Korean          2.4%
Unknown         4%                  Italian         2.4%
                                    Other           15.0%

Source: OCLC (2008)

                                                                           …
                                    Source: Miniwatts Marketing Group (2008)
repression
connectivity
 broadband
 mobile access




                 …
connectivity



               …
connectivity
connectivity
shiny globe?
 2009 number of people without access to electricity
 1.3 billion > 20% of the world’s population




                                   http://www.iea.org/weo/electricity.asp
global friends?
mobile solution?
 Mobile revolution?
connectivity



               …
who is talking?
mobile phone
 Mobile Phones can play role in

  elections monitoring
  enabling emergency communication
  creating a voice > grassroots campaigning
  providing economic access (e.g. job alerts)
  enabling to run small businesses
  access to up-to-date market prices
  enabling m-banking
  connecting with disperse family members and
   communities
  enabling emergency communication
  creating a voice > grassroots campaigning
further gaps
  remaining exclusion in regards to education &
   capacity related access
  cultural communication patterns
   (oral histories, strong position of traditional
   media usage)
  cultural structures, e.g. collective mobile usage
  still excluding e.g. women from individual use of
   new technologies
remember
 move into the communication
 sphere of all your target group/S

 one communication
 channel rarely stands alone

 online does not come
 without offline (catalyst)
´alternative
    tools´
Niche for ICT4D
 ICT4D community developed some useful
 ‘alternative tools’
 responding to prevailing inequalities in
 access and participation
 from the technological perspective
Freedom Fone
 Zimbabwean Innovation
 Voice-based dial up services

    voice reporting
    voice recognition
    voice menus
    SMS polls
    no online access needed
    open source
    bridging literature and
     language barriers
Ushahidi
 Kenyan Innovation

 multiple-channel
 crowdsourcing information
 to map (visualize)
 information
 > emergency response,
    election monitoring,
    peace building…

 open source
Frontline SMS
 Bulk messaging tool

 send, receive, and organize
 text messages through a
 mobile device and a laptop

 offline support
 open source
Frontline family
Speak2Tweet
Google & Twitter launch
in reaction to Egyptian
government internet
shut-down

Creating tweet by
calling a phone
Automatic country
hashtag
GeoChat
 enabling self-organizing
 group communication based
  on SMS, email, and Twitter
 Simplifying team
  communications, logistics
  and data reporting
 open source
out-of-the-box
 Khmer alphabet and mobile phones in election
 campaigning

 InStedd case
out-of-the-box



                 …
context


© panoseastafrica   © Swiatoslaw Wojtkowiak
ICT4D
in practice
health
    facilitation of health communication
    medical supply coordination
    distance diagnosis
    pre and post natal health
    public health education

  awareness creation / social change
  advocacy
My Question
allows young people to send in questions about sexual
reproductive health and/or HIV/AIDS anonymously to
trained counselors via SMS, voice, or through email.

Within 24 hours,
an answer is sent
directly to the
phone from which
the question was
sent.
Stock-out campaign
Pill check week
revealing shortages of
essential medicines in Kenya,
Malawi, Uganda, and Zambia


 SMS text messages were sent when data collectors
  discovered stock-outs of essential medicines

 Computers running FrontlineSMS processed and
  validated data before sending to Ushahidi interface
  to be visualized on the web
pilots
agriculture
  market price information
  market supply and demand
   information
  information on production
   techniques
Mfarm Kenya
Transparency tool
for farmers

 local farmers receive crop
  prices and market information
  by sending SMS shortcode
 digital marketplace in which
  subscribing farmers can sell
  their crops & by farm inputs
 Online platform to connect
  and sell collectively
agriculture
agriculture
 Icow success due to
  extensive collaboration on ground
  training farmers on how system works etc.
  being there to respond to queries and questions

 6,000+ small-scale dairy farmers
education
    Mobile learning
    Distance learning
    Literacy teaching
    formal / informal education
    life skills etc.
GraphoGAME
 Grapho Learning Initiative
 digital-based learning
 game to teach basic
 literacy and supply further
 access to reading
 materials in local
 languages via mobile
LAL Nigeria
 based on the Nigerian
 Family Life and
 HIV/AIDS Education
 (FLHE) curriculum

  online, CD & print
   version
  local partner, TOT
rights & democracy
 access to information and free (UDHR Art. 19)
  call for action, mobilization
  coordination of action
  visualizing injustice
  voter education & voter registration
  election monitoring
  violation reporting
  e-governance / e-government
witness.org
 using power of video and
 storytelling to open the
 eyes of the world to
 human rights abuses


 Training human rights defenders to use video to fight
 injustice, and to transform personal stories of abuse
 into powerful tools that can pressure those in power or
 with power to act
alavateli
 Freedom of information
 request platform
  supporting citizens
   requesting government
   information
  all replies made public
  platform
  Transparency /
   accountability
  open source
new chances
 With new ICTs
 mobiles (mobile cameras) and social media platforms

 people can more than read, listen and watch

 NOW

 people can make other people read, listen and watch
 what concerns them, what happens to them, what
 moves them, what threatens them, …
revolution?
 relevance to clarify role of new ICTs in socio-political
 movements

 online- offline spin, not online vs. offline public sphere
 or counter-hegemonic dynamics

 relevance of societal histories
 (ex. Egypt vs. Cambodia)
control
 Hegemonies and control vs. counter-hegemonic
 movements

 Growing triangulation
 Autocratic regimes don’t stay in power through
 strategic censorship, isolation and repression of
 dissent > control over information flows and public
 sphere as key element

 3 days into protest Libya went offline…
 one day prior to elections, mobile networks turn off…
avoiding failure
Demand-driven             listen and co-create, local
                          realities
Relevant & Accessible     customize > know infrastructure,
                          freedom, capacity, local
                          languages, respond to illiteracy…
Maintainable / scalable   support do-it-yourself, build
                          capacities

Projects and technological developments have to be
people focused, needs based and structurally integrated
in order to be sustainable.
demand-assessment
 1st step > route should derive from there!
  less emphasis on what might be used (Internet,
    PCs); more emphasis on what is actually used
    (mobiles, radio, television)
  less emphasis on fundamental technical innovation;
    more emphasis on application and business model
    innovation
  less emphasis on piloting and sustaining new
    applications; more emphasis on assessing and
    scaling existing applications
remember
move into the communication sphere of your TG
 get to know TG well (number of mobile subscriptions is
  not enough)

recognize diversity
 need for combination of ICTs (communication channels)
  to enable everyone to receive information and to
  actively participate

online & offline public spheres are connected
 change is to happen offline
 motivations are rooted offline
Info-activism
questions?
 @kerstiru
 krwissenbach@gmail.com

 strategy advice, development &
 implementation, M&E; trainings & workshops,
 lectures

 ICT4C, C4SC, citizen advocacy, human rights
 campaigning, information & society

Ict4d crossmedia iweeks_wissenbach

  • 1.
    ICT4D an introduction toICT4D from a broader perspective ©Kersti R. Wissenbach
  • 2.
    more than Tsare not seen as T end in themselves but tools to connect, share, voice out, map, visualize, receive, … information by people
  • 3.
    …ICTs as enabler to empower reveal injustice facilitate education tackle crises fight for rights …change
  • 4.
    ICTs? electronic meansof capturing, processing, storing, and communicating information  radio, television, cellular phones, computer  network hardware and software, satellite systems etc.  associated services and applications associated, e.g. videoconferencing and distance learning
  • 5.
  • 6.
    history ICT4D 0.0- 1950s to 1990s initially within governments, focus administration public sector ICT4D 1.0- 1990s MDGs, emergence of internet > large investments in infrastructure (telecentre ‘fail decade’) ICT4D 2.0- Mid/late 2000s mobiles and web 2.0 communication, recognition of need for integrative approaches
  • 7.
    cross-cuttings Since 50thparallel shifts in development and communication sciences 50s, 60s – Modernization paradigm Recognition of role of communication for development, behavior change, one-way, top-down focus 60s, 70s – uprise of Dependencia Recognition of need for own information channels > relevant, demand-driven, cultural sensitive
  • 8.
    cross-cuttings 80s –90s MacBride Report inevitable need for development strategies to incorporate communication policies ‘many voices one world’ 90s Development Communication priority on dev agendas awareness on need for inclusion, giving voice to voiceless…
  • 9.
    cross-cuttings Participatory DevelopmentCommunication changes in way media ´is used´ in development  demand-driven, inclusion in production, ownership  community media >> community radio Re-orientation of development sector → towards impact-oriented strategies → from result focus to process focus → communication as dialogue
  • 10.
    ICT4D From e-whateverto m-whatever?!  strong tech-centrism  excitement about every new ICT rather than carefully evaluating what role which ICT could play in tackling specific problems  pilot-centric, lack of strategic developments enabling upscaling increasing debate on people-centrism and recognition of need for participatory approaches
  • 11.
    state of theart ‘intersection between social scientists & tech people too thinly populated’ (@techsoc)
  • 12.
    consider > startwith/enable TG to start with communication strategy and see which ICT can facilitate best > stats such as number of mobile registrations not enough > mix ICTs & online/offline to enable every segment of TG to have equal access and chance to participate
  • 13.
  • 14.
  • 16.
    chances  fromtop-down to participatory approach of (online) communication  User-build online public spheres, user generated content  rise of network technology > change of human interaction  disperse networked collaboration Talking about a revolution?
  • 17.
    …reality different political Infrastructural cultural environments …
  • 18.
    access & freedom  30% of countries rated as not free, 36.5% only partly free (media freedom)  developing countries 70% of people younger than 25 (1.9 billion people) not online yet …
  • 19.
    inequalities COUNTRY OF ORIGINOF PUBLIC SITES PERCENTAGE OF INTERNET USERS BY LANGUAGE Country Percentage of Language Percentage of all public sites Internet users United States 55% English 29.4% Germany 6% Chinese 18.9% Japan 5% Spanish 8.5% United Kingdom 3% Japanese 6.4% Canada 3% French 4.7% Italy 2% German 4.2% France 2% Arabic 4.1% Netherlands 2% Portuguese 4.0% Others 18% Korean 2.4% Unknown 4% Italian 2.4% Other 15.0% Source: OCLC (2008) … Source: Miniwatts Marketing Group (2008)
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
    shiny globe? 2009number of people without access to electricity 1.3 billion > 20% of the world’s population http://www.iea.org/weo/electricity.asp
  • 26.
  • 27.
  • 28.
  • 30.
  • 31.
    mobile phone MobilePhones can play role in  elections monitoring  enabling emergency communication  creating a voice > grassroots campaigning  providing economic access (e.g. job alerts)  enabling to run small businesses  access to up-to-date market prices  enabling m-banking  connecting with disperse family members and communities  enabling emergency communication  creating a voice > grassroots campaigning
  • 32.
    further gaps remaining exclusion in regards to education & capacity related access  cultural communication patterns (oral histories, strong position of traditional media usage)  cultural structures, e.g. collective mobile usage  still excluding e.g. women from individual use of new technologies
  • 33.
    remember move intothe communication sphere of all your target group/S one communication channel rarely stands alone online does not come without offline (catalyst)
  • 34.
  • 35.
    Niche for ICT4D ICT4D community developed some useful ‘alternative tools’ responding to prevailing inequalities in access and participation from the technological perspective
  • 36.
    Freedom Fone ZimbabweanInnovation Voice-based dial up services  voice reporting  voice recognition  voice menus  SMS polls  no online access needed  open source  bridging literature and language barriers
  • 37.
    Ushahidi Kenyan Innovation multiple-channel crowdsourcing information to map (visualize) information > emergency response, election monitoring, peace building… open source
  • 38.
    Frontline SMS Bulkmessaging tool send, receive, and organize text messages through a mobile device and a laptop offline support open source
  • 39.
  • 40.
    Speak2Tweet Google & Twitterlaunch in reaction to Egyptian government internet shut-down Creating tweet by calling a phone Automatic country hashtag
  • 41.
    GeoChat  enabling self-organizing group communication based on SMS, email, and Twitter  Simplifying team communications, logistics and data reporting  open source
  • 42.
    out-of-the-box Khmer alphabetand mobile phones in election campaigning InStedd case
  • 43.
  • 44.
    context © panoseastafrica © Swiatoslaw Wojtkowiak
  • 45.
  • 46.
    health  facilitation of health communication  medical supply coordination  distance diagnosis  pre and post natal health  public health education  awareness creation / social change  advocacy
  • 47.
    My Question allows youngpeople to send in questions about sexual reproductive health and/or HIV/AIDS anonymously to trained counselors via SMS, voice, or through email. Within 24 hours, an answer is sent directly to the phone from which the question was sent.
  • 48.
    Stock-out campaign Pill checkweek revealing shortages of essential medicines in Kenya, Malawi, Uganda, and Zambia  SMS text messages were sent when data collectors discovered stock-outs of essential medicines  Computers running FrontlineSMS processed and validated data before sending to Ushahidi interface to be visualized on the web
  • 50.
  • 51.
    agriculture  marketprice information  market supply and demand information  information on production techniques
  • 52.
    Mfarm Kenya Transparency tool forfarmers  local farmers receive crop prices and market information by sending SMS shortcode  digital marketplace in which subscribing farmers can sell their crops & by farm inputs  Online platform to connect and sell collectively
  • 53.
  • 54.
    agriculture Icow successdue to  extensive collaboration on ground  training farmers on how system works etc.  being there to respond to queries and questions 6,000+ small-scale dairy farmers
  • 55.
    education  Mobile learning  Distance learning  Literacy teaching  formal / informal education  life skills etc.
  • 56.
    GraphoGAME Grapho LearningInitiative digital-based learning game to teach basic literacy and supply further access to reading materials in local languages via mobile
  • 57.
    LAL Nigeria basedon the Nigerian Family Life and HIV/AIDS Education (FLHE) curriculum  online, CD & print version  local partner, TOT
  • 58.
    rights & democracy access to information and free (UDHR Art. 19)  call for action, mobilization  coordination of action  visualizing injustice  voter education & voter registration  election monitoring  violation reporting  e-governance / e-government
  • 59.
    witness.org using powerof video and storytelling to open the eyes of the world to human rights abuses Training human rights defenders to use video to fight injustice, and to transform personal stories of abuse into powerful tools that can pressure those in power or with power to act
  • 60.
    alavateli Freedom ofinformation request platform  supporting citizens requesting government information  all replies made public  platform  Transparency / accountability  open source
  • 61.
    new chances Withnew ICTs mobiles (mobile cameras) and social media platforms people can more than read, listen and watch NOW people can make other people read, listen and watch what concerns them, what happens to them, what moves them, what threatens them, …
  • 62.
    revolution? relevance toclarify role of new ICTs in socio-political movements online- offline spin, not online vs. offline public sphere or counter-hegemonic dynamics relevance of societal histories (ex. Egypt vs. Cambodia)
  • 63.
    control Hegemonies andcontrol vs. counter-hegemonic movements Growing triangulation Autocratic regimes don’t stay in power through strategic censorship, isolation and repression of dissent > control over information flows and public sphere as key element 3 days into protest Libya went offline… one day prior to elections, mobile networks turn off…
  • 65.
    avoiding failure Demand-driven listen and co-create, local realities Relevant & Accessible customize > know infrastructure, freedom, capacity, local languages, respond to illiteracy… Maintainable / scalable support do-it-yourself, build capacities Projects and technological developments have to be people focused, needs based and structurally integrated in order to be sustainable.
  • 66.
    demand-assessment 1st step> route should derive from there!  less emphasis on what might be used (Internet, PCs); more emphasis on what is actually used (mobiles, radio, television)  less emphasis on fundamental technical innovation; more emphasis on application and business model innovation  less emphasis on piloting and sustaining new applications; more emphasis on assessing and scaling existing applications
  • 67.
    remember move into thecommunication sphere of your TG  get to know TG well (number of mobile subscriptions is not enough) recognize diversity  need for combination of ICTs (communication channels) to enable everyone to receive information and to actively participate online & offline public spheres are connected  change is to happen offline  motivations are rooted offline
  • 68.
  • 69.
    questions? @kerstiru krwissenbach@gmail.com strategy advice, development & implementation, M&E; trainings & workshops, lectures ICT4C, C4SC, citizen advocacy, human rights campaigning, information & society