Hindustan Unilever Limited (HUL) is India's largest fast-moving consumer goods company. It has a strong brand portfolio and distribution networks across India. HUL faces competition from other companies in various product categories like soaps, hair care, oral care, and laundry care. However, through innovative strategies like brand extensions, line extensions, and targeting both urban and rural markets, HUL has maintained leadership positions in most categories.
HUL is one of the oldest and most prominent companies in India in the FMCG sector. HUL has always taken the people of India and the Indian economy into consideration before planning its business activities. HUL has a broad range of operations, and it has secured a
major share of the FMCG sector in India. There are multiple reasons behind HUL’s top position in the market, but its governance policies are the primary reason behind its success.
HUL is one of the oldest and most prominent companies in India in the FMCG sector. HUL has always taken the people of India and the Indian economy into consideration before planning its business activities. HUL has a broad range of operations, and it has secured a
major share of the FMCG sector in India. There are multiple reasons behind HUL’s top position in the market, but its governance policies are the primary reason behind its success.
Hindustan Unilever Limited Marketing Strategies for rural and urban India for toothpaste, detergent and other markets. Comparison between already applied steps and possible steps.
This presentation is based on how to launch a new product focusing on the entire process of market research followed by Segments, recent trends, competitor analysis, SWOT Analysis and more.
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Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
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Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
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Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
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Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
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36. For long term benefits, HUL started Project Streamline in 1997. MARKETING STRATEGIES OF HUL FOR RURAL INDIA Project Shakti, partnership with Self help groups of Rural women & covers 5000 villages in 52 districts in different states . Appointed 6000 Sub-stockists that directly covers about 50,000 villages & 250 million customers . Integrate Economic, Environment & Social objectives with Business agenda.
37. EVERYDAY I WILL SELL. EVERYDAY I WILL EARN. MONEY. RESPECT Started in 2001, Shakti is HUL's rural initiative, which targets small villages with population of less than 2000 people or less. micro-enterprise opportunities for rural women Providing health n hygiene education through shaktivani program ishakti portal Shakti has already been extended to about 15 states ,80,000 villages in with 45,000 women entrepreneurs and generating Rs.700-1000 per month to each women.
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