For the CD design, the team found a template to guide the overall design. They erased background elements in Photoshop and added a black backing color to represent depression and conflict throughout the CD. The main text "Mad World" was chosen as a symbolic reference to the song's meaning of life being crazy and mad. An image of a protagonist covering his face was added to portray emotional conflict and grief. The black and white color scheme represents good and bad, with white symbolizing hope and black symbolizing darkness.

3. For the CD design, we found ourselves a template to use as a guide to help us with the overall
design.
We removed the outer and inner text using Photoshop’s eraser tool and then began to add a backing
colour which will be black in order to keep the representation of depression and emotional conflict
throughout the CD.
As for the typography, we have decided to use the original text which was voted as the most
favorite in our questionnaires in order to help keep the appealing essence of our CD. We decided to
have the text ‘Mad World’ as a symbolic reference of the the CD’s overall meaning of the song as it’s
refers to life as being crazy and mad.
To add more effect we added an image of the main protagonist covering his face in order to hide his
emotional conflict as well as portray some sort of grief.
The black and white colour scheme is also a reference to good and bad due to white representing
hope, freedom and happiness whilst black is seen as dark, deadly and depressing.

4. Stage 1 Stage 2 Our first stage of designing the back panel
consisted of beginning with a plain back
background. We then used lens flares on
photo shop to create a light effect on the
panel. This represents that there is light at
the end of the tunnel. As this is the last
image on the CD digipak it leaves a
lingering ideology for the audience , and
their last thoughts.
The white typography used for the song list
contrasts the songs as being reassuring and
full of hope in comparison to the range of
darkness which represents sorrow and
anguish.
From our questionnaires we decided that
Stage 4
Stage 3 institutional information is essential, along
with barcodes and QR codes. All these
methods of promotion engage the audience
with the artist and develops a relationship
with artist and audience.

5. For our front cover design, we used our main protagonist as a representation of conflicting emotions. The image consists of
many facial expressions giving off a range of emotions. The given emotions connote many expressions such as anger, deep
thought, confusion and depression in contrast to our choice of song which gives off many conflicting feelings both positive
and negative. This can also be evident through our choice of colour scheme. The black and white contrast represents binary
oppositions of his multiple emotions.
Through the complex format of Photoshop we was able to merge the 3 photos together by blurring specific areas of the
images and changing its transparency. This allowed us to create a smoother and more professional image.

6. For the design of our inside left panel, we again chose to have the main protagonist in order to keep the
story flowing through in terms of the emotions and feelings our character is feeling. The shot present
was chosen specifically as it portrays our character as being lonely and isolated. The use of the high
angle also represents the protagonist as being vulnerable and weak which creates the negative imagery
we are trying to portray in relation to the song.
The black and white colour scheme is again used in order to keep it flowing throughout the CD panes.
The consistent use of it is used in order to maintain the ideals of both good and bad all the way through
the album. Even though our song choice expresses the negatives of life situations, the use of black and
white contrasts this as the colour white represents hope and assurance.
We also included excessive information such as a web link, institution information and our company
logo.

8. These are the new photos used for 3 of the CD
panes we changed