Discover The Environmental Benefits of Reducing Clothing WasteSwag Cycle
Uncover the truth about how reducing clothing waste can help our planet. Learn how to make a difference in the world and reduce your impact on our environment. Get started today and take action for a sustainable future. Visit at https://www.swagcycle.net/keep-your-clothes-out-of-the-landfill-what-to-do-with-unwanted-clothing-and-other-textiles/
The ethical clothing market saw rapid growth in 2008 but sales have since declined gradually. Major retailers are adding their own ethical lines to boost sales. Customers want sustainable, durable clothing and are more aware of working conditions due to incidents like Rana Plaza. Organic cotton sales rose 35% in 2009 and account for an estimated 1% of global cotton production. The ethical clothing market remains small at just over 1% of the UK apparel market. Future growth is expected from more recycled materials and vintage/upcycled products. Key players include G-Star Raw, Levis, Free People, and Nudie.
The document discusses ways that fashion retailers can help divert textile waste from landfills. It outlines that textile waste is a major problem, with only 25% of textiles being recycled in the UK. It proposes that fashion companies implement textile recycling systems and use more biodegradable fabrics. Examples of successful recycling models like those used by The Salvation Army are provided. The use of biodegradable fabrics made from materials like pineapple leaves and paper fibers that break down quickly are also discussed as ways fashion can help reduce textile waste.
Denim Club Newsletter : Issue February 05, 2014denimclub
Denim Club compiles the latest news and updates related to denim business and industry from all across the globe and brings these to you in the form of the Denim Club Newsletter.
Birds Eye View on Sustainability in FashionColwyn Elder
The document discusses the environmental threats of the fashion industry and proposes more sustainable approaches. It explores issues like fast fashion consumption and waste, and presents alternatives like upcycling, vintage clothing, and slow fashion that emphasizes durability and reusing clothes. New technologies aim to make clothing more sustainable through features like solar panels that power devices. Overall it calls for rethinking the environmental impacts of the fashion industry and advocates buying and producing fewer, longer-lasting items.
The fashion industry has a significant environmental impact. The textile production processes used in the industry, such as dyeing, washing, printing and fabric finishing, generate large amounts of toxic wastewater and are responsible for 20% of global water pollution and 10% of global carbon emissions. Fast fashion, which encourages rapid replacement of wardrobes, has the biggest impact due to its low prices and decent quality that result from unsustainable practices like water pollution, emissions, and poor working conditions for employees with low wages and long hours. While high-end couture aims to be more sustainable through handcrafted, exclusive materials and designs made to last, wastage of materials and lack of guarantee of low environmental impacts mean it is not
Fashion Revolution is a global movement calling for greater transparency, sustainability and ethics in the fashion industry. It aims to radically change how clothes are sourced, produced and purchased so that what people wear is made in a safe, clean and fair way. Over the years, Fashion Revolution has used events, campaigns and resources to educate people and put pressure on brands, and it is starting to have an impact as some brands are becoming more transparent about their supply chains and some factories are improving working conditions. However, more still needs to be done to transform the entire fashion system.
The document discusses the environmental and social impacts of the fast fashion industry. It notes that the apparel industry accounts for 10% of global carbon emissions and is the second largest industrial polluter after oil. Fast fashion brands are able to quickly copy catwalk designs and release new collections several times a year by utilizing efficient supply chains. However, this model contributes to excessive consumption, waste, pollution from materials and chemical usage, and often poor labor conditions. The document examines some key characteristics and costs of fast fashion, as well as alternatives like slow fashion that emphasize quality over quantity.
Discover The Environmental Benefits of Reducing Clothing WasteSwag Cycle
Uncover the truth about how reducing clothing waste can help our planet. Learn how to make a difference in the world and reduce your impact on our environment. Get started today and take action for a sustainable future. Visit at https://www.swagcycle.net/keep-your-clothes-out-of-the-landfill-what-to-do-with-unwanted-clothing-and-other-textiles/
The ethical clothing market saw rapid growth in 2008 but sales have since declined gradually. Major retailers are adding their own ethical lines to boost sales. Customers want sustainable, durable clothing and are more aware of working conditions due to incidents like Rana Plaza. Organic cotton sales rose 35% in 2009 and account for an estimated 1% of global cotton production. The ethical clothing market remains small at just over 1% of the UK apparel market. Future growth is expected from more recycled materials and vintage/upcycled products. Key players include G-Star Raw, Levis, Free People, and Nudie.
The document discusses ways that fashion retailers can help divert textile waste from landfills. It outlines that textile waste is a major problem, with only 25% of textiles being recycled in the UK. It proposes that fashion companies implement textile recycling systems and use more biodegradable fabrics. Examples of successful recycling models like those used by The Salvation Army are provided. The use of biodegradable fabrics made from materials like pineapple leaves and paper fibers that break down quickly are also discussed as ways fashion can help reduce textile waste.
Denim Club Newsletter : Issue February 05, 2014denimclub
Denim Club compiles the latest news and updates related to denim business and industry from all across the globe and brings these to you in the form of the Denim Club Newsletter.
Birds Eye View on Sustainability in FashionColwyn Elder
The document discusses the environmental threats of the fashion industry and proposes more sustainable approaches. It explores issues like fast fashion consumption and waste, and presents alternatives like upcycling, vintage clothing, and slow fashion that emphasizes durability and reusing clothes. New technologies aim to make clothing more sustainable through features like solar panels that power devices. Overall it calls for rethinking the environmental impacts of the fashion industry and advocates buying and producing fewer, longer-lasting items.
The fashion industry has a significant environmental impact. The textile production processes used in the industry, such as dyeing, washing, printing and fabric finishing, generate large amounts of toxic wastewater and are responsible for 20% of global water pollution and 10% of global carbon emissions. Fast fashion, which encourages rapid replacement of wardrobes, has the biggest impact due to its low prices and decent quality that result from unsustainable practices like water pollution, emissions, and poor working conditions for employees with low wages and long hours. While high-end couture aims to be more sustainable through handcrafted, exclusive materials and designs made to last, wastage of materials and lack of guarantee of low environmental impacts mean it is not
Fashion Revolution is a global movement calling for greater transparency, sustainability and ethics in the fashion industry. It aims to radically change how clothes are sourced, produced and purchased so that what people wear is made in a safe, clean and fair way. Over the years, Fashion Revolution has used events, campaigns and resources to educate people and put pressure on brands, and it is starting to have an impact as some brands are becoming more transparent about their supply chains and some factories are improving working conditions. However, more still needs to be done to transform the entire fashion system.
The document discusses the environmental and social impacts of the fast fashion industry. It notes that the apparel industry accounts for 10% of global carbon emissions and is the second largest industrial polluter after oil. Fast fashion brands are able to quickly copy catwalk designs and release new collections several times a year by utilizing efficient supply chains. However, this model contributes to excessive consumption, waste, pollution from materials and chemical usage, and often poor labor conditions. The document examines some key characteristics and costs of fast fashion, as well as alternatives like slow fashion that emphasize quality over quantity.
The purpose of this study is to review the various business models that are emerging in lieu of the environmental, social, and economic mishaps, due to improper disposal of textiles.
This PPT talks about the role of multiple stakeholders in promoting a more conscious practice of sharing economy (or collaborative consumption).
This document discusses the need to transition to a circular economy model from the current linear "take-make-waste" model. It notes that resource extraction and waste are problems that will be exacerbated by population and economic growth. A circular economy aims to keep resources in use for longer, eliminate waste, and reuse materials repeatedly through measures like recycling and upcycling. The document presents a company called Moreloop that operates an online marketplace connecting garment factories with surplus fabrics to small businesses seeking fabrics, with the goal of making the circular economy a reality by reducing waste and keeping materials in circulation.
Textile recycling is the process by which old clothing and other textiles are recovered for reuse or material recovery. It is the basis for the textile recycling industry. ... The basis for the growing textile recycling industry is, of course, the textile industry itself.
Denim Club Newsletter : Issue May 21, 2014denimclub
Denim Club compiles the latest news and updates related to denim business and industry from all across the globe and brings these to you in the form of the Denim Club Newsletter.
The document discusses the environmental and human costs of fast fashion. It notes that producing a single textile requires over 2,000 chemicals and 2,700 liters of water on average. Garment workers in places like Cambodia and Bangladesh often work long hours for low pay in unsafe conditions. The average American throws away 68 pounds of clothing per year, most of which ends up in landfills. The document promotes the Six Items Challenge to encourage people to limit their wardrobes to just six items and consider the impacts of overconsumption on workers and the environment.
The document discusses the environmental impact of clothing production and provides tips for sustainable fashion. It notes that producing one pound of cotton requires 700-2,000 gallons of water and clothing travels over 14,000 miles from field to store while emitting 27 pounds of carbon dioxide per shirt. The document then discusses various natural and synthetic fabric types and provides suggestions for reducing consumption, reusing clothes through repair or upcycling, and prioritizing reduce, repair and reuse over recycling.
In the last century no other issue has impacted consumer consciousness like sustainability. We take an in-depth look at its impact on consumption and explore the implications for retailers.
Read RetailOasis' latest reports at www.retailoasis.com
Graduating Fashion Show - Making garments out of old and used denims, turning them into chic and stylish clothing made for the college going, trendy student. In association with the British Council. Sustainable fashion.
The document discusses the negative environmental and social impacts of fast fashion, and promotes Infact as providing sustainable and organic fashion production alternatives. It notes that fashion is the second most polluting industry, with many garment workers earning less than $3/day, and that Infact uses sustainable methods to offer affordable organic products. It outlines Infact's design and production services and benefits of organic fabrics like strength and softness. The document provides examples of brands that have worked with Infact, like Vogue and Viktor & Rolf, and encourages other brands to make the switch to organic production.
Old Clothes, New Social Enterprises.
The Cases of Roba Amiga and Two Iniciatives in Senegal.
By ESADE Institute for Social Innovation and Foundation Abertis.
Wardrobe or Waste: Decoding the Environmental Impact of Fast Fashionafnanraed1
Welcome, fellow fashion enthusiasts and eco-conscious trendsetters! Have you ever stood in front of your overflowing closet, grappling with the paradox of endless choices and an insatiable desire for the latest trends? Well, here's a style secret that might send a shiver down your sustainable spine – fast fashion, the industry's not-so-glamorous dark horse. But fret not, dear reader, because in this journey through threads and consequences, we're about to unravel the environmental tapestry woven by the fast fashion phenomenon. Before you raise an eyebrow or think twice about your favorite impulse buy, join me on this eco-chic adventure. We'll dive deep into the environmental impact of fast fashion, debunking myths, exploring hard-hitting facts, and weaving a narrative of sustainable alternatives. Ready to redefine your wardrobe and tread lightly on the planet? Let's embark on this fashion-forward, eco-conscious odyssey together! 🌿✨
The document discusses the garment industry, including its history and structure. It notes that the garment industry started expanding heavily in the 1980s and boomed in the 1990s in Bangladesh due to cheap labor. It provides employment for millions of people. The structure of the garment industry includes departments for fabrics, purchasing accessories, sampling, cutting, and merchandising. The quality of garments depends on fabric quality and meeting customers' specifications. The industry provides many employment opportunities and is growing to meet demand.
Concise independent analysis from Innovation Forum about how brands are responding to the sustainable and ethical cotton sourcing agenda. Also covers their partnerships with NGOs and engagement with farmers and the supply chain, in detail.
Sustainable fashion, also called eco-fashion, aims to create a system that is environmentally friendly and socially responsible. The global apparel industry accounts for 10% of carbon emissions and remains the second largest industrial polluter after oil. Most garment workers worldwide, who are often women, labor without proper contracts or benefits and face long work hours and unsafe conditions. To be sustainable, a fashion brand should use organic and renewable materials like organic cotton and hemp, and ensure fair treatment of workers throughout the supply chain.
Responsible Apparel Licensing Initiative: Fighting the Toxic Denim TrendChristopher Ursin
A new initiative called the "Environmentally Safe Denim" program aims to eliminate toxic chemicals from denim manufacturing. The denim industry in China's Xintang region pollutes local waterways by dumping chemicals used in the production process. This has led to widespread environmental damage and health issues. The initiative will develop licensing programs for brands to use environmentally friendly denim production methods. This will reduce global pollution while providing consumers clothing free of toxins. The program organizer believes that if brands take responsibility for licensed product development, the industry can significantly improve environmental and health impacts from denim production.
This document discusses closing the loop in the textile and garment industries through recycling. It notes that while progress has been made, many challenges remain across the supply chain from design to end of life. A panel discussion will share first-hand experiences working towards this goal of a circular economy. The document provides statistics on clothing waste and recycling. It also summarizes current recycling programs and initiatives from companies like Patagonia, H&M, and Mud Jeans that are working to increase recycled content in new clothing and improve clothing collection and recycling. An expert is quoted saying that circular manufacturing is coming and that fast fashion is unsustainable, as consumers accumulate more clothing than they need through buying into this system.
It is a presentation on innovative fiber science in the fashion/apparel industry.
this ppt talks about the omni heat black dot technology and also FreshCore Technology.
Taking about omni heat, fabric capture partially
Solar heat and some heat it reflects and keeps
Body warmer for Long period of time.
And freshcore technology, it make shirt smarter, talking about the functionality- it is STAIN REPELLENT/ ODOUR REPEL LENT/MOISTURE WICKING/WRINKLE FREE.
Know What is Textile Waste and Why It MattersSwag Cycle
Each year, billions of pounds of clothing and textiles are thrown away, ending up in landfills or incinerators. This staggering amount of textile waste not only has environmental consequences, but also economic and social impacts. Understanding the basics of what textile waste is and why it matters is crucial in addressing this growing issue. Learn all details by visiting at https://www.swagcycle.net/swagcycle-its-all-about-landfill-divergence-for-textiles/
This document provides an overview of the life cycle assessment of a cotton T-shirt. It discusses the various stages of the life cycle, including raw material extraction, fabric production, manufacturing, packaging, transportation, use, and disposal. For raw materials, it notes that most T-shirts are made from cotton, polyester, or cotton/polyester blends. It then describes the spinning and weaving processes to produce cotton fabric from raw cotton. The manufacturing process involves designing, material sourcing, pattern making, cutting, stitching, finishing, and quality inspection. The document also discusses the environmental impacts of T-shirt production and disposal.
Incubeta insights Deck: Transitioning to the till Incubeta NMPi
Incubeta has put together an insights deck to run you through some of the key trends we're seeing emerging in the retail space, in particular, the return to brick and mortar.
This session was originally broadcast on the 6th May 2021. We took the opportunity to give you a look into the new direction of Incubeta NMPi, and show you through some of our key services that we offer to partnerships in the affiliate space. Callum, Nisha, Shalaka & Keir also took the time to explain some of the amazing work Incubeta are doing internally and externally to promote Diversity & Inclusion, Sustainability, CSR and mental wellbeing, in the workplace and beyond!
A few key services this session focuses on:
- CSS
- Paid Social
- PPC
- Programmatic Display
- Our Multi-Channel approach
More Related Content
Similar to How to Succeed in Times of Change: Take Responsibility
The purpose of this study is to review the various business models that are emerging in lieu of the environmental, social, and economic mishaps, due to improper disposal of textiles.
This PPT talks about the role of multiple stakeholders in promoting a more conscious practice of sharing economy (or collaborative consumption).
This document discusses the need to transition to a circular economy model from the current linear "take-make-waste" model. It notes that resource extraction and waste are problems that will be exacerbated by population and economic growth. A circular economy aims to keep resources in use for longer, eliminate waste, and reuse materials repeatedly through measures like recycling and upcycling. The document presents a company called Moreloop that operates an online marketplace connecting garment factories with surplus fabrics to small businesses seeking fabrics, with the goal of making the circular economy a reality by reducing waste and keeping materials in circulation.
Textile recycling is the process by which old clothing and other textiles are recovered for reuse or material recovery. It is the basis for the textile recycling industry. ... The basis for the growing textile recycling industry is, of course, the textile industry itself.
Denim Club Newsletter : Issue May 21, 2014denimclub
Denim Club compiles the latest news and updates related to denim business and industry from all across the globe and brings these to you in the form of the Denim Club Newsletter.
The document discusses the environmental and human costs of fast fashion. It notes that producing a single textile requires over 2,000 chemicals and 2,700 liters of water on average. Garment workers in places like Cambodia and Bangladesh often work long hours for low pay in unsafe conditions. The average American throws away 68 pounds of clothing per year, most of which ends up in landfills. The document promotes the Six Items Challenge to encourage people to limit their wardrobes to just six items and consider the impacts of overconsumption on workers and the environment.
The document discusses the environmental impact of clothing production and provides tips for sustainable fashion. It notes that producing one pound of cotton requires 700-2,000 gallons of water and clothing travels over 14,000 miles from field to store while emitting 27 pounds of carbon dioxide per shirt. The document then discusses various natural and synthetic fabric types and provides suggestions for reducing consumption, reusing clothes through repair or upcycling, and prioritizing reduce, repair and reuse over recycling.
In the last century no other issue has impacted consumer consciousness like sustainability. We take an in-depth look at its impact on consumption and explore the implications for retailers.
Read RetailOasis' latest reports at www.retailoasis.com
Graduating Fashion Show - Making garments out of old and used denims, turning them into chic and stylish clothing made for the college going, trendy student. In association with the British Council. Sustainable fashion.
The document discusses the negative environmental and social impacts of fast fashion, and promotes Infact as providing sustainable and organic fashion production alternatives. It notes that fashion is the second most polluting industry, with many garment workers earning less than $3/day, and that Infact uses sustainable methods to offer affordable organic products. It outlines Infact's design and production services and benefits of organic fabrics like strength and softness. The document provides examples of brands that have worked with Infact, like Vogue and Viktor & Rolf, and encourages other brands to make the switch to organic production.
Old Clothes, New Social Enterprises.
The Cases of Roba Amiga and Two Iniciatives in Senegal.
By ESADE Institute for Social Innovation and Foundation Abertis.
Wardrobe or Waste: Decoding the Environmental Impact of Fast Fashionafnanraed1
Welcome, fellow fashion enthusiasts and eco-conscious trendsetters! Have you ever stood in front of your overflowing closet, grappling with the paradox of endless choices and an insatiable desire for the latest trends? Well, here's a style secret that might send a shiver down your sustainable spine – fast fashion, the industry's not-so-glamorous dark horse. But fret not, dear reader, because in this journey through threads and consequences, we're about to unravel the environmental tapestry woven by the fast fashion phenomenon. Before you raise an eyebrow or think twice about your favorite impulse buy, join me on this eco-chic adventure. We'll dive deep into the environmental impact of fast fashion, debunking myths, exploring hard-hitting facts, and weaving a narrative of sustainable alternatives. Ready to redefine your wardrobe and tread lightly on the planet? Let's embark on this fashion-forward, eco-conscious odyssey together! 🌿✨
The document discusses the garment industry, including its history and structure. It notes that the garment industry started expanding heavily in the 1980s and boomed in the 1990s in Bangladesh due to cheap labor. It provides employment for millions of people. The structure of the garment industry includes departments for fabrics, purchasing accessories, sampling, cutting, and merchandising. The quality of garments depends on fabric quality and meeting customers' specifications. The industry provides many employment opportunities and is growing to meet demand.
Concise independent analysis from Innovation Forum about how brands are responding to the sustainable and ethical cotton sourcing agenda. Also covers their partnerships with NGOs and engagement with farmers and the supply chain, in detail.
Sustainable fashion, also called eco-fashion, aims to create a system that is environmentally friendly and socially responsible. The global apparel industry accounts for 10% of carbon emissions and remains the second largest industrial polluter after oil. Most garment workers worldwide, who are often women, labor without proper contracts or benefits and face long work hours and unsafe conditions. To be sustainable, a fashion brand should use organic and renewable materials like organic cotton and hemp, and ensure fair treatment of workers throughout the supply chain.
Responsible Apparel Licensing Initiative: Fighting the Toxic Denim TrendChristopher Ursin
A new initiative called the "Environmentally Safe Denim" program aims to eliminate toxic chemicals from denim manufacturing. The denim industry in China's Xintang region pollutes local waterways by dumping chemicals used in the production process. This has led to widespread environmental damage and health issues. The initiative will develop licensing programs for brands to use environmentally friendly denim production methods. This will reduce global pollution while providing consumers clothing free of toxins. The program organizer believes that if brands take responsibility for licensed product development, the industry can significantly improve environmental and health impacts from denim production.
This document discusses closing the loop in the textile and garment industries through recycling. It notes that while progress has been made, many challenges remain across the supply chain from design to end of life. A panel discussion will share first-hand experiences working towards this goal of a circular economy. The document provides statistics on clothing waste and recycling. It also summarizes current recycling programs and initiatives from companies like Patagonia, H&M, and Mud Jeans that are working to increase recycled content in new clothing and improve clothing collection and recycling. An expert is quoted saying that circular manufacturing is coming and that fast fashion is unsustainable, as consumers accumulate more clothing than they need through buying into this system.
It is a presentation on innovative fiber science in the fashion/apparel industry.
this ppt talks about the omni heat black dot technology and also FreshCore Technology.
Taking about omni heat, fabric capture partially
Solar heat and some heat it reflects and keeps
Body warmer for Long period of time.
And freshcore technology, it make shirt smarter, talking about the functionality- it is STAIN REPELLENT/ ODOUR REPEL LENT/MOISTURE WICKING/WRINKLE FREE.
Know What is Textile Waste and Why It MattersSwag Cycle
Each year, billions of pounds of clothing and textiles are thrown away, ending up in landfills or incinerators. This staggering amount of textile waste not only has environmental consequences, but also economic and social impacts. Understanding the basics of what textile waste is and why it matters is crucial in addressing this growing issue. Learn all details by visiting at https://www.swagcycle.net/swagcycle-its-all-about-landfill-divergence-for-textiles/
This document provides an overview of the life cycle assessment of a cotton T-shirt. It discusses the various stages of the life cycle, including raw material extraction, fabric production, manufacturing, packaging, transportation, use, and disposal. For raw materials, it notes that most T-shirts are made from cotton, polyester, or cotton/polyester blends. It then describes the spinning and weaving processes to produce cotton fabric from raw cotton. The manufacturing process involves designing, material sourcing, pattern making, cutting, stitching, finishing, and quality inspection. The document also discusses the environmental impacts of T-shirt production and disposal.
Similar to How to Succeed in Times of Change: Take Responsibility (20)
Incubeta insights Deck: Transitioning to the till Incubeta NMPi
Incubeta has put together an insights deck to run you through some of the key trends we're seeing emerging in the retail space, in particular, the return to brick and mortar.
This session was originally broadcast on the 6th May 2021. We took the opportunity to give you a look into the new direction of Incubeta NMPi, and show you through some of our key services that we offer to partnerships in the affiliate space. Callum, Nisha, Shalaka & Keir also took the time to explain some of the amazing work Incubeta are doing internally and externally to promote Diversity & Inclusion, Sustainability, CSR and mental wellbeing, in the workplace and beyond!
A few key services this session focuses on:
- CSS
- Paid Social
- PPC
- Programmatic Display
- Our Multi-Channel approach
Seamless Search is the only search management platform that enables you to manage paid and organic search holistically.
Watch the launch event or visit seamless.io to learn more
NMPignite: The Future of Performance- Paid SocialIncubeta NMPi
This document discusses the importance of social media as a performance marketing channel. It notes that billions of potential customers can be found on social media and segmented using various audience insights. However, these audiences need to be targeted carefully. The document provides tips for raising your social strategy, such as using granular targeting, rethinking attribution, ensuring proper technical setup, and focusing on mobile. It describes the NMPi approach to attribution and leveraging audiences and data to improve dynamic ad campaigns on Facebook.
NMPignite: The Future of Performance- AmazonIncubeta NMPi
This document discusses Amazon advertising and provides strategies for enhancing performance on Amazon. It notes that Amazon advertising is growing rapidly and is focused on performance. The document recommends starting Q4 marketing in November, focusing on high potential products, and testing bid strategies to effectively compete over the holiday season. It emphasizes optimizing campaigns and supercharging efficiency to enhance Amazon performance and drive business growth.
NMPignite: The Future of Performance- FeedsIncubeta NMPi
This document discusses the importance of product feed management for online performance. It notes that 42% of consumers will increase online shopping in the future. Product feeds are crucial for shopping channels like Amazon but can face challenges like slow updates, stock levels and competitor pricing. The document recommends centralizing feed management and utilizing tools and APIs to leverage additional data sources and make strategic decisions. It promotes getting fundamentals correct and offers a free feed audit from NMPi, the performance marketing agency presenting on their approach to optimized feed management.
NMPignite: The Future of performance- CreativeIncubeta NMPi
The document discusses how display advertising should move beyond chasing clicks and instead focus on engagement and performance. It suggests replacing clicks with more meaningful engagement metrics to better align with business goals. Some strategies proposed include using offers and incentives, simplifying the purchasing path, applying relevant data, and measuring engagement through interactions beyond just clicks. The key is breaking down silos between teams and using data to build campaigns that provide value to customers.
Business Director Amy Jackson from Incubeta takes us through her presentation "Why Successful Retailers Don’t Think Digital".
Amy focuses on key brands that are using both online and in store experiences to enhance their sales, service and strategy.
Incubeta Ignite X Marks & Spencer - Influencer MarketingIncubeta NMPi
Marks and Spencer international's Hannah Tyrrell presents a piece on how to create the perfect strategy for an influencer marketing campaign, based on M&S's current influencer strategy. She explores monitoring success not only on ROI but also on maximising the value of the content provided.
Incubeta Ignite X The Planet Mark - From Talk to ActionIncubeta NMPi
Dave Carlos from the Planet Mark takes us through #ADecadeOfaction, exploring how businesses can bring sustainability policies into their work, without fear of 'greenwashing' in 2020 and beyond. An interesting look into how to 'sell' sustainability whilst keeping the purpose at heart.
Google UK speaker Alex Maximov, explains Measurement strategy in the industry, predicting upcoming shifts and trends in the current retail space that resides in an ever-changing digital marketing sphere.
Incubeta's Full-Funnel Approach to Paid Social AdvertisingIncubeta NMPi
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Amazon: The Missing Piece of the Customer JourneyIncubeta NMPi
According to a Feedvisor study, two-thirds of US shoppers typically start their search for new products on Amazon. Customer journeys are changing and, with the continued rise of their advertising platform, it’s no surprise that digital spending is growing rapidly on the Amazon marketplace compared to Google and Facebook.
Key Takeaways
- How to use Amazon effectively in tandem with Google search to benefit performance across both channels
- Use data to better inform bidding decisions
- Effective ways of measuring and attributing performance across Amazon and your other channels
Incubeta Ignite: Building for the Next Billion UsersIncubeta NMPi
This document discusses building products and services for the next billion users who will come online in developing economies and rural areas over the next decade. It notes that while 50% of internet users are now in developed economies, that share will decline as growth happens primarily in developing areas. Key challenges for the next billion users include low-spec phones, lack of connectivity and high costs, and a need for localized content. The presentation outlines Google's strategy to address these challenges through products that work offline, are optimized for low memory, provide localized experiences, and are designed to be simple and accessible. Examples highlighted include Google Maps for two-wheelers, YouTube Go, an optimized Google Assistant, and Tez, Google's payments app for India.
Incubeta Ignite: The Future of Advertising is ConversationalIncubeta NMPi
Explore AdLingo ad formats with Joystick's Farrach Qureshi, as she explains how we can use conversational AI to build relationships with customers new and returning.
Incubeta Ignite: Change Your Mindset - Customer Experiences in Digital Incubeta NMPi
Pauliina Jamsa, Global Senior Online Marketing Manager at Siemens, talks us through how we can develop customer experience in digital over the next 10 years.
How To Craft Your Perfect Retail Tech StackAggregage
https://www.onlineretailtoday.com/frs/26944755/how-to-craft-your-perfect-retail-tech-stack
The era of all-in-one platforms is over. Now, retail success depends on integrating a blend of diverse technologies to thrive. As customers and stakeholders expect agility and innovation, how can you meet these expectations efficiently without stumbling into complexity?
Explore a customer-centric approach to navigating digital transformation in retail. This session is your guide to boosting efficiency, enhancing customer experience, and driving profitability through strategic planning.
You'll learn to:
• Utilize tech enhancements for a flexible digital approach.
• Integrate modular tools to meet your unique needs.
• Gradually upgrade your systems for continuous improvement.
• Debunk myths about modular strategies and understand their simplicity.
• Distinguish credible vendors from the pretenders in a crowded market.
3. [Facts about the fashion industry]Average piece of
clothing in the UK
lasts for less than
3 years before
being discarded.
Over 1m tonnes of new
clothing purchased
last year in the UK.
A survey
commissioned by
Sainsbury’s last spring
found that 235m items
ended up on landfill
sites as people readied
their wardrobes for
summer.
Fashion is the 5th most
polluting industry in
the world.
Fashion is a dirty business!
4. Make it better
At Napapijri we have an
internal philosophy to
address sustainability
issues which frames
our decision making.