The document discusses how social media is succeeding where management is failing. It argues that traditional top-down management is too rigid, while social media enables agility and engagement through more human-centered principles. These principles include values like decentralization, transparency, and relationship building. The document suggests knowledge and skills for navigating social media, like conflict resolution, networking, and understanding unofficial norms, will be important for the new operating system it represents.

1. succeeding in the 21st-
century association
jamie notter
@jamienotter
humanizebook.com
Wednesday, July 18, 2012

2. “There is no reason
for any individual to
have a computer in
his home.”
Ken Olsen, CEO
Digital Equipment Corporation, 1977
Wednesday, July 18, 2012

3. social media
hurdles
Wednesday, July 18, 2012

4. management
Wednesday, July 18, 2012

5. management
is failing
Wednesday, July 18, 2012

6. time
warp?
Wednesday, July 18, 2012

7. science
Wednesday, July 18, 2012

8. management
failures
agility
engagement
Wednesday, July 18, 2012

9. savior?
http://www.flickr.com/photos/24095119@N06/2332806054
Wednesday, July 18, 2012

10. social media
Wednesday, July 18, 2012

11. social media
is succeeding
Wednesday, July 18, 2012

12. growth
http://www.wolf21.com/blog/google-­‐2-­‐social-­‐media-­‐site-­‐12-­‐months/
Wednesday, July 18, 2012

13. power of social media
create
share
learn
collaborate
solve problems
Wednesday, July 18, 2012

14. management social media
is failing is succeeding
Wednesday, July 18, 2012

15. management social media
machines human
http://www.flickr.com/photos/93993914@N00/232820568 http://www.8lickr.com/photos/21784565@N04/3695471693
Wednesday, July 18, 2012

16. social media
agility
engagement
human
Wednesday, July 18, 2012

17. human organizations
Wednesday, July 18, 2012

18. human organizations
are our future
Wednesday, July 18, 2012

19. no
Wednesday, July 18, 2012

20. yes
machines human
Wednesday, July 18, 2012

21. principles
machines human
Wednesday, July 18, 2012

22. human principles
Wednesday, July 18, 2012

23. human principles
http://www.flickr.com/photos/53242483@N00/3264744772
open trustworthy
generative courageous
http://www.flickr.com/photos/21046489@N06/3464659175 http://www.flickr.com/photos/38518750@N00/3880219904
Wednesday, July 18, 2012

24. human principles
decentralization transparency
systems thinking truth
ownership authenticity
open trustworthy
generative courageous
inclusion learning
collaboration experimentation
relationship bldg. personal devt.
Wednesday, July 18, 2012

25. knowledge
skills
Wednesday, July 18, 2012

26. knowledge and skills
conflict and negotiation
http://www.flickr.com/photos/38068818@N08/4299727995
feedback
interests and
positions
Wednesday, July 18, 2012

27. knowledge and skills
relationship building
http://www.flickr.com/photos/49503165485@N01/5529685600
interpersonal
network
Wednesday, July 18, 2012

28. knowledge and skills
orientation
official
unofficial
http://www.flickr.com/photos/35034346178@N01/11518666
Wednesday, July 18, 2012

29. knowledge and skills
conflict relationship orientation
building
Wednesday, July 18, 2012

30. new operating system
Wednesday, July 18, 2012

31. Wednesday, July 18, 2012

32. questions?
humanizebook.com
Wednesday, July 18, 2012