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Similar to How to sell my app?
Similar to How to sell my app? (20)
How to sell my app?
- 1. HOW TO YOUR APP ALON WALLER BLUETHRONE Co-Founder & CEO STEVE P. YOUNG THE APP MASTER
- 2. “SOME PEOPLE DIE IN THEIR 30’S, THOUGH NOT BURIED UNTIL 80”
- 3. WHY developers are SELLING their app?
- 4. WHY The heck developers are SELLING their app? Stuck under a marketing/UA growth ceiling
- 5. WHY The heck developers are SELLING their app? Too many apps to seriously maintain, update, improve and grow
- 6. WHY The heck developers are SELLING their app? Life happens: sudden need for a big sum in cash
- 7. WHY The heck developers are SELLING their app? Big plans for an exciting next project
- 8. WHY The heck developers are SELLING their app? Finance growth of team/studio
- 9. WHY The heck developers are SELLING their app? Take a 3-6 months break and disappear in Thailand :)
- 10. WHAT Kind of Apps are being SOLD?
- 11. UA APPS THE IOS14 ATTRIBUTION SHOCK CAUSED UA BASED APPS TO APPEAR ON THE MARKET PMF APPS PMF IS THE DEGREE TO WHICH AN APP SATISFIES A STRONG MARKET DEMAND.
- 12. HOW do I know if I have a PMF app?
- 14. NOW, what’s an app MULTIPLIER?
- 15. “App buyers predict future earnings by multiplying the monthly net pro fi t of the app before taxes by a number determined by the app historical pro fi t numbers or sales projections, usually somewhere between 15 and 40 Months“
- 16. BUT what creates a higher app MULTIPLIER?
- 17. Which RIVER is your NICHE AT? 1
- 20. “NEVER OWN A BUSINESS THAT EATS WHILE YOU SLEEP”
- 21. HOW Complex is your APP? 1. Design complexity 2. Back-of fi ce control/management complexity 3. Tech complexity 4. Content complexity LEVELS OF COMPLEXITY 4
- 22. HOW Complex is your APP TO UPDATE/MAINTAIN? VALUATION COMPLEXTIY “ROOF Replacement” Test
- 24. “THERE ARE ONLY 2 INDUSTRIES THAT CALL THEIR CUSTOMERS USERS. DRUGS AND APPS”
- 25. Your PAYMENT model is your BUSINESS model SINGLE PAYMENT ADS BASED SUBSCRIPTION ONE NIGHT STAND FRIEND ZONE LOVING RELATIONSHIP
- 26. Your PAYMENT model is your BUSINESS model SINGLE PAYMENT ADS BASED SUBSCRIPTION VALUATION VALUATION VALUATION
- 27. Curse of ‘ONE’ 4
- 28. “CHANGE HAPPENS WHEN THE PAIN OF STAYING THE SAME IS GREATER THAN THE PAIN OF CHANGE”
- 29. SINGLE or MULTIPLATFORM? ? SINGLE PLATFORM MULTI (1 highly dominant) MULTI (2 dominant) VALUATION VALUATION VALUATION
- 31. “THE LONGER SOMETHING SURVIVES, THE MORE LIKELY IT WILL STAY”
- 32. “AGE” range VALUATION VALUATION VALUATION <12 MONTHS 12-17 MONTHS >18 MONTHS
- 34. “WHY IS THIS PIZZA PLACE REMAINS CLOSED ON SATURDAY?”
- 35. SALES ALIBI How stable are your downloads & revenues? “Your ability to explain downloads and/or sales fl uctuations will impact the valuation”
- 36. SALES ALIBI How stable are your downloads & revenues? PERFORMANCE: VALUATION VALUATION VALUATION VALUATION + “Alibi” NO “Alibi”
- 38. “THE GYM IS A PLACE THAT EITHER YOU’RE FIT OR FAT”
- 39. HONESTY PAYS “Don’t hide skeletons in the closet. Nothing breaks a buyer trust more than fi nding unexpected skeletons during DD.”
- 40. Where are your SKELETONS? Skeletons in the CLOSET Skeletons DANCING Skeletons SURPRISING VALUATION VALUATION VALUATION
- 42. The App SALE PROCESS DAY 0 DAY 10 DAY 21 FREE Online App Valuation PMF APP TEST 1ST STAGE “on surface” Valuation 2ND STAGE “Deep Dive” Valuation CLOSING EXIT
- 43. GET FREE APP VALUATION NOW .io