What should a Mission and Vision Statement look like for your Instructional Coaching Department? Learn More: www.AskTheTechCoach.com.

2. What is the role of an
Instructional Coach?

3. How is it defined in
your school district?

4. How do you know what you are
supposed to do each day or what
benchmarks you are reaching for?

5. Mission Statements
vs Vision Statements

6. What is a
Mission
Statement?
An official document that sets
out the goals, purpose, and
work of an organization.
A written statement that sets
out personal goals for the
future.

7. What is a
Vision
Statement?
A Document that sets the role
and responsibility for the
department.
Short and Long Term Goals

8. What is the
Difference?
Mission Statement
• A public document agreed upon by the district
• Shared with the School District (website)
• States the purpose of the department
Vision Statement
• A series of benchmarks agreed upon by the
department
• Shared with only the department for
internal motivations
• States where the department wishes to be in
the future
• Includes long-term and short-term goals

9. Example Mission Statement
“My School District” is comprised of “X” students and “X” staff members serving more than
“X” families across “X” educational campuses. The mission of the Digital Learning
department is to serve as an equitable conduit for both Curricular and Educational
Technology standards to provide a comprehensive professional learning program for
teachers to succeed in the classroom and for students to become college and career ready.
Digital Learning Coaches are first exemplary educators who, in addition to being experts in
their subject areas and fields of study, are recognized for their achievement in the
educational technology community. The role of the Digital Learning Coach in
“MySchoolDistrict” is to work in collaboration with peers and building administrators to
inspire excellence in the classroom by providing staff members with opportunities for
collaboration, reflection, and growth.