The document provides steps for creating content for a business:
1. Evaluate what existing content you have, such as photos, videos, writing.
2. Decide what new content you want to create, such as graphics, social media posts.
3. Choose the platform(s) to share your content, such as websites, Facebook, Instagram, blogs.
4. Create the content, which can include photos, videos, articles, promotions.
5. Share the content and engage with customers by replying to comments and using social media.
Graphics are a huge part of what attracts people to your brand. Canva is one of the leading graphic design programs that packs a big bang for your buck. In this lively webinar we will walk through various graphic sizes, photos, creating animated posts and even presentations inside of this platform.
Graphics are a huge part of what attracts people to your brand. Canva is one of the leading graphic design programs that packs a big bang for your buck. In this lively webinar we will walk through various graphic sizes, photos, creating animated posts and even presentations inside of this platform.
This webinar is for those that already have a Twitter Account that is being used for business and want to maximize its use. This webinar will help attendees understand:
• The Value of Hashtags & Trending Topics
• Use of Lists & How to Create them
• Apps to Save Time with Posting & Automation
Speaker(s): Chisa Pennix-Brown, Lady Bizness, Inc.
Sponsored by Guilford Technical Community College Small Business Center
Financing Your Small Business & Covid19Lady Bizness
Financing continues to be a challenge for many small business owners. Questions range from, Who will give me money for my business idea and what do they need from me? to, How will this business make money and will it be enough to pay back a loan or attract an investor? Get to the heart of business financing in this seminar that answers your questions. Explore the advantages and disadvantages of the different types of funding sources and how to choose the right one for your needs. Discover the keys to financing success. Additional information and resources have been added in to consider COVID19 and its impact.
Financing Your Business in th Age of Covid Lady Bizness
Financing Tools and Resources for Businesses in NC. Posted 4.16.20 Please note that information may change on a daily basis due to the Covid19 pandemic.
How Red Bull manages its street team and brand ambassador program, Red Bull UCrewFire Marketing
See the accompanying video tutorial for this deck:
https://www.youtube.com/watch?v=WlteFA52yrM
Amplify your voice with your brand ambassadors using CrewFire: http://www.CrewFire.com
Check out SimpleCrew, the worlds most advanced street team management platform: http://www.SimpleCrew.com
Localize It!: How Narrowing Social Content Broadens Engagement ForRent.com
The 'local love' trend is gaining popularity in the social space, with more social networks adding the ability to allow users to check in to venues, restaurants, retail stores and businesses.
Join Ansley Sudderth, Social Media Training and Communications Coordinator with ForRent.com® and Homes.com®, for this month’s #RESocialChat, as she shares ways you can implement local content in your online strategy.
Learn how to spread local love and use this session as a springboard in helping you:
-Serve up relevant content that speaks directly to your audience.
-Share local events, restaurants, landmarks and other location-based happenings via social networks like Pinterest, Facebook, Instagram and Swarm.
-Much more!
This webinar is for those that already have a Twitter Account that is being used for business and want to maximize its use. This webinar will help attendees understand:
• The Value of Hashtags & Trending Topics
• Use of Lists & How to Create them
• Apps to Save Time with Posting & Automation
Speaker(s): Chisa Pennix-Brown, Lady Bizness, Inc.
Sponsored by Guilford Technical Community College Small Business Center
Financing Your Small Business & Covid19Lady Bizness
Financing continues to be a challenge for many small business owners. Questions range from, Who will give me money for my business idea and what do they need from me? to, How will this business make money and will it be enough to pay back a loan or attract an investor? Get to the heart of business financing in this seminar that answers your questions. Explore the advantages and disadvantages of the different types of funding sources and how to choose the right one for your needs. Discover the keys to financing success. Additional information and resources have been added in to consider COVID19 and its impact.
Financing Your Business in th Age of Covid Lady Bizness
Financing Tools and Resources for Businesses in NC. Posted 4.16.20 Please note that information may change on a daily basis due to the Covid19 pandemic.
How Red Bull manages its street team and brand ambassador program, Red Bull UCrewFire Marketing
See the accompanying video tutorial for this deck:
https://www.youtube.com/watch?v=WlteFA52yrM
Amplify your voice with your brand ambassadors using CrewFire: http://www.CrewFire.com
Check out SimpleCrew, the worlds most advanced street team management platform: http://www.SimpleCrew.com
Localize It!: How Narrowing Social Content Broadens Engagement ForRent.com
The 'local love' trend is gaining popularity in the social space, with more social networks adding the ability to allow users to check in to venues, restaurants, retail stores and businesses.
Join Ansley Sudderth, Social Media Training and Communications Coordinator with ForRent.com® and Homes.com®, for this month’s #RESocialChat, as she shares ways you can implement local content in your online strategy.
Learn how to spread local love and use this session as a springboard in helping you:
-Serve up relevant content that speaks directly to your audience.
-Share local events, restaurants, landmarks and other location-based happenings via social networks like Pinterest, Facebook, Instagram and Swarm.
-Much more!
Learn how to plan , produce, and profit from your first webinar.
In case you have not noticed, webinars are one of the leading online marketing tools available. Learn the ins and outs of how to successfully run your own webinar marketing campaign.
Taking the Ruff Out of Trade Show NetworkingMojenta
Trade shows can be "ruff" but they don't have to be. This presentation outlines the strategies and tactics involved in effective pre-, during, and post-trade show networking.
PhotoShelter VP of Marketing, Andrew Fingerman, presents "Extreme Website Makeover." Learn how to make the most of your photography website to drive business, increase visibility, and generate sales.
This course is designed to help you put the pieces together. If you have a disjointed strategy or no strategy at all this course will help you to navigate your current marketing plan and enhance it with proven social media strategies. This hands-on workshop will enable attendees with the skills to do the following:
· Find targeted content that they can share with their audience
· Connect all their social media outlet to maximize reach
Linkedin Love-in. How to use Linkedin better for your BusinessDoyle Buehler
Linkedin is remarkable - if you know how to use it for your business. The problem is that most business are not quite sure how to leverage it to grow their network, leads and sales. It is a wonderful tool, if it is used properly.
Want to know how you can start to make it work for you and your business?
Join me, Doyle Buehler, author of The Digital Delusion, as I bring you my DSchool Introductory Webinar on Linkedin.
For a simple, quick, 20 minute webinar, find out what you can do to quickly grow your audience and grow your leads and Return on Investment by using Linkedin more effectively.
I will show you these 3 Simple Things:
The Tools you can use to double your Linkedin Network in 14 days
The Process to build your sales and leads based activity on Linkedin
The Knowledge needed to fully connect Linkedin with your own digital ecosystem
Want to learn more? Please join me for my weekly Webinar Wednesday http://bit.ly/events1999
Indigo Marketing Agency: What We Do and How We Can HelpClaire Akin, MBA
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• Change the way you think about marketing forever
• Uncover the truth about marketing for Financial Advisors
• Putting you in control of your future
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1. HOW TO CREATE CONTENT
FOR YOUR BUSINESS
CHISA PENNIX-BROWN, MBA
NC’S #1 SMALL BUSINESS FACILITATOR
2. WELCOME
• TAKE NOTES
• ENJOY!
YOUR INSTRUCTOR
CHISA PENNIX-BROWN, MBA
• CEO OF LADY BIZNESS
• NC’S #1 SMALL BUSINESS
FACILITATOR
SPONSORED BY
SMALL BUSINESS CENTER NETWORK
HI
3. GOALS
EVALUATE WHAT
YOU HAVE
1
DECIDE ON WHAT
YOU WANT TO
CREATE
2
CHOOSE WHICH
PLATFORM TO
SHARE IT ON
3
CREATE THE
CONTENT POST
4
SHARE &
ENGAGE
+ REPEAT
5
5. 2. PHOTOS/GRAPHICS
CONVEY A MESSAGE
WHAT IS IT ABOUT?
#2B6086 = TEAL IN THE SHIRT
LADY LIKE REALNESS
• BRAND AWARENESS
• PRODUCT(S)
• SERVICE(S)
• SALE/PROMO
• ARTICLE/BLOG POST
• HOW TO
• BEHIND THE SCENES
• INFORMATION
• QUOTE
7. 3. DECIDE ON A PLATFORM
CHOOSE WHAT YOU HAVE
WESBITE
INSTAGRAM
PAGE
FACEBOOK
INSTAGRAM
STORIES
WHICH LAST 24
HOURS
SHOP/INFO
TWITTER
HIGHLIGHTS
WHICH LAST UNTIL
YOU DELETE THEM
TUMBLR
INSTAGRAM TV WHICH
IS LIKE HAVING YOUR
OWN STATION
BLOG WHERE NEXT?
YOU NEED TO
ALREADY HAVE
VIDEO TO UPLOAD
(61 SECONDS – 30 MINUTES)
YOU CAN LINK BACK TO
VIDEO CONTENT IN IGTV
8. 4. CREATE CONTENT TO POST
STORY
QUOTE
EXPLANATION
ARTICLE
QUESTIONS
DESCRIPTION
MY
MARKETING
FLYER
GRAPHIC
VIDEO
SERIES AD
9. PRE-RECORDED VIDEO CONTENT
PRERECORDED VIDEOS
FB BIZ PAGE HEADER 20-90 SECONDS
FB EVENT HEADER 20-90 SECONDS
FB VIDEO UPLOAD MAX 240 MINUTES
IG VIDEO 60 SECOND MAX (X10)
IG STORIES 61 SECONDS – 60 MIN
ALL HAVE TO BE MP4 FORMATS
10. LIVE VIDEO CONTENT
LIVE VIDEO ON FACEBOOK
SHARE
YOUR
TIMELINE
GROUPS MESSAGES EVENTS
ONCE THE VIDEO IS DONE
UPLOAD IT TO
VIDEO SITE
CREATE A
SERIES
YOUTUBE IGTV
EMBED IT
PUT IT ON
YOUR SITE
DOWNLOAD
SAVE IT &
USE IT LATER
EDIT/CHOP
SNIPPETS/
TEASERS
11. 5. SHARE, ENGAGE & REPEAT
CONTENT IS POSTED!
NOW ITS TIME TO SHARE & ENGAGE!
• REPLY TO COMMENTS
• SEND MESSAGES
• USE LINKS
• TAG PEOPLE
12. • FUTURE WORKSHOPS CAN BE FOUND AT LADYBIZNESS.COM/EVENTS
• PLEASE LEAVE A 5 STAR REVIEW ON GOOGLE AND/OR FACEBOOK
• FOLLOW ME AT INSTAGRAM.COM/CHISAPENNIXBROWN
THANK YOU!
Editor's Notes
QuickStarter has created an outline to help you get started on your presentation. Some slides include information here in the notes to provide additional topics for you to research.
More key facts:
Popular online courses: Inspiring Leadership through Emotional Intelligence (Case Western Reserve University), The business cycle (Khan Academy), Foundations of Business Strategy (University of Virginia), Leading Strategic Innovation in Organizations (Vanderbilt University), Introduction to Marketing (University of Pennsylvania), Supply Chain Management: A Learning Perspective (KAIST), Design Thinking for Business Innovation (University of Virginia), Business and its Environment: An Overview of Business and the Role of Finance in Business (edX), Taxes and Business Strategy (MIT), Asset Pricing, Part 1 (University of Chicago), Enterprise value (Khan Academy), Introduction to Corporate Finance (University of Pennsylvania), Economic Analysis for Business Decisions (MIT), Introduction to Finance (University of Michigan), Dynamic Leadership: Using Improvisation in Business (MIT), Integrating the Lean Enterprise (MIT), Healthcare Innovation and Entrepreneurship (Duke University), About University of Pennsylvania (), Gamification (University of Pennsylvania), Mathematical Methods for Quantitative Finance (University of Washington), Starting and staying in business with friends (Khan Academy), Harvard Business School Class Day 2014 (Khan Academy), Economy and Business in Modern China and India (MIT), Statistics for Business – I (Indian Institute of Management Bangalore), Special Seminar in Management The Nuts and Bolts of Business Plans (MIT), The Global Business of Sports (University of Pennsylvania), Turning a Hobby into a Bright Business (Khan Academy), Giles Shih Making an idea into a business (Khan Academy), About University of California, Irvine (), u.lab: Leading From the Emerging Future (Massachusetts Institute of Technology), Community-Owned Enterprise and Civic Participation (MIT), Globalization of Business Enterprise (IESE Business School), The Software Business (MIT), Academic and Business Writing (University of California, Berkeley), English for Doing Business in Asia - Speaking (Hong Kong University of Science and Technology), English for Doing Business in Asia - Writing (Hong Kong University of Science and Technology), Fundamentals of Project Planning and Management (University of Virginia), Business and Family (Khan Academy), Analyzing Global Trends for Business and Society (University of Pennsylvania), Managerial Accounting: Tools for Facilitating and Guiding Business Decisions (University of Illinois at Urbana–Champaign)
QuickStarter has created an outline to help you get started on your presentation. Some slides include information here in the notes to provide additional topics for you to research.
More key facts:
Popular online courses: Inspiring Leadership through Emotional Intelligence (Case Western Reserve University), The business cycle (Khan Academy), Foundations of Business Strategy (University of Virginia), Leading Strategic Innovation in Organizations (Vanderbilt University), Introduction to Marketing (University of Pennsylvania), Supply Chain Management: A Learning Perspective (KAIST), Design Thinking for Business Innovation (University of Virginia), Business and its Environment: An Overview of Business and the Role of Finance in Business (edX), Taxes and Business Strategy (MIT), Asset Pricing, Part 1 (University of Chicago), Enterprise value (Khan Academy), Introduction to Corporate Finance (University of Pennsylvania), Economic Analysis for Business Decisions (MIT), Introduction to Finance (University of Michigan), Dynamic Leadership: Using Improvisation in Business (MIT), Integrating the Lean Enterprise (MIT), Healthcare Innovation and Entrepreneurship (Duke University), About University of Pennsylvania (), Gamification (University of Pennsylvania), Mathematical Methods for Quantitative Finance (University of Washington), Starting and staying in business with friends (Khan Academy), Harvard Business School Class Day 2014 (Khan Academy), Economy and Business in Modern China and India (MIT), Statistics for Business – I (Indian Institute of Management Bangalore), Special Seminar in Management The Nuts and Bolts of Business Plans (MIT), The Global Business of Sports (University of Pennsylvania), Turning a Hobby into a Bright Business (Khan Academy), Giles Shih Making an idea into a business (Khan Academy), About University of California, Irvine (), u.lab: Leading From the Emerging Future (Massachusetts Institute of Technology), Community-Owned Enterprise and Civic Participation (MIT), Globalization of Business Enterprise (IESE Business School), The Software Business (MIT), Academic and Business Writing (University of California, Berkeley), English for Doing Business in Asia - Speaking (Hong Kong University of Science and Technology), English for Doing Business in Asia - Writing (Hong Kong University of Science and Technology), Fundamentals of Project Planning and Management (University of Virginia), Business and Family (Khan Academy), Analyzing Global Trends for Business and Society (University of Pennsylvania), Managerial Accounting: Tools for Facilitating and Guiding Business Decisions (University of Illinois at Urbana–Champaign)
5 STAR REVIEW https://www.google.com/search?client=ms-android-sprint-us&hl=en-US&v=7.26.17.21.arm64&output=search&q=Lady+Bizness&ludocid=4769715947636416198&kgs=dc6c6fbcaf9f4a7e&shndl=-1&source=sh/x/kp/local&entrypoint=sh/x/kp/local