The document outlines how to become an effective information governance champion by developing key skills and behaviors. It discusses strategic thinking including defining a program vision and goals. Effective communication is important, such as identifying audiences and developing tailored messages. Socialization involves gaining buy-in from stakeholders through messaging and feedback. Additional skills involve understanding information topology, speaking various business languages, and tailoring the program based on metrics and feedback. The overall aim is to think strategically and enable the right information governance behaviors in the organization.