Jennifer Fremont-Smith, CEO of Smarterer, provides concrete guidelines around how to manage each stage of the internship process. This deck covers:
- Recruiting
- Hiring
- On-Boarding
- Managing
- Exiting
Digital marketing 101 Lessons from a Game of CricketIsha Doshi
Surprisingly India's favourite sport and the emerging fetish with social media tools share quite a few common traits! In this slide deck find out how a game of cricket can teach some valuable lessons to ace the game of social media marketing!
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "The Selection Interview" and will show you how to plan and run a recruitment selection interview.
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Approaches to Recruitment" and will show you how to hire the best candidates for your business.
The “Course Topics” series from Manage Train Learn and Slide Topics is a collection of over 4000 slides that will help you master a wide range of management and personal development skills. The 202 PowerPoints in this series offer you a complete and in-depth study of each topic. This presentation is on "Recruitment Policy and Procedure".
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Recruitment Policy and Procedure" and will show you how to design a recruitment policy for your business with appropriate procedures.
Interviews are the most commonly used tool in the majority of hiring and promotion decisions. Therefore, if talent matters to your organization ensure your interviewing system is a critical part to your business processes.
Download DDI’s How-To-Guide to help you change your interviewing system into a strategic advantage.
Digital marketing 101 Lessons from a Game of CricketIsha Doshi
Surprisingly India's favourite sport and the emerging fetish with social media tools share quite a few common traits! In this slide deck find out how a game of cricket can teach some valuable lessons to ace the game of social media marketing!
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "The Selection Interview" and will show you how to plan and run a recruitment selection interview.
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Approaches to Recruitment" and will show you how to hire the best candidates for your business.
The “Course Topics” series from Manage Train Learn and Slide Topics is a collection of over 4000 slides that will help you master a wide range of management and personal development skills. The 202 PowerPoints in this series offer you a complete and in-depth study of each topic. This presentation is on "Recruitment Policy and Procedure".
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "Recruitment Policy and Procedure" and will show you how to design a recruitment policy for your business with appropriate procedures.
Interviews are the most commonly used tool in the majority of hiring and promotion decisions. Therefore, if talent matters to your organization ensure your interviewing system is a critical part to your business processes.
Download DDI’s How-To-Guide to help you change your interviewing system into a strategic advantage.
How to hire the perfect Social Media Marketing Manager?HireQuotient
1. Craft a compelling job description
Crafting a compelling job description is the first step in attracting highly qualified candidates for the role of Social Media Marketing Manager (SMMM). The job description should clearly outline the roles, responsibilities, and expectations for the position. Highlighting the organization's values, benefits, and career path opportunities can help attract candidates who resonate with the company's culture and vision.
2. Discover relevant candidates
Despite the large talent pool for Social Media Marketing Managers, it's crucial to tap into passive and hidden talent pools to uncover top-notch candidates. Utilizing job boards like Indeed, LinkedIn, ZipRecruiter, and Glassdoor can help find active job seekers. For passive candidates, recruitment tools like EasySource's Candidate Discovery Module can instantly surface relevant SMMMs based on job descriptions or simple prompts.
3. Screen candidates
Traditional ATS and screening tools often rely solely on keywords, which can lead to the exclusion of qualified candidates. EasySource's Candidate Screening Module utilizes persona-based screening to map ideal candidate profiles based on job descriptions, ensuring that relevant skills, profiles, and work experience are prioritized. This method helps avoid biased filtering and ensures that only qualified candidates progress in the hiring process.
4. Assess candidates
Skill assessments play a crucial role in evaluating candidates' technical and workplace skills, as well as personality traits. EasyAssess offers pre-built and customized adaptive skill assessments tailored to assess SMMMs' capabilities effectively. These assessments ensure a fair evaluation process and enable recruiters to build winning teams with qualified candidates from diverse backgrounds.
5. Interview candidates
Conducting interviews is an essential step in assessing candidates' suitability for the role of SMMM. Use EasyInterview to quickly find the best-fit candidate.
6. Engage candidates
Engaging candidates throughout the hiring process is crucial to retaining their interest. Personalized communication tools like EasySource's Candidate Engagement Module enable recruiters to maintain ongoing engagement with candidates, ensuring a positive candidate experience and increasing the likelihood of successful hires.
7. Conduct reference checks
Reference checks are essential for verifying candidates' work history, performance, and cultural fit. Enquire about candidates' ability to work effectively within a team and adapt to the company culture, as collaboration and alignment with organizational values are crucial for success in the role of SMMM.
8. Selection and onboarding
Once candidates are shortlisted, extend a comprehensive offer letter outlining the position details, including title, duties, salary, benefits, start date, and probationary period.
Read the full article here: https://www.hirequotient.com/how-to-hire/social-media-marketing-manager
How Social Media is Enabling Individuals and OrganizationsKemp Edmonds
This presentation was first given to the "Growing of Giants" conference in May of 2013. Growing of Giants is an offshoot of the Entrepreneur Organization's Program that meets annually to learn, grow and build their businesses.
The PGDM Human Resource Management course teaches you how to find the right people for a job, train them well, decide on fair pay and benefits, evaluate their performance, plan how the organization should be structured, prepare for the future by identifying potential leaders, and make sure good employees stick around.
Change the perception and reality of talent acquisition from a necessary cost of doing business to an ROI force to be reckoned with.
You will learn about the strategic importance of the four fundamental processes: competency management, pre-employment testing, interviewing and onboarding and how each plays a role in engaging candidates who’ll continue to enhance your business.
OGSA - Attract, Select, Train and Retain, A Great Team - McKinley SolutionsMcKinley Solutions
Building the right team can really make or break your year. With only a core few on the team year round, staffing up each season provides both an opportunity and a challenge. We will walk through in detail the steps needed to form a great team. Starting from before they become an employee until they move on to the next stage of their career, each step is critical.
Attracting and selecting team members is no small job as you know. We will walk through the practical steps to make this easier for you. We show you how to not only confirm skills, but assess for culture fit with your team. From tips and templates to maximize today’s technology to attract great people to establishing a consistent selection process we will help start off the season on a great foot.
Engaging and training team members is your biggest challenge as it requires great planning in the off season and even greater day to day energy to connect with the 4 generations in the work force. Legislated training is a must, it does not mean it needs to be a bore. Ongoing mentoring and leadership is the focus you should have on training, it is a culture not and event.
Empowering and retaining is a tricky one, with such a season impact on your business. Now that you have a great team, how do you keep them, how do empower them to the next level, how do you get them to come back next season? Learn some techniques from exit interviews to off season communication and seasonal leadership roles that will increase empowerment and retain the best of the best.
How to Hire the Perfect Sales Development ManagerHireQuotient
1. Clarify Your Needs and Goals
Start by defining the specific objectives and expectations for the Sales Development Manager role within your organization
2. Craft a Detailed Job Description
Utilize the job description template provided earlier as a starting point to create a detailed and enticing job posting. Highlight the responsibilities, required skills, experience, and qualifications.
3.Utilize Various Recruitment Channels
Post the job across multiple platforms to reach a broad audience. This includes popular job boards, professional networking sites like LinkedIn, and industry-specific forums
4. Screen for Key Competencies
If you wish to automate this process, EasySource's AI will help you with your candidate screening as well. EasySource's Candidate Screening Module will scan the profiles of the candidates and ensure that it is aligned with your JDs.
5. Engagae the short-listed candidates
Candidate Engagement Module will scan the candidate's profile and the JD you have created and craft compelling messages that make sure that these candidates respond to your outreach.
6.Assess the skills of the candidate
candidate assessment tool to help you with the same. The assessment tools ensure that the candidate's relevant skills are closely examined and evaluated. You can examine a variety of assessments from our library of skill assessments.
Make a Competitive Offer
Once you've identified the right candidate, make an attractive offer that reflects the value they bring to your organization.
7.Ensure a Smooth Onboarding Process
Facilitate a comprehensive onboarding process that introduces the new manager to your company’s sales processes, tools, and team members. A well-structured onboarding program is essential for setting them up for success in their new role
To read the full article, visit
https://www.hirequotient.com/how-to-hire/sales-development-manager
How to hire the perfect content marketing consultantHireQuotient
1.Craft a compelling job description
Whether you're hiring a beginner or a seasoned content marketing consultant, the job description should accurately outline the job's duties and expectations.
2.Discover relevant candidates
EasySource’s Candidate Discovery Module can instantly surface relevant content writers from active, passive, and hidden talent pools based on your job description or simple prompts.
3.Screen candidates
EasySource’s Candidate Screening Module uses persona-based screening to map the ideal candidate profile based on your job description and finds content writers with relevant skills, profiles, and work experience. This persona-based screening also ranks candidates based on their relevancy so that recruiters can prioritize their outreach.
4.Assess candidates
EasyAssess offers pre-built and customized adaptive skill assessments that validate content marketing consultants’ technical and workplace skills along with their personality traits. These pre-employment tests create a level playing field so that recruiters can build winning teams with qualified candidates from diverse backgrounds.
5.Interview candidates
Automated video interviews can be a great way to go beyond the resume and learn more about candidates. Whether hiring one content marketing consultant or at scale, EasyInterview gives recruiters the edge to hire diverse and exceptional talent from across the globe. Also, hiring managers can be involved in the recruitment process to make hiring decisions faster.
6.Engage candidates
EasySource’s Candidate Engagement Module ensures that candidates are engaged with highly personalized strategies and messaging across multiple platforms to compel them to join your organization.
7.Conduct reference checks
After shortlisting candidates, it's important to check their work history and performance in past roles. This helps confirm their claims and learn about their strengths and areas for improvement.
8.Selection and onboarding
An offer letter is crucial as it safeguards both the employer and the employee. It should provide comprehensive details about the position, including the title, responsibilities, salary, and benefits. Additionally, it must specify the start date, and any probationary period, and require the employer's signature.
To read the full article, visithttps://www.hirequotient.com/how-to-hire/content-marketing-consultant
How to hire the perfect Digital Marketing Coordinator?HireQuotient
1. Craft a compelling job description
Whether you're hiring a beginner or a seasoned Digital Marketing Coordinator, the job description should accurately outline the job's duties and expectations. It should also highlight the company's values, perks, and opportunities for career growth. Doing so will help attract top candidates who align with the company's vision and goals.
2. Discover relevant candidates
EasySource’s Candidate Discovery Module can instantly surface relevant content writers from active, passive, and hidden talent pools based on your job description or simple prompts.
3. Screen candidates
EasySource’s Candidate Screening Module uses persona-based screening to map the ideal candidate profile based on your job description and finds content writers with relevant skills, profiles, and work experience. This persona-based screening also ranks candidates based on their relevancy so that recruiters can prioritize their outreach.
4. Assess candidates
EasyAssess offers pre-built and customized adaptive skill assessments that validate Digital Marketing Coordinators’ technical and workplace skills along with their personality traits. These pre-employment tests create a level playing field so that recruiters can build winning teams with qualified candidates from diverse backgrounds.
5. Interview candidates
Automated video interviews can be a great way to go beyond the resume and learn more about candidates. Whether you are hiring one Digital Marketing Coordinator or at scale, EasyInterview gives recruiters the edge to hire diverse and exceptional talent from across the globe. Also, hiring managers can be involved in the recruitment process to make hiring decisions faster.
6. Engage candidates
EasySource’s Candidate Engagement Module ensures that candidates are engaged with highly personalized strategies and messaging across multiple platforms to compel them to join your organization.
7. Conduct reference checks
After shortlisting candidates, it's important to check their work history and performance in past roles. This helps confirm their claims and learn about their strengths and areas for improvement.
Also, ask about their teamwork skills and ability to fit into the company culture since collaboration with various teams is crucial for this role.
8. Selection and onboarding
An offer letter is crucial as it safeguards both the employer and the employee. It should provide comprehensive details about the position, including the title, responsibilities, salary, and benefits.
Read the full article here: https://www.hirequotient.com/how-to-hire/digital-marketing-coordinator
This video will introduce you to basic concepts of gamification on your intranet, the ways to approach it, and various tactics to better support engagement as well as various intranet initiatives.
After Google AdWords: How to Generate Sales, Not Just Clicks and LeadsIntelligent_ly
No matter your marketing goal, Google Adwords is the quickest and easiest way to grow your business. Period. But what happens after a user clicks on your ad and starts investigating your product? Prospective customers don't automatically become paying customers, and oftentimes it takes a bit of nurturing in order to get them to actually buy, which requires the marketing team passing these leads off to the sales team.
That's where things get tricky, and in order to successfully bring a prospect down the sales funnel, there needs to be an orderly process and effective communication. Chad Larson and Elliot Reid will draw upon their experience at WordStream and show you how to implement this sales process in your own company.
What You'll Learn
PPC best practices to fuel a successful sales funnel
The internal infrastructure necessary to close more deals
How to create a successful sales process
How to make the connection
Starting a new company is hard, but putting in place the right legal framework for your business doesn’t have to be...
Dive deep into the most important issues relating to raising capital for your company with insight from Mick Bain and Janene Asgeirsson, two experts on start-up law from WilmerHale. Having worked with hundreds of entrepreneurs and start-ups, Janene and Mick will answer the questions that you haven't even thought to ask.
What You'll Learn:
Financing structures and terms
How to comply with security regulations
Types of investors to work with and why
How to hire the perfect Social Media Marketing Manager?HireQuotient
1. Craft a compelling job description
Crafting a compelling job description is the first step in attracting highly qualified candidates for the role of Social Media Marketing Manager (SMMM). The job description should clearly outline the roles, responsibilities, and expectations for the position. Highlighting the organization's values, benefits, and career path opportunities can help attract candidates who resonate with the company's culture and vision.
2. Discover relevant candidates
Despite the large talent pool for Social Media Marketing Managers, it's crucial to tap into passive and hidden talent pools to uncover top-notch candidates. Utilizing job boards like Indeed, LinkedIn, ZipRecruiter, and Glassdoor can help find active job seekers. For passive candidates, recruitment tools like EasySource's Candidate Discovery Module can instantly surface relevant SMMMs based on job descriptions or simple prompts.
3. Screen candidates
Traditional ATS and screening tools often rely solely on keywords, which can lead to the exclusion of qualified candidates. EasySource's Candidate Screening Module utilizes persona-based screening to map ideal candidate profiles based on job descriptions, ensuring that relevant skills, profiles, and work experience are prioritized. This method helps avoid biased filtering and ensures that only qualified candidates progress in the hiring process.
4. Assess candidates
Skill assessments play a crucial role in evaluating candidates' technical and workplace skills, as well as personality traits. EasyAssess offers pre-built and customized adaptive skill assessments tailored to assess SMMMs' capabilities effectively. These assessments ensure a fair evaluation process and enable recruiters to build winning teams with qualified candidates from diverse backgrounds.
5. Interview candidates
Conducting interviews is an essential step in assessing candidates' suitability for the role of SMMM. Use EasyInterview to quickly find the best-fit candidate.
6. Engage candidates
Engaging candidates throughout the hiring process is crucial to retaining their interest. Personalized communication tools like EasySource's Candidate Engagement Module enable recruiters to maintain ongoing engagement with candidates, ensuring a positive candidate experience and increasing the likelihood of successful hires.
7. Conduct reference checks
Reference checks are essential for verifying candidates' work history, performance, and cultural fit. Enquire about candidates' ability to work effectively within a team and adapt to the company culture, as collaboration and alignment with organizational values are crucial for success in the role of SMMM.
8. Selection and onboarding
Once candidates are shortlisted, extend a comprehensive offer letter outlining the position details, including title, duties, salary, benefits, start date, and probationary period.
Read the full article here: https://www.hirequotient.com/how-to-hire/social-media-marketing-manager
How Social Media is Enabling Individuals and OrganizationsKemp Edmonds
This presentation was first given to the "Growing of Giants" conference in May of 2013. Growing of Giants is an offshoot of the Entrepreneur Organization's Program that meets annually to learn, grow and build their businesses.
The PGDM Human Resource Management course teaches you how to find the right people for a job, train them well, decide on fair pay and benefits, evaluate their performance, plan how the organization should be structured, prepare for the future by identifying potential leaders, and make sure good employees stick around.
Change the perception and reality of talent acquisition from a necessary cost of doing business to an ROI force to be reckoned with.
You will learn about the strategic importance of the four fundamental processes: competency management, pre-employment testing, interviewing and onboarding and how each plays a role in engaging candidates who’ll continue to enhance your business.
OGSA - Attract, Select, Train and Retain, A Great Team - McKinley SolutionsMcKinley Solutions
Building the right team can really make or break your year. With only a core few on the team year round, staffing up each season provides both an opportunity and a challenge. We will walk through in detail the steps needed to form a great team. Starting from before they become an employee until they move on to the next stage of their career, each step is critical.
Attracting and selecting team members is no small job as you know. We will walk through the practical steps to make this easier for you. We show you how to not only confirm skills, but assess for culture fit with your team. From tips and templates to maximize today’s technology to attract great people to establishing a consistent selection process we will help start off the season on a great foot.
Engaging and training team members is your biggest challenge as it requires great planning in the off season and even greater day to day energy to connect with the 4 generations in the work force. Legislated training is a must, it does not mean it needs to be a bore. Ongoing mentoring and leadership is the focus you should have on training, it is a culture not and event.
Empowering and retaining is a tricky one, with such a season impact on your business. Now that you have a great team, how do you keep them, how do empower them to the next level, how do you get them to come back next season? Learn some techniques from exit interviews to off season communication and seasonal leadership roles that will increase empowerment and retain the best of the best.
How to Hire the Perfect Sales Development ManagerHireQuotient
1. Clarify Your Needs and Goals
Start by defining the specific objectives and expectations for the Sales Development Manager role within your organization
2. Craft a Detailed Job Description
Utilize the job description template provided earlier as a starting point to create a detailed and enticing job posting. Highlight the responsibilities, required skills, experience, and qualifications.
3.Utilize Various Recruitment Channels
Post the job across multiple platforms to reach a broad audience. This includes popular job boards, professional networking sites like LinkedIn, and industry-specific forums
4. Screen for Key Competencies
If you wish to automate this process, EasySource's AI will help you with your candidate screening as well. EasySource's Candidate Screening Module will scan the profiles of the candidates and ensure that it is aligned with your JDs.
5. Engagae the short-listed candidates
Candidate Engagement Module will scan the candidate's profile and the JD you have created and craft compelling messages that make sure that these candidates respond to your outreach.
6.Assess the skills of the candidate
candidate assessment tool to help you with the same. The assessment tools ensure that the candidate's relevant skills are closely examined and evaluated. You can examine a variety of assessments from our library of skill assessments.
Make a Competitive Offer
Once you've identified the right candidate, make an attractive offer that reflects the value they bring to your organization.
7.Ensure a Smooth Onboarding Process
Facilitate a comprehensive onboarding process that introduces the new manager to your company’s sales processes, tools, and team members. A well-structured onboarding program is essential for setting them up for success in their new role
To read the full article, visit
https://www.hirequotient.com/how-to-hire/sales-development-manager
How to hire the perfect content marketing consultantHireQuotient
1.Craft a compelling job description
Whether you're hiring a beginner or a seasoned content marketing consultant, the job description should accurately outline the job's duties and expectations.
2.Discover relevant candidates
EasySource’s Candidate Discovery Module can instantly surface relevant content writers from active, passive, and hidden talent pools based on your job description or simple prompts.
3.Screen candidates
EasySource’s Candidate Screening Module uses persona-based screening to map the ideal candidate profile based on your job description and finds content writers with relevant skills, profiles, and work experience. This persona-based screening also ranks candidates based on their relevancy so that recruiters can prioritize their outreach.
4.Assess candidates
EasyAssess offers pre-built and customized adaptive skill assessments that validate content marketing consultants’ technical and workplace skills along with their personality traits. These pre-employment tests create a level playing field so that recruiters can build winning teams with qualified candidates from diverse backgrounds.
5.Interview candidates
Automated video interviews can be a great way to go beyond the resume and learn more about candidates. Whether hiring one content marketing consultant or at scale, EasyInterview gives recruiters the edge to hire diverse and exceptional talent from across the globe. Also, hiring managers can be involved in the recruitment process to make hiring decisions faster.
6.Engage candidates
EasySource’s Candidate Engagement Module ensures that candidates are engaged with highly personalized strategies and messaging across multiple platforms to compel them to join your organization.
7.Conduct reference checks
After shortlisting candidates, it's important to check their work history and performance in past roles. This helps confirm their claims and learn about their strengths and areas for improvement.
8.Selection and onboarding
An offer letter is crucial as it safeguards both the employer and the employee. It should provide comprehensive details about the position, including the title, responsibilities, salary, and benefits. Additionally, it must specify the start date, and any probationary period, and require the employer's signature.
To read the full article, visithttps://www.hirequotient.com/how-to-hire/content-marketing-consultant
How to hire the perfect Digital Marketing Coordinator?HireQuotient
1. Craft a compelling job description
Whether you're hiring a beginner or a seasoned Digital Marketing Coordinator, the job description should accurately outline the job's duties and expectations. It should also highlight the company's values, perks, and opportunities for career growth. Doing so will help attract top candidates who align with the company's vision and goals.
2. Discover relevant candidates
EasySource’s Candidate Discovery Module can instantly surface relevant content writers from active, passive, and hidden talent pools based on your job description or simple prompts.
3. Screen candidates
EasySource’s Candidate Screening Module uses persona-based screening to map the ideal candidate profile based on your job description and finds content writers with relevant skills, profiles, and work experience. This persona-based screening also ranks candidates based on their relevancy so that recruiters can prioritize their outreach.
4. Assess candidates
EasyAssess offers pre-built and customized adaptive skill assessments that validate Digital Marketing Coordinators’ technical and workplace skills along with their personality traits. These pre-employment tests create a level playing field so that recruiters can build winning teams with qualified candidates from diverse backgrounds.
5. Interview candidates
Automated video interviews can be a great way to go beyond the resume and learn more about candidates. Whether you are hiring one Digital Marketing Coordinator or at scale, EasyInterview gives recruiters the edge to hire diverse and exceptional talent from across the globe. Also, hiring managers can be involved in the recruitment process to make hiring decisions faster.
6. Engage candidates
EasySource’s Candidate Engagement Module ensures that candidates are engaged with highly personalized strategies and messaging across multiple platforms to compel them to join your organization.
7. Conduct reference checks
After shortlisting candidates, it's important to check their work history and performance in past roles. This helps confirm their claims and learn about their strengths and areas for improvement.
Also, ask about their teamwork skills and ability to fit into the company culture since collaboration with various teams is crucial for this role.
8. Selection and onboarding
An offer letter is crucial as it safeguards both the employer and the employee. It should provide comprehensive details about the position, including the title, responsibilities, salary, and benefits.
Read the full article here: https://www.hirequotient.com/how-to-hire/digital-marketing-coordinator
This video will introduce you to basic concepts of gamification on your intranet, the ways to approach it, and various tactics to better support engagement as well as various intranet initiatives.
After Google AdWords: How to Generate Sales, Not Just Clicks and LeadsIntelligent_ly
No matter your marketing goal, Google Adwords is the quickest and easiest way to grow your business. Period. But what happens after a user clicks on your ad and starts investigating your product? Prospective customers don't automatically become paying customers, and oftentimes it takes a bit of nurturing in order to get them to actually buy, which requires the marketing team passing these leads off to the sales team.
That's where things get tricky, and in order to successfully bring a prospect down the sales funnel, there needs to be an orderly process and effective communication. Chad Larson and Elliot Reid will draw upon their experience at WordStream and show you how to implement this sales process in your own company.
What You'll Learn
PPC best practices to fuel a successful sales funnel
The internal infrastructure necessary to close more deals
How to create a successful sales process
How to make the connection
Starting a new company is hard, but putting in place the right legal framework for your business doesn’t have to be...
Dive deep into the most important issues relating to raising capital for your company with insight from Mick Bain and Janene Asgeirsson, two experts on start-up law from WilmerHale. Having worked with hundreds of entrepreneurs and start-ups, Janene and Mick will answer the questions that you haven't even thought to ask.
What You'll Learn:
Financing structures and terms
How to comply with security regulations
Types of investors to work with and why
Starting a new company is hard, but putting in place the right legal framework for your business doesn’t have to be...
Dive deep into the most important issues relating to raising capital for your company with insight from Mick Bain and Janene Asgeirsson, two experts on start-up law from WilmerHale. Having worked with hundreds of entrepreneurs and start-ups, Janene and Mick will answer the questions that you haven't even thought to ask.
What You'll Learn:
Financing structures and terms
How to comply with security regulations
Types of investors to work with and why
Craft Your Marketing To-Do List Like a Growth HackerIntelligent_ly
Instructor: Shelley Steigerwald
It’s easy to get lost in the marketing weeds. Social media, email, webinars, blogs, website updates, infographics, referral campaigns, events, contests, PPC, PR, SEO …
What should you do first?
How should you spend your limited limited resources for maximum impact?
This class will help you prioritze, allocate your budget, and write your marketing plan like a growth hacker. It will be particularly helpful for entrepreneurs and startuppers who haven't done this before, but seasoned marketers will also learn some handy shortcuts and tricks to the trade.
What You'll Learn
How to hack your Customer Lifecycle to find the best marketing channles for your company.
How to prioritize your marketing to-do list like a growth hacker.
How to measure, optimize, and win during each phase of your Customer Lifecycle.
Instructor: Amy Bucher
In the world of UX design, there's a mound of resources and methodologies that provides the basic backbone of developing a great product. From research, to testing, to interviewing techniques, and surveys, there certainly isn't a shortage of tools to get the job done.
But how do you sort through each tool and best apply it to fit your needs at hand? In this course we will review some of the methods you can use to better understand your users, what they want from your product, and what their experience is using your product. The focus is on the type of data you can gain through each approach and how it might impact your product, as well as some tips on getting the research done on a budget.
You'll Learn the Fundamentals
Heuristic testing
Research techniques, including In-depth interview (IDIs) and focus groups
Paper prototyping
Ethnographic observation
Surveys
Founder Selling: How to Win Deals & Close Critical SalesIntelligent_ly
Instructor: Jim Henderson
Sales--you can't live without making them. And oftentimes you can't move forward in bootstrapping your company or gaining early the traction investors want without them.
But what do you do when the odds are stacked against you? What do you do when you’re not that charismatic, polished salesperson?
The good news is that the answer to these questions is the same - and it’s not complicated, nor a mysterious process that gets bestowed on only a few people. It’s a simple set of steps that every founder, employee, or salesperson can master and use to win deals that launch or grow your company.
What You'll Learn
The steps that move you from your vision to a new customer
How to prepare for and execute each step
Critical do’s and don’ts
Tips to manage the process mentally and emotionally
Tech for the Non Technical - Anatomy of an Application StackIntelligent_ly
Building technology is a practiced skill and indeed an art, but it's not magic. You hire craftsmen and you trust them with the details. But in order to command their respect and sleep well at night, you deserve to have a big-picture understanding of what they're building and why. A little knowledge will go a long way towards confidently leading your technical product team.
Instructor: Noah Freeman
As a digital marketer, its essential to have a knowledge of all the available advertising channels to choose from. Among the plethora of services currently out there, Facebook has risen as a force to be reckoned with.
With over 1 billion users, it's vast knowledge of its users' personal details and interests, and its ability to highly target ads to specific groups, Facebook makes an attractive option for any company. Noah will teach you all you need to know in order to make the most out of your Facebook advertising strategy.
What You'll Learn
Types of Facebook ad offerings
How to target your ad
Using page promotion and boosted posts
The elements of a great ad
In the world of digital marketing there are lots of different options for acquiring customers. In the last few years the spotlight's been on inbound, with its focus on content and authentic interactions with the customer to drive sales. What we don't hear about as often though, is the enormous amount of manpower that goes into implementing a successful inbound strategy.
Enter the paid customer acquisition route. Services like Google AdWords and Facebook Advertising, while costing money, have great reputations for a reason--they work. Andrew and Noah will walk you through the basics, and teach you how to craft a successful strategy.
What You'll Learn
An overview of paid customer acquisition channels
The metrics to pay attention to
How to identify the best strategy for your company
The brain drain in Boston is a well known phenomena, and in the never-ending search for talent, it's no wonder why many Boston companies turn abroad to recruit some of the best minds to grow their companies. But even though this solution seems simple, it can open up a whole can of immigration issues that can be a headache for you AND your foreign-born job-seekers.
Arm yourself with the knowledge necessary to recognize and understand these issues, and to best position yourself and your company to avoid immigration problems. Laura will address immigration law essentials most relevant to start-up companies considering the hire of foreign nationals.
What You'll Learn:
Principles of business immigration law
Overview of the most common non-immigrant visas for employees of start-ups (H-1B, TN, O-1, etc.)
Basics of immigrant visas (“green cards”)
Considerations for foreign national founders of U.S. companies
Product Management and the Search for Product Market Fit Intelligent_ly
Jeff Bussgang on Product Management and the Search for Product-Market Fit
Startup product management is both an art and a science.
We're thrilled to host Jeff Bussgang - author, blogger, professor, VC partner, and generally one of the best all round startup minds we know - for an in-depth dive into best practices in product management as well as tactics to achieve product-market fit.
You'll Learn:
-The skills that characterize great product managers
-Tactics and techniques for finding product-market fit
About Jeff Bussgang:
Jeff Bussgang is a general partner at Flybridge Capital, a senior lecturer at Harvard Business School and an author/blogger (book: Mastering the VC Game, blog: Seeing Both Sides). He was previously an entrepreneur, cofounding Upromise (acquired by SallieMae) and serving as VP of marketing and products at Open Market (IPO 1996).
Sales 101: How to Write an Email that Everyone Responds To Intelligent_ly
Instructor: Michael Pici
If the task you need to complete requires a response how will you coax your reader into replying? As you will find out in this class it is all about content, content, content. Tailoring your email so that it feels personal to the recpient is one sure fire way to elicit a response from them. So get your content creating hats on and let Michael Pici, Sales Specialist at HubSpot, teach you how to develop emails that your recipiant will want to reply to!
What You'll Learn:
How to research your prospect pre-email and phone call
How to craft the perfect email that will always get a response
Technology tricks and shortcuts
This class is for anyone who wants to get better at outreach. This will be just as effective for a first timer, as a seasoned sales rep.
About the Instructor: Michael Pici is an Inbound Marketing and Sales Specialist at HubSpot. He helps organizations develop strategies to attract highly qualified leads by using modern sales techniques to develop a holistic sales and marketing funnel. Michael is a top sales producer, and is the co-author of the Inbound Sales blog: Sell Inbound.
Instructor: Jacquelyn Miller
Let's face it, as a marketer, you can't always promote products on the vanguard of hip and cool. In fact, it might even be good to build your marketing career in an unsexy industry - Jacqui Miller will tell you why. As the marketer for PillPack, a new pharmacy focused on creating a better, simpler pharmacy experience, Jacqui knows all about turning on spotlights even when there's no stage. She'll help you (your brand) get sexy and brainstorm marketing plans that actually feel fun.
What You'll Learn:
Why unsexy industries are where it's at.
Spotting marketing opportunity in unexpected places.
Borrowing marketing ideas from successful consumer brands.
Convincing managers / team members to have more marketing fun.
Get funded Expert Advice from the People Who KnowIntelligent_ly
When it comes to startups, SVB has been around the block. Many times. They've helped countless founders and CEOs negotiate the ups and downs of startup financing.
Confused about the how to choose the right funding strategy? Don't be.
On November 12th, SVB’s Dan Allred and Smith Anderson will break it down for you. They'll introduce five of the most important and popular avenues for startup funding:
Bootstrapping
Crowdfunding
Angel Investors
Venture Capital
Debt
There's nothing quite as powerful as an authentic advocate, who shares their opinion about your brand with their friends, family and social networks.
Dave Balter spent the last 12 years building BzzAgent, which has energized millions of advocates to influence hundreds of millions of people. He literally wrote the book(s) on advocacy marketing:
Grapevine (2005)
The Word of Mouth Manual Vol. II (2008)
In this hands-on workshop, Dave will share the four key tools to generating advocacy and teach you how to get (just about) anyone to do (just about) anything. 'Nuf said.
The Short List: Choosing Critical Features for Your Minimum Viable ProductIntelligent_ly
The road to launching a new web or mobile application usually starts with the creation of a minimum viable product (MVP). A MVP is more than a prototype but less than a fully-featured app and can help you engage a particular audience, such as potential investors, strategic partners, hires, or test users.
Determining what features should be included in or excluded from your MVP is a critical task with major ramifications. Building a bad MVP negatively impacts your time to market, budget, likelihood of getting funding, and probability of success: this class is going to help you get it right.
What You'll Learn:
How to let go of the features you used to think were a “must have”.
How a particular audience can impact the features in a MVP.
How to maximize a MVP’s impact while still hitting deadlines and budgets.
Whale Hunting: How to Get Intros and Sell to Big Brands as a Startup Intelligent_ly
This interactive class will give you strategy insight and practical tools to help you structure your own whale hunt.
What you'll learn:
How to get intros to the right decision makers.
How to make the right pitch and close the deal.
How to sell ahead of your product (if you're a startup, you're probably gonna have to).
Don't Get Funded: How to Use Your Customers to Bootstrap Intelligent_ly
Instructor: Patrick Campbell
Don't get the wrong idea. We're not saying that you don't need funding. Very likely you will. BUT ... you might not need it as soon as you think.
This interactive class will give you the insight you need to reimagine how to raise the capital you need to start your venture without taking on (much) debt or losing equity.
Facebook Advertising: Launch a Campaign That Really WorksIntelligent_ly
Buying ads on Facebook is easy -- launching a Facebook ad campaign that that actually brings in more customers and generates good ROI get's a little more complicated. Enter Carly Rodgers. Carly's been rocking Facebook ad campaigns for years (see her article on how she generated 1 Million Dollars in Revenue from Facebook Ads) and can help answer any of your questions from how to find your target audience to knowing if CPC or CPM is a better tactic for your company.
UX & Wireframes Know Your Weapon of ChoiceIntelligent_ly
Whether you're a developer or not, you can absolutely still help build your own site. In fact, it's important that you do. Anticipating how your audience will interact with your site -- navigating, consuming, purchasing, sharing -- and structuring it to make it easier for them to do the things that matter most (to them and to you) is major.
Alec Harrison is the founder of Audacious Design, a design studio, and also works as a senior UI designer for Fresh Tilled Soil. He is passionate about data, data visualization, and technology. He specializes in creating intuitive UX/UI designs for many types of industries and products across mobile, tablet & web platforms
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
12. • Challenge # 1: What are the top 5 skills Smarterer should
measure, and how would you go about gaining huge, mind-
blowing user traction in those 5?
• Challenge #2: How would you get 50% of all the technical
recruiters in the US to use Smarterer scores as part of their
evaluation process?
• Challenge # 3: Smarterer's blog strategy is to become a
destination site for job seekers looking for information that
can help them in their search. How would you go about
executing that strategy?
Smarterer’s Intern Challenges
Was on my way in when I got a text message from my office mate that one of our interns was sleeping on the couch
Why am I teaching this class? Because I really passionately believe that students should gain access to practical experiences that make them marketable.And because I have hired so many interns that have done such wonderful things for our business…
Conceptualzing a great intern programLength and timingWho will manage themWhere will they sit?BudgetWhen you leave here tonight you should have the blueprint for a scalable and replicable internship program that you can run – and that you can even have interns run.
Program – hiring for summer (they are looking right now)Who will manage them? Generally requires about .25% of a person to manage the processBudget – this is going to depend on the structure of the program
The first thing to think about is what will they actually do. Many people think about interns as something akin to a personal assistant – a fluid labor supply that’s just there and can pick up whatever excess work is needed.. That is an inefficient approach. To build a high impact program, and to create a valuable learning experience for the intern, it’s worth developing an organized plan for their work.I’m going to tell you what we’ve had our interns do – and I’d love everyone to get out a piece of paper and get ready to write down what your interns can do for you.
Now you’re ready to hire. Where do you recruit?Not the college career centers
Where to source candidates
Great TitleHigh impact job descriptionNot only have we hired numerous interns but have written job descriptions for many others as well
Have a personality
Example of a great email application
An example of a horrible applicationOk, let’s write down a few ideas for your business.
Don’t step out of your process – always a mistake.Don’t Always ask
The internship, even though it includes actual operation of the facilities of the employer, is similar to training which would be given in an educational environment.The internship experience is for the benefit of the intern.For the internship to be unpaid:The intern does not displace regular employees, but works under close supervision of existing staff.The employer that provides the training derives no immediate advantage from the activities of the intern; and on occasion its operations may actually be impeded.The intern is not necessarily entitled to a job at the conclusion of the internship.The employer and the intern understand that the intern is not entitled to wages for the time spent in the internship.
Make the offer. Should absolutely get an offer letter that clearly and explicitly outlines the terms so there are no misunderstandings later.Have them sign and return their offer letter/nda before they come in on the first dayOrientation – spend the time to tell them the story – they will be ambassadors!Get their goals and write them downMake your expectations very clear – and be careful about what you tell them they will influenceHiring in a class is a great idea – they will all go out together…The OfferOrientationKeys to Successful Intern Management
Some ideas for BHAG-
Have the interns recruit the next set of internsHow to leave… (have them write their reference letter before their last day)Plan a partyAlways do an exit interview – will tell you a lot
Interns are great because they don’t know what they don’t know, so they’ll try anything!