The document discusses how to automate email development workflows, highlighting that many email designers and developers do not utilize essential tools like CSS inlining and task runners. It emphasizes the benefits of using Litmus tools for tasks such as instant previews, test emails, and real-time compilation. Users are encouraged to join the Litmus Builder beta program and provide feedback on features via a public roadmap.

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How to Automate Your Email
Development Workflow

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#ResponsiveEmail
Hello, I’m @KevinMandeville.

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#ResponsiveEmail
I design + build emails at

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#LitmusLive
Tweet
@litmusapp #LitmusLive
with any questions

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We’re doing it all wrong.

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#LitmusLive
Most of us aren’t
automating our workflow…

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#LitmusLive
Source: 2016 State of Email Production by Litmus
litmus.com/lp/2016-state-of-email-production

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#LitmusLive
73%of email designers and developers do not use CSS inlining
Source: 2016 State of Email Production by Litmus

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#LitmusLive
93%of email designers and developers do not use Emmet
Source: 2016 State of Email Production by Litmus

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#LitmusLive
93%of email designers and developers do not use task runners
Source: 2016 State of Email Production by Litmus

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#LitmusLive
95%of email designers and developers do not use a static site generator
Source: 2016 State of Email Production by Litmus

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#LitmusLive
DRY(Don’t Repeat Yourself)

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Automate your workflow

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#LitmusLive

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#LitmusLive
Manual task runners can be complicated

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#LitmusLive
LiveReload ✅
Rewriting image URLs ✅
Instant Previews ✅
Send test emails ✅
Task runners built into Litmus Builder
CSS inlining ✅
Tracking Manager ✅
Partials ✅
Real-time compilation ✅

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#LitmusLive
Code Analysis ✅
Snippets ✅
Emmet ✅
Multiple Cursors ✅
More power user tips

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* DEMO *

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#LitmusLive
Partial example of a header

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#LitmusLive
Partial example of a header

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One more thing…

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Email kevin@litmus.com to join
Builder beta program

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#LitmusLive
Vote + request Builder features on our
public Trello roadmap

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#LitmusLive
View complete Builder documentation
litmus.com/help/testing/litmus-builder-guide/

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#LitmusLive
litmusbuilder.com

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Q&A
7-day free trial of Litmus use coupon code:
BUILDERWORKFLOW
litmus.com/giftcard