Digital Analytics Summit 2022 BrightonSEO October 2022 - Martijn Scheybeler - SEO Testing: Find Out What Works for SEO Bad Experiments: The #18 Ways You’re A/B Tests are Going Wrong. Brighton SEO - September 2016 Digital Data Tips Tuesday ConversionSummit 2015 - Testing culture: making testing look easy!? Not Provided - Search Marketing Thursday 7 November 2013 
