EMAILLISTGROWTH
ISHELPING
MARKETERS
HOW
Emailisconsistenlybecomingoneofthehightestconvertingmarketingchannel.
Toruninnovativeandeffectivemarketingcampaigns,segmenting
youremaillistisveryessential.
51% 50%
58%
StrategicObjectivesOfEmailListGrowth.
SegmentationOfEmailList&Benifits
EffectivenessvsEffort
EmailListGrowthTactics
Getquickerresponses
Retaincontact
Gettotherightleads
Increasingsignupconversionrate
Increasinglisthygiene
Improvingcontentrelevancy
Reducinglistunsubscriberate
Increasing3rdpartydataacquisition
Marketinginfluencerssegment
emaillist
Marketersindividualizeemailcampaign
messaging
Increasingperformancemetrics
IncreasingSocialmediaengagement
Stayintouchwithtrends
Buildyournetwork
52%
44%
35%
34%
26%
55%
20%
re
SuccessRateofEmailListGrowthStrategy.
82%Marketinginfluencersconsidertheiremaillistgrowthstrategysuccessfultoagreatextent.
51%
31%
3%
15%
Aboveaveragesuccessrate
Nosuccess
Belowaveagesuccessrate
Bestinclasssuccess
Source:
https://www.hubspot.com/marketing-statistics
http://ascend2.com/wp-content/uploads/2017/03/Email-List-Growth-Survey-Summary-Report-170308.pdf
www.datacaptive.com