This document discusses how social technologies and crowdfunding have empowered people to make a positive impact and drive social change. It notes that millennials prefer digital and social media-based activism over traditional methods. Examples are given of successful social media campaigns that raised millions of dollars for causes like medical research. Crowdfunding is also discussed as a way to fund scientific research through many small online donations. Traits like dedication, commitment to growth, and embracing critique are said to be important for making an impact through social action.

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HOW CAN
YOU
MAKE A
DIFFERENCE
TODAY?

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THE WAY WE IMPACT SOCIETY
HAS EVOLVED OVER TIME

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GONE
ARE THE
DAYS
OF..[6]

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Today, millennials prefer digital
activism over hitting the pavement

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Social Technologies can Empower Anyone to have a Positive
Impact on Society

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The Ice bucket challenge is an example of raising $23.6 million in 3 weeks over social media [5]

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The UNICEF Tap
Project invited
people to unplug
for 15 minutes in
order to supply a
day’s amount of
safe clean water
for one child [3]

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Thanks to social media, 2.6 million
people participated in 25 countries to
raise over $1 million [3]

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the practice of funding a project or venture by raising many small
amounts of money from a large number of people, typically via the
Internet [1]

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Increasingly, crowdfunding is being used to finance scientific
research [2]

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You can even
contribute towards
building a moon
lander! [12]

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It is unclear what problems might arise as most crowdfunding programs
do not incorporate screening programs [2]

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WHAT TRAITS ARE REQUIRED TO MAKE AN IMPACT?
DEDICATION
COMMITMENT TO
CONTINUAL GROTH
INVESTMENT
IN POTENTIAL
EMBRACE
CRITIQUE

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“When you do something meaningful, you
do more than just change the world. You
increase your own happiness” [9]

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HOW
WILL
YOU
LEAVE
YOUR
MARK?

21. WORKS CITED
[1] Prive, Tanya. (2012). What is Crowdfunding and How does it Benefit the Economy? Retreived June 7,
2015 from http://www.forbes.com/sites/tanyaprive/2012/11/27/what-is-crowdfunding-and-how-does-
it-benefit-the-economy/
[2] Lin, Thomas. (2011). Scientists Turn to Crowds on the Web to Finance their Projects. Retrieved June 5,
2015 from http://www.nytimes.com/2011/07/12/science/12crowd.html?pagewanted=all%20&_r=0
[3] Stern, Caryl. (2015). In praise of clicktivism. Retrieved June 6, 2015 from
http://www.huffingtonpost.com/caryl-m-stern/in-praise-of-clicktivism_b_6978314.html
[4]Swallow, Erica. (2013). How social games are changing the world. Retrieved June 6, 2015 from
http://www.forbes.com/sites/ericaswallow/2013/03/23/social-games/
[5] Sharma, Ritu. (2014). Stop pouring ice on clicktivism. Retrieved June 6, 2015 from
http://www.huffingtonpost.com/ritusharma/stop-pouring-ice-on-click_b_5692555.html
[6] Faw, Larissa. (2015). Are Millennials lazy or avant-garde Social Activists? Retrieved June 6, 2015 from
http://www.forbes.com/sites/larissafaw/2012/10/23/are-millennials-lazy-or-avant-garde-social-activists/

22. [7]Ramey, Karehka. (2012). Impact of Technology on Society. Retrieved June 6, 2015 from
http://www.useoftechnology.com/technology-society-impact-technology-society/
[8] Caprino, Kathy. (2014). 9 Core Behaviours of People who Positively Impact the World. Retrieved
June 6, 2015 from http://www.forbes.com/sites/kathycaprino/2014/06/02/9-core-behaviors-of-
people-who-positively-impact-the-world/
[9] Bourrgeau, Monica. (2014). 7 Ways You can Change the World. Retrieved June 7, 2015 from
http://www.huffingtonpost.com/monica-bourgeau/7-ways-you-can-change-the_b_5962672.html
[10] Malik, Om. (2012). Kickstarted: my conversation with Kickstarter co-founder Perry Chen.
Retrieved June 7, 2015 from https://gigaom.com/2012/05/22/kickstarter-founder-perry-chen-
intervie/
[11] Giles, Jim. (2012). Finding philanthropy; Like it? Pay for it. Retrieved June 7, 2015 from
http://www.nature.com/news/finding-philanthropy-like-it-pay-for-it-1.9815
[12] Gray, Richard. (2015). Crowdfunded science: Harnessing the Wisdom of the Crowd, or Selling
out? Retrieved June 6, 2015 from http://www.theguardian.com/science/2015/jan/02/crowdfunded-
science-scientists-fund-research