This flipbook is about online promotion and branding. I found the topic significant, as corporates’ payment for online ads is the primary source of income for social media companies and thus shapes the structure of social media. Privacy issues, such as Facebook or Groupon releasing user information to gain a higher return on ads columns, roots from social media’s role in online promotion. Personalized promotion and advertisement on social media offer companies a chance to reach out to the targeted customers through big data analysis.
Moreover, Cooperates face limitless opportunities to create cost efficient, yet extremely successful, promotional campaigns or branding strategies online. Since social media allows companies to reach a wide range of customers and response in a timely fashion, a Company can use it as a customer service channel to build and maintain its brand. Allowing corporates to interact with, and to offer individual attention for their customers, social media helps corporates to create an ongoing relationship with customers and a distinguishable brand image.
This flipbook is about online promotion and branding. I found the topic significant, as corporates’ payment for online ads is the primary source of income for social media companies and thus shapes the structure of social media. Privacy issues, such as Facebook or Groupon releasing user information to gain a higher return on ads columns, roots from social media’s role in online promotion. Personalized promotion and advertisement on social media offer companies a chance to reach out to the targeted customers through big data analysis.
Moreover, Cooperates face limitless opportunities to create cost efficient, yet extremely successful, promotional campaigns or branding strategies online. Since social media allows companies to reach a wide range of customers and response in a timely fashion, a Company can use it as a customer service channel to build and maintain its brand. Allowing corporates to interact with, and to offer individual attention for their customers, social media helps corporates to create an ongoing relationship with customers and a distinguishable brand image.
As private and public actors build vast collections of personalized data based on individual internet usage, it becomes increasingly valuable to discuss how we view the internet as a function of the public sphere.
Intersection Between Social Media and Fundraising 10/25/11Dawn Crawford
Most nonprofits have created a robust following on their Facebook pages, Twitter streams and YouTube channels, but how often do those interactions turn in to donations for your nonprofit? At this session, learn how to master the tools and create a plan that will turn your loyal social media supporters into long-term donors. The session also includes case studies of fundraising programs that have raised dollars and awareness for nonprofits.
You May Regret, But You Cannot Forget What is on the InternetEleanore Kass
FILM 260 FlipBook Project: Covers the emotional impact of the Internet's inability to forget. Suggests how to react to others whom have posted unwise content and have already been publicly criticized for it.
This is the presentation Debra Askanese and Talia Klein gave at the Kishor Conference for Haredi Business Professionals.
To the best of our knowledge, all pictures used are Creative Commons and have been attributed.
Please contact us on Twitter if you have any questions or would like a copy of the presentation.
Debra: @askdebra
Talia: @TalTalK
Overview of Social Media: Trends, Stats, and What It's All AboutDebra Askanase
Putting social media history, trends, and usage in perspective for businesses getting started. This overview of social media also includes ways that businesses are using social media to succeed.
This was developed jointly by Talia Klein @TalTalk of Sparkeo.com, and Debra Askanase @asdebra of Community Organizer 2.0.
To the best of our knowledge, all pictures used are Creative Commons and have been attributed.
Please contact us on Twitter if you have any questions or would like a copy of the presentation.
Jobhop , social media & why we use Hootsuite Jobhop
For Social Media Week September 2014 I co organised with Chris & Sara Greenfield from Bright yellow Marketing an #epicHootup in Norwich .. We wanted to bring great speakers to Norwich, which we did and we wanted to explain how we used Hootsuite in our businesses. Other certfied Hootsuite Instructors joined us on the day to present their case for Hootsuite.
As private and public actors build vast collections of personalized data based on individual internet usage, it becomes increasingly valuable to discuss how we view the internet as a function of the public sphere.
Intersection Between Social Media and Fundraising 10/25/11Dawn Crawford
Most nonprofits have created a robust following on their Facebook pages, Twitter streams and YouTube channels, but how often do those interactions turn in to donations for your nonprofit? At this session, learn how to master the tools and create a plan that will turn your loyal social media supporters into long-term donors. The session also includes case studies of fundraising programs that have raised dollars and awareness for nonprofits.
You May Regret, But You Cannot Forget What is on the InternetEleanore Kass
FILM 260 FlipBook Project: Covers the emotional impact of the Internet's inability to forget. Suggests how to react to others whom have posted unwise content and have already been publicly criticized for it.
This is the presentation Debra Askanese and Talia Klein gave at the Kishor Conference for Haredi Business Professionals.
To the best of our knowledge, all pictures used are Creative Commons and have been attributed.
Please contact us on Twitter if you have any questions or would like a copy of the presentation.
Debra: @askdebra
Talia: @TalTalK
Overview of Social Media: Trends, Stats, and What It's All AboutDebra Askanase
Putting social media history, trends, and usage in perspective for businesses getting started. This overview of social media also includes ways that businesses are using social media to succeed.
This was developed jointly by Talia Klein @TalTalk of Sparkeo.com, and Debra Askanase @asdebra of Community Organizer 2.0.
To the best of our knowledge, all pictures used are Creative Commons and have been attributed.
Please contact us on Twitter if you have any questions or would like a copy of the presentation.
Jobhop , social media & why we use Hootsuite Jobhop
For Social Media Week September 2014 I co organised with Chris & Sara Greenfield from Bright yellow Marketing an #epicHootup in Norwich .. We wanted to bring great speakers to Norwich, which we did and we wanted to explain how we used Hootsuite in our businesses. Other certfied Hootsuite Instructors joined us on the day to present their case for Hootsuite.
The Very Heart of It. Keynote at Urban Libraries Unite (ULU) ConferencePeter Bromberg
Text and slides from keynote at Urban Librarians Unite (ULU) Conference in Brooklyn, NY, April 5, 2013. The full text of the talk is available at: https://www.slideshare.net/pbromberg/urban-libraries-unite-ulu-conference-keynote-text-version-wslides
This PowerPoint presentation, complete with speaker notes, explores ways that library staff members (and others) can reach into their extended onsite-online communities to develop productive, sustainable collaborations; originally presented as a live webinar on April 18, 2013, for ALA Editions (for speaker notes, please click on "Notes" button near bottom of screen, near the "Comments" section)
An Informed World - Creating Awareness Through Social Mediab_swift
Social media is an excellent platform to spread awareness of causes and gains funds for projects. It is becoming an extremely powerful tool. Despite critics, the knowledge and information it spreads is always helpful. Donations cannot be made unless people are aware of the project, and there is no better way to spread awareness than through social media.
Think Link: Network Insights with No Programming SkillsMarc Smith
Networks are everywhere, but the tools for end users to access, analyze, visualize and share insights into connected structures have been absent. NodeXL, the network overview discovery and exploration add-in for Excel makes network analysis as easy as making a pie chart.
I got my inspiration for this presentation from a mixture articles and situations that have occurred in my life. The topic I chose was how social media does not promote social behaviour. I see the pattern of disengagement from society in many people around me as they all focus the majority of their attention on social media. I hope to educate other people on the dangers of social media, and why it is important to maintain in-person connections.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Delivering a message through photos and social media
1. Photo by Luis Hernandez - D2k6.es - Creative Commons Attribution License https://www.flickr.com/photos/25062265@N06 Created with Haiku Deck
By Elena(Hyeyong) Park
2. Photo by Squire of Cydonia - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/71917754@N04 Created with Haiku Deck
Photographs have
become
a new way of
Storytelling1
3. Photo by Chapendra - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/63614902@N00 Created with Haiku Deck
Our society has
shifted from
communicating
by TELL to SHOW2
4. Photo by Robert S. Donovan - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/10687935@N04 Created with Haiku Deck
In 2013, 50% of Facebook News
Feed were photos, that’s a 30%
increase from 20113
5. Photo by dcosand - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/22409393@N03 Created with Haiku Deck
“The types of stories that we tell
when we communicate with a photo
as opposed to text are completely
different.”
-Mark Zuckerberg- 4
6. Photo by dulnan - Creative Commons Attribution License https://www.flickr.com/photos/28896953@N08 Created with Haiku Deck
Those who read
newspapers are
continuously decreasing
and now a percentage
of them read
newspapers digitally5
7. Photo by zilverbat. - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/25228175@N08 Created with Haiku Deck
Humans
process visual
information
much faster
than written
information7
8. Photo by Steve Corey - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/22016744@N06 Created with Haiku Deck
65% learn visually6
9. Photo by byronv2 - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/7512717@N06 Created with Haiku Deck
Research shows that
humans now have a
shorter attention span of…7
10. Photo by josullivan.59 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/97373666@N00 Created with Haiku Deck
8 seconds,
one less
than of a
GOLDFISH7
11. Photo by Federico Coppola - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/25597246@N00 Created with Haiku Deck
Internet
users today,
lack
patience
and deep
thinking8,14
12. Photo by fatboyke (Luc) - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/8264376@N03 Created with Haiku Deck
32% of Internet users abandon a site
even if it loads1-5 seconds slowly8
13. Photo by NTLam - Creative Commons Attribution License https://www.flickr.com/photos/76546717@N00 Created with Haiku Deck
This led to the
current
generation where
photos are the
key in getting
people’s attention
or to deliver a
message
14. Photo by Tsahi Levent-Levi - Creative Commons Attribution License https://www.flickr.com/photos/86979666@N00 Created with Haiku Deck
Photos can convey one’s
message, feelings or ideas 6, 10
15. Photo by m01229 - Creative Commons Attribution License https://www.flickr.com/photos/39908901@N06 Created with Haiku Deck
Companies, non-profit organizations
and others use this TREND to their
advantage 13,15
16. Photo by Poster Boy NYC - Creative Commons Attribution License https://www.flickr.com/photos/26296445@N05 Created with Haiku Deck
Companies use
photos for their
advertisements and
visual marketing 6,13
17. Photo by monaxle - Creative Commons Attribution License https://www.flickr.com/photos/27593687@N06 Created with Haiku Deck
Non- profit organizations use photos
and social media to fundraise and
to raise awareness9, 10, 12, 13, 16
18. Photo by Niklas Wikström - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/40622859@N04 Created with Haiku Deck
People use photos to SHARE
their message through social
media more effectively than
writing text to explain 3,6,9
19. Photo by martinak15 - Creative Commons Attribution License https://www.flickr.com/photos/64636777@N03 Created with Haiku Deck
Whether it is expressed a single photo,
infographic, meme, or a video,6, 10
21. “There can be no words
without pictures”
-Aristotle- 2
2
Image by Silvia Lonardo (flickr)
22. Online Resources
1. "Smile: People Like Your Picture More Than Your Words." AllThingsD. March 22, 2013. Accessed June 5, 2015.
http://allthingsd.com/20130322/smile-people-like-your-picture-more-than-your-words/.
2. Moritz, Donna. "The Shift to Visual Social Media - 6 Tips for Business [Infographic]." Socially Sorted. December 14, 2012.
Accessed June 5, 2015. http://sociallysorted.com.au/shift-to-visual-social-media-6-tips-for-business-infographic/.
3. Shontell, Alyson. "Here's Why Facebook Completely Changed Its Core Feature Today [CHART]." Business Insider. March 7,
2013. Accessed June 6, 2015. http://www.businessinsider.com/heres-why-facebook-completely-changed-its-core-feature-
today-chart-2013-3.
4. Isaac, Mike. "In Facebook’s News Feed Redesign, the Focus Is on the Photos." AllThingsD. March 7, 2013. Accessed June 5,
2015. http://allthingsd.com/20130307/in-facebooks-news-feed-redesign-the-focus-is-on-the-photos/.
5. "In Changing News Landscape, Even Television Is Vulnerable." Pew Research Center for the People and the Press RSS.
September 27, 2012. Accessed June 5, 2015. http://www.people-press.org/2012/09/27/in-changing-news-landscape-even-
television-is-vulnerable/.
6. Schaffer, Neal. "The Power of Visual Content in Social Media Marketing." Maximize Social Business. November 11, 2014.
Accessed June 5, 2015. http://maximizesocialbusiness.com/power-visual-content-social-media-marketing-16465/.
7. Pilieci, Vito. "Canadians Now Have Shorter Attention Span than Goldfish Thanks to Portable Devices: Microsoft Study."
National Post Canadians Now Have Shorter Attention Span than Goldfish Thanks to Portable Devices Microsoftstudy
Comments. May 12, 2015. Accessed June 6, 2015. http://news.nationalpost.com/news/canada/canadians-now-have-shorter-
attention-span-than-goldfish-thanks-to-portable-devices-microsoft-study.
8. Weatherhead, Rob. "Say It Quick, Say It Well – the Attention Span of a Modern Internet Consumer." Theguardian. February
28, 2014. Accessed June 5, 2015. http://www.theguardian.com/media-network/media-network-blog/2012/mar/19/attention-
span-internet-consumer.
9. Barnes, Chris. "Eight Ways Non-Profit Organizations Can Maximize Their Facebook Page." The Huffington Post. May 8, 2014.
Accessed June 6, 2015. http://www.huffingtonpost.com/chris-barnes/eight-ways-non-profit-org_b_5290906.html.
10. Askanase, Debra. "Infographics for Nonprofits: The New Storytelling | Social Media Strategy for Nonprofits and
Businesses." Infographics for Nonprofits: The New Storytelling | Social Media Strategy for Nonprofits and Businesses.
September 6, 2011. Accessed June 5, 2015. http://communityorganizer20.com/2011/09/06/infographics-for-nonprofits-the-
new-storytelling/.
11. News, CBC. "Syrian Girl's 'surrender' to Photographer Caught in Heartbreaking Image." CBCnews. April 1, 2015. Accessed
June 6, 2015. http://www.cbc.ca/news/trending/syrian-girl-s-surrender-to-photographer-caught-in-heartbreaking-image-
1.3018051.
23. Resources (readings)
12. Adhikari, Abhay. "How Charities Can Use Social Media for Digital Campaigning."
Theguardian. April 5, 2012. Accessed June 1, 2015.
13. Kielburger, Craig, and Marc KIELBURGER. "A Click Is Not Enough to Have Impact
on World." Canoe.com. April 5, 2015. Accessed June 1, 2015.
14. Faw, Larissa. "Are Millennials Lazy Or Avant-Garde Social Activists?" Forbes.
October 23, 2012. Accessed June 9, 2015.
15. Sharma, Ritu. "Stop Pouring Ice on Clicktivism." The Huffington Post. August 20,
2014. Accessed June 1, 2015.
16. Swallow, Erica. "How Social Games Are Changing the World." Forbes. March 23,
2013. Accessed June 1, 2015.
