This document discusses how BASF conducted a breakthrough product portfolio assessment to integrate sustainability into its business strategy and yield new value. Key points: - BASF analyzed over 60,000 product applications representing €66.3B in sales to categorize them based on their sustainability contribution. 23% were identified as "Accelerators" that substantially contribute to sustainability. - The assessment is changing BASF's business strategy by prioritizing the development of sustainable products classified as Accelerators, which represent over 60% of its research pipeline. - Integrating sustainability into investment decisions and portfolio management through sustainability screening is a major lever for BASF's long-term business success, profitable growth, risk mitigation and market