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HolidayIQ.com

Centre

Stage

Highly targeted advertising
for hotels

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

1
HolidayIQ.com
Would you like to…?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

2
HolidayIQ.com
Get massive publicity
among travellers planning
a holiday to your
destination in the next 3
months?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

3
HolidayIQ.com
Get increased bookings
from online travel agents,
offline travel agents, direct
calls & outbound calls?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

4
HolidayIQ.com
Get a big improvement in
your hotel’s reputation
among travellers?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

5
HolidayIQ.com
Stand apart & above all
your competitors

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

6
HolidayIQ.com
And get all of this with a
low investment

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

7
HolidayIQ.com
then you need…

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

8
HolidayIQ.com
HolidayIQ.com

Centre

Stage

Highly targeted advertising
for hotels

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

9
HolidayIQ.com
Who are we?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

10
HolidayIQ.com
India’s largest holiday
planning website

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

11
HolidayIQ.com
A travel community of, by
and for the people
Started in 2004
India’s 1st and largest Indian travel community
Listing of 1500+ Indian destinations, 30,000+ Indian hotels
6 crore+ annual visitors
Over Rs. 2500 crores business opportunity generated in 2012
Recognized by and most visible on

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

12
HolidayIQ.com
Active on FB and mobile platforms
Mobile Site

Mobile App
Facebook Community

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

13
HolidayIQ.com
Recognized by Media

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

14
HolidayIQ.com
Trusted by Advertisers

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

15
HolidayIQ.com
HolidayIQ.com

Centre

Stage

Highly targeted advertising
for hotels

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

16
HolidayIQ.com
What do we do for you?
Highly targeted visibility,
no spillover
You only pay for advertising to travellers
who really matter to your business – only
those who are planning a holiday in the next 3
months to your specific destination.
…Unlike other advertising mediums (such
as newspaper or magazine ads) where
you pay to reach out to irrelevant
audiences too.

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

17
HolidayIQ.com
This results in highly
efficient and calculated use
of your advertising spends
on HolidayIQ.com

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

18
HolidayIQ.com
With CentreStage, where
will your audience see you
on HolidayIQ.com?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

19
HolidayIQ.com
1

Destination Hotel Listing page
Featured Ads

98.7% of travellers
planning a trip to a
destination usually
go through the list of
hotels in that
destination on
HolidayIQ.com
When they are
viewing this your
hotel gets higher
visibility through
featured ads and
banner ads.
10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

Banner Ads

20
HolidayIQ.com
Competitor’s Hotel Page

2

Competitor’s hotel page

You get visibility
even when a
traveller is on your
competitor’s page
(all hotel pages of
your destination)

Your Hotel’s banner ad

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

21
HolidayIQ.com
3

Your Hotel Page on HolidayIQ.com
Contact and other details of your hotel

Your Rank in
your Destination

Travellers can get a
complete feel of your
hotel by checking the
photos and videos.

Travellers can read reviews of your hotel
10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

22
HolidayIQ.com
Guess how many travellers
are likely to see you on
HolidayIQ.com?

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

23
HolidayIQ.com
1.3 crore Indian travellers
researched their trips on
HolidayIQ.com in the last
3 months!
Goa

2,70,855

Puri

2,05,389

Shimla

1,35,786

Coorg

1,27,515

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

24
HolidayIQ.com
As increasing number of
travellers visit your hotel
page, HolidayIQ.com
provides them multiple
ways to book your hotel…

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

25
HolidayIQ.com
1

Direct booking through the hotel

Calls and Wesbite Clicks: Clicking
on this sends the Telephone No.
and website of your hotel to the
traveller’s email and phone number

Leads: We can direct the traveller enquiries
to you as a lead. Your staff can then close
the deal with the customer.
10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

26

HolidayIQ.com
2

Booking via online & offline travel
agents

511415 clicks
generated to Online
Travel Agents in last 3
months.

Clicks to online travel
agents: Clicking on Show Price
button takes them to multiple
Online Travel Agent sites. Here
they can check prices and book
your hotel
10-Dec-13

Leads to offline travel agents:
In case you do not want to
directly handle Leads, enquiries
can be sent to an offline travel
agent as a lead. Customer can
discuss the price and book your
hotel with the travel agent.

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

27
HolidayIQ.com
HolidayIQ CentreStage
increases book-ability
across all popular
booking channels

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

28
HolidayIQ.com
Enables all types of
travellers to reach out to
your hotel irrespective of
their preferred mode of
booking
10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

29
HolidayIQ.com
This is not all!

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

30
HolidayIQ.com
To ensure more visitors
on your page book your
hotel, you need a strong
online reputation

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

31
HolidayIQ.com
…and for a strong online
reputation you need guest
reviews on HolidayIQ.com

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

32
HolidayIQ.com
92.9% travellers read a
hotel’s review before
booking the hotel

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

33
HolidayIQ.com
More recent reviews also
improve your hotel’s rank
in your destination

Your hotel’s rank

10-Dec-13

Your hotel
reviews

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

34
HolidayIQ.com
HolidayIQ.com will help you
generate more reviews for
your hotel

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

35
HolidayIQ.com
Introducing the
revolutionary hiq!PAD

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

36
HolidayIQ.com
hiq!PAD
hiq!PAD is a customized
tablet device that you can use
at your hotel to collect ratings
from your customers.
These ratings & reviews are
published on HolidayIQ.com
and improves your hotel page
More reviews lead to better
ranking and better online
reputation
As a part of HolidayIQ CentreStage we
have waived off the price of one
hiq!PAD

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

37
HolidayIQ.com
Finally,

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

38
HolidayIQ.com
To help you keep track of
various activities on your
hotel page on
HolidayIQ.com, we send
you a comprehensive,
state-of-the-art monthly
report
10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

39
HolidayIQ.com
Monthly report covers
No. of visits to hotel page
Email and Phone No. Clicks
Featured Hotel Listing Clicks
Banner Ad Clicks
Overall & Individual Parameter Rating
Rank in Destination
Profile of Audience

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

40
HolidayIQ.com
To sum it all,
HolidayIQ CentreStage
uplifts your brand’s
visibility &
reputation with travellers
and enhances bookings
across all channels
10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

41
HolidayIQ.com
To know more about,
HolidayIQ CentreStage
contact

Mr. Saravanan
Mobile: +91 9620016055

Email: saravanan@holidayiq.com

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

42
HolidayIQ.com
Thank you!

10-Dec-13

HolidayIQ.com | CentreStage - Highly targeted advertising for hotels

43
HolidayIQ.com

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HolidayIQ CentreStage

  • 1. HolidayIQ.com Centre Stage Highly targeted advertising for hotels 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 1 HolidayIQ.com
  • 2. Would you like to…? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 2 HolidayIQ.com
  • 3. Get massive publicity among travellers planning a holiday to your destination in the next 3 months? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 3 HolidayIQ.com
  • 4. Get increased bookings from online travel agents, offline travel agents, direct calls & outbound calls? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 4 HolidayIQ.com
  • 5. Get a big improvement in your hotel’s reputation among travellers? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 5 HolidayIQ.com
  • 6. Stand apart & above all your competitors 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 6 HolidayIQ.com
  • 7. And get all of this with a low investment 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 7 HolidayIQ.com
  • 8. then you need… 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 8 HolidayIQ.com
  • 9. HolidayIQ.com Centre Stage Highly targeted advertising for hotels 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 9 HolidayIQ.com
  • 10. Who are we? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 10 HolidayIQ.com
  • 11. India’s largest holiday planning website 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 11 HolidayIQ.com
  • 12. A travel community of, by and for the people Started in 2004 India’s 1st and largest Indian travel community Listing of 1500+ Indian destinations, 30,000+ Indian hotels 6 crore+ annual visitors Over Rs. 2500 crores business opportunity generated in 2012 Recognized by and most visible on 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 12 HolidayIQ.com
  • 13. Active on FB and mobile platforms Mobile Site Mobile App Facebook Community 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 13 HolidayIQ.com
  • 14. Recognized by Media 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 14 HolidayIQ.com
  • 15. Trusted by Advertisers 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 15 HolidayIQ.com
  • 16. HolidayIQ.com Centre Stage Highly targeted advertising for hotels 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 16 HolidayIQ.com
  • 17. What do we do for you? Highly targeted visibility, no spillover You only pay for advertising to travellers who really matter to your business – only those who are planning a holiday in the next 3 months to your specific destination. …Unlike other advertising mediums (such as newspaper or magazine ads) where you pay to reach out to irrelevant audiences too. 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 17 HolidayIQ.com
  • 18. This results in highly efficient and calculated use of your advertising spends on HolidayIQ.com 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 18 HolidayIQ.com
  • 19. With CentreStage, where will your audience see you on HolidayIQ.com? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 19 HolidayIQ.com
  • 20. 1 Destination Hotel Listing page Featured Ads 98.7% of travellers planning a trip to a destination usually go through the list of hotels in that destination on HolidayIQ.com When they are viewing this your hotel gets higher visibility through featured ads and banner ads. 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels Banner Ads 20 HolidayIQ.com
  • 21. Competitor’s Hotel Page 2 Competitor’s hotel page You get visibility even when a traveller is on your competitor’s page (all hotel pages of your destination) Your Hotel’s banner ad 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 21 HolidayIQ.com
  • 22. 3 Your Hotel Page on HolidayIQ.com Contact and other details of your hotel Your Rank in your Destination Travellers can get a complete feel of your hotel by checking the photos and videos. Travellers can read reviews of your hotel 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 22 HolidayIQ.com
  • 23. Guess how many travellers are likely to see you on HolidayIQ.com? 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 23 HolidayIQ.com
  • 24. 1.3 crore Indian travellers researched their trips on HolidayIQ.com in the last 3 months! Goa 2,70,855 Puri 2,05,389 Shimla 1,35,786 Coorg 1,27,515 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 24 HolidayIQ.com
  • 25. As increasing number of travellers visit your hotel page, HolidayIQ.com provides them multiple ways to book your hotel… 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 25 HolidayIQ.com
  • 26. 1 Direct booking through the hotel Calls and Wesbite Clicks: Clicking on this sends the Telephone No. and website of your hotel to the traveller’s email and phone number Leads: We can direct the traveller enquiries to you as a lead. Your staff can then close the deal with the customer. 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 26 HolidayIQ.com
  • 27. 2 Booking via online & offline travel agents 511415 clicks generated to Online Travel Agents in last 3 months. Clicks to online travel agents: Clicking on Show Price button takes them to multiple Online Travel Agent sites. Here they can check prices and book your hotel 10-Dec-13 Leads to offline travel agents: In case you do not want to directly handle Leads, enquiries can be sent to an offline travel agent as a lead. Customer can discuss the price and book your hotel with the travel agent. HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 27 HolidayIQ.com
  • 28. HolidayIQ CentreStage increases book-ability across all popular booking channels 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 28 HolidayIQ.com
  • 29. Enables all types of travellers to reach out to your hotel irrespective of their preferred mode of booking 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 29 HolidayIQ.com
  • 30. This is not all! 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 30 HolidayIQ.com
  • 31. To ensure more visitors on your page book your hotel, you need a strong online reputation 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 31 HolidayIQ.com
  • 32. …and for a strong online reputation you need guest reviews on HolidayIQ.com 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 32 HolidayIQ.com
  • 33. 92.9% travellers read a hotel’s review before booking the hotel 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 33 HolidayIQ.com
  • 34. More recent reviews also improve your hotel’s rank in your destination Your hotel’s rank 10-Dec-13 Your hotel reviews HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 34 HolidayIQ.com
  • 35. HolidayIQ.com will help you generate more reviews for your hotel 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 35 HolidayIQ.com
  • 36. Introducing the revolutionary hiq!PAD 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 36 HolidayIQ.com
  • 37. hiq!PAD hiq!PAD is a customized tablet device that you can use at your hotel to collect ratings from your customers. These ratings & reviews are published on HolidayIQ.com and improves your hotel page More reviews lead to better ranking and better online reputation As a part of HolidayIQ CentreStage we have waived off the price of one hiq!PAD 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 37 HolidayIQ.com
  • 38. Finally, 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 38 HolidayIQ.com
  • 39. To help you keep track of various activities on your hotel page on HolidayIQ.com, we send you a comprehensive, state-of-the-art monthly report 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 39 HolidayIQ.com
  • 40. Monthly report covers No. of visits to hotel page Email and Phone No. Clicks Featured Hotel Listing Clicks Banner Ad Clicks Overall & Individual Parameter Rating Rank in Destination Profile of Audience 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 40 HolidayIQ.com
  • 41. To sum it all, HolidayIQ CentreStage uplifts your brand’s visibility & reputation with travellers and enhances bookings across all channels 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 41 HolidayIQ.com
  • 42. To know more about, HolidayIQ CentreStage contact Mr. Saravanan Mobile: +91 9620016055 Email: saravanan@holidayiq.com 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 42 HolidayIQ.com
  • 43. Thank you! 10-Dec-13 HolidayIQ.com | CentreStage - Highly targeted advertising for hotels 43 HolidayIQ.com