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Publisher
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Public
Relations
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Activation
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Production
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CLIENT
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management
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management
Trade
marketing
Creative!
(copy or art)
Planning (*) Production
Account!
management
Creative!
(copy or art)
Planning (*)
Media
relations
Account!
management
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(copy or art)
Planning (*)
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management
Creative!
(copy or art)
Planning (*)
Production
Operation
Buying
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(Qualitative or
Quantitative)
Sales/
Account!
management
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Editing
Publishing
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Research
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&
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