10 Minutes To 1 Updated Credentials - January 2018

Who We Are:
10minutesto1 is a
Strategic Marketing
Communication
consultancy
We Conceptualise, Design
and Implement effective
campaigns for all your
marketing communication
needs
Team of experienced
professionals from
varying backgrounds with a
passion to deliver
We bring a fresh outlook
that will help you
communicate your
message effectively to
your target audience

Our Services:
Design Studio
• Graphic and Web designing, Including
identity creation, brochures, annual reports,
Multi-media presentations, flash brochures
& other marketing collaterals
Digital Marketing/Social Media
Management/ORM
• Conceptualizing digital media strategy,
managing and leveraging various digital
platforms
• Social media campaigns, SMM & analytics
to drive measurable impact
More - Editorial services, Printing
Film Making –
• Conceptualizing and creating Corporate
Films, Sales & Marketing AVs, Viral Videos
• Filming, Editing, Casting, Voice Over,
Animation Services
Web Services
• Website creation and/or revamp
• Website maintenance
• Domain registration, Server hosting etc.
Public Relations
• Strategic Counsel & Issue Management
• PR campaign creation and management,
Media relations
• Article placements, Speaker placements
STRATEGIC
COMMUNICATION
SERVICES:
All round content
Strategy
INTERNAL
COMMUNICATION:
Employer branding,
internal/employee
focused campaigns and
messaging. Branding
services and activation

Our Clients
Our collective experience
And many more…
ITS
Association

Internal Communications & Employer
Branding, Activation
• Strategic counsel on internal communication
• Internal campaigns targeted to communicate with
internal audience / stakeholders
• Focussed campaigns to achieve internal communication
objectives
– Drive engagement internally
– Employer Branding / Great Place to Work campaigns
– Issue management / internal crises
– Education and training on new processes / systems /
technologies
• 360 degree communication approach involving tools
across design, films, digital / social media and events
Assistance and
Support on on-
ground activation
of engagement
activities, internal
events etc.

Film & Production
• Production of films for multiple communication objectives like corporate films, short
informative films, testimonial films, ad films, educational /training films, event films etc.
• Shoot-based films using industry best technology and equipment
• Output in desired format for platforms across online and offline space
• High-end GFX, VFX and special effects
• White-board animation, character-based animation, caricatures etc.

Digital Services
WEB SERVICES
• Designing and development of websites
– Corporate website, e-commerce / online shop, microsite etc.
– Easy-to-navigate, completely responsive and dynamic website
– Easy to use CMS based admin platform with high security levels
• Website hosting and maintenance
– Hosting and round-the-clock monitoring of website
– Search analysis and SEO readiness
SOCIAL MEDIA
• Building online ecosystem and leveraging community building
• Engaging, interactive and youth appealing campaigns across platforms
• Blogger Engagement
ONLINE CONTENT STRATEGY
• Strategic content roadmap for building and sustaining effective online campaigns
• Content across designs, videos, images etc.
• Self-developed as well as crowd-sourced

Design Studio
• Complete design support for online as well as offline usage
• Online work
– Digital newsletters, electronic mailers, screensavers, wallpapers etc. with web-linking,
if required
– Online advertisement designs
– Interactive and animated PowerPoint presentations
• Offline Design work
– Corporate identity related designs like Logo, letter-heads, visiting cards, signage etc.
– Communication collaterals like corporate brochures, pamphlets, coffee-table books
etc.
– Branding and marketing collaterals like hoardings/billboards, posters, tent-cards,
standees, event backdrops etc.
– Print advertisements
Assistance and Support on printing and fabrication

Event Planning
• Planning and coordination support on Events
• Develop themes, itinerary and other details in accordance to the
communication objectives
• Support in developing content to be shared at the event
– Creation of Films
– Animated presentations
– Identification of talk points and drafting speeches
• Design support
– Event branding and backdrops
• Planning of event set-up

Editorial Services & Public Relations
• Strategising and implementing innovative PR campaigns to garner maximum mileage
• Counsel on crisis management, issue management, brand building / management
etc.
• Setting up of Press Desk on behalf of the client
• Consistent engagement with media
Media
Relations
Media /
Spokesperson
Training
Crisis
Communication
Event
Support
Content Development /
Ghost Writing
Speaker
placements
Editorial
Associations

Strategic Communication
• Critical Communication & Situation handling
• Crisis Management
• Issue Management
• Proactive communication
• Communication Counsel
• Management Services to oversee existing agencies and run checks on the
key message delivery
• Targeted communication

Client Testimonial Films
Client testimonial films talking about their experience of
newly introduced cloud based product line – Adobe
Creative Cloud

Films to launch employee wellness campaign and
employee value proposition campaign
Internal Communication
Employee Introduction film
Wellness Campaign launch
Campus Recruitment film
Logo launch of employee value proposition campaign

Animated film projecting the company’s future plans in
the form of future headlines in leading media

Corporate & Online Fashion Week Films
Corporate film, motivational mashups and films on the
Jabong Online Fashion Week were created

Informatory Animated Films
Multi-lingual animated films explaining about services
offered by the Indian Railways including one film on
their efforts towards Swacch Bharat Initiative

Corporate Film
Animated film aimed at highlighting the company’s
service offerings and technology used in the process

Multi-lingual Product Films – Solar LED Lights
Multi-lingual product films targeted at the rural market
were created for offline and online presentation

Product Film
Animated product film capturing all features and USPs
of the product in detail keeping in mind an audience
base across geographies and socio-economic
backgrounds in India

Multi-lingual Product Films – Water Purifiers
Multi-lingual product films targeted at the rural market
were created for offline and online presentation

Economic Times Knowledge Series
100+ films on simplified explanations of financial terms

FAB 40@40 Series
Anoop Prakash, Harley Davidson
Ashish Kashyap, iBiBo Group
Anuja Chauhan, Author
Anshu Gupta, Goonj
Films featuring the
journey of 40 successful
leaders aged around 40
yrs

Rock for Child Rights Campaign
Films on Rock for Child Rights campaign for CRY

Multi-lingual Seller Testimonial Films
Multi-lingual seller testimonial films shot across the
country were created as part of digital content strategy

Animated video aimed at training sellers on how to set-up their
online shop on the online marketplace
https://www.youtube.com/watch?v=4nY3Thbecbc
Animated Seller Training Film

3D Animated Product Films
3D animated product films were created for the launch
of the brand’s mobile handsets

Motivational Mashups,
explanatory animated films,
employee testimonials etc. were
created for various campaigns

Promotional films created for
online and offline consumption
focusing on unboxing of the
phones, user reviews etc.
Product Promotion Films

Our Production in Partnership with The Economic
Times
Over 125 films covering the entrepreneurial journeys of
some of the most successful and promising startups in
the country

Multi-lingual product brochures aimed at the rural
market

Stall creative design for Global Events
Brochure design for
Rural Activation
Extended design support for global events

Leaflet
Poster
Standee
Creative designs for product communication –
Panasonic Solar LEDs

Ad-designing for the company’s wellness range

Digital designs for brand communication and
social media

Creative digital designs to present interesting data
in the form of Infographics

Designing of banners for posting on social media
and website

Designing of all branding, communication,
stationery etc. the luxury hotel

Concept-led designs for promoting specific
themed events / offerings

Communication support through creatively
designed emailers

Communication support for the key events,
invitation designs etc.

Designing of brochures and other product
communication collaterals

Designing of communication collaterals for the
restaurants

CD Casing design
Designing of print advertisements along with other

Designing of print advertisements for the luxury
hotel brand

Designing of logos, brochures and invitations for
the hotel’s various restaurants

Online Creative
EDM Designing
Standees
Brand Book
Warranty cardPOS Designs
Designing of online and offline communication
collaterals

Prepared a custom designed brand book
specifying guidelines for brand representation

62
Prepared a custom designed brand book
specifying guidelines for brand representation

• Creation of a
hand drawn
product portfolio
for Swiss Military
• Driving a creative
process that
reiterates the key
messages
Designing of detailed product portfolio

64
Packaging design
Custom POS designs
Custom designs for product packaging and POS
communication

Complete online and offline design support for the
communication campaign

Digital design support for internal as well as
external communication activities

Corporate identity creation including designing of
logo, packaging designs, brochures, business
cards and other communication collaterals

Packaging designs in-line with the brand
positioning and consumer preferences

Designing of advertisements and other

Creative designs for social campaigns

Designing of packaging and other communication
collaterals

Design support for promotion and communication
of TED events

Designing of marketing collaterals for events and
performances

Brochure design
Invite design
More design work…

1 2 3
4 5 6
7 8 9
Creative Brand Identities

Campaign Logo Electronic Direct Mailers
Internal Communication – Employee Value
Proposition Campaign
Dangler Design

Logo Launch Film
Employee Introduction Film
Internal Communication – Employee Value
Proposition Campaign

Web Banners
Electronic Direct Mailer
Internal Communication – Design Support

E-Mailer E-Mail management kit
Internal Communication – Emailer Management

Internal Communication – Emailer Designs

Internal Communication – Emailer Designs
World Quality DayTGIFF Events

Internal Communication – Campaign Logo
Designing

Leadership Message FilmAnimated Explainer Film
Recognition Video
Internal Communication – Film Production

Logo: Launch Video
Event Film
Internal Communication – Film Production

Internal Communication – Billboard Designs

Competition Analysis Newsletter
Merchandise
Quality
Newsletter
Internal Communication – Newsletter and
Merchandise Designing

Internal Communication – Event Creatives

Screensavers
Poster
Internal Communication – Event Creatives

Internal Communication – Electronic Direct Mailers

Emailers
&
Intranet Creatives
Women’s Day Film
Internal Communication – Campaign Creation
Women’s Day
Campaign

Foundation
Day Campaign

Office 365 Launch
Campaign
Office 365 Film
Emailers

Design Support - Corporate Advertisements

Screensavers
Wallpaper
Posters
Design Support – Digital Designs & Posters

Design Support – Event Collaterals

www.jabongOFW.com
Jabong Online Fashion Week
Conceptualisation, design, development and maintenance
First of its kind
website that enabled
the visitor to watch
the fashion week live
while shopping the
apparels being
presented

http://moserbaer.com/
Moser Baer Corporate Website
A fully responsive
website with
functionalities
allowing embedding
of videos and
interactive tools

http://shop.moserbaer.com/
Moser Baer Online Shop
Fully responsive e-
commerce website
with a dynamic
payment gateway
along with a robust
backend
infrastructure to
support inventory
management and
sales

https://ecomexpress.in/
Ecom Express Corporate Website
Corporate website with
features enabling tracking of
shipment and digital
customer engagement

http://hindustancleanenergy.com/
Hindustan Clean Energy Corporate Website
Visually rich website with a
strong and rich CMS support
for easy and quick updations

http://growwithus.askmebazaar.com/
AskMeBazaar Seller Website
An interactive blogging-
based website with an
easy-to-use CMS
dashboard for frequent
content updation

www.uidai.gov.in
Aadhar (UIDAI) Customer Portal
Conceptualisation, design and development
A fully responsive
website for
Aadhar enrolment

http://ecogrid.in/
EcoGrid Website
A dynamic website with
aesthetics matching the
theme of the product
while highlighting the
advanced technology it
symbolises

http://www.acmeideafactory.in/
ACME Idea Factory Website

http://swissmilitaryworldwide.com/
Swiss Military Global Website
Design, development and maintenance
Website created as per
global quality and
technology standards

http://shop.swissmilitaryworldwide.com/
Swiss Military Global E-Commerce Website
Design, development and maintenance
An e-commerce website
as per global standards of
quality and functionalities

http://pincap.in/
Pincap

http://52.76.11.167/
Pintrax

www.mybigplunge.com
My Big Plunge – Editorial Website

Digilife Distribution Corporate Website
Conceptualisation, design and content

www.bestkeralaexperience.com
Best Kerala Experience – Travel Website

Social Media Marketing
Conceptualisation, design, content, daily monitoring and
implementation

Moser Baer Conserve - Social Media Marketing
Conceptualisation, design, content, daily monitoring and
implementation
An online social initiative to build
awareness about encouraging sensitivitiy
towards environment and nature

Digital Marketing
Conceptualisation, design, content and implementation

After China
and India,
Facebook is
the most
populated
place in the
world
900 MILLION

2 BILLION
The number of You Tube
videos viewed per day.
One out of every 10 internet
users opens You Tube
each time they log in

200
MILLION
Started in 2006, within 6
years Twitter has over
465 million accounts and
a million accounts are
being added every single
day
Number of tweets
users are sending in a
single day

NINETY FIVE
Percentage of
companies
globally,
use LinkedIn
primarily to
hire
employees

25 BILLION
Number of web links, news
links, blog posts, photos etc
shared on FB each month

Social media is
addictive…
We want it, we need it and we just
can’t get enough of it…..

IT DOESN’T END THERE…
…AND MANY MORE
Bought by FB for $1bn within 1.5 years of existence, before it made
a single dollar in profit
Pinning images and videos you like to an online pin board. Has
nearly 12 mn unique visitors per month
Started in 2003 it has over 150 mn members as of Mar 2012
77% of internet users read blogs everyday. Corporate blogging
started 3-4 years back with 14% of 133 mn blogs being corporate
Video sharing on the move…the next big wave
Growing geo-tagging and allocation based social networking..Every
brand wants a check-in

Digital Media Approach
• Building an online ecosystem
• Leverage community building and word of mouth online
• Adopt viral channels to spread the word
• Engage consumers online with campaigns, geo-tagging, offers & discounts etc.
• Online reviews for brand recall and submissions in applications
- Run campaigns that generate awareness and increase
footfall
- Populate pages with youth appealing design & content
- Leverage geo-tagging & location based applications like
Foursquare, Places, FB etc.
- Encourage people to visit, run discount & offer
campaigns
- Engage Influential Bloggers

Public Relations &
Crisis Communication

Image Building and Brand Communication

Product reviews
Product Launch/
placements
Management Profiling
Brand Stories / Q&As
Image Building and Brand Communication

National Media Campaign for Padma Bhushan Shri Ajai Chowdhry

Contributory articles and interviews for
Mr. Ajai Chowdhry, Founder - HCL

Public Relations Campaign for Brand Building for
Bidsvilla – Online Auction Marketplace

Public Relations Campaign for Brand Building for
Delhi-based rock band, BFL

BRIEF
– Build media pressure on decision
makers to come out with a favourable
decision on an impending matter
OUR APPROACH/RESULTS
– Built public opinion through sustained
high decibel media campaign
– All tier I media carried our client’s
views on the matter – 18 media articles
in P1 media were generated
– Focussed Online PR campaign to track
and target negative commentary
– Reduced negative comments online
and decision taken was as expected
Crisis / Issue Management

Programming & Events
 Creating events that suit your requirements
 Conceptualize and execute thematic events
• Press Conferences/ Blogger meets
• Live events to drive footfalls
• Stall designing, fabrication and complete event management
On-Ground Activation
 Direct Outreach through events at high footfall areas:
• High traffic Malls/Markets
• Corporate Hub
• Resident Welfare Associations
• And more

Designing of Stall Creatives for International
Events

Creative Designing for Internal Communication
Events

Designing of stalls, hoardings, signages and
backdrops for a plant opening event

Designing of stalls, hoardings, signages and
backdrops for a plant Commissioning event

For more information, reach us:
10 MINUTES TO 1
T: +91-124-4102706, 9811920415
W: www.10minutesto1.com
E: info@10minutesto1.com

10 Minutes To 1 Updated Credentials - January 2018

10 Minutes To 1 Updated Credentials - January 2018

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10 Minutes To 1 Updated Credentials - January 2018