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HK INDUSTRY   V.M.P.C.M.S.




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HK INDUSTRY                                                               V.M.P.C.M.S.


1.1   Name of the Company:-   HK Industry LTD


1.2   Location:-              G.I.D.C Nikol ,
                              Ahmedabad


1.3   Mission:-               Through     quality      assurance    and     stringent
                              evaluations, provide our customers with accurate
                              data, quality Products and consistency in services.
                              Develop     and      maintain   a    supplier/customer
                              relationship based on open communication, mutual
                              trust and respect.


1.4   Vision:-                To become the global supplier/provider of choice
                              who provide the quality Products and services
                              preferred by our customers.


1.5   Value added goal:-      1. Customer Service and Support
                              2. Continued Quality Improvements
                              3. Leadership and Professional Growth
                              4. Innovation and Resource Managers
                              5. Customization Services


1.6   Type of company:-       Limited Company


1.7   Type of industry:-      Medium Scale Manufacturing Industry


1.8   Main business:-         Manufacturing all kinds of radiator core & job
                              work


1.9   Registered office:-     25,Muktidham Estate,
                              Opp.Muktidham Flats,
                              Jivanwadi Road,
                              Nikol, Ahmedabad

                                                                          2|Page
HK INDUSTRY                                                                   V.M.P.C.M.S.


1.10 Head of the Department:- Hasmukhbhai C. Patel

1.11 Auditor:-                         Nilesh K. Agarwal,
                                       Charter Accountant
                                       Ahmedabad


1.12 Banker:-                          Bank of Baroda



1.13 Business Philosophy:-

     Quick

     Flexible and speedy response to match every need of every customer

     Original

     Delivering original Products and service that are made possible by technology

     Innovative

     Constantly developing new radiator assembles all-aluminium radiators & new field
     technology through everlasting challenge and corporate efforts.




                                                                               3|Page
HK INDUSTRY   V.M.P.C.M.S.




              4|Page
HK INDUSTRY                                                                         V.M.P.C.M.S.


2.1 History

    HK industry is well established ISO 9001:2000 organization in India since 1992. The
    company is leading producer of radiator in G.D.I.C. Having new machinery and ultramodern
    testing instruments.

    HK industry has completed its 18 years in the field of manufacturing & exporting of radiator.

    The foundation stone of “HK industry” was laid in 1992 in Nikol G.I.D.C Industrial Estate in
    the city of Ahmedabad, Gujarat. This organization is efficiently managed by young
    entrepreneur Mr. Hasmukhbhai Patel.

    They are possessing expertise in manufacturing, exporting and supplying exclusive range
    of radiator. Our range is trusted owing to premium quality, durability, and eco friendliness.

    With the vast industrial experience of 18 years in this domain we have been able to carve a
    niche in the Indian market by offering our clients qualitative range radiator. The range
    offered by us meets the requirement of major car and air conditioner industry owing to its
    varied features.

    We possess and ultra modern infrastructure enabling us to produce optimum quality. To
    ensure premium quality in the final Product we have employed quality auditors who perform
    various tests on the Product at every stage of Production right from procuring raw material
    till the dispatch of final consignment.

    It follows managerial principals of "Customer supreme, Quality supreme, Credit Supreme"
    Customers are given top priority and ensured that they are always satisfied with Products of
    the finest quality and the HK industry to bring out high quality Products and services to meet
    the expectations of the existing as well as prospective customers.




                                                                                         5|Page
HK INDUSTRY                                                                            V.M.P.C.M.S.


2.2 Social responsibility

    HK industry to people-oriented human resources policy, respect people, train people, treat
    people, for the staff to establish a fair, just and open environment for work and development.
    In continuous development, is committed to corporate culture, committed to sharing with the
    employees and the company's growth has brought happiness. Persistent, and gradually create
    "equality, pragmatism, passion and 0innovative" core values, and always adhere to the "king
    of technology, innovation-oriented" development philosophy, and strive to "keep people
    cause, pay and conditions, feelings keep people.”

    Love to do business advocacy, corporate social responsibility as important to spread the spirit
    of concern for support and actively participate in disaster relief to save the crisis, donate
    funds to teach science, social stability and public support for cultural and sports undertakings.
    Fully reflect the love and sense of social responsibility, take practical action to explain the
    company's social responsibility to act, widely recognized by all sectors of society.

    It determined to become the world's leading manufacturer of automotive air-conditioning.
    The face of the increasingly rapid development of the 21st century, it will continue to forge
    ahead, continuing dedication and innovation, and constantly strive for excellence, to open
    themselves freely with the unremitting efforts of the future.




                                                                                           6|Page
HK INDUSTRY                                                                        V.M.P.C.M.S.


2.3 Manufacturing & Production Department

   The Management and workforce at HK industry are committed to manufacturing and
   delivering radiators that are robust, efficient and aesthetically pleasing.

   To ensure the highest level of quality, each radiator goes through a four-stage inspection
   process and is rigorously tested.

   During the manufacturing process the welds are tested to a pressure of 10.5bar, and then
   thoroughly tested for leaks, verifying the integrity of the Product.

   All this ensures that every radiator is built and finished to a very high standard, providing a
   quality Product that will give years of continued service to our customers.




                                                CHAIRMAN




                                        MANAGING DIRECTOR




                                       PRODUCTION MANAGER




                                       PRODUCTION EXECUTIVE




                                               SUPERVISOR



                                                 LABOUR




                                                                                       7|Page
HK INDUSTRY                                                                       V.M.P.C.M.S.


2.4 Purchasing and Store
    Purchasing Department

    Purchase manager Mr.Kishorebhai Patel purchases the raw materials for the HK Industry. Purchase
    manager gives orders to the selected companies.

  To check the raw materials for manufacturing the finished goods.
  To take action for purchasing the raw materials.
  To give the purchase order to the select Industry.
  To come the raw materials on the gate of the HK Industry.
  To check the raw material of research lab report.
  To send the raw materials to the store department.
  To take the raw materials in manufacturing process for making the finished goods.



                                             Purchase Office




                                           Purchase Assistance




                                           Store Departmental




                                                 Manager

    Store Department

    In this store all the raw materials are handled. All the material management of these items is
    handled by raw material handling department.




                                                                                       8|Page
HK INDUSTRY                                                                        V.M.P.C.M.S.


2.5 Marketing Department
   Marketing is an effective factor for the success of business. In modern times many industries
   are producing the same products. So that there is a high competition between the companies.
   In this time, goods & services are produced with the use of high technology and production is
   very high, so that company has to create demand for their product in the market.

   “Marketing is a social and managerial process by which individual and group obtain what
   they need and what they want through creating, offering & exchanging product of value with
   other.”
                                  MARKETING CHAIRMEN




                                   MARKETING MANAGER




                                      SALES EXECUTIVE




                                      INCHARGE ORDER




                                    INCHARGE DISPATCH




                                                                                      9|Page
HK INDUSTRY                                                                         V.M.P.C.M.S.


2.6Finance Department
  According every financer profit is the main motive of the organization. In field of business
  finance is required by in the starting or the initial stage of the management financial planning
  is very necessary to promote the areas of the business.

  It is not only the basic for requirement for investment but also we look at the routine activity
  of the firm.




                                   MANAGING DIRECTOR




                                     FINANCE MANAGER




                                    ACCOUNT ASSISTANT




                                             CLERK




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HK INDUSTRY   V.M.P.C.M.S.




              11 | P a g e
HK INDUSTRY                                                                         V.M.P.C.M.S.


3.1 Introduction to Production Department

    Production is the functional area responsible for turning inputs into finished outputs through a
    series of Production processes. The Production Manager is responsible for making sure that
    raw materials are provided and made into finished goods effectively. He or she must make
    sure that work is carried out smoothly, and must supervise procedures for making work more
    efficient and more enjoyable.

  Five Sub-Functions of Production:-

    In a manufacturing company the Production function may be split into five sub-functions:

 1. The Production and planning Department will set standards and targets for each section of the
    Production process. The quantity and quality of Products coming off a Production line will be
    closely monitored. In businesses focusing on lean Production, quality will be monitored by
    all employees at every stage of Production, rather than at the end as is the case for businesses
    using a quality control approach.


 2. The purchasing Department will be responsible for providing the materials, components and
    equipment required to keep the Production process running smoothly. A vital aspect of this
    role is ensuring stocks arrive on time and to the right quality.


 3. The stores Department will be responsible for stocking all the necessary tools, spares, raw
    materials and equipment required to service the manufacturing process. Where sourcing is
    unreliable, buffer stocks will need to be kept and the use of computerized stock control
    systems helps keep stocks at a minimal but necessary level for Production to continue
    unhindered.


 4. The design and technical support Department will be responsible for researching new
    Products or modifications to existing ones, estimating costs for producing in different
    quantities and by using different methods. It will also be responsible for the design and
    testing of new Product processes and Product types, together with the development of
    prototypes through to the final Product. The technical support Department may also be
    responsible for work study and suggestions as to how working practices can be improved.




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HK INDUSTRY                                                                            V.M.P.C.M.S.


5. The works Department will be concerned with the manufacture of Products. This will include
   the maintenance of the Production line and other necessary repairs. The works Department
   may also have responsibility for quality control and inspection.

   A key aspect of modern Production is ensuring quality. The term quality means fitness for
   purpose i.e. a Product; process or service should do exactly what is expected of it.

   Total Quality Management

   Car plants like Leyland build quality into every stage of the Production process. Every
   employee is expected to take responsibility for managing quality issues in order to make sure
   that waste is minimized and quality maximized. This is often referred to as total quality
   Management and is part of the lean Production methods used in modern industry.

   For businesses to be competitive, Production and Marketing need to work in an integrated
   way. Marketing is concerned with knowing and understanding the requirements of customers,
   so that Production can provide the market led Products that are required. This also requires
   excellent communication systems to be in place.




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HK INDUSTRY                                                   V.M.P.C.M.S.


3.2 Organization Structure of Production Department




              Chairman




                                      Managing
                                      Director


                                                   Production
                                                   Director and
                                                    Manager


                                      Production
                                       Executive


                         Supervisor




               Labour




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HK INDUSTRY                                                          V.M.P.C.M.S.


3.3   List of the Product

      The different type Radiators produced by HK industry given below:-

      Automotive sector- passenger cars
      Commercial vehicles or heavy trucks
      Power generators
      Marine applications
      Heavy duty earth moving machinery.




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HK INDUSTRY                                                                           V.M.P.C.M.S.


3.4 Production Capacity
    Production capacity of HK industry is depends on its No. of workers capacity of producing a
    radiator.
    HK industry use to produce at least 130 radiators in a day. Even though the workers
    absentees is there their capacity won’t be reduce. In HK industry there same kind of 10 each
    machinery there at least 5-10 workers.
    As the workers line-up is so good that it won’t reduces the speed of any worker and it won’t
    affect its Production, Here the work is done so safe and quick, that it won’t affects its quality.
    Here at the Production each worker use to take care of every single point even a minor could
    affect the reputation of the company.
    Average Production capacity of HK industry would be around 3700-4100 in a month.




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HK INDUSTRY                                                                             V.M.P.C.M.S.


3.5 Raw Material Procurement
   Brass Sheet

   Brass sheet are the part of non-ferrous metal that are made from high quality material.Brass
   sheet an impeccable range of brass, which are offered at the most competitive prices. Suitable
   for automotive and electric industries, these strips are generally find usage where salt content
   in the soil is very high. Additionally, these also play an active role in electrical industries to
   fabricate low and medium voltage switchgear, bus-way systems, panel boards, switchboards,
   submersible pumps, etc. Available in various sizes and designs, these Copper Strips are
   highly demanded and are available at affordable rates.



   Applications:

   Bus Duct Manufacturing
   Railway electrification
   Panel boards
   Power transformer
   Electrical component
   Connectors
   Earthing mover
   Switch gears




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HK INDUSTRY                                                                        V.M.P.C.M.S.


Our Dealer for Raw Material

  Name of the Company                              Address
  Rajat Metals                                     B-1/123, Main Khayala Road, Vishnu
                                                   Garden, Delhi, India
                                                   Phone: (O)25983188 (O)25980281
  Metal Craft Industries                           G-64, Near Sector-20 Police Station ,
                                                   Sector 9, Noida, India
                                                   Phone: (O)66358044
  Singh Brothers                                   Nh-5/106-F, Nissan Hut, NIT, Faridabad,
                                                   India Phone: (M)9899109541



Copper Sheet

  Copper sheet used in radiators, switches, connectors, terminals, taps, locks, keys, cold press
  work, general stamping, deep drawing articles, cooking and serving dishes, as mirrors or
  reflective surfaces, and to make icons and statues.




  Vipul Copper Pvt.Ltd                            1611/B, Phase-I & II, Nr. Mahavir Rice Mill
                                                  Nr. Lions Club School, G.I.D.C. Naroda-
                                                  382430, Ahmedabad
                                                  India




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HK INDUSTRY                                                                          V.M.P.C.M.S.


Brass Thin Sheet

Brass thin Sheets are widely acknowledged for its optimum quality, durability and strength. It
makes use of superior grade raw material to manufacture these sheets in conformation with the
industrial norms and standards. This product is highly durable and compatible.

    Nascence Exim Private Limited                   1611/B, Phase-I & II, Nr. Mahavir Rice Mill
                                                    Nr. Lions Club School, G.I.D.C. Naroda-
                                                    382430, Ahmedabad
                                                    India


Tin solder coating

Tin solder are widely used in different ways it is used in making pressure cooker, bowl for making
food and many other thinks. Here 60 %tin solder is coated is done on brass thin sheet.

    Shree Vinay Metal co.                           112/B, G.I.D.C. Odhav,
                                                    Nr. Shree Rang Chemicals,
                                                    Ambika Nagar road, Odhav
                                                    Ahmedabad-382315
                                                    India
                                                    Phone no. 9426170011,9375959345
                                                    Landline. 07922812096




                                                                                         19 | P a g e
HK INDUSTRY                                                                      V.M.P.C.M.S.


3.6 Production Process

   STEP -1

   Raw material of soldering is being melted, copper sheets & brass hard sheet is cuts in proper
   size for the core of radiators.




                                                                                    20 | P a g e
HK INDUSTRY                                                                    V.M.P.C.M.S.


STEP -2

As solder is melted at high temperature .than the coating machine use to coat the solder on the
brass- sheet & collected & made roll.




                                                                                   21 | P a g e
HK INDUSTRY                                                                       V.M.P.C.M.S.


STEP -3

Then roll of the coated brass is been kept in a cutter which use to give coated brass in a properly
cut, for first core of radiators.




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HK INDUSTRY                                                                        V.M.P.C.M.S.


STEP -4

The copper sheet is pressed in the thinner properly cut & properly cap between; its gaps of hole of
different size & shape .for the second core of radiators.




                                                                                       23 | P a g e
HK INDUSTRY                                                                         V.M.P.C.M.S.


STEP -5

The brass hard sheet cut in piece pressed in the machine for giving a proper shape of a outer core.




                                                                                        24 | P a g e
HK INDUSTRY                                                                     V.M.P.C.M.S.


STEP -6

The brass hard sheet which is pressed in pressing machine is being punched in punching to give a
proper gap of the holes.




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HK INDUSTRY                                                              V.M.P.C.M.S.


STEP -7

Here, the assembling line use to arrange connected all core the radiators.

        -




                                                                             26 | P a g e
HK INDUSTRY                                                                       V.M.P.C.M.S.


STEP -8

After assembling line completes it assemble of all cores. It use to move towards the oven with
temperature of 300*c to stick the entire core properly after removing from the oven it being cool-
down.




                                                                                      27 | P a g e
HK INDUSTRY                                                             V.M.P.C.M.S.


STEP -9

After radiators are cool-down. The radiators are dropped in to the pond of water & being
pressured by the air to find if there is any leak in the radiators or not.




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HK INDUSTRY                                                                       V.M.P.C.M.S.


STEP-10

After the clearance of leakage, the radiators are moved towards the packaging part. The work uses
to pack the radiators properly & safely in the boxes & moved for the storage in go-down.




                                                                                      29 | P a g e
HK INDUSTRY                                                                     V.M.P.C.M.S.


3.7 Product Packaging

   When the Production of the radiators completes then comes its packaging. When the Product
   cools downs then it immediately moved to the packaging Department.

   Here the workers use to package all radiators with a plastic bag and it is packed in the box
   and sealed it tightly.

   And lastly it’s stored in the go down for the customer to purchase.




                                       Assembling line up




                                      Cooling Department




                                             Packing




                                                                                   30 | P a g e
HK INDUSTRY                                                                    V.M.P.C.M.S.


3.8 Storage of Finished Goods

    In company there is one separate ware house for storage of finished goods. Finished goods
    are loaded on the trolleys and shifted to the ware house where the finished goods are
    packed with hard board cover pack.




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HK INDUSTRY                                                                        V.M.P.C.M.S.


3.9 Distribution Process

   The channel of distribution will play an important role for the company that is operating their
   business in the market because people will buy only that Product which will be available at
   the purchase outlet.

   The channel chosen affects all other marketing decisions. The company price depends on
   whether it uses high quality Product. This shows how much the training & motivation dealer
   needed.




                                          COMPANY




                                             STOCK




                                        DISTRIBUTER




                                         CONSUMER




                                                                                      32 | P a g e
HK INDUSTRY                                                                     V.M.P.C.M.S.


   3.10 Quality Control

   Our general manager oversees our staff members and our QC Department. Every QC member
   has received professional training. Our quality control system covers every processing stage
   from the initial materials inspection to the completed Product inspection in accordance with
   ISO 9001 standard.

   Company Certifications

 Certificate Standard: ISO 9001:2000
 Number: ISO9001:2000

   Procedures/testing Details

 Raw material and part inspection
 Mid-Production inspection
 Finished Product inspection
 Packaging inspection
 Random Product test prior to delivery




                                                                                   33 | P a g e
HK INDUSTRY                                                                       V.M.P.C.M.S.


3.11 Quality Assurance

   We feel proud to state that quality is our forte and utmost care is taken at all stages of
   Production to ensure non possibility of any flaw. The well-defined quality policy followed:

   "To provide Products and services of premier quality standards and make them available to
   our clients at optimal costs."

   "To pursue our commitments made to our clients of delivering superior quality Products by
   bringing continuous improvement in our technological processes, making optimum utilization
   of available resources and providing necessary training to the employees to deliver effective
   results."

   We are active as a quality-conscious company and have an experienced team of quality
   monitors, which ensure that only a flawless range of precision-machined radiators. We use
   quality raw material such as brass and copper, which is sourced from the reliable sources.

   Quality inspectors at our organization check our entire range on certain parameters, such as:



 Dimensional accuracy
 Finishing
 Durability & Reliability
 Corrosion and abrasion resistance
 Efficiency




                                                                                     34 | P a g e
HK INDUSTRY                                                                      V.M.P.C.M.S.


3.12 Research & Development

   We aim to develop new Products for new markets, and improve existing Products to meet
   existing market demands. Emphasis is placed on design, function, quality, and material
   development. Attention is paid to the Production process and its effect on the environment.
   After the sample is confirmed, we conduct a market investigation and compare the quality of
   similar Products. After that, we confirm the design and we perform the material selection and
   lifespan testing. A review is also performed in every phase. Lastly, we make the Production
   plan.




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HK INDUSTRY   V.M.P.C.M.S.




              36 | P a g e
HK INDUSTRY                                                         V.M.P.C.M.S.


Strength

   Technically skilled employees working in production department
   Safe working environment provided to employees in production area
   Active vendor participation
   Company provides “value of money” to its customers
   It provide high quality product

Weakness

   Staff time-keeping
   Lack of professional management
   Disputes between employees
   Improper marketing
   Cost of production

Opportunities

   Grow and emerge as leader.
   To scale up the capacity as there is more demand in the market
   Company can export it in the foreign market

Threats

   High competition
   Metal prices constantly fluctuating
   Labour problems dues to huge auto companies will come in to state




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HK INDUSTRY   V.M.P.C.M.S.




              38 | P a g e
HK INDUSTRY                                                                     V.M.P.C.M.S.


The HK Industry is medium scale unit. After studying all departments of the company we are
concluding as under.

Looking to the production department of the unit, unit is maintaining a very good relationship
with its employees. So they do not have any complain against the management of the unit. The
management is providing all facilities and hears complains of employees and try to solve problem
and take suggestion of the employees. But due to the human effort is having limited capacity so
company is facing labour problem.

Having a details study of the market under the guidance of very experienced managers the unit is
constantly remaining in touch with the consumer and also always be ready to solve their
problems.

Metal pipes are the main raw material for the organisation and prices of metal is constantly
change so sometime company face the problem to maintain the liquidity but because of having
very good relations with bank, debtors, creditors and other stake holders organisation can easily
manage in this conditions.

We are thankful to Mr. Hasmukhbhai C. Patel and its entire staff for being helpful to use making
this project effective.




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HK INDUSTRY   V.M.P.C.M.S.




              40 | P a g e
HK INDUSTRY                                                                        V.M.P.C.M.S.


HK industry has to work on the time keeping system of the staff and the workers. It also
required professional management system
Company should have to create its own Brand Image so spontaneously all the consumer
knows about the HK Industry
Company should have to take proper steps so they can manage the price crisis situation in
raw material
They should have to create separate fund to maintain the liquidity of funds in the business
Proper HR Policy is basic necessity for the firm otherwise the employees can go to join the
Big Player because the state is now going to become a Auto Hub
Market size is increase so company should have to adopt new technology so they can
increase the production capacity
There are huge opportunities in International Market so company should have to focus on it




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HK INDUSTRY   V.M.P.C.M.S.




              42 | P a g e
HK INDUSTRY                            V.M.P.C.M.S.




www.wikipedia.com

www.hkindustry.com

www.google.com

Referred book of Marketing –Larry bailin




                                           43 | P a g e

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Hk industry department project on radiators

  • 1. HK INDUSTRY V.M.P.C.M.S. 1|Page
  • 2. HK INDUSTRY V.M.P.C.M.S. 1.1 Name of the Company:- HK Industry LTD 1.2 Location:- G.I.D.C Nikol , Ahmedabad 1.3 Mission:- Through quality assurance and stringent evaluations, provide our customers with accurate data, quality Products and consistency in services. Develop and maintain a supplier/customer relationship based on open communication, mutual trust and respect. 1.4 Vision:- To become the global supplier/provider of choice who provide the quality Products and services preferred by our customers. 1.5 Value added goal:- 1. Customer Service and Support 2. Continued Quality Improvements 3. Leadership and Professional Growth 4. Innovation and Resource Managers 5. Customization Services 1.6 Type of company:- Limited Company 1.7 Type of industry:- Medium Scale Manufacturing Industry 1.8 Main business:- Manufacturing all kinds of radiator core & job work 1.9 Registered office:- 25,Muktidham Estate, Opp.Muktidham Flats, Jivanwadi Road, Nikol, Ahmedabad 2|Page
  • 3. HK INDUSTRY V.M.P.C.M.S. 1.10 Head of the Department:- Hasmukhbhai C. Patel 1.11 Auditor:- Nilesh K. Agarwal, Charter Accountant Ahmedabad 1.12 Banker:- Bank of Baroda 1.13 Business Philosophy:- Quick Flexible and speedy response to match every need of every customer Original Delivering original Products and service that are made possible by technology Innovative Constantly developing new radiator assembles all-aluminium radiators & new field technology through everlasting challenge and corporate efforts. 3|Page
  • 4. HK INDUSTRY V.M.P.C.M.S. 4|Page
  • 5. HK INDUSTRY V.M.P.C.M.S. 2.1 History HK industry is well established ISO 9001:2000 organization in India since 1992. The company is leading producer of radiator in G.D.I.C. Having new machinery and ultramodern testing instruments. HK industry has completed its 18 years in the field of manufacturing & exporting of radiator. The foundation stone of “HK industry” was laid in 1992 in Nikol G.I.D.C Industrial Estate in the city of Ahmedabad, Gujarat. This organization is efficiently managed by young entrepreneur Mr. Hasmukhbhai Patel. They are possessing expertise in manufacturing, exporting and supplying exclusive range of radiator. Our range is trusted owing to premium quality, durability, and eco friendliness. With the vast industrial experience of 18 years in this domain we have been able to carve a niche in the Indian market by offering our clients qualitative range radiator. The range offered by us meets the requirement of major car and air conditioner industry owing to its varied features. We possess and ultra modern infrastructure enabling us to produce optimum quality. To ensure premium quality in the final Product we have employed quality auditors who perform various tests on the Product at every stage of Production right from procuring raw material till the dispatch of final consignment. It follows managerial principals of "Customer supreme, Quality supreme, Credit Supreme" Customers are given top priority and ensured that they are always satisfied with Products of the finest quality and the HK industry to bring out high quality Products and services to meet the expectations of the existing as well as prospective customers. 5|Page
  • 6. HK INDUSTRY V.M.P.C.M.S. 2.2 Social responsibility HK industry to people-oriented human resources policy, respect people, train people, treat people, for the staff to establish a fair, just and open environment for work and development. In continuous development, is committed to corporate culture, committed to sharing with the employees and the company's growth has brought happiness. Persistent, and gradually create "equality, pragmatism, passion and 0innovative" core values, and always adhere to the "king of technology, innovation-oriented" development philosophy, and strive to "keep people cause, pay and conditions, feelings keep people.” Love to do business advocacy, corporate social responsibility as important to spread the spirit of concern for support and actively participate in disaster relief to save the crisis, donate funds to teach science, social stability and public support for cultural and sports undertakings. Fully reflect the love and sense of social responsibility, take practical action to explain the company's social responsibility to act, widely recognized by all sectors of society. It determined to become the world's leading manufacturer of automotive air-conditioning. The face of the increasingly rapid development of the 21st century, it will continue to forge ahead, continuing dedication and innovation, and constantly strive for excellence, to open themselves freely with the unremitting efforts of the future. 6|Page
  • 7. HK INDUSTRY V.M.P.C.M.S. 2.3 Manufacturing & Production Department The Management and workforce at HK industry are committed to manufacturing and delivering radiators that are robust, efficient and aesthetically pleasing. To ensure the highest level of quality, each radiator goes through a four-stage inspection process and is rigorously tested. During the manufacturing process the welds are tested to a pressure of 10.5bar, and then thoroughly tested for leaks, verifying the integrity of the Product. All this ensures that every radiator is built and finished to a very high standard, providing a quality Product that will give years of continued service to our customers. CHAIRMAN MANAGING DIRECTOR PRODUCTION MANAGER PRODUCTION EXECUTIVE SUPERVISOR LABOUR 7|Page
  • 8. HK INDUSTRY V.M.P.C.M.S. 2.4 Purchasing and Store Purchasing Department Purchase manager Mr.Kishorebhai Patel purchases the raw materials for the HK Industry. Purchase manager gives orders to the selected companies.  To check the raw materials for manufacturing the finished goods.  To take action for purchasing the raw materials.  To give the purchase order to the select Industry.  To come the raw materials on the gate of the HK Industry.  To check the raw material of research lab report.  To send the raw materials to the store department.  To take the raw materials in manufacturing process for making the finished goods. Purchase Office Purchase Assistance Store Departmental Manager Store Department In this store all the raw materials are handled. All the material management of these items is handled by raw material handling department. 8|Page
  • 9. HK INDUSTRY V.M.P.C.M.S. 2.5 Marketing Department Marketing is an effective factor for the success of business. In modern times many industries are producing the same products. So that there is a high competition between the companies. In this time, goods & services are produced with the use of high technology and production is very high, so that company has to create demand for their product in the market. “Marketing is a social and managerial process by which individual and group obtain what they need and what they want through creating, offering & exchanging product of value with other.” MARKETING CHAIRMEN MARKETING MANAGER SALES EXECUTIVE INCHARGE ORDER INCHARGE DISPATCH 9|Page
  • 10. HK INDUSTRY V.M.P.C.M.S. 2.6Finance Department According every financer profit is the main motive of the organization. In field of business finance is required by in the starting or the initial stage of the management financial planning is very necessary to promote the areas of the business. It is not only the basic for requirement for investment but also we look at the routine activity of the firm. MANAGING DIRECTOR FINANCE MANAGER ACCOUNT ASSISTANT CLERK 10 | P a g e
  • 11. HK INDUSTRY V.M.P.C.M.S. 11 | P a g e
  • 12. HK INDUSTRY V.M.P.C.M.S. 3.1 Introduction to Production Department Production is the functional area responsible for turning inputs into finished outputs through a series of Production processes. The Production Manager is responsible for making sure that raw materials are provided and made into finished goods effectively. He or she must make sure that work is carried out smoothly, and must supervise procedures for making work more efficient and more enjoyable.  Five Sub-Functions of Production:- In a manufacturing company the Production function may be split into five sub-functions: 1. The Production and planning Department will set standards and targets for each section of the Production process. The quantity and quality of Products coming off a Production line will be closely monitored. In businesses focusing on lean Production, quality will be monitored by all employees at every stage of Production, rather than at the end as is the case for businesses using a quality control approach. 2. The purchasing Department will be responsible for providing the materials, components and equipment required to keep the Production process running smoothly. A vital aspect of this role is ensuring stocks arrive on time and to the right quality. 3. The stores Department will be responsible for stocking all the necessary tools, spares, raw materials and equipment required to service the manufacturing process. Where sourcing is unreliable, buffer stocks will need to be kept and the use of computerized stock control systems helps keep stocks at a minimal but necessary level for Production to continue unhindered. 4. The design and technical support Department will be responsible for researching new Products or modifications to existing ones, estimating costs for producing in different quantities and by using different methods. It will also be responsible for the design and testing of new Product processes and Product types, together with the development of prototypes through to the final Product. The technical support Department may also be responsible for work study and suggestions as to how working practices can be improved. 12 | P a g e
  • 13. HK INDUSTRY V.M.P.C.M.S. 5. The works Department will be concerned with the manufacture of Products. This will include the maintenance of the Production line and other necessary repairs. The works Department may also have responsibility for quality control and inspection. A key aspect of modern Production is ensuring quality. The term quality means fitness for purpose i.e. a Product; process or service should do exactly what is expected of it. Total Quality Management Car plants like Leyland build quality into every stage of the Production process. Every employee is expected to take responsibility for managing quality issues in order to make sure that waste is minimized and quality maximized. This is often referred to as total quality Management and is part of the lean Production methods used in modern industry. For businesses to be competitive, Production and Marketing need to work in an integrated way. Marketing is concerned with knowing and understanding the requirements of customers, so that Production can provide the market led Products that are required. This also requires excellent communication systems to be in place. 13 | P a g e
  • 14. HK INDUSTRY V.M.P.C.M.S. 3.2 Organization Structure of Production Department Chairman Managing Director Production Director and Manager Production Executive Supervisor Labour 14 | P a g e
  • 15. HK INDUSTRY V.M.P.C.M.S. 3.3 List of the Product The different type Radiators produced by HK industry given below:- Automotive sector- passenger cars Commercial vehicles or heavy trucks Power generators Marine applications Heavy duty earth moving machinery. 15 | P a g e
  • 16. HK INDUSTRY V.M.P.C.M.S. 3.4 Production Capacity Production capacity of HK industry is depends on its No. of workers capacity of producing a radiator. HK industry use to produce at least 130 radiators in a day. Even though the workers absentees is there their capacity won’t be reduce. In HK industry there same kind of 10 each machinery there at least 5-10 workers. As the workers line-up is so good that it won’t reduces the speed of any worker and it won’t affect its Production, Here the work is done so safe and quick, that it won’t affects its quality. Here at the Production each worker use to take care of every single point even a minor could affect the reputation of the company. Average Production capacity of HK industry would be around 3700-4100 in a month. 16 | P a g e
  • 17. HK INDUSTRY V.M.P.C.M.S. 3.5 Raw Material Procurement Brass Sheet Brass sheet are the part of non-ferrous metal that are made from high quality material.Brass sheet an impeccable range of brass, which are offered at the most competitive prices. Suitable for automotive and electric industries, these strips are generally find usage where salt content in the soil is very high. Additionally, these also play an active role in electrical industries to fabricate low and medium voltage switchgear, bus-way systems, panel boards, switchboards, submersible pumps, etc. Available in various sizes and designs, these Copper Strips are highly demanded and are available at affordable rates. Applications: Bus Duct Manufacturing Railway electrification Panel boards Power transformer Electrical component Connectors Earthing mover Switch gears 17 | P a g e
  • 18. HK INDUSTRY V.M.P.C.M.S. Our Dealer for Raw Material Name of the Company Address Rajat Metals B-1/123, Main Khayala Road, Vishnu Garden, Delhi, India Phone: (O)25983188 (O)25980281 Metal Craft Industries G-64, Near Sector-20 Police Station , Sector 9, Noida, India Phone: (O)66358044 Singh Brothers Nh-5/106-F, Nissan Hut, NIT, Faridabad, India Phone: (M)9899109541 Copper Sheet Copper sheet used in radiators, switches, connectors, terminals, taps, locks, keys, cold press work, general stamping, deep drawing articles, cooking and serving dishes, as mirrors or reflective surfaces, and to make icons and statues. Vipul Copper Pvt.Ltd 1611/B, Phase-I & II, Nr. Mahavir Rice Mill Nr. Lions Club School, G.I.D.C. Naroda- 382430, Ahmedabad India 18 | P a g e
  • 19. HK INDUSTRY V.M.P.C.M.S. Brass Thin Sheet Brass thin Sheets are widely acknowledged for its optimum quality, durability and strength. It makes use of superior grade raw material to manufacture these sheets in conformation with the industrial norms and standards. This product is highly durable and compatible. Nascence Exim Private Limited 1611/B, Phase-I & II, Nr. Mahavir Rice Mill Nr. Lions Club School, G.I.D.C. Naroda- 382430, Ahmedabad India Tin solder coating Tin solder are widely used in different ways it is used in making pressure cooker, bowl for making food and many other thinks. Here 60 %tin solder is coated is done on brass thin sheet. Shree Vinay Metal co. 112/B, G.I.D.C. Odhav, Nr. Shree Rang Chemicals, Ambika Nagar road, Odhav Ahmedabad-382315 India Phone no. 9426170011,9375959345 Landline. 07922812096 19 | P a g e
  • 20. HK INDUSTRY V.M.P.C.M.S. 3.6 Production Process STEP -1 Raw material of soldering is being melted, copper sheets & brass hard sheet is cuts in proper size for the core of radiators. 20 | P a g e
  • 21. HK INDUSTRY V.M.P.C.M.S. STEP -2 As solder is melted at high temperature .than the coating machine use to coat the solder on the brass- sheet & collected & made roll. 21 | P a g e
  • 22. HK INDUSTRY V.M.P.C.M.S. STEP -3 Then roll of the coated brass is been kept in a cutter which use to give coated brass in a properly cut, for first core of radiators. 22 | P a g e
  • 23. HK INDUSTRY V.M.P.C.M.S. STEP -4 The copper sheet is pressed in the thinner properly cut & properly cap between; its gaps of hole of different size & shape .for the second core of radiators. 23 | P a g e
  • 24. HK INDUSTRY V.M.P.C.M.S. STEP -5 The brass hard sheet cut in piece pressed in the machine for giving a proper shape of a outer core. 24 | P a g e
  • 25. HK INDUSTRY V.M.P.C.M.S. STEP -6 The brass hard sheet which is pressed in pressing machine is being punched in punching to give a proper gap of the holes. 25 | P a g e
  • 26. HK INDUSTRY V.M.P.C.M.S. STEP -7 Here, the assembling line use to arrange connected all core the radiators. - 26 | P a g e
  • 27. HK INDUSTRY V.M.P.C.M.S. STEP -8 After assembling line completes it assemble of all cores. It use to move towards the oven with temperature of 300*c to stick the entire core properly after removing from the oven it being cool- down. 27 | P a g e
  • 28. HK INDUSTRY V.M.P.C.M.S. STEP -9 After radiators are cool-down. The radiators are dropped in to the pond of water & being pressured by the air to find if there is any leak in the radiators or not. 28 | P a g e
  • 29. HK INDUSTRY V.M.P.C.M.S. STEP-10 After the clearance of leakage, the radiators are moved towards the packaging part. The work uses to pack the radiators properly & safely in the boxes & moved for the storage in go-down. 29 | P a g e
  • 30. HK INDUSTRY V.M.P.C.M.S. 3.7 Product Packaging When the Production of the radiators completes then comes its packaging. When the Product cools downs then it immediately moved to the packaging Department. Here the workers use to package all radiators with a plastic bag and it is packed in the box and sealed it tightly. And lastly it’s stored in the go down for the customer to purchase. Assembling line up Cooling Department Packing 30 | P a g e
  • 31. HK INDUSTRY V.M.P.C.M.S. 3.8 Storage of Finished Goods In company there is one separate ware house for storage of finished goods. Finished goods are loaded on the trolleys and shifted to the ware house where the finished goods are packed with hard board cover pack. 31 | P a g e
  • 32. HK INDUSTRY V.M.P.C.M.S. 3.9 Distribution Process The channel of distribution will play an important role for the company that is operating their business in the market because people will buy only that Product which will be available at the purchase outlet. The channel chosen affects all other marketing decisions. The company price depends on whether it uses high quality Product. This shows how much the training & motivation dealer needed. COMPANY STOCK DISTRIBUTER CONSUMER 32 | P a g e
  • 33. HK INDUSTRY V.M.P.C.M.S. 3.10 Quality Control Our general manager oversees our staff members and our QC Department. Every QC member has received professional training. Our quality control system covers every processing stage from the initial materials inspection to the completed Product inspection in accordance with ISO 9001 standard. Company Certifications  Certificate Standard: ISO 9001:2000  Number: ISO9001:2000 Procedures/testing Details  Raw material and part inspection  Mid-Production inspection  Finished Product inspection  Packaging inspection  Random Product test prior to delivery 33 | P a g e
  • 34. HK INDUSTRY V.M.P.C.M.S. 3.11 Quality Assurance We feel proud to state that quality is our forte and utmost care is taken at all stages of Production to ensure non possibility of any flaw. The well-defined quality policy followed: "To provide Products and services of premier quality standards and make them available to our clients at optimal costs." "To pursue our commitments made to our clients of delivering superior quality Products by bringing continuous improvement in our technological processes, making optimum utilization of available resources and providing necessary training to the employees to deliver effective results." We are active as a quality-conscious company and have an experienced team of quality monitors, which ensure that only a flawless range of precision-machined radiators. We use quality raw material such as brass and copper, which is sourced from the reliable sources. Quality inspectors at our organization check our entire range on certain parameters, such as:  Dimensional accuracy  Finishing  Durability & Reliability  Corrosion and abrasion resistance  Efficiency 34 | P a g e
  • 35. HK INDUSTRY V.M.P.C.M.S. 3.12 Research & Development We aim to develop new Products for new markets, and improve existing Products to meet existing market demands. Emphasis is placed on design, function, quality, and material development. Attention is paid to the Production process and its effect on the environment. After the sample is confirmed, we conduct a market investigation and compare the quality of similar Products. After that, we confirm the design and we perform the material selection and lifespan testing. A review is also performed in every phase. Lastly, we make the Production plan. 35 | P a g e
  • 36. HK INDUSTRY V.M.P.C.M.S. 36 | P a g e
  • 37. HK INDUSTRY V.M.P.C.M.S. Strength Technically skilled employees working in production department Safe working environment provided to employees in production area Active vendor participation Company provides “value of money” to its customers It provide high quality product Weakness Staff time-keeping Lack of professional management Disputes between employees Improper marketing Cost of production Opportunities Grow and emerge as leader. To scale up the capacity as there is more demand in the market Company can export it in the foreign market Threats High competition Metal prices constantly fluctuating Labour problems dues to huge auto companies will come in to state 37 | P a g e
  • 38. HK INDUSTRY V.M.P.C.M.S. 38 | P a g e
  • 39. HK INDUSTRY V.M.P.C.M.S. The HK Industry is medium scale unit. After studying all departments of the company we are concluding as under. Looking to the production department of the unit, unit is maintaining a very good relationship with its employees. So they do not have any complain against the management of the unit. The management is providing all facilities and hears complains of employees and try to solve problem and take suggestion of the employees. But due to the human effort is having limited capacity so company is facing labour problem. Having a details study of the market under the guidance of very experienced managers the unit is constantly remaining in touch with the consumer and also always be ready to solve their problems. Metal pipes are the main raw material for the organisation and prices of metal is constantly change so sometime company face the problem to maintain the liquidity but because of having very good relations with bank, debtors, creditors and other stake holders organisation can easily manage in this conditions. We are thankful to Mr. Hasmukhbhai C. Patel and its entire staff for being helpful to use making this project effective. 39 | P a g e
  • 40. HK INDUSTRY V.M.P.C.M.S. 40 | P a g e
  • 41. HK INDUSTRY V.M.P.C.M.S. HK industry has to work on the time keeping system of the staff and the workers. It also required professional management system Company should have to create its own Brand Image so spontaneously all the consumer knows about the HK Industry Company should have to take proper steps so they can manage the price crisis situation in raw material They should have to create separate fund to maintain the liquidity of funds in the business Proper HR Policy is basic necessity for the firm otherwise the employees can go to join the Big Player because the state is now going to become a Auto Hub Market size is increase so company should have to adopt new technology so they can increase the production capacity There are huge opportunities in International Market so company should have to focus on it 41 | P a g e
  • 42. HK INDUSTRY V.M.P.C.M.S. 42 | P a g e
  • 43. HK INDUSTRY V.M.P.C.M.S. www.wikipedia.com www.hkindustry.com www.google.com Referred book of Marketing –Larry bailin 43 | P a g e