Mortality of Design: History of Email
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The document summarizes the history of email and its evolution over time. It discusses how Ray Tomlinson created the first email system by merging two programs together in 1971 and used the "@" sign to identify users. It provides statistics on current email usage and notes that over half of emails are now opened on mobile devices. The document appears to be advertising an event on the history of email hosted by eROI and includes various sections highlighting milestones in the development of email.
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Mortality of Design: History of Email
- 1. eROI PRESENTS: OCT 6 4–6PM MATT GRANTSKI, eROI DEVELOPMENT LEAD DESIGN WEEK PORTLAND MORTALITYOFDESIGN.COM NICOLE MORS, eROI DESIGN LEAD
- 2. HOSTED BY eROI MORTALITYOFDESIGN.COM FOLLOW ALONG WITH THE RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL 02 @NICOLEMOR S @KINGMATHSWATTER
- 3. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM THE HISTORY OF EMAIL
- 4. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 04RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 5. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 05RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 6. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 06RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 7. HOSTED BY eROI MORTALITYOFDESIGN.COM Ray Tomlinson “It seemed like a neat idea.” HOSTED BY eROI MORTALITYOFDESIGN.COM 07RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 8. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 08RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 9. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 09RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 10. HOSTED BY eROI MORTALITYOFDESIGN.COM Modern electronic communication. HOSTED BY eROI MORTALITYOFDESIGN.COM 10RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 11. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 11RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL You’ve got mail.
- 12. HOSTED BY eROI MORTALITYOFDESIGN.COM Email is one of the most widely used facilities of the internet. stats on email accounts Over 3 billion email addresses Users receive an average of 416 commercial messages/month 51% of emails are opened on mobile devices. iPhone is the most common email client used today, almost doubling Outlook. HOSTED BY eROI MORTALITYOFDESIGN.COM 12RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 13. HOSTED BY eROI MORTALITYOFDESIGN.COM Godfathers of the Internet Called the “@” sign designation a “nice hack” The first email message evolved from merging code from two programs that were never originally intended to send messages to other computers. Tomlinson used the “@” sign as a way to signify an unambiguous relationship between a person and a computer. HOSTED BY eROI MORTALITYOFDESIGN.COM 13RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 14. HOSTED BY eROI MORTALITYOFDESIGN.COM Godfathers of the Internet Called the “@” sign designation a “nice hack” The first email message evolved from merging code from two programs that were never originally intended to send messages to other computers. Tomlinson used the “@” sign as a way to signify an unambiguous relationship between a person and a computer. HOSTED BY eROI MORTALITYOFDESIGN.COM 14RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 15. HOSTED BY eROI MORTALITYOFDESIGN.COM Godfathers of the Internet Called the “@” sign designation a “nice hack” The first email message evolved from merging code from two programs that were never originally intended to send messages to other computers. Tomlinson used the “@” sign as a way to signify an unambiguous relationship between a person and a computer. HOSTED BY eROI MORTALITYOFDESIGN.COM 15RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 16. HOSTED BY eROI MORTALITYOFDESIGN.COM Godfathers of the Internet Called the “@” sign designation a “nice hack” The first email message evolved from merging code from two programs that were never originally intended to send messages to other computers. Tomlinson used the “@” sign as a way to signify an unambiguous relationship between a person and a computer. HOSTED BY eROI MORTALITYOFDESIGN.COM 16RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 17. HOSTED BY eROI MORTALITYOFDESIGN.COM Godfathers of the Internet Called the “@” sign designation a “nice hack” The first email message evolved from merging code from two programs that were never originally intended to send messages to other computers. Tomlinson used the “@” sign as a way to signify an unambiguous relationship between a person and a computer. HOSTED BY eROI MORTALITYOFDESIGN.COM 17RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 18. HOSTED BY eROI MORTALITYOFDESIGN.COM Coding like it’s 1999 RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 19. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 19RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 20. HOSTED BY eROI MORTALITYOFDESIGN.COM Pay + Spray RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 21. HOSTED BY eROI MORTALITYOFDESIGN.COM The heavy hand of the law. RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 22. HOSTED BY eROI MORTALITYOFDESIGN.COM Return to the Message Recipient based strategy. RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 23. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 23RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL Today Email is one of the most widely used applications of the internet. Over 3 Billion email addresses Users receive an average of 416 commercial messages/month 51% of emails are opened on mobile devices.
- 24. HOSTED BY eROI MORTALITYOFDESIGN.COM Mobile Email Stats Our tables are going everywhere. 51% of emails are opened on mobile devices. iPhone is the most common email client used today, almost doubling Outlook. Android is #3 behind Outlook Tables designed for desktops must bend and flex for mobile, otherwise the user will have to pinch and zoom in order to see anything, or worse, will see a broken layout. HOSTED BY eROI MORTALITYOFDESIGN.COM 24RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL YOUR TABLES ARE GOING EVERYWHERE.
- 25. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 25RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL Campaign Monitor Newsletter
- 26. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 26RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL Tomorrow Background image support Video Audio Font-face
- 27. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 27RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL The Internet of things.
- 28. HOSTED BY eROI MORTALITYOFDESIGN.COM Modular email Create a design system, set up a reusable framework. HOSTED BY eROI MORTALITYOFDESIGN.COM 28RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL
- 29. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 29RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL Email is Pure. It has and will always be about the message.
- 30. HOSTED BY eROI MORTALITYOFDESIGN.COM HOSTED BY eROI MORTALITYOFDESIGN.COM 29RE: RE: RE: RE: RE:VOLUTION: HISTORY OF EMAIL Thank you!
- 31. HOSTED BY eROI MORTALITYOFDESIGN.COM TILL DEATH DO US ART: HOSTED BY eROI MORTALITYOFDESIGN.COM TUE, OCT 7 4–7PM
- 32. HOSTED BY eROI MORTALITYOFDESIGN.COM SELLING ICE CUBES TO ESKIMOS, HOSTED BY eROI MORTALITYOFDESIGN.COM WED, OCT 8 5:30–7:30PM
- 33. HOSTED BY eROI MORTALITYOFDESIGN.COM THUR, OCT 9 5:30–7:30PM HOSTED BY eROI MORTALITYOFDESIGN.COM THE WORLDWIDE MOVEMENT
- 34. HOSTED BY eROI MORTALITYOFDESIGN.COM DEATH OF THE DESIGN COMP: HOSTED BY eROI MORTALITYOFDESIGN.COM FRI, OCT 10 3–5PM
- 35. HOSTED BY eROI MORTALITYOFDESIGN.COM THANK YOU TO OUR SPONSORS 24
Editor's Notes
- Intro from execs, talk about ourselves as leads, des + dev perspective
- Introduction
- At that time, each programmer was typically connected to a particular mainframe machine via a phone connection and a teletype machine—basically a keyboard with a built-in printer. But these computers weren’t connected to one another, a shortcoming the U.S. government sought to overcome when it hired BBN Technologies, the Cambridge, Massachusetts, company Tomlinson worked for, to help develop a network called Arpanet, forerunner of the Internet. Tomlinson’s challenge was how to address a message created by one person and sent through Arpanet to someone at a different computer.
- At that time, each programmer was typically connected to a particular mainframe machine via a phone connection and a teletype machine—basically a keyboard with a built-in printer. But these computers weren’t connected to one another, a shortcoming the U.S. government sought to overcome when it hired BBN Technologies, the Cambridge, Massachusetts, company Tomlinson worked for, to help develop a network called Arpanet, forerunner of the Internet. Tomlinson’s challenge was how to address a message created by one person and sent through Arpanet to someone at a different computer.
- At that time, each programmer was typically connected to a particular mainframe machine via a phone connection and a teletype machine—basically a keyboard with a built-in printer. But these computers weren’t connected to one another, a shortcoming the U.S. government sought to overcome when it hired BBN Technologies, the Cambridge, Massachusetts, company Tomlinson worked for, to help develop a network called Arpanet, forerunner of the Internet. Tomlinson’s challenge was how to address a message created by one person and sent through Arpanet to someone at a different computer.
- This good looking guy invented email on his own time. https://www.youtube.com/watch?v=XhXk3wzemR4&t=1m15s Give some history on Ray, his choice for “@”. No one told him to innovate, he just did. The address needed an individual’s name, he reasoned, as well as the name of the computer, which might service many users. And the symbol separating those two address elements could not already be widely used in programs and operating systems, lest computers be confused. Tomlinson’s eyes fell on @, poised above “P” on his Model 33 teletype. “I was mostly looking for a symbol that wasn’t used much,” he told Smithsonian. “And there weren’t a lot of options—an exclamation point or a comma. I could have used an equal sign, but that wouldn’t have made much sense.” Tomlinson chose @—“probably saving it from going the way of the ‘cent’ sign on computer keyboards,” he says. Using his naming system, he sent himself an e-mail, which traveled from one teletype in his room, through Arpanet, and back to a different teletype in his room. Tomlinson explains. "It's the only preposition on the keyboard."
- The address needed an individual’s name, he reasoned, as well as the name of the computer, which might service many users. And the symbol separating those two address elements could not already be widely used in programs and operating systems, lest computers be confused. Tomlinson’s eyes fell on @, poised above “P” on his Model 33 teletype. “I was mostly looking for a symbol that wasn’t used much,” he told Smithsonian. “And there weren’t a lot of options—an exclamation point or a comma. I could have used an equal sign, but that wouldn’t have made much sense.” Tomlinson chose @—“probably saving it from going the way of the ‘cent’ sign on computer keyboards,” he says. Using his naming system, he sent himself an e-mail, which traveled from one teletype in his room, through Arpanet, and back to a different teletype in his room. Tomlinson explains. "It's the only preposition on the keyboard."
- Electronic Message. Pretty in Pink 80s,
- talk about how email has played such a huge role in our society. It has proliferated our culture. Show you’ve got mail clip… Grantski and Nicole talk about our own early uses of email?
- talk about how email has played such a huge role in our society. It has proliferated our culture. Show you’ve got mail clip… Grantski and Nicole talk about our own early uses of email? Matt’s early uses: Used multiple email addresses for different communication. Friends email, Family email, signing-up for things email once I learned about spam and how much I hated it. Once Gmail started to have really strong (or at least useable) spam filters, I consolidated to one account. Then I learned about Gmail’s + trick, where you could append the + sign to your user name, add any string of characters after it, and it would still be directed to your email box.
- Ray Tomlinson, godfather of email - still to this day works for the BBN Vint Cerf, led the engineering of the first commercial email service connected to the Internet. Co-Designed the TCP/IP protocol still used to today. Connected the first two nodes of ARPANET. - vice president and Chief Internet Evangelist for Google Leonard Kleinrock developed the math behind the Internet, Internet was figuratively born in his laboratory in UCLA. Sir Tim Berners-Lee is an Internet Knight, implemented and developed the first HTTP transfer of information Jon Postel called the @ designation a nice hack, Editor of the RFC standards, which define the basic protocols of the Internet.
- Ray Tomlinson, godfather of email - still to this day works for the BBN Vint Cerf, led the engineering of the first commercial email service connected to the Internet. Co-Designed the TCP/IP protocol still used to today. Connected the first two nodes of ARPANET. - vice president and Chief Internet Evangelist for Google Leonard Kleinrock developed the math behind the Internet, Internet was figuratively born in his laboratory in UCLA. Sir Tim Berners-Lee is an Internet Knight, implemented and developed the first HTTP transfer of information Jon Postel called the @ designation a nice hack, Editor of the RFC standards, which define the basic protocols of the Internet.
- Ray Tomlinson, godfather of email - still to this day works for the BBN Vint Cerf, led the engineering of the first commercial email service connected to the Internet. Co-Designed the TCP/IP protocol still used to today. Connected the first two nodes of ARPANET. - vice president and Chief Internet Evangelist for Google Leonard Kleinrock developed the math behind the Internet, Internet was figuratively born in his laboratory in UCLA. Sir Tim Berners-Lee is an Internet Knight, implemented and developed the first HTTP transfer of information Jon Postel called the @ designation a nice hack, Editor of the RFC standards, which define the basic protocols of the Internet.
- Ray Tomlinson, godfather of email - still to this day works for the BBN Vint Cerf, led the engineering of the first commercial email service connected to the Internet. Co-Designed the TCP/IP protocol still used to today. Connected the first two nodes of ARPANET. - vice president and Chief Internet Evangelist for Google Leonard Kleinrock developed the math behind the Internet, Internet was figuratively born in his laboratory in UCLA. Sir Tim Berners-Lee is an Internet Knight, implemented and developed the first HTTP transfer of information Jon Postel called the @ designation a nice hack, Editor of the RFC standards, which define the basic protocols of the Internet.
- Ray Tomlinson, godfather of email - still to this day works for the BBN Vint Cerf, led the engineering of the first commercial email service connected to the Internet. Co-Designed the TCP/IP protocol still used to today. Connected the first two nodes of ARPANET. - vice president and Chief Internet Evangelist for Google Leonard Kleinrock developed the math behind the Internet, Internet was figuratively born in his laboratory in UCLA. Sir Tim Berners-Lee is an Internet Knight, implemented and developed the first HTTP transfer of information Jon Postel called the @ designation a nice hack, Editor of the RFC standards, which define the basic protocols of the Internet.
- Email is hard. Those “nice hacks” are still (mostly) how email is developed today Tables were the initial building blocks of the web. In the early 2000s, web design standards evolved out of a necessity to build large scale websites without the awkward bulk and clutter of spacer cells and inelegant code. While HTML and CSS standards evolved for the web, it did not for email. Email clients did not adopt these standards the same way web browsers did, so even today, most emails are built with table-based layout. Building them like a website would make them look jumbled and out of sorts on some of the major email clients.
- The transition from novelty to marketing. Marketers seize the medium and used it to sell us things. Email became a viable medium for marketers to reach consumers. Marketers were now given a cost effective, quick way to reach consumers. It was seen as a blast all mass marketing solution
- Spam, evil marketers
- Can Spam
- 2010 - transition into the present
- Email is one of the most widely used applications of the internet. Over 3 Billion email addresses Users receive an average of 416 commercial messages/month 51% of emails are opened on mobile devices.
- Most email is now opened on a mobile device. Our tables are rigid, inflexible and ultimately not fluid.
- http://campmon.createsend.com/t/ViewEmailArchive/y/CD0CC20AD380E615/C67FD2F38AC4859C/?kmi=Me3CDuQJabocOyTXccMkjumXOWI%3D
- Show Litmus Example http://review.eroi.com/W+K_Email-Presentation/Litmus_EDC14-2.html
- Our innovation slide. Building emails similarly to how we would conceptualize and build websites. What this means for email design and dev.
- Conclusion End with Ray.
- Conclusion End with Ray.