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CRM Options for
Enterprise Nonprofits
10/24/2017
Sixth our 7 part series
Revolution Online
Coming in
November!
CRM Options Overview
Recordings available:
Today
CRM Strategy &
Design
CRM Implementation
• Advanced CRM development
and integration
• Change management
solutions
• Team configuration and
training
Fundraising &
Engagement
Heller’s Skills with Nonprofit & Higher Ed
• Aligning strategy, team,
and mission goals
• Planning effective
engagement strategy
• Developing and
integrating effective
fundraising tools
• CRM vision planning
• System design and software
selection
• Analyzing and optimizing
existing systems, and building a
roadmap forward
Planning Your CRM Initiative
A simple definition
Change management is the use of
targeted strategy and tools
to enable organizations to successfully transition
through technology and operations planning
and implementation
Change management delivers
This is not just a nebulous “feel good” line item.
It is specific and measurable.
• Change Assessment and Plan
• User and Stakeholder Analysis
• ADKAR Analysis
• Sponsor Roadmap and Coaching
• Communications, Training,
& Adoption Strategies
• And much more
Vendors
How Systems Work
• Trust but verify. Then verify again.
• Test environments
• References
• Plus colleagues not
provided as references
• User communities
• Demos
• Multi day demos or
“how to crush your staff”
• Targeted walk thrus
How Sales Works
• Motivations, Quotas & Timing
• Partnering well with your vendor
Consider hiring a consultant
• Their value is in…
– They have a proven process
– Knowledge – systems, vendors, your peers
– Cost vs. Your Time
– Buffer between you and vendors
• Their value is not in…
– Suggesting options to you. 90% of your
peers pick from these six vendors
– Spreadsheets with a thousand features and
check boxes
For more information
• Learn about developing a CRM Vision
– CRM Vision: An Essential Part of a CRM Roadmap
– Webinar Recording: Turning a CRM Vision into Reality
– What is a Successful CRM?
• Read our CRM papers. We’ve published many papers that go into detail on
how to strategically plan for new systems. Please download these
resources and have your team review them.
– Making Your CRM Aspirations a Reality
– Insights into CRM for Nonprofits
– Managing Technology Change at Enterprise Nonprofit Organizations
– Getting Started with CRM Webinar Series
• Contact Heller Consulting
Cloud-Based
Software for
Nonprofits
Speakers
Jim Funari
Founder & CEO
Brett Meyer
Director of Product Management
& Services
Agenda
• Introduction
• StratusLIVE and the Microsoft
Commercial Platform
• Enterprise Functionality
• Making Your Day More Productive
• Product Tour
• Ideal Customer Profile
• Questions and Answers
Over 1,000 organizations
use StratusLIVE products to engage with their constituents
15,500,000 donor profiles,
$1.3 billion in annual donations
Corporate campaigns reaching ~1 Mil.
employees, 750+ organizations
Microsoft’s “go-to” partner
for fundraising nonprofits
CIOReview named StratusLIVE
a Top 100 Microsoft partner in 2015
Catalyst Investors SaaS Market Map names
StratusLIVE a top nonprofit enterprise solution
StratusLIVE
and the Microsoft Foundation
The Power of
Microsoft’s
Commercial
Platform
ThePowerofMicrosoft’s
CommercialPlatform
You will be
in good company
70,000+ nonprofits trust
the MS Cloud
You will be on an
award-winning
commercial
platform
ThePowerofMicrosoft’s
CommercialPlatform
You will be able to
reduce costs through
discounts
Microsoft Philanthropies
donating $1 billion
in software & services
to nonprofits
ThePowerofMicrosoft’s
CommercialPlatform
You will be able
to operate throughout
the world
34 data centers online +
45 languages +
All major currencies +
139 countries
ThePowerofMicrosoft’s
CommercialPlatform
Microsoft Azure Data Centers
You can access the
Microsoft Ecosystem
Begin with StratusLIVE products
and services
Thousands of apps from partners
AppSource On-line Store
National and Regional
implementation partners
ThePowerofMicrosoft’s
CommercialPlatform
Microsoft AppSource
You will benefit
from Microsoft’s
massive ongoing
R&D
Over 16 years,
Microsoft spent $9B/year
on R&D - $13B last year…
SalesForce & Blackbaud
Combined spent < $1B
Source: 2016 Company Financial Reports
ThePowerofMicrosoft’s
CommercialPlatform
Enterprise Functionality
CRM Relationship Management Financial Processing
Digital Campaigns
Direct Mail Campaigns
Social Engagement
Online Engagement
Customization
Program Management
Business Intelligence
Enterprise Integration
Making Your Day More Productive
Mobility – Work Anywhere on Any Device
Making Your Day More Productive
Familiar User Experience and Office 365 Integration
Making Your Day More Productive
Guided Processes
Making Your Day More Productive
Powerful Analytics and Dashboards
Product Tour
Ideal Customer Profile
Consider StratusLIVE if …
Use
Microsoft
Products
Diverse
fundraising
models
Require
multi-channel
marketing
Complex
segmentation
and
personalization
Improving
analytics &
data-driven
marketing
Expanding
corporate
relationships,
engagement
What motivates us? Happy Clients!
Questions &
Answers
Thank you for attending!
For more information,
contact Alyssa Pacheco:
alyssa.pacheco@stratuslive.com
757.273.6324
Our organizational focus
Mid-to-enterprise in scale
Using data-driven
marketing
Multi-channel
marketing
100k – 10M
constituents
25 user seats
and up

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CRM Options for Enterprise Nonprofits: StratusLIVE

  • 1. CRM Options for Enterprise Nonprofits 10/24/2017
  • 2. Sixth our 7 part series Revolution Online Coming in November! CRM Options Overview Recordings available: Today
  • 3. CRM Strategy & Design CRM Implementation • Advanced CRM development and integration • Change management solutions • Team configuration and training Fundraising & Engagement Heller’s Skills with Nonprofit & Higher Ed • Aligning strategy, team, and mission goals • Planning effective engagement strategy • Developing and integrating effective fundraising tools • CRM vision planning • System design and software selection • Analyzing and optimizing existing systems, and building a roadmap forward
  • 4. Planning Your CRM Initiative
  • 5. A simple definition Change management is the use of targeted strategy and tools to enable organizations to successfully transition through technology and operations planning and implementation
  • 6. Change management delivers This is not just a nebulous “feel good” line item. It is specific and measurable. • Change Assessment and Plan • User and Stakeholder Analysis • ADKAR Analysis • Sponsor Roadmap and Coaching • Communications, Training, & Adoption Strategies • And much more
  • 7. Vendors How Systems Work • Trust but verify. Then verify again. • Test environments • References • Plus colleagues not provided as references • User communities • Demos • Multi day demos or “how to crush your staff” • Targeted walk thrus How Sales Works • Motivations, Quotas & Timing • Partnering well with your vendor
  • 8. Consider hiring a consultant • Their value is in… – They have a proven process – Knowledge – systems, vendors, your peers – Cost vs. Your Time – Buffer between you and vendors • Their value is not in… – Suggesting options to you. 90% of your peers pick from these six vendors – Spreadsheets with a thousand features and check boxes
  • 9. For more information • Learn about developing a CRM Vision – CRM Vision: An Essential Part of a CRM Roadmap – Webinar Recording: Turning a CRM Vision into Reality – What is a Successful CRM? • Read our CRM papers. We’ve published many papers that go into detail on how to strategically plan for new systems. Please download these resources and have your team review them. – Making Your CRM Aspirations a Reality – Insights into CRM for Nonprofits – Managing Technology Change at Enterprise Nonprofit Organizations – Getting Started with CRM Webinar Series • Contact Heller Consulting
  • 11. Speakers Jim Funari Founder & CEO Brett Meyer Director of Product Management & Services
  • 12. Agenda • Introduction • StratusLIVE and the Microsoft Commercial Platform • Enterprise Functionality • Making Your Day More Productive • Product Tour • Ideal Customer Profile • Questions and Answers
  • 13. Over 1,000 organizations use StratusLIVE products to engage with their constituents 15,500,000 donor profiles, $1.3 billion in annual donations Corporate campaigns reaching ~1 Mil. employees, 750+ organizations
  • 14. Microsoft’s “go-to” partner for fundraising nonprofits CIOReview named StratusLIVE a Top 100 Microsoft partner in 2015 Catalyst Investors SaaS Market Map names StratusLIVE a top nonprofit enterprise solution
  • 17. ThePowerofMicrosoft’s CommercialPlatform You will be in good company 70,000+ nonprofits trust the MS Cloud
  • 18. You will be on an award-winning commercial platform ThePowerofMicrosoft’s CommercialPlatform
  • 19. You will be able to reduce costs through discounts Microsoft Philanthropies donating $1 billion in software & services to nonprofits ThePowerofMicrosoft’s CommercialPlatform
  • 20. You will be able to operate throughout the world 34 data centers online + 45 languages + All major currencies + 139 countries ThePowerofMicrosoft’s CommercialPlatform
  • 22. You can access the Microsoft Ecosystem Begin with StratusLIVE products and services Thousands of apps from partners AppSource On-line Store National and Regional implementation partners ThePowerofMicrosoft’s CommercialPlatform
  • 24. You will benefit from Microsoft’s massive ongoing R&D Over 16 years, Microsoft spent $9B/year on R&D - $13B last year… SalesForce & Blackbaud Combined spent < $1B Source: 2016 Company Financial Reports ThePowerofMicrosoft’s CommercialPlatform
  • 25. Enterprise Functionality CRM Relationship Management Financial Processing Digital Campaigns Direct Mail Campaigns Social Engagement Online Engagement Customization Program Management Business Intelligence Enterprise Integration
  • 26. Making Your Day More Productive Mobility – Work Anywhere on Any Device
  • 27. Making Your Day More Productive Familiar User Experience and Office 365 Integration
  • 28. Making Your Day More Productive Guided Processes
  • 29. Making Your Day More Productive Powerful Analytics and Dashboards
  • 31.
  • 32.
  • 33.
  • 34. Ideal Customer Profile Consider StratusLIVE if … Use Microsoft Products Diverse fundraising models Require multi-channel marketing Complex segmentation and personalization Improving analytics & data-driven marketing Expanding corporate relationships, engagement
  • 35. What motivates us? Happy Clients!
  • 36. Questions & Answers Thank you for attending! For more information, contact Alyssa Pacheco: alyssa.pacheco@stratuslive.com 757.273.6324
  • 37. Our organizational focus Mid-to-enterprise in scale Using data-driven marketing Multi-channel marketing 100k – 10M constituents 25 user seats and up