The only constant is change. In this webinar, we will briefly examine key macro trends impacting executive recruitment. Global talent shortages, increased mobility, and technological & social media advances demand new recruiting strategies for a new era. Through new recruiting models, new technologies and social networking, there are tools available to attract, recruit and retain high quality mid through senior level executive talent. We will drill down to examine the traditional recruiting model and why the new recruiting model has now supplanted it. Five Critical Trends Forcing The Adoption Of The New Recruiting Model: 1. Global and domestic economic influences have led to pricing pressures. 2. Multi-position demands and time urgencies have altered recruiting needs. 3. Organizations are internalizing their executive search functions. 4. The rise of social media has changed the platforms available and the very nature of recruiting. 5. Organizations of any size can succeed in the ‘war for talent’ with the new recruiting model

1. Heaven or Hype: Recruiting Through Social Media
Barbara Zimmerman - VP & Director of Recruiting, Ivy Exec
Alex Baranpuria – VP & General Manager, Ivy Exec
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 1

2. About Barbara
• VP, SVP, & Director level positions @ Ivy Exec, Korn Ferry, ATK, Y&R, Polygram
• Managed ~ 1,000 mid- through C-level executive searches over 20 yrs
• Launched Korn Ferry’s global media practice in executive search
• Talent management & succession planning for 15K @ Y&R and 5K @ Polygram
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 2

3. An Assessment of the Recruitment Landscape
1. 85% of a firm’s value is in its intangible assets
2. 66% of worldwide talent will seek new positions in 2012
3. 41% of of global talent researches social media when making a
career decision.
4. 65% of global companies can’t find the needed skills in hires
5. 25% of US workforce will be older workers by 2018
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 3

4. 5 major trends we are discussing today
1. Economic influences have led to pricing pressures within recruiting
2. Multi-position demands and time urgencies have altered recruiting
3. Organizations are internalizing search function
4. The rise of social media has changed recruiting
5. Any organization, regardless of size, can succeed with the new
recruitment model
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 4

5. 5 major trends we are discussing today
Question: What economic pressures have led to pricing pressures?
1. Economic influences have led to pricing pressures within recruiting
2. Multi-position demands and time urgencies have altered recruiting
3. Organizations are internalizing search function
4. The rise of social media has changed recruiting
5. Any organization, regardless of size, can succeed with the new
recruitment model
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 5

6. #1 - Economic influences have led to pricing pressures
• Traditional Retained Search Model on Pricing
– A bundled approach in methodologies/pricing
– 33% fee structure plus expenses
– Modest, forced modifications
– Revenues decline and foreign penetration
• New Model for Pricing
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 6

7. #1 - Economic influences have led to pricing pressures
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 7

8. #1 - Economic influences have led to pricing pressures
• Traditional Retained Search Model on Pricing
– A bundled approach in methodologies/pricing
– 33% fee structure plus expenses
– Modest, forced modifications
– Revenues decline and foreign penetration
• New Model for Pricing
– Pricing flexibility and customization
– Fee for service vs. fee for placement
– Delivering mid-level candidates cost-effectively
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 8

9. #1 - Economic influences have led to pricing pressures
• New pricing model in action @ Ivy Exec
– Client: tech focused management consulting firm
– Assignment: Two senior level assignments
– Reduced cost per hire by 88% -> we saved client $176,000
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 9

10. 5 major trends we are discussing today
Question: How have multiple searches and less time changed recruiting?
1. Economic influences have led to pricing pressures within recruiting
2. Multi-position demands and time urgencies have altered recruiting
3. Organizations are internalizing search function
4. The rise of social media has changed recruiting
5. Any organization, regardless of size, can succeed with the new
recruitment model
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 10

11. #2 – Multi position demands & time urgencies
• Traditional Retained Search Model
– Fewer skilled global workers = constant talent demands
– Conducting mainly senior to C-level searches
– Still conducting one search at a time over months
• New Model is Much More Agile
– Work on multiple positions simultaneously
– Unbundle services in a ‘Pipeline’ model
– Provide the front end of search at mid-levels
– Hire as many as desired!
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 11

12. #2 – Multi position demands & time urgencies
• Case Study of New Model from Ivy Exec
– Objective: Hire multiple advisors within Merrill’s private
wealth management group
– Result: 600 applicants -> 55 hires -> 33% average cost
reduction per hire
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 12

13. #2 – Multi position demands & time urgencies
• Case Study of New Model from Ivy Exec
–Objective: Quickly hire a senior internal auditor, French speaking,
–Result: 2 weeks -> 20 candidates presented -> 2 offers made
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 13

14. 5 major trends we are discussing today
Question: How have external search firms responded to
organizations internalizing search?
1. Economic influences have led to pricing pressures within recruiting
2. Multi-position demands and time urgencies have altered recruiting
3. Organizations are internalizing search function
4. The rise of social media has changed recruiting
5. Any organization, regardless of size, can succeed with the new
recruitment model
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 14

15. #3 - Internalizing the search function
• Traditional Search Firm Model
– Hourly fees and the dodo bird
– The abdication of the middle-market of search
– The same database, no online ‘community’
– Growth of unbundled HR advisory services
• New Recruitment Model
– Search firms create a dynamic, interactive talent community
– Enable & empower their clients who are internalizing search
– Offer customizable recruitment solution @ reduced fees
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 15

16. #3 - Internalizing the search function
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 16

17. #3 - Internalizing the search function
• The new model in action @ Ivy Exec
– Objective: Interact & regularly engage top talent to produce a
vibrant online community
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 17

18. Questions?
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 18

19. 5 major trends we are discussing today
Question: How is social media going to change recruiting in the future?
1. Economic influences have led to pricing pressures within recruiting
2. Multi-position demands and time urgencies have altered recruiting
3. Organizations are internalizing search function
4. The rise of social media has changed recruiting
5. Any organization, regardless of size, can succeed with the new
recruitment model
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 19

20. #4 – Social Media is still changing recruiting
• Current social media tools
– What are the real measurable returns?
– Is LinkedIn giving access to game changers?
• Social media under the new model
- “narrowcast” to reach key talent
- Need ‘just in time’ and ‘plug and play’ solution
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 20

21. #4 – Social Media is still changing recruiting
• The new social media @ Ivy Exec
– Objective 1: Develop a vibrant talent community…….
Career Mentorship Program
Advancement Professional Development
Blog Career Coaching
Webinars
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 21

22. #4 – Social Media is still changing recruiting
• The new social media @ Ivy Exec
– Objective 2: Empower employers by them access to this talent pool
Employer New Executive
Branding Recruitment Research Search Model
Solutions Solutions
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 22

23. 5 major trends we are discussing today
Question: How can organizations best employ their own efforts in social
media recruiting?
1. Economic influences have led to pricing pressures within recruiting
2. Multi-position demands and time urgencies have altered recruiting
3. Organizations are internalizing search function
4. The rise of social media has changed recruiting
5. Any organization, regardless of size, can succeed with the new
recruitment model
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 23

24. #5 - Any organization can succeed under the new model
• Evaluate your talent needs, then build systems to interact
with that talent
–Webinars, blogs, linkages, contests
• Go where your target talent goes
• Manage your social reputation
–Ivy Cares Program
–Ivy Exec Mentor Network
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 24

25. To summarize
In today’s war for talent…
1. Companies face pricing pressures
2. Multi-position demands and time limitations are the norm
3. Search function is now in house
… companies can adopt new tools to
empower their recruitment function…
1. New pricing models exist
2. Customizable recruitment tools provide flexibility
3. Access vibrant, engaged talent communities to find target talent
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 25

26. Contact us to explore our partnership model
› Barbara Zimmerman
Vice President & Director, Recruiting
barbara@ivyexec.com | 888-551-3444 ext. 9
› Alex Baranpuria
Vice President & General Manager
alex@ivyexec.com | 888-551-3444 ext. 3
IvyExec.com 6 East 39th Street between 5th & Madison Avenue, NYC 888-551-3444 26