Growth Strategies: Mapping Out Problems

GROWTH STRATEGIES Introduction and Key Concepts Pavel Olegovich Luksha [email_address]

Quick question: why do we talk about growth and not simply strategy ? PESSIMIST VIEW OPTIMIST VIEW

How to recite Torah on one leg

One thing to take away: The Essential Growth Strategy DO WHAT YOU LIKE AND WHAT OTHERS WANT

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What does a shampoo bottle tell us about strategy and growth?

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Key concepts: markets Value proposition Branding Promotion strategies Hypercompetition Differentiation

Where has your laptop been made?

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Key concepts Globalization Flexibility Innovation Technology Outsourcing & integration

What problems does your local McDonald’s face?

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Key concepts Globalization: transnational corporativism Integration Environmental friendliness Socio-sustainability Cross-cultural management

What does future bring to your favorite newspaper?

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Key concepts Global trends Innovation Hypercompetition Flexibility Technology

Mapping growth strategies Global markets Hypercompetition Leadership & entrepreneurship Innovation Technology Society & environment

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