green marketing definition, application, benefits,challenges of green marketing, examples of green marketing, green product features and characteristics. Evolution of green marketing, reasons for adopting green marketing, green marketing mix, advantages of green marketing, problems with application of green marketing. Key to successful green marketing, initiatives taken by various organization. reasons for adopting green marketing.
Green Business practices, for small and medium businesses. Lets hope some companies at least follow it, and if they do we will be able to save our planet.
The purpose of this study is to describe the various initiatives introduced by the Indian companies namely HCL, LG India and Wipro InfoTech for promoting Green Marketing along with the reasons behind these companies adopted this great Initiative.
Business and sustainability: Understanding what being sustainable means, how to be aware of greenwash, and changes that every business should implement.
Green Marketing, Green Marketing Definition, Green Marketing examples, Green ...Preeti Acharya
Green Marketing, Green Marketing Definition, Green Marketing examples, Green Marketing Need, Green Marketing Benefits, Eco- Labeling, Eco-Scheme, Green Washing, Examples of Green Washing, Conclusion
green marketing definition, application, benefits,challenges of green marketing, examples of green marketing, green product features and characteristics. Evolution of green marketing, reasons for adopting green marketing, green marketing mix, advantages of green marketing, problems with application of green marketing. Key to successful green marketing, initiatives taken by various organization. reasons for adopting green marketing.
Green Business practices, for small and medium businesses. Lets hope some companies at least follow it, and if they do we will be able to save our planet.
The purpose of this study is to describe the various initiatives introduced by the Indian companies namely HCL, LG India and Wipro InfoTech for promoting Green Marketing along with the reasons behind these companies adopted this great Initiative.
Business and sustainability: Understanding what being sustainable means, how to be aware of greenwash, and changes that every business should implement.
Green Marketing, Green Marketing Definition, Green Marketing examples, Green ...Preeti Acharya
Green Marketing, Green Marketing Definition, Green Marketing examples, Green Marketing Need, Green Marketing Benefits, Eco- Labeling, Eco-Scheme, Green Washing, Examples of Green Washing, Conclusion
Eucalyptus is an open source cloud infrastructure that is API-compatible with Amazon’s EC2. In this talk he’s going to give an introduction to Eucalyptus, its uses, how to install it, and how to interface with it using the Amazon EC2 gem available on github.
Cloudstack and Openstack are two of the most popular and successful cloud management platforms (CMP) . In the cloudstack meetup #15, the comparison of these platforms were shared.
Overview of Electronic Medical Records - Sanjoy SanyalSanjoy Sanyal
Gives an overview of Electronic Medical Records (EMR) / Electronic Health records (EHR) / Patient Health records (PHR), with company screenshots and specialty specific EMR examples. Presented at a seminar in Seychelles in 2008.
Very useful for Informatics professional, Medical professionals, Healthcare administrators. This is a constantly evolving issue, and some things mentioned here may have undergone modification since the time of their original publication.
Tags: emr, mapping engine, Electronic Medical Record, EMR, Electronic Health record, HER, Patient Health record, PHR, Sanjoy Sanyal,
GREEN MARKETING - AN ANALYSIS OF CONSUMER BEHAVIOUR TOWARDS GREEN PRODUCTSTanushree Bhowmick
This paper was presented in the Ist International Conference on Business & Information Management (ICBIM), 2012, organized by NIT, Durgapur. This is basically a research paper aiming to contribute towards the growing ecological concern that most marketers want to address these days. It also tries to unveil consumer behaviour towards the purchase and consumption of eco-friendly products.
Impact of green marketing on customer satsifaction and environmental safety -...Kartik Mehta
In recent years, concern about the environment has been highlighted in many areas of life. Our limited resources are damaged, the future of human life disturbs this planet, thus leaders and thinkers have to create a solution. The influence of green marketing tools have been analysed in this study, namely the eco-label, eco-brand and environmental advertisement. The sampling used was available cluster sampling. Tehran city is divided into four parts, North, South, East and West. The western and northern areas of the city were selected and we distributed our questionnaire. The sample size was 384 people.
Formulae and data was analysed using the Spearman correlation test and multiple regression analysis. The results show that environmental advertisement had the most significant effect on consumer purchasing behavior and eco-brand had the least effect.
Green ICT in Singapore - Path to responsible and sustainable growthVikas Sharma
A white paper I wrote back in 2009 for a government client in Singapore (publishing here since it is a non-confidential document available in the public domain). It provides an overview of the relevance of green ICT and how Singapore ICT companies are contributing in this space.
Green Programs Reduce GHG Green House Gas, Green Impact Throughout ICT and IT Service Management
IT solutions aim towards improving the efficient use of computing resources while enabling business services. Green IT simply adds a dimension that reduces the environmental impact of these same solutions while addressing the Triple Bottom Line. EnterpriseGRC Solutions uses Facilitated Compliance Management FCM to enable a successful Green Office Plan and to implement Control Objectives for Sustainable Business, COSB
Green Industry Policy in support of Net-Zero Emission achievements: Astika An...OECD Environment
"Challenges and best practices in financing to accelerate industry decarbonisation", OECD Series of Webinars on low carbon hydrogen and industry decarbonisation, 14 June 2023
This presentation shows the sustainability of Infosys with respect to Emission control and Rural Development. What are the goals now they have achieved and what they seek to achieve in coming year
Going Green: A Holistic Approach to Transform Business IJMIT JOURNAL
In recent years environmental and energy conservation issues have taken the central theme in the global business arena. The reality of rising energy cost and their impact on international affairs coupled with the different kinds of environmental issues has shifted the social and economic consciousness of the business community. Hence, the business community is now in search of an eco-friendly business model. This paper highlights the concept of green business and their needs in the current global scenario.
I wrote this paper (16pg report) as a final capstone to complete my independent research requirement. This paper is a literary analysis focusing on many important factors for reducing power and environmental waste and adopting Green Computing methods in general and in regards to practically applying this information to a real world situation. This paper will take a look at several green initiatives currently under as well as future outlooks. The intention of this research is to inevitably gain a base of knowledge in order to develop a green plan for my department at Student Affairs Marketing and to educate our employees on what they can do to improve upon or impact in the ever growing field of green computing and discuss our options.
Along with the paper, I came up with a Green policy for my previous employer that they made a permanent plan. After all my work was complete, I had to present my research and findings to my class and the faculty of the department.
IJERA (International journal of Engineering Research and Applications) is International online, ... peer reviewed journal. For more detail or submit your article, please visit www.ijera.com
This presentation is an overview of Cisco’s point of view and approach to Environmental Sustainability.
This deck is intended to give customers and other stakeholders a high-level understanding of Cisco’s perspective on the Green priority — followed by a closer look at topics of more specific interest.
Additional more specific content may found on Cisco Book at wwin.cisco.com/go/cbook.
GHG Reporting offers an opprtunity to combine the organisations need to be compliant with creating a beneficial sustainability strategy. What is GHG reporting and what benefits are there from a strategy?
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
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Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...
Green IT matters at Wipro Ltd
1. GREEN IT MATTERS
AT WIPRO LTD
GREEN IT AND IT FOR GREEN
Presented By:
LBSIM, Delhi
2013-14
Rinky Sachdeva
Rohit Jain
Atul Mathur
2. FLOW OF PRESENTATION
Introduction
Green IT and IT for Green
Global Warming
IT industry overview
CSR at Wipro
Green IT initiatives taken at Wipro
Global Competitors
Conclusion
3. Green IT : Optimum use of ICT to manage sustainability of Enterprise
operations and Supply Chain as well as its products, services and resources.
“Green IT: The New Industry Shock Wave” By Gartner Inc, ICT industry
accounted for 2% of worldwide CO2 emissions.
Emissions came mainly from data centers having servers, monitors and other
components.
A desktop computer- 100 watts power/hr or 2.4 KWhs/day.
Coal needed for this- 714 pounds/year, burning of which releases a ton of
CO2
For every 100 KW of energy supplied to a data center only 3 KWs are used
efficiently
The Other side
IT industry helps to bring down 98% of CO2 emissions by non IT industry.
Examples: Substitution of Travelling by Teleconferencing, Telecommuting and
minimization of transactional delays with e-governance
4. Percentage
6%
Printers 6%
LAN Office Telecoms 7%
7%
9%
40%
Mobile Telecoms 9%
Fixed-Line Telecoms 15%
15%
Servers, including cooling
23%
23%
PC's and
Monitors(excluding
embodied energy) 40%
5. Acc to “K. Raghuraman”, head of Green IT at Wipro Green:
It is about opportunities for IT companies to generate green
revenue by reducing carbon footprint of IT as well as non-IT
industries
IT for Green :When IT is used to reduce Carbon footprint of
non IT industry
Small wastages at IT has led to ICT industry contribution
to Global warming
6. GLOBAL WARMING
Global Warming is the increase of Earth's average surface temperature due
to effect of greenhouse gases, such as carbon dioxide, methane etc.
caused due to emissions
IPCC (1988) by WMO and UNEP published series of reports on climate
change laying foundations for measures to counteract such change
It brought Business enterprises into alert about environment regulations
Since Feb 2003, EU has revisited regulations on Waste Electrical and
Electronic Equipment
Since July 2005, Restricted use of hazardous substances and promotion of
recycling in Electronic products
Eco-design requirements for energy using products
Since Oct 2007, Us has put emission limits on utility, transportation and
manufacturing industries.
7. Contd...
Kyoto Protocol: International agreement adopted in Japan in
1997 to set a cap on GHG emissions for 37 industrialized
countries and 27 EU nations so as to reduce it to 5% against
1990 levels over 2008-2012.
As of 2009, 186 countries had ratified Kyoto protocol including
India.
A large no. business houses have taken CSR initiatives networking with NGO’s with grassroot expertise to take care of
delivery ends
The goal is to take care of those at the bottom of the pyramid.
8. IT INDUSTRY: AN OVERVIEW
It is worth US $1.36 trn in 2008 compared to US $ 1 trn in 2001
Hardware constitutes 40% of IT spending: Application systems, client
systems, storage and peripheral systems
Impact on Environment:
Use of toxic chemicals such as mercury, lead and diphenyls in hardware
components generates non degradable e –waste.
Acer and Lenovo were the first to eliminate usage of hazardous chemicals
from their PC’s.
Wipro in 2006 took steps to track product lifecycle from manufacture to
final disposal.
Wipro is among the only 3 companies in India to implement “take back
services”.
9. Contd...
Software comprises of System software and Application
software
Today Software companies are putting in place code
review processes for their programmers
It has led to Green software development i.e. the
development of programs which can be executed with
minimum processing capabilities.
10. Contd...
Services sector in India started in mid 1990’s when
Software companies started doing data entry tasks for
their clients in U.S.
ITES companies had maximum opportunities for driving IT
for Green. They can provide solutions for clients which not
only reduces carbon footprints but is helpful in making
new products and can increase their revenue.
11. COMPANY BACKGROUND
Wipro was established in Maharashtra to manufacture
hydrogenated vegetable oil
It diversified into lighting and hydraulics manufacturing
before getting into IT
Wipro in 1980 became a global corporation in IT enabled
services headquartered in Bangalore
It has 4 business segments: IT services, IT
products, Infrastructure Engineering and consumer &
lighting
12. Contd...
It generates 70% of its’ revenues from clients in U.S and E.U
It remain insulated from environment regulations in these countries
because of its’ offshoring model.
Efficiency improvement initiatives taken at Wipro:
Six Sigma (1997)
Lean(2004)
Agile(2005)
-One of the earliest companies to get ISO 14001 certificate
-Net energy consumption at Wipro has come down from 360 KWhs to 309
KWhs
-Meets 52% of its’ water requirements through rain water harvesting and
recycling
13. Contd...
In its’ Bangalore campus, waste from cafeteria turns into
Methane for lighting burners
Harvested rain water is used to cool air conditioning towers
Waste paper is recycled into writing pads
Micro windmill lights bulbs throughout the campus
All flouroscent lamps replaced with LED bulbs
Since 2003, it has cut water usage in all it’s offices by nearly
66%
14. CSR AT WIPRO
Debuted in CSR through “ Wipro applying Thought” in
schools in 2001
Networked with 30 organizations in 17 provinces in
India, it conducted a regular Education Programme for
school Principals to help them with skills to generate a
facilitative environment for change processes
Also conducted special programmes for teachers to
increase the quaity of primary education in India
Wipro-cares , an in-house programme meant for
employees and their family members to participate in
social causes.
15. Contd...
Eco-Eye, a charter for ecological sustainability in 2008
It had a governing council, consisted of senior managers which
had direct support from top management
Goals:
Green procurement policy: To ask its’ top 50 suppliers to
disclose their GHG and water footprint
Customer Stewardship: To help customers reduce their carbon
footprint
One Wipro model: Offer solutions with IT for Green, Green
IT, clean energy, water and lighting
16. WIPRO’S ECOEYE DEPLOYMENT FRAMEWORK
Wipro
Goal
Road-Map
Metrics
Time line
Becoming
Carbon- Nuetral
Reduce Usage
•GHG
Emissions
•Energy
Payback
March 2014
•Net Water
Consumed
March 2014
Internal
Ops
Extended Circle of Influence
Employees
Community
Suppliers
Partners
Customers
Holistic Engagement
Use Renewable
Resources
Becoming WaterPositive
Reduce Usage
Leverage and building on traditional focus on energy and water efficiency at Wipro
Recycle/Reuse
Settings new
standards in
recycling waste
Reduce/Recycl
e/Absorb
Initiatives to be targeted in each area for different stakeholders
Multiple initiatives in-progress simultaneously
•Recycle
Ratio
60 on-going projects
Eco-friendly
Composition
Phased Implementations
-Start within and expand to outside
Achieving
biodiversityfootprint
-
•Area
-
Reporting on
Sustainability
-
-
-
Managing Climate
Change
-
-
-
Reducing
personal footprint
-
-
-
-Phase 1 : Greater focus within Wipro & ‘Community’
-Phase 2 : Greater focus across ‘Extended Circle of Influence’
-Target ‘Quick-Win’ Initiatives
Advocacy
groups
17. GREEN IT INITIATIVES
Hosted Intelligent Document Management
E-Freight cargo suite of tools
Intelligent smart device technology
Unified Communication strategy
Virtualization policy
Carbon Management solution
19. COMPULSION FOR GREEN IT AT WIPRO
Compulsi
on
Element
Drivers
Kyoto protocol
Kyoto Protocol (2008-2012) exempted countries like China and India from GHG emission reduction targets
E-waste
India has a draft policy on e-waste which will soon become a regulatory policy.
Weather
Global warming has resulted in extreme weather conditions around the world, impacting Wipro‘s business
Rise in Sea
Level
The IPCC has predicted a minimum rise in sea levels of 2 feet by 2100 which can have a severely damaging impact
on the infrastructure assets of Wipro which has operations in several coastal cities in India.
Human Health
Outbreaks of malaria and dengue are likely to be more common in tropical countries like India due to global
warming, affecting Wipro‘s workforce and its operations.
Energy Scarcity
India experiences an average deficit of 14% in peak hours and 9% in non-peak hours. The increasing gap in demandsupply can result in high operational costs to the company
Water Scarcity
India‘s demand for water will exceed supply by the year 2020, at present, India uses an estimated 829 billion
cubic yards of water annually and in the near future, this will rise to exceed the 1.4 trillion cubic yards that it can
supply.
Regulatory
Physical
General
Demand
Scarcity
Operations of customer segments like Insurance, Energy and Utility can be impacted by climate change. It may
increase their cost of operations and reduce the volume of their business with Wipro.
20. PROGRESS IN ECOLOGY AT WIPRO
Category
Business
Units
Year of
Launch
Highlights
Wipro Infotech
June 2007
•Offers radiation free monitors & energy conserving components
•Uses recyclable and bio-degradable packing materials
•Compliant with restriction of Hazardous Substances(RoHS) Regulations
Sept 2006
•Monitors hardware through a process called -Wipro Green Computing spanning product lifecycle
•Offers 17 physical facilities all over India collecting retired computers, laptops and servers from customers and
facilitating their recycling
Products
Greenware
Services
E-Waste Disposal
Managing IT
Infrastructure
IT Services and
Products
•Optimises server operations to reduce floor foot-print
•Implements remote monitoring for increased efficiency
Managing
Facilities
IT Services &
Products
• Diagnoses, measures and improves energy requirements of data centres
• Uses renewable energy sources to reduce carbon foot print
• Manages airflow, lighting and cooling systems for energy efficiency
Other Initiatives
Eco-Consortium
Wipro Infotech
Oct 2006
•Facilitates a consortium among Sun Microsystems, APC-MGE, Hitachi Data Systems, AMD and Wipro
Infotech to help customers with green issues specific to data centres.
•Tests for walk-in customers at a hardware lab in Bengalore to confirm that they are “green compliant”
Green Testing Lab
Wipro Water
Wipro Infrastructure
Engineering
Mar 2008
• Provides complete water treatment solutions to all types of industries
• Leads the market for high purity water products in India used by pharma industry
Wipro EcoEnergy
Wipro Infrastructure
Engineering
June 2008
• Provides customised solutions in clean energy to clients in all industries
21. GLOBAL COMPETITORS
IBM: In 2007 unveiled “Project Big Green” focussing on
efficient use of energy in 30 mn sqft of data centers
The goal was to double their computing capacity without
increasing their carbon footprint
It has positioned it’s financing business segment “IBM
Global Financing” as a provider of Green Wrapper for
financing data centers to achieve energy efficiency.
22. Contd...
HP owned e-waste recycling plants was the first step in
reclaiming not just steel and plastic but even toxic chemicals
It also audited it’s vendors for eco-friendliness
SAP AG had also in 2009 put its’ focus on sustainability for
both its’ own operations and solutions for customers