The Great Valley Center is a nonprofit organization dedicated to enhancing the economic, social, and environmental well-being of California's Great Central Valley through conferences, leadership development, and resources in various sectors, including agriculture and technology. Founded in 1997, it emphasizes a balanced public policy approach to promote the region's future and is rooted in the University of Merced. The organization also focuses on public education regarding legislation like AB32 to address air pollution and greenhouse gas emissions.