This webinar teaches attendees how to use graphics to enhance online marketing efforts. It covers why graphics are important for grabbing attention, where they can be used, and copyright issues to consider. The presenters demonstrate Pablo, a free and easy to use tool for creating social media graphics. They also promote a two-week online course that will teach beginner and intermediate graphic design skills, including finding free images and custom designing graphics, for $49 with an early bird discount of $29.

1. WELCOME TO THE WEBINAR
GRAPHICS 101:
Marketing Your Message
With Graphics

2. WHAT WE’LL COVER TODAY
• Who is this webinar for?
• Meet your hosts
• Why use graphics?
• Where to use graphics?
• Copyright issues
• Simple graphic program you
can get started with today
• Next steps for a deeper dive

3. WHO IS THIS WEBINAR FOR?
GRAPHICS?• Newbies to online marketing
• No time
• No money
• No graphic design skills

4. MEET YOUR HOSTS
Janet
Elie
Gillian
Whitney

5. LAUNCH4LIFE MISSION
Coach and train business professionals to use online
marketing tools to help grow their business.

6. OUR WHY?
We want to hold the hands of online marketing newbies and
teach them in baby steps.

7. WHY USE GRAPHICS?
• Picture’s worth a 1000
words
• Graphics appeal to people
who scan quickly
• Graphic causes us to stop
and take a look

8. WHY USE GRAPHICS?
• Picture gives you a hint
of what’s in the content
• With visually appealing
graphics you want to
learn more

9. WHY USE GRAPHICS?
• 90% of information
transmitted to the brain is
visual
• Average consumer’s
attention span is 8 seconds
• Brain processes a visual
60,000 times faster than
text

10. WHY USE GRAPHICS?
What do you
think of
when you hear
the word
“apple”?
Apple

11. WHERE TO USE GRAPHICS?
• Social Media
• Email
• Blogs
• PowerPoint
• Websites
• Lead Magnets

12. WHERE TO GET GRAPHICS
Just because you can find an image...
doesn’t mean you can legally use it.

13. COPYRIGHT ISSUES
• Most graphics found in
Google are copyrighted
images
• If you use them you can
be sued. Really!

14. LEGALITIES OF COPYRIGHT
• Public Domain
• Attribute the Owner
• Not for Commercial Use
• Can’t Use At All

15. BUYING IMAGES
• Safest route is for you is
to buy images
• Buying images can be
VERY VERY costly

16. FREE IMAGES
• Free images with no
restrictions are out there
• Just need to know where
to find them

17. USING IMAGES
• Finding great images is
only half the battle
• Other half is knowing
how to use them to
market your message

18. CASE STUDY: BOB
• Life Insurance Agent
• Knows he needs graphics
to attract viewers to his
message
• Doesn’t know where to
start!

19. SIMPLE NEEDS
I have a
Facebook Page
but everyone
says it’s boring.

20. BOB’S OBSTACLES

21. SIMPLE NEEDS
I just want to
create some nice
looking Facebook
Posts!

22. BOB’S SOLUTION
Pablo by Buffer
• Easiest program for
creating Social Media
graphics

23. EASY AS 1-2-3
• Choose from 50,000+
images that are copyright
free
• Use your own photos
• Add quotes
• Add own custom text
• Upload & use your logo

24. PABLO - DEMO
Pablo by Buffer
https://pablo.buffer.com

25. EVERYONE STRUGGLES
• Life Insurance Agent
• Store owner
• Chef
• Author
• Real Estate Agent
• Network Marketer
• Coach

26. BUT WHAT ELSE DO I NEED?
• Which programs have
Royalty Free photos?
• Where do I find them?
• How do I create?
• Where do I store them?
• How do I build posts?

27. JUST NEED THE RIGHT TOOLS
• Programs that are free
• Tools that get the job done
quickly and efficiently
Or...

28. GRAPHICS 101 COURSE
You will learn how to turn mediocre
marketing material into something
worthy of being viewed.
We will teach you how to use
Graphics to enhance your marketing
message.
So people will check out your story
and buy your products/services.

29. WHAT YOU WILL GET
Week 1: Beginner Graphics
• Working with Graphics
• What’s a Legal Graphic
• How to create posts for
social media
• How to create graphics for
blogs, newsletters,
PowerPoint presentations,
and more

30. WHAT YOU WILL GET
Week 2: Intermediate Graphics
• Creating your own graphics
• Photo-editing
• How to upload graphic to
marketing pieces
• Learn about free programs
to custom design graphics
• Tips & tricks

31. WHAT YOU WILL GET
BONUS: Graphic Resources
• Detailed list of where to
find royalty free graphics
you can use to market your
message

32. COST OF THE COURSE
Week 1: Beginner Graphics
Week 2: Intermediate Graphics
All for just $49

33. SATISFACTION GUARANTEED
Satisfaction Guaranteed
If you are not happy with our course, we
offer a 7 day money back guarantee from
the course start date. No questions asked.

34. LIFE AFTER OUR COURSE
Imagine, for only $49 you can save hundreds of dollars and
hours of frustration.
Learn how to market you message with graphics!

35. LIFE AFTER OUR COURSE
Imagine, for only $49 you can save hundreds of dollars and
hours of frustration.
Learn how to market you message with graphics!

36. EARLY BIRD DISCOUNT
Save $20: Buy before June 1st, 2017 = $29
$29
$49 Don’t Delay
Sign Up Today!

37. THANKS FOR ATTENDING
• Questions?
• Enroll today by clicking the special
link in the chat: http://bit.ly/2qbDkyC
• Tomorrow will receive email with
webinar replay & link to early bird
discount