Google glass
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This document discusses Google Glass's Facebook page strategy and competitive analysis. It outlines goals of increasing total fans by 10% per week and engagement rate by 5% per week. A competitive analysis shows Google Glass has higher engagement and total likes than competitor Vuzix. The strategy involves frequent posting, responding to users within 24 hours, and connecting to other Google pages to increase awareness and engagement of potential customers.
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The document discusses best practices for social media marketing. It finds that 65% of marketers are new to social media and top objectives are website traffic, lead generation, and sales. Successful strategies include blogging to drive traffic and generate qualified leads at lower costs than traditional methods. Major brands are using social media like Facebook, Twitter, and LinkedIn to engage customers. However, social media requires an executive-sponsored strategy, resources for management, and content creation to see benefits like increased revenues from higher engagement.
"Using LinkedIn & Facebook to Advance" for Women in Cable Telecommunications ...
Women in Cable Telecommunications WICT Southern California hosts the Wednesday Webinar Series and July 11, 2012 was "Using LinkedIn and Facebook to Advance" by Kerry Rego. She talked about consumer use of search engines, reputation management, social media marketing strategy, tools available, personal branding, professional use, and action items for leveraging social media.
Quick case for operationalizing social media
The document discusses operationalizing social media practices globally. It provides a 4-step process for companies to develop replicable best practices: 1) Review social media history, 2) Develop best practice framework, 3) Launch pilot programs, and 4) Replicate processes everywhere. The framework involves understanding goals, audiences, metrics, long-term strategy, and organizational buy-in. SAP's experience shows this approach can yield measurable results including increased followers, views, and positive anecdotes while developing reusable playbooks and pilots.
Soc media friday 13 march
This document provides an overview of a workshop on social media. It includes summaries of the agenda, introductions, statistics on social media usage, and discussions on listening strategies, content creation, influencers, and using social media for thought leadership. The workshop covers best practices for social media engagement and emphasizes using social media as a two-way communication channel to build relationships and tell your organization's story.
INTERNET KILLED THE VIDEO STAR
A presentation I did in Summer 2015 to Nespresso's HQ Marketing Department to explain in simple words how video is produced, edited and distributed on the web.
(Open in slideshare for notes and links!)
Digital Marketing @ UWA
This document discusses content marketing strategies on social media. It provides tips for creating and sharing content across different platforms like blogs, Twitter, Flickr and linking it all back to the main blog. Regular posting of interesting content in different formats can help build an engaged audience and influence search engine optimization. Case studies on successful brands like AVG and less successful ones like United Breaks Guitars are examined. Emerging technologies like Google Glass that could change marketing are also touched on.
The Random Group Social Media Presentation
Here are some key things to know about Goals in Google Analytics:
- Goals allow you to define and track important actions or conversions on your site beyond basic pageviews.
- Common goal types include downloads, submissions, purchases, views of high-value content.
- Goals provide crucial insight into how well your site is achieving its objectives and driving desired actions.
- You can set up funnels to see the paths visitors take before reaching a goal.
- Goal completion rates help optimize the visitor experience and identify areas for improvement.
- Multiple related goals can provide a holistic view of success across your site.
So in summary, Goals are a powerful Analytics feature for measuring what
Pinterest Presentation
Here are some key things to know about Goals in Google Analytics:
- Goals allow you to define and track important actions or conversions on your site beyond basic pageviews.
- Common goal types include page views (e.g. visiting a "Thank You" page), event tracking (e.g. playing a video), ecommerce transactions, and time on site.
- Goals provide crucial insights into how well your site is driving desired outcomes and conversions. You can analyze goal completion rates and optimize accordingly.
- Setting up goals involves defining the goal name, type, and conditions (e.g. page URL for a page view goal).
- Goal data appears throughout Analytics reports to help you
Top Social Media Trends You Need to Know About for 2022
As marketers, we’ve all experienced some amazing highs, and some well, not so amazing lows. That’s why we want to discuss social media trends that you should focus on as we transition into a (promisingly) less turbulent 2022.
Incredible things are happening all over the world. Each and every one of us are getting closer and closer to a new normal that provides a mixture of both pre-pandemic and post-pandemic lifestyles. There are clear positive trends and shifts emerging, which will impact how we conduct our marketing activities in the near future. Join us to discuss how we can tackle 2022 one social media marketing trend at a time.
Social media marketing
This document provides an overview of key trends in social media marketing. It discusses the evolution of social media from the early internet days to today's landscape where platforms like Facebook have billions of users. Case studies are presented on successful social media campaigns conducted by companies like DiGi, Virgin Mobile, and HP. Guidelines are given for developing an effective social media strategy including listening, connecting, adding value, and measuring results. The importance of visual content, mobile optimization, and community building are emphasized.
BlogWell Bay Area Social Media Case Study: The Coca-Cola Company, presented b...
In her BlogWell Bay Area presentation, The Coca-Cola Company's Manager of Digital Communications and Social Media, Ashley Callahan, shares how the brand's "Coca-Cola Journey" social campaign grew its social media channels by 100%.
She offers tips on how to create compelling, meaningful content and how to effectively track results through examples of the successful Journey campaign.
RMIT 2013 sm1 evening
1. The document provides an overview of social media strategies and best practices for writing content. It discusses focusing on the audience and their needs rather than just pushing out content.
2. Key aspects of a social media strategy are discussed such as setting goals, understanding the audience, managing the member lifecycle, and using different tools and channels appropriately. Case studies of successful social media campaigns demonstrate best practices.
3. Context is important for engagement. Factors like posting frequency, time of day, and adapting the message for different channels and audiences can impact how content is received. Developing a content plan is advised based on these strategic considerations.
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Marketing Energy Efficiency: Social Media, Online Education and Communicating...
Marketing Energy Efficiency: Social Media, Online Education and Communicating...
Microsoft - Social Media Strategies (Digital Marketing Today: F16)
Microsoft - Social Media Strategies (Digital Marketing Today: F16)
"Using LinkedIn & Facebook to Advance" for Women in Cable Telecommunications ...
"Using LinkedIn & Facebook to Advance" for Women in Cable Telecommunications ...
Top Social Media Trends You Need to Know About for 2022
Top Social Media Trends You Need to Know About for 2022
BlogWell Bay Area Social Media Case Study: The Coca-Cola Company, presented b...
BlogWell Bay Area Social Media Case Study: The Coca-Cola Company, presented b...
Recently uploaded
Biomedical Knowledge Graphs for Data Scientists and Bioinformaticians
Dmitrii Kamaev, PhD
Senior Product Owner - QIAGEN
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...Edge AI and Vision Alliance
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/how-axelera-ai-uses-digital-compute-in-memory-to-deliver-fast-and-energy-efficient-computer-vision-a-presentation-from-axelera-ai/
Bram Verhoef, Head of Machine Learning at Axelera AI, presents the “How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-efficient Computer Vision” tutorial at the May 2024 Embedded Vision Summit.
As artificial intelligence inference transitions from cloud environments to edge locations, computer vision applications achieve heightened responsiveness, reliability and privacy. This migration, however, introduces the challenge of operating within the stringent confines of resource constraints typical at the edge, including small form factors, low energy budgets and diminished memory and computational capacities. Axelera AI addresses these challenges through an innovative approach of performing digital computations within memory itself. This technique facilitates the realization of high-performance, energy-efficient and cost-effective computer vision capabilities at the thin and thick edge, extending the frontier of what is achievable with current technologies.
In this presentation, Verhoef unveils his company’s pioneering chip technology and demonstrates its capacity to deliver exceptional frames-per-second performance across a range of standard computer vision networks typical of applications in security, surveillance and the industrial sector. This shows that advanced computer vision can be accessible and efficient, even at the very edge of our technological ecosystem.[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
The typical problem in product engineering is not bad strategy, so much as “no strategy”. This leads to confusion, lack of motivation, and incoherent action. The next time you look for a strategy and find an empty space, instead of waiting for it to be filled, I will show you how to fill it in yourself. If you’re wrong, it forces a correction. If you’re right, it helps create focus. I’ll share how I’ve approached this in the past, both what works and lessons for what didn’t work so well.
5th LF Energy Power Grid Model Meet-up Slides
5th Power Grid Model Meet-up
It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology.
Power Grid Model
The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services.
Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability.
Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization.
What to expect
For the upcoming meetup we are organizing, we have an exciting lineup of activities planned:
-Insightful presentations covering two practical applications of the Power Grid Model.
-An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024.
-An interactive brainstorming session to discuss and propose new feature requests.
-An opportunity to connect with fellow Power Grid Model enthusiasts and users.
Generating privacy-protected synthetic data using Secludy and Milvus
During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.
TrustArc Webinar - 2024 Global Privacy Survey
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...
Folding is a recent technique for building efficient recursive SNARKs. Several elegant folding protocols have been proposed, such as Nova, Supernova, Hypernova, Protostar, and others. However, all of them rely on an additively homomorphic commitment scheme based on discrete log, and are therefore not post-quantum secure. In this work we present LatticeFold, the first lattice-based folding protocol based on the Module SIS problem. This folding protocol naturally leads to an efficient recursive lattice-based SNARK and an efficient PCD scheme. LatticeFold supports folding low-degree relations, such as R1CS, as well as high-degree relations, such as CCS. The key challenge is to construct a secure folding protocol that works with the Ajtai commitment scheme. The difficulty, is ensuring that extracted witnesses are low norm through many rounds of folding. We present a novel technique using the sumcheck protocol to ensure that extracted witnesses are always low norm no matter how many rounds of folding are used. Our evaluation of the final proof system suggests that it is as performant as Hypernova, while providing post-quantum security.
Paper Link: https://eprint.iacr.org/2024/257
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Join us to learn how UiPath Apps can directly and easily interact with prebuilt connectors via Integration Service--including Salesforce, ServiceNow, Open GenAI, and more.
The best part is you can achieve this without building a custom workflow! Say goodbye to the hassle of using separate automations to call APIs. By seamlessly integrating within App Studio, you can now easily streamline your workflow, while gaining direct access to our Connector Catalog of popular applications.
We’ll discuss and demo the benefits of UiPath Apps and connectors including:
Creating a compelling user experience for any software, without the limitations of APIs.
Accelerating the app creation process, saving time and effort
Enjoying high-performance CRUD (create, read, update, delete) operations, for
seamless data management.
Speakers:
Russell Alfeche, Technology Leader, RPA at qBotic and UiPath MVP
Charlie Greenberg, host
Building Production Ready Search Pipelines with Spark and Milvus
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
Choosing The Best AWS Service For Your Website + API.pptx
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
June Patch Tuesday
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
Programming Foundation Models with DSPy - Meetup Slides
Prompting language models is hard, while programming language models is easy. In this talk, I will discuss the state-of-the-art framework DSPy for programming foundation models with its powerful optimizers and runtime constraint system.
The Microsoft 365 Migration Tutorial For Beginner.pptx
This presentation will help you understand the power of Microsoft 365. However, we have mentioned every productivity app included in Office 365. Additionally, we have suggested the migration situation related to Office 365 and how we can help you.
You can also read: https://www.systoolsgroup.com/updates/office-365-tenant-to-tenant-migration-step-by-step-complete-guide/
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Columbus Data & Analytics Wednesdays - June 2024
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“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
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Generating privacy-protected synthetic data using Secludy and Milvus
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Monitoring and Managing Anomaly Detection on OpenShift.pdf
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Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
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The Microsoft 365 Migration Tutorial For Beginner.pptx
The Microsoft 365 Migration Tutorial For Beginner.pptx
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
Google glass
- 3. 1. Strong brand presence on Facebook 2. Innovative concept 3. High brand recall
- 4. 1. The website of Google Glass doesn’t have a link to its Facebook page 2. Vuzix (competitor) is gaining steady popularity
- 5. 1. To create Brand awareness about Google Glass 2. To engage the Facebook users on the Gooogle Glass Fan page
- 6. 1. Google Glass is currently making one post in two days offering a mix of videos, photos 2. Fan of the week
- 7. People talking about the brand: 472 Total Likes: 8049 Engagement rate: 5.86%
- 8. 1. Target Audience: Male and female, 17-40 years 2. Tech savvy, higher purchasing power
- 11. Google Glass Engagement Rate 5.86% People Talking 472 Total Likes 8051 Vuzix • Engagement Rate 0.2% • People Talking 7 • Total Likes 3476 Competitive Analysis
- 12. “Google’s mission is to organize the world’s information and make it universally accessible and useful”
- 13. “Reinvent the way we communicate by making the Smartphone obsolete”
- 14. 1. Posting Frequency: twice a day, seven days a week 2. Video and photo uploads 1. Product photos 2. Expert opinions on Google Glass 3. Articles from leading newspapers, journal
- 15. 1. Industry news 2. Fan content on all days 3. Tech talks No particular order followed
- 16. 1. All Google Facebook Page will have a link to Google Glass, includes the call-to-action
- 17. Connect with other Google pages like Google AdWords, Youtube
- 18. Calls to Action: Every post will have a call-to-action All posts, comments,queries would be responded within 24 hrs
- 19. Closely monitoring Vuzix’sFacebook Page Users (trial) would be posting their experiences on the facebook page. The post with maximum likes would get a google glass
- 20. Sponsored Stories in News Feed Sponsored stories on the Facebook Profile page
- 21. • Increase the total number of fans by 10% per week • Increase the overall engagement rate by a minimum of 5% per week YOD