While Google Analytics is a wonderful tool for the price, this presentation outlines why a marketer would look to use a more robust web analytics package such as Omniture.
Omniture SiteCatalyst vs. Google Analytics - An Objective ComparisonSemetis
Difference and objective comparison between the 2 most popular Web Analytics solutions: Omniture SiteCatalyst vs. Google Analytics latest edition (2011).
Omniture 101 - Digital Analytics - iProspect CanadaLemesle Gautier
Part of the iProspect School Lunch & Learn series at iProspect Canada, this presentation's goal is to demystify Omniture. This presentation will help people that never had the opportunity to have access to Omniture.
Thanks for watching!
Google Analytics vs. Omniture Comparative GuideJimmy Jay
Google Analytics Vs Omniture Comparative Guide is a clear way to differentiate between two available web analytics applications. This guide is based on the basic as well as complex features of both the platforms.
Adobe Digital Analytics - SiteCatalyst, Test & Target WorkshopDigital Vidya
Care about leveraging Digital Marketing. You can find this deck presented by Kunal Mehta, Digital Analyst, Lead Trainer at Digital Vidya at the workshop conducted for Genpact's team. Interested to be a part of such insightful workshops? Visit us now at http://www.digitalvidya.com .
Omniture SiteCatalyst vs. Google Analytics - An Objective ComparisonSemetis
Difference and objective comparison between the 2 most popular Web Analytics solutions: Omniture SiteCatalyst vs. Google Analytics latest edition (2011).
Omniture 101 - Digital Analytics - iProspect CanadaLemesle Gautier
Part of the iProspect School Lunch & Learn series at iProspect Canada, this presentation's goal is to demystify Omniture. This presentation will help people that never had the opportunity to have access to Omniture.
Thanks for watching!
Google Analytics vs. Omniture Comparative GuideJimmy Jay
Google Analytics Vs Omniture Comparative Guide is a clear way to differentiate between two available web analytics applications. This guide is based on the basic as well as complex features of both the platforms.
Adobe Digital Analytics - SiteCatalyst, Test & Target WorkshopDigital Vidya
Care about leveraging Digital Marketing. You can find this deck presented by Kunal Mehta, Digital Analyst, Lead Trainer at Digital Vidya at the workshop conducted for Genpact's team. Interested to be a part of such insightful workshops? Visit us now at http://www.digitalvidya.com .
The anlaytics industry is in the biggest state of flux at this time with Adobe SiteCatalyst 15, Google Beta and WebTrends 10 hitting the market. Analytics, as a field, is changing faster than ever and the need of integrating analytics with more and more channels is increasing. The PPT covers some aspects of the tools and technologies available for advance analytics reporting and insights.
This is a short introduction to web analytics. It goes over the different types of web analytics, sources from which analytics information can be gathered, why its essential, key analytics metrics and its usage. It also covers different products in this space, its generic architecture and the key parameters which can be used for evaluating different products. It concludes by highlighting some of the limitations of web analytics today.
The new products announced by Google recently promise many positive changes. However, the most significant change, in the company’s analytics features...
Google Analytics For Business - A Beginners GuideIndulge Media
Indulge Media have designed a short half day course in association with GTA University Centre in Guernsey, to give attendees a thorough understanding of how Google Analytics works, from understanding your website users, to finding out how your site is performing, to helping judge the effectiveness of your online advertising in real-time.
Google Analytics allows you to collect and analyse information about everything from how the user arrived at your website, what they did whilst on your website, whether or not they converted, as well as offering lots of additional information about the user themselves.
These slides will help you:
- Learn how to setup Google Analytics properly & easily
- Track purchases, contact submissions and searches
- Monitor the performance of your online marketing
- Understand your user and their needs
- Set up goal tracking and track conversions in real-time
- Learn how to show value in your online recommendations
- Stop second-guessing online activity, know the facts
- Set up automated alerts & reporting dashboards to show the answers you need to see at a glance
To find out more about training and services that Indulge Media offer, contact us at hello@indulgemedia.com
A practical introduction to Web analytics for technical communicatorsSamartha Vashishtha
A solid foundation in Web analytics helps technical communicators prioritize and optimize content delivery. In this session, we will demonstrate how you can gain insight from the numbers you derive using Web analytics tools. We will discuss Web analytics terminology, tools, strategies, case studies, and techniques that you can start using as soon as you get back to work.
Google Analytics is a powerful tool, but it has some limitations, particularly with very large data. Thankfully, Google has provided an excellent API to allow access to your data- and with tools like Analytics Canvas companies are pushing what they can do with their Google Analytics data to the limit.
Revista anual sobre nova coleção, alguns conteúdos e artigos sobre o universo e atividades AKA arte Direção: Aka Arte Design: Nuno Quaresma Colaborações: Ana Fernandes, Jorge Franco, Jorge Moreira, Ana Fina, Artur Simões Dias, Pedro Afonso Silva, Simão Carneiro, Clo Bourgard, Sara Silva, Hugo Alexandre, Elisabete Gonçalves, Tania Estrada, Mariana Adão da Fonseca, Catarina Vieira Pereira, António Maria Sousa Lara, Ricardo Raposo, Jack CJ Simmons Impressão: C.C.Alfragide Tiragem: 100 exemplares Junho 2015
Agile Testing examines software from the customer point of view, and requires that the entire team tests the product to deliver value.
According to James Bach, testing is the questioning of a product in order to evaluate it.
Agile Testing takes the fundamentals of software testing, and provides options for testing products delivered in Agile workflows. It focuses on early involvement of testers, defect prevention, quick feedback loops, test automation, and exploratory testing.
This presentation will start with selected ideas from Agile Testing, and
More Agile Testing, then Dag Rowe will tie in ideas from other practices and practitioners, notably BDD and Specification by Example
The anlaytics industry is in the biggest state of flux at this time with Adobe SiteCatalyst 15, Google Beta and WebTrends 10 hitting the market. Analytics, as a field, is changing faster than ever and the need of integrating analytics with more and more channels is increasing. The PPT covers some aspects of the tools and technologies available for advance analytics reporting and insights.
This is a short introduction to web analytics. It goes over the different types of web analytics, sources from which analytics information can be gathered, why its essential, key analytics metrics and its usage. It also covers different products in this space, its generic architecture and the key parameters which can be used for evaluating different products. It concludes by highlighting some of the limitations of web analytics today.
The new products announced by Google recently promise many positive changes. However, the most significant change, in the company’s analytics features...
Google Analytics For Business - A Beginners GuideIndulge Media
Indulge Media have designed a short half day course in association with GTA University Centre in Guernsey, to give attendees a thorough understanding of how Google Analytics works, from understanding your website users, to finding out how your site is performing, to helping judge the effectiveness of your online advertising in real-time.
Google Analytics allows you to collect and analyse information about everything from how the user arrived at your website, what they did whilst on your website, whether or not they converted, as well as offering lots of additional information about the user themselves.
These slides will help you:
- Learn how to setup Google Analytics properly & easily
- Track purchases, contact submissions and searches
- Monitor the performance of your online marketing
- Understand your user and their needs
- Set up goal tracking and track conversions in real-time
- Learn how to show value in your online recommendations
- Stop second-guessing online activity, know the facts
- Set up automated alerts & reporting dashboards to show the answers you need to see at a glance
To find out more about training and services that Indulge Media offer, contact us at hello@indulgemedia.com
A practical introduction to Web analytics for technical communicatorsSamartha Vashishtha
A solid foundation in Web analytics helps technical communicators prioritize and optimize content delivery. In this session, we will demonstrate how you can gain insight from the numbers you derive using Web analytics tools. We will discuss Web analytics terminology, tools, strategies, case studies, and techniques that you can start using as soon as you get back to work.
Google Analytics is a powerful tool, but it has some limitations, particularly with very large data. Thankfully, Google has provided an excellent API to allow access to your data- and with tools like Analytics Canvas companies are pushing what they can do with their Google Analytics data to the limit.
Revista anual sobre nova coleção, alguns conteúdos e artigos sobre o universo e atividades AKA arte Direção: Aka Arte Design: Nuno Quaresma Colaborações: Ana Fernandes, Jorge Franco, Jorge Moreira, Ana Fina, Artur Simões Dias, Pedro Afonso Silva, Simão Carneiro, Clo Bourgard, Sara Silva, Hugo Alexandre, Elisabete Gonçalves, Tania Estrada, Mariana Adão da Fonseca, Catarina Vieira Pereira, António Maria Sousa Lara, Ricardo Raposo, Jack CJ Simmons Impressão: C.C.Alfragide Tiragem: 100 exemplares Junho 2015
Agile Testing examines software from the customer point of view, and requires that the entire team tests the product to deliver value.
According to James Bach, testing is the questioning of a product in order to evaluate it.
Agile Testing takes the fundamentals of software testing, and provides options for testing products delivered in Agile workflows. It focuses on early involvement of testers, defect prevention, quick feedback loops, test automation, and exploratory testing.
This presentation will start with selected ideas from Agile Testing, and
More Agile Testing, then Dag Rowe will tie in ideas from other practices and practitioners, notably BDD and Specification by Example
Keynote by Mary Gorman at Agile Testing Days 2013.
If your agile team wants to deliver a high-quality product, testing is essential. But some teams see testing as a “dependent” activity—dependent on requirements and dependent on development. If this perspective implies putting groups’ needs before your own or being controlled or manipulated by others, it’s unhealthy.
In successful agile teams, the members are neither dependent nor independent. Instead they’re interdependent—mutually reliant on and responsible to each other. Healthy interdependence can take many forms. Do you know which one your team operates under? Mary Gorman explores how test activities can enable and strengthen interdependencies among people and practices, and within the product itself to enhance the quality of your products and process.
Los proyectos de aula en la educación infantilEliza RG
Los proyectos de aula en el grado transición, además de incentivar a los estudiantes para conocer e interactuar con el mundo que los rodea, permite a los docentes reflexionar sobre su practica pedagógica, enriquecerla y brindar herramientas para que cada niño y cada niña sientan deseos de asistir a la escuela y aprender cada día más.
Top Insights from SaaStr by Leading Enterprise Software ExpertsOpenView
Market Research
SHARE
I had the pleasure of attending the SaaStr Annual 2016 Conference in San Francisco earlier this month and wanted to share some of the insights I gathered from that event with you here. The findings below are arranged by functional area with attribution. I tried to compress the content as much as possible, but there was A TON of great information at the conference so would highly recommend spending the time to read through.
Test Automation - Principles and PracticesAnand Bagmar
Slides from my webinar for Sri Lanka Testing Community on - "Test Automation - Principles & Practices".
Details about the webinar can be found from my blog - http://essenceoftesting.blogspot.com
In era of Morden Technology, AngularJS is a structural open source Web and Mobile Application Development Framework popular because of it's strong features. Brainvire Provide the Best Development services for AngularJS Technology. See more on : http://www.brainvire.com/angular-js-and-react-js/
A look at where the market of the Internet of Things is and how technologies like Node.js (JavaScript) and the Intel Edison are making it easier to create connected solutions.
Learn more at https://losant.com.
The major topics include:
* What is the Internet of Things
* Where is IoT Today
* 4 Parts of IoT (Collect, Communicate, Analyze, Act)
* Why JavaScript is Good for IoT
* How Node.js is Making a Dent in the Internet of Things
* What npm Modules are used for Hardware (Johnny-Five, Cylon.js, MRAA)
* What is the Intel Edison
* How to Best Work with the Edison
* Tips for Edison (MRAA, Grove Kit, UPM)
* Where the World of JavaScript and IoT is Going
Databricks Spark Chief Architect Reynold Xin's keynote at Spark Summit East 2016, discussing streaming, continuous applications, and DataFrames in Spark.
Did you know that people are often diagnosed with herniated disc and that the back pain, leg pain, excessive weakness in the legs, and abnormal functions of the lower extremities that they’re experiencing were just symptoms?
This is the reason why it’s important to get a thorough examination and treatment instead of just opting for a quick pain relief. This way the root cause of the problem is the one being addressed not just the symptoms.
Google analytics summit 2013 in 13 slidesIntan Andini
Google Summit is an annual event held by Google Analytics Team for their premium customer and partners.
Google has 14 announcements in this summit last October.
Enjoy my 13 slides Review of Google Analytics Summit 2013.
Columbus WAW 2022 - How GA4 can Help You Navigate a Cookie-Restricted World.pdfTim Wilson
Presentation by Ken Williams and Cory Watson in Columbus on 09-Jun-2022. The session was in-person seminar that went into some of the key aspects of Google Analytics 4 and the main steps organizations should go through in order to adopt the platform, with Google's Universal Analytics slated to go away in July 2023.
Details at https://www.cbuswaw.com/june-2022-google-analytics-4-meetup-and-bonus-seminar
Google Analytics 4 is not simply the upgrade to Universal Analytics. It is an entirely new version and redesign of the tool. It is the new generation of Google Analytics that will allow you to collect data from both apps and web.
In this webinar with our Head of Digital Analytics, Benoit Weber, you will discover the tool, understand how to use and navigate the new features and interface, and run through the main differences with Universal Analytics.
Surviving the Analytics Apocalypse_ The Death of Universal Analytics and the...In Marketing We Trust
Slidedeck from the Digital Analytics Wednesday Presentation held on the 14th of June.
Freddy, our Chief Innovation Officer, is speaking to us on the end of Universal Analytics and "new dawn" that is GA4. It doesn't sound melodramatic at all. ;) It will be cathartic and entertaining I'm sure as the looming deadline approaches.
Universal Analytics Out of Beta - BrightonSEO 2014darafitzgerald
After about 18 months in beta, Universal Analytics is now fully available with complete feature parity compared to Classic GA. This presentation runs through the current state of play with Universal, the key benefits to us as marketers and practical examples of how to start making the most of the new tracking library.
The enterprise solution for all your data needs ...
check out the advantages, the features, the reason why, the strategy, ...
Don't hesitate to contact a GACP partner for more information about this amazing tool !
Digital media analytics: web, mobile analytics - Ahmad Abdullah - GoogleJigserv Digital
Ahmad Abdullah from Google was at the ISB Digital Summit 2014 to conduct a session on 'Digital media analytics: web and mobile analytics' as part of the Digital Boot Camp workshop.
Learn how to understand your audience's behavior by developing reports that will change the tactics on your website. Also learn about your website's conversion funnel to get practical and immediate information affecting your sales and ROI.
https://dmanc.org
Presented in Belfast by Steven Parker and John cave for CIM
Covers:
What is analytics?
What is measurement?
Attribution models
Google Analytics / Tag Manager / Data Studio / Optimize
www.cim.co.uk
Empowering Industries with Artificial Intelligence Solutions. At byteLAKE, we harness cutting-edge technology to provide advanced quality inspection and data insights tailored for the Manufacturing, Automotive, Paper, Chemical, and Energy sectors. Additionally, we offer self-checkout stations for Restaurants and object recognition solutions for Retail businesses.
Explore our featured products:
► byteLAKE's CFD Suite: Accelerate your Computational Fluid Dynamics (CFD) simulations by leveraging the speed and efficiency of artificial intelligence. Slash simulation times, minimize trial-and-error costs, and supercharge decision-making for heightened productivity. Learn more at www.byteLAKE.com/en/CFDSuite.
► byteLAKE's Cognitive Services: Unlock the full potential of Industry 4.0 with our comprehensive suite of AI solutions.
• Manufacturing: Employ image analytics for precise visual inspection of processes, parts, components, and products, ensuring impeccable quality control and minimizing errors. Learn more at www.byteLAKE.com/en/manufacturing.
• Automotive: Harness sound analytics to assess and analyze the quality of car engines, enabling proactive maintenance and preventing potential issues. Discover more at www.byteLAKE.com/en/automotive.
• Paper Industry: Implement advanced cameras to continuously monitor the papermaking process, accurately detecting and analyzing the wet line. Optimize production, reduce waste, and enhance efficiency. Explore further at www.byteLAKE.com/en/paper.
• Data Insights: Leverage our AI module for advanced predictive maintenance, detecting risky situations and triggering alarms. Seamlessly turn data from various sources (IoT sensors, documents, online weather forecasts, etc.) into actionable information for better decisions. Learn more at: www.byteLAKE.com/en/DataInsights.
• Restaurants / Retail: Simplify and expedite the checkout process with our solution for self-checkout stations. Our AI module can recognize meals and groceries effortlessly, sending the list directly to the cashier's machine for efficient self-checkout. Shorten queues and wait times, elevating customer satisfaction. Learn more at www.byteLAKE.com/en/AI4Restaurants.
Experience the future of AI-driven excellence. Discover more about byteLAKE's Cognitive Services at www.byteLAKE.com/en/CognitiveServices.
► Custom AI Software Development: Choose from our range of AI services, including AI Workshops with inspiring case studies and insights, Edge AI for real-time analytics on images, videos, sounds, and time-series data, Cognitive Automation for the automation of complex tasks with software robots, and HPC for algorithm optimization across various CPU, GPU, and FPGA architectures.
► Incubation: Explore our innovative product brainello, an AI-powered document processing software that works without templates, and Ewa Guard, AI for Drones enabling large area visual analytics.
The new Google Analytics 4 will become the new standard in digital analytics with Universal Google Analytics sunsetting July 2023. GA4 can automatically alert you to significant trends in your data, provide insights from your data, and even help you anticipate future actions your customers may take with predictive analytics. By the end of this presentation, attendees will create better integrations with their current marketing platforms for a more complete cross-channel analytics view of a customer journey. The presentation will cover technical GA4 skills to utilize for data import audiences, funnel explorations, events and conversions, and consent mode.
Smarter Experimentation with Fully Integrated DataOptimizely
When it comes to your experimentation program, you’re only as reliable as the data you use. When customer data is siloed and fragmented, it impacts the user experience and internal operations. You need to ensure your team is leveraging the most comprehensive visitor and event-level data to build better cross-device user experiences and create highly targeted experiments and personalization strategies for audiences.
In this session, you’ll learn:
- How to fuel better user experiences in Optimizely with centralized, comprehensive, and enriched data from Tealium
- How Tealium can stitch together anonymous and known visitor data and then leverage those audiences within Optimizely to generate more consistent cross-device experiences
- How to leverage both online and offline data to deliver a seamless user experience across devices
- How to connect Optimizely and Tealium using both client-side and server-side integrations for increased performance and real-time experiences
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Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
2. WHY DO ANYTHING ELSE BUT GOOGLE ANALYTICS?
• Customer Support
• Calculated Metrics
• Tracking and Cookies
• Segmentation
• Industry Integration
2
3. ADVANCED FEATURES: Customer Support
• GA does not have technical support
• Omniture has 24/5 phone support plus:
Online customer service chat
–
Knowledge base
–
Forums
–
On Demand video training
–
Detailed manuals
–
Regional classes/certification
–
• As well, Omniture’s team can perform advanced dives
5. ADVANCED FEATURES: Tracking & Cookies
• Tracking goals is one of the biggest differences
– GA allows 4 goals
– Omniture has literally hundreds of measurement opportunities
Conversions
Events
Variables
• GA has a 30 day cookie
– Omniture has a 15 year cookie
– Cookie windows
– First party cookie availability
6. ADVANCED FEATURES: Segmentation
• Crucial to fast and flexible data analysis is advanced segmentation
– Example: “I want to see all users from Florida from the last month
who have visited the site at least three times and have performed at
least two doctor lookups”
– Create personas by using Behavioral, Demographic, and
Psychographic segmentation
8. ADVANCED FEATURES: Mobile Analytics
• Mobile reporting is now available to all SiteCatalyst
customers.
• Reports Include:
– Mobile Devices
– Device Manufacturer
– Screen Size
– Cookie Support
– Video Format Support
– Audio Format Support
• Allows reporting on display ads, click-throughs,
conversions, path fallout, A/B compare and more.
10. AND FINALLY…
• With GA, Google sees your data
• Leading the charge for measuring Web 2.0 such as Flash, Video, Blogs,
etc.
• Real time data (vs. GA next day view)
• With Omniture’s Data Warehouse we can go back and analyze past
data with new filters applied
• Optimum Path technology allows us to visualize and understand the
flow of traffic through the site
• Set Calendar Events, Alerts, etc.
• Excel Integration's robust API allows us to access all SiteCatalyst data
in an Excel environment
• Fuor Digital’s Omniture partnership brings best-of-class analytics
package at significantly reduced cost