The document provides statistics about social media usage and online behavior. It notes that Twitter sees 90 million tweets per day, 40% of Facebook's users are age 35 or older, and people spend 1 out of every 8 minutes online on Facebook. It also shares that 78% of internet users conduct product research online, 10.3 billion searches are done on Google each month, and the average US internet user views 2,750 web pages per month. The document ends by comparing Twitter to a fire hose, Facebook to a mall, and Google to a taxi.

2. Remarkable.

3. Generates.

4. Reach.

5. Twitter’s active
user base generates
90 Million
tweets per day.

7. 40%
of Facebook’s
user base is
age 35+.
SOURCE: ISTRATEGY LABS, JANUARY 2010

8. 1 out of every 8
minutes online
is spent on Facebook.
SOURCE: COMSCORE, FEBRUARY 2011

9. 78%
of Internet users conduct product research online.
SOURCE: PEW INTERNET & AMERICAN LIFE PROJECT, MAY 2010

10. 10.3 Billion searches are conducted
every month on Googl
10 SOURCE: COMSCORE, AUGUST 2010

11. The average US Internet user
views
2,750 web pages per month.
SOURCE: THE NIELSEN COMPANY, JANUARY 2011

12. If Twitter is a fire hose…

13. And, Facebook is like
a mall…

14. Then, Google is a taxi.

15. Create your digital
footprint

16. Questions