Carrie gave a 10 minute talk on how Real Estate agents can dominate their market places with traditional marketing and content marketing.

1. Get Back In The Game
Dominate Your Market
Content Marketing

2. Twitter @oreo

3. Average age
Of an agent 57

4. • Traditional
Marketing & Digital
Marketing
• Creating Content
with the Tools We
Access Each Day.
How Can Agents Dominate Their Markets

5. The Hardest Thing for
Agents to do is Take
Something That’s in
Their Brain and Make it
Consumable.

6. Where Do I Begin?
• Your MLS
• Any Tool That Provides
Market Data
• REALTOR® Property
Resource
• Your Tax Records
• The Cities We Buy & Sell In
• And What You Already Know
How Can I Put Content into Consumable formats?

7. When You Search Your
MLS, Look For Specific
Information that Can be
Added to Social Media,
Email Marketing, Blogs &
Direct Mail.
Then Put That Information
into Content That Makes
Sense!

8. Bank Owned
Homes are
Down by 25%
from 2015 to
2016 in
Northern Illinois

9. Unemployment in
Chicago is under
7.5%
Source RPR: April 2nd, 2016

11. Content Marketing
Direct Mail
- Use the content from
your marketing
- Add landing page links
with great information

12. Content Marketing – Social Media

13. bit.ly/sociallysmarttips
Lead Pages

14. Content Marketing - Blogging

15. Content Marketing – Live Streaming

16. Why Do We Need Content
Marketing?
How we consume data and information has changed.
When we want the information – we GOOGLE IT
If we can’t find you – then you won’t generate a lead

17. We Have The Information To
Dominate Our Markets
If you want to continue to build a business In Real Estate &
remain relevant we have to integrate traditional with new
school marketing. If not, there is a replacement agent coming
for you.

19. Carrie J. Bey-Little, BS, MS, Broker
info@SmartGirlMedia.com#CoffeeWithCarrie