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Richard Vahrman
Gamification: from Gove to Gomorrah
Truth about Gamification
• Computer games are fun
• Things within games that make them sticky
• These are the game mechanics – levels,
  scores, achievements, badges
• Things in life are boring / not compelling
• Make them interesting by adding game
  mechanics
• Welcome to the world of gamification
Badges
Game Mechanics
•   Challenges: Defined missions to complete or goals to accomplish, with awards or virtual items earned
    upon completion.
•   Points: Basic virtual currency. Points can be spent on virtual items or simply accrued.
•   Avatar System: When people create something it’s uniquely theirs and it expresses their individuality,
    which reinforces their connection to the app or service. Avatars are the most basic mechanism for
    doing this… and are a virtual good that can be acquired with points or currency.
•   Avatar Catalogs: Enable a user to buy virtual goods and customize an avatar.
•   Trophy Case: Show a user all the available awards, the ones that they’ve completed, and their
    progress.
•   Levels: Enables users to earn defined experience or level status and attain rankings to demonstrate
    their status within the community.
•   Leaderboards: Enables the app or site to keep track of, and publicize, the activities of end users based
    on statistics determined by app.
•   Canvas: Enables users to place graphical assets in a 2D space and customize a virtual representation or
    space, such as an avatar, or virtual room.
•   Groups: People like being part of something bigger than just themselves, and competing with small
    groups of individuals or as teams. Group activities compliment individual activities and can be used in
    combination in order to achieve new level status.
More Game Mechanics
•   Competitions: A way to allow users to compete against each other, and mini-challenges that users
    can create and send to each other.
•   Gifting: Enable users to buy each other gifts for their avatars, digital canvas (virtual spaces).
•   Trivia: Embed a multiple-choice game widget into a site, and spin up new games on any topic you
    like. Slideshows are another example, increases clicks and drives simple engagement with content
    submitted by users.
•   Friends: Encourage selective participation and promote. Friends have denote strong and weak
    connections to other users on the system, inform group participation, and provide audience for
    user submitted contests and challenges.
•   Social Network Connectors: Enables users to enable/disable posting to, for example, Twitter and
    Facebook from your site, and displays “missions” for users to complete on respective social
    networks.
•   Star Rating: Enables users to rate pieces of content and see the average rating by other users.
•   Comments: A comment wall on your User’s profile pages. Asynchronous communication gives users
    additional reasons to check back to see how the conversation is evolving.
•   News Feed: Enables a continuous feed of the actions of various end users.
•   Notifier: Provides feedback and notifications to end users, such as to alert users to points that can
    be earned or, challenges that can be undertaken, or site features that should be investigated.
Life was full of …
• … Life mechanics
• Computer games
  came along and
  applied them
• The shame is we
  never called this
  “lification”
Because if we had…
… we would now be
getting excited about
applying lification to
er, life
Being unfair to Computer Games
•   Novelty
•   Variety
•   In control
•   Chance to make mistakes
•   Chance to do better
•   Measure progress
•   Doing things you can’t/won’t do in life
Gangs, Gongs and Government:
  Gamification and Democracy
Kitchens
Education
A Little Background
Games and particularly
  the Treasure Hunt
Lullingstone and some luck
Time Team
Story 1 – Metal Detectors
Story 2 - GeoFizz
Story 3 – the Dig
Story 4 – Finding the Plot
Story 5 – Hey Presto
Story in Reverse - 1
Reverse 2 – Create the Bits
Reverse 3 – Create the GeoFizz
Reverse 4 – Working with Maps
Clip from Invisible Buildings
    http://www.youtube.com/watch?v=8U7L0YKi-bc
Dinosaurs
Work Experience
Discovery
Orienteering
Defusing
Defragmentation
Narrative
The Trailer
http://www.locomatrix.com/wordpress/?p=217
Work Experience
Current
• Using smartphones in the classroom.
• Teachmeet 2012
• Mobile games competition
• Cherokee Nation exchange
• Smartphone repository
• Learning programming
• Richard’s Taking the Tablets Tour
Proposed
• Quad blogging
• Free school
• Raspberry Pi
Completed
• Teachmeet September 2011
Taking The Tablets Tour
Self Managed Learning College
Education: the Early Days
Education: Now
Gamification of Education
Gove and what he said
•   ICT out – Computer Programming in
•   He said it because he had to
•   Curriculum designed by experts
•   Cf Curriculum of the BCA
•   Wikification
How we learnt computing before
Yamaha DX7
One of the most popular digital synths ever was the DX7 from Yamaha,
released in 1983. It featured a whole new type of synthesis called FM
(Frequency Modulation). It certainly is not analog and it is difficult to
program but can result in some excellent sounds! It is difficult because it
is non-analog and thus, a whole new set of parameters are available for
tweaking, many of which seemed counter-intuitive and unfamiliar. And
programming had to be accomplished via membrane buttons, one data
slider and a small LCD screen
Now there’s no time to program
In a Flash
Google Search: as3 camera tutorial
Scratch
Arduino
Gamification: From Gove to Gomorrah

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Gamification: From Gove to Gomorrah

  • 1.
  • 4. Truth about Gamification • Computer games are fun • Things within games that make them sticky • These are the game mechanics – levels, scores, achievements, badges • Things in life are boring / not compelling • Make them interesting by adding game mechanics • Welcome to the world of gamification
  • 6. Game Mechanics • Challenges: Defined missions to complete or goals to accomplish, with awards or virtual items earned upon completion. • Points: Basic virtual currency. Points can be spent on virtual items or simply accrued. • Avatar System: When people create something it’s uniquely theirs and it expresses their individuality, which reinforces their connection to the app or service. Avatars are the most basic mechanism for doing this… and are a virtual good that can be acquired with points or currency. • Avatar Catalogs: Enable a user to buy virtual goods and customize an avatar. • Trophy Case: Show a user all the available awards, the ones that they’ve completed, and their progress. • Levels: Enables users to earn defined experience or level status and attain rankings to demonstrate their status within the community. • Leaderboards: Enables the app or site to keep track of, and publicize, the activities of end users based on statistics determined by app. • Canvas: Enables users to place graphical assets in a 2D space and customize a virtual representation or space, such as an avatar, or virtual room. • Groups: People like being part of something bigger than just themselves, and competing with small groups of individuals or as teams. Group activities compliment individual activities and can be used in combination in order to achieve new level status.
  • 7. More Game Mechanics • Competitions: A way to allow users to compete against each other, and mini-challenges that users can create and send to each other. • Gifting: Enable users to buy each other gifts for their avatars, digital canvas (virtual spaces). • Trivia: Embed a multiple-choice game widget into a site, and spin up new games on any topic you like. Slideshows are another example, increases clicks and drives simple engagement with content submitted by users. • Friends: Encourage selective participation and promote. Friends have denote strong and weak connections to other users on the system, inform group participation, and provide audience for user submitted contests and challenges. • Social Network Connectors: Enables users to enable/disable posting to, for example, Twitter and Facebook from your site, and displays “missions” for users to complete on respective social networks. • Star Rating: Enables users to rate pieces of content and see the average rating by other users. • Comments: A comment wall on your User’s profile pages. Asynchronous communication gives users additional reasons to check back to see how the conversation is evolving. • News Feed: Enables a continuous feed of the actions of various end users. • Notifier: Provides feedback and notifications to end users, such as to alert users to points that can be earned or, challenges that can be undertaken, or site features that should be investigated.
  • 8. Life was full of … • … Life mechanics • Computer games came along and applied them • The shame is we never called this “lification”
  • 9. Because if we had… … we would now be getting excited about applying lification to er, life
  • 10. Being unfair to Computer Games • Novelty • Variety • In control • Chance to make mistakes • Chance to do better • Measure progress • Doing things you can’t/won’t do in life
  • 11. Gangs, Gongs and Government: Gamification and Democracy
  • 15. Games and particularly the Treasure Hunt
  • 18. Story 1 – Metal Detectors
  • 19. Story 2 - GeoFizz
  • 20. Story 3 – the Dig
  • 21. Story 4 – Finding the Plot
  • 22. Story 5 – Hey Presto
  • 24. Reverse 2 – Create the Bits
  • 25. Reverse 3 – Create the GeoFizz
  • 26. Reverse 4 – Working with Maps
  • 27. Clip from Invisible Buildings http://www.youtube.com/watch?v=8U7L0YKi-bc
  • 37. Current • Using smartphones in the classroom. • Teachmeet 2012 • Mobile games competition • Cherokee Nation exchange • Smartphone repository • Learning programming • Richard’s Taking the Tablets Tour Proposed • Quad blogging • Free school • Raspberry Pi Completed • Teachmeet September 2011
  • 43. Gove and what he said • ICT out – Computer Programming in • He said it because he had to • Curriculum designed by experts • Cf Curriculum of the BCA • Wikification
  • 44. How we learnt computing before
  • 45. Yamaha DX7 One of the most popular digital synths ever was the DX7 from Yamaha, released in 1983. It featured a whole new type of synthesis called FM (Frequency Modulation). It certainly is not analog and it is difficult to program but can result in some excellent sounds! It is difficult because it is non-analog and thus, a whole new set of parameters are available for tweaking, many of which seemed counter-intuitive and unfamiliar. And programming had to be accomplished via membrane buttons, one data slider and a small LCD screen
  • 46. Now there’s no time to program
  • 47.
  • 49. Google Search: as3 camera tutorial

Editor's Notes

  1. Location-based games using mobile phones and GPSStarted around 2007. Games: Invisible Buildings, Detect-o-saurus, PopScotchLegacy games: Fruit Farmer, Treasure Hunt
  2. After gaining BSc in Biology, Richard Vahrman pursued a variety of jobs including musician and truck driver, before working with Prof. Heinz Wolff at the Clinical Research Institute in Harrow, and later helping him set up the Institute of Bioengineering at Brunel University. There they specialised in building robotic equipment for the European Space Agency. He left to form MultiAxis where he invented and marketed a novel method for tracking containers within the dairy industry. On moving to Brighton, he started up Brighton Web, a web hosting and design company with around 200 clients. He now heads LocoMatrix, one of the first companies to work in location-based gaming for mobile phones. Richard also has more general interests in phone and tablet technology and their use in education (Digital Education Brighton - DEB) and for the elderly (Being Older Brighton - BOB).
  3. Where the title comes fromGamification – why I liked it, then I didn’t, then I didThe ideas that came from that particularly about educationThe games that I’ve developedWork with students and DEBEducation and gamificationEducation and computers
  4. Game Mechanics – not to be confused with Gay MechanicsWhygamification doesn’t exist
  5. Badgeville / Four Square / Trip AdvisorSo do badges come from games or did games use badgesThe clue is in the picture
  6. Golf is a good walk spoiled – Mark TwainGolf is a good walk spoiled by gamification – Richard VahrmanThis is Jeff Nolan - Get Satisfaction – List
  7. Yes – there’s more
  8. See – it doesn’t existNot sure about this image – what does it mean?
  9. See
  10. But this is why we like games
  11. After reading the bad book, started thinking about this. See article that is about to be published in Design Thinkers
  12. Was thinking about kitchens too.What’s most noticeable about this picture?Correct answer: it’s a room full of storage cabinetsWe have taken a step back – the larder was a far better conceptA modern kitchen should be our friend in preparing fresh, healthy, delicious foodThe cooker which hasn’t really advanced in years (accurate heat for precise times)Other than you can’t kill yourself by putting your head in the oven
  13. Main talk is about education
  14. Original aim of LocoMatrix was to make playing outdoor games fun to unhealthy computer-playing children
  15. These were the first games – old phones – gpsbluetooth modulesHard to program – problems on non-smart phones
  16. Then came the smartphones50k grant and how difficult it was to choose the right game to programMy insistence that it should relate to what schools were teachingThe Romans
  17. Invisible buildings – the Romans – archaeology – how it looks a little like Time TeamBut then that was inevitableWhy people are embarrassed to say they have seen Time Team – why?
  18. Use of real finds and junkChildren indoors will see finds as they come inLook in catalogue to find whether Roman/Ancient Briton or something elseSomething about the junk – what it will tell someone in the future about us
  19. Geo-physics – shows what is underground by measuring changes in soil conditions e.g. resistanceWe will build a machine to attach to phoneWe will be going out to play this tooCompare with aerial photos and other outward signsWe end up with a building floor plan – what might that indicate
  20. Take the floor planDecide which are going to be the points where we digGo outside and mark up points for diggingAlso put the plan into our art program
  21. Adding the bits to the floor plan with drag-and-drop game
  22. My desire to show what the building looked like in 3dAnd how we cheated by starting from the end and working back
  23. Use of SketchUp – ability to create the building and then make the animation
  24. Then able to cut the bits out to make the bits for the dig
  25. And to create the geofizz
  26. And how we can locate the siteCreating the overlay for the gamesEnhancing the colours
  27. Mention the difference between the schools where we prototypedSee the clip on YouTubehttp://www.youtube.com/watch?v=8U7L0YKi-bc
  28. Making a dinosaur gameWith Dinosaur IsleCalled Detect-o-saurus
  29. Going to talk about another game that we are making3 15 year-olds made the game How we encourage work experience students
  30. Wanted a treasure hunt type of gameBut one which required a strategyAnd would be played against the clockMap reading – running – to locate the general area of bombs
  31. Then using clues to find the bomb within a defined area
  32. Having to defuse the bombColours of wires to break could be linked to multiple choice revision questionsBut other possibilities – calling to a backup team at HQ
  33. Helping the losers. If you are not the fastest you can still win
  34. Importance of narrative in game24 meets University Challenge
  35. And here’s the trailer for the gameCould talk about IndieGogo and ways to fund the game
  36. Back to work experience children and how was amazed at lack of computer skills – back in 2010Decided to do something about it
  37. Helped to set up DEB as means to help locallyProject basedSee DEB blog for more info
  38. But this is one project that I am doing. Walking from Scotland back to BrightonPlaying games on the wayThis is me going past CoventryWhich is where I ended my recent talk
  39. Schools are the dinosaur compared to SMLC.Reason to show this slide – compare a trip to the Natural History Museum by a school and SMLC
  40. someone (in high office) decided what facts children should learna special school (which came to be called a university) was set up to teach adults these facts so they could pass them on to the childrenthese people (who came to be called teachers) would stand at the front of the classthe children would sit at desks in rows facing the teachera means of displaying the facts would be put on a wall behind the teacher – this was called the blackboardwhen there was no more room to display the facts, a rubbing device would erase some or all of the fact, so more could be put in their placethe rubbing device could also be thrown at a child to maintain control – a wooden stick was a useful backup device.periodically the children would be required to show that they had remembered the facts. Occasionally just some of the facts had to be regurgitated – this was called a test. At other times all the facts had to be seen to be remembered – this was called an examination.if you passed examinations, you were entitled to rise higher in the system. If you failed, you remained at that level, almost certainly for the rest of your life (unless your family had money).
  41. someone (in high office) decides what facts children should learnspecial schools (called a teacher training colleges) have been set up to teach adults these facts so they could pass them on to the childrenthese people (still called teachers) stand at the front of the classthe children sit at desks in rows facing the teachera means of displaying the facts is put on a wall behind the teacher – this is called the whiteboardwhen there is no more room to display the facts, a rubbing device can erase some or all of the fact, so more can be put in their placethe rubbing device (and cane) are no longer available (health and safety reasons) for maintaining order – this enabled the invention of the electronic whiteboardperiodically the children are required to show that they had remembered the facts. Occasionally just some of the facts have to be regurgitated – these are called SATS. At other times all the facts have to be shown to be remembered – these are still called examinations.if you pass examinations, you are entitled to rise higher in the system. If you fail, you remain at that level, almost certainly for the rest of your life (unless your family have money).
  42. by Penny Arcade Gamification / Gamifying Education with a grading system every students starts by thinking they are an A+ – from there, the only way is downwith a games system, you give experience points, so everyone is working their way upthere are opportunities for collaboration – bonus point for all students if some do well – gives an incentive to support the high achieversbut could also design topics to enable  the more able to help those doing less well – such that one only goes on to the next “level” when all the students have “made it”a sense of “agency” – feeling that you have control over your own destiny – that your choices matteragency is a scale – the more you have, the more likely you are to succeed, the less likely are you to be put off by failures.agency can be improved by playing games. In games, direction can be clear – you try things and fail, then start all over again until you get thereexternal motivators and how the playing of Alternate Reality Games (ARGs) encourage learning – best if cross-disciplinary, designed not to be specific to one type of person only
  43. Finally get round to Thunderbird puppet: GoveNot sure that experts are the right way – see BCA curriculumNot sure that Wikification of the syllabus is right either although it seemed a good idea to me originallyBut started thinking about how I started
  44. BBC BComputers came with nothing – no gamesBut a manual of how you could start to programIt was all you could do just about
  45. You might start programming because you has an interest in something that computers might be useful forMine was the DX7. Easier to edit on a computer than on the keyboard itself
  46. Now of course you have too many distractions to learnAnd your computer is probably not a computer
  47. Back in the old days everything you needed to know could be put onto one sheet of A4
  48. Now it’s not that simpleDo we useFlash / Flash Develop / Flash Builder / Flex / Actionscript (2 or 3?) / AirMX components / Spark add to complicationsDoesn’t always work – in the old days if it went wrong it was your own faultAdobe tools for learning – TourDeFlex – videos – learn in a weekOr get a friendOr
  49. The Google Search Cut Paste method
  50. Scratch / Flip / Storytelling Alice / Greenfoot are gentle entries to computingExperiment we are doing at Sussex Uni and self-managed learning
  51. Arduino (and EmBed / Raspberry Pi) are the new ways to learn – modern equiv to my BBC B
  52. The end - phew