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Chapter
Fundamentals of
Organization Structure
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Organization Theory and Design
Eleventh Edition
Richard L. Daft
Organization Structure
• Formal Reporting Relationships
– Number of levels
– Span of control
• Grouping of Individuals
– Creation of departments
• Design of Systems
– Communication, coordination, and integration of
efforts
• Horizontal information and coordination
reflected in organization chart
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
2
A Sample Organization Chart
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
3
Information-Sharing Perspective
on Structure
Vertical and horizontal information flow
– Traditional organization designed for efficiency?
• Centralized authority focused on top level decision-
making
– Learning organization which emphasizes
communication and collaboration
• Decentralized authority focused on shared tasks and
decisions
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
4
Efficiency versus
Learning Outcomes
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
5
Vertical Information Sharing
• Vertical linkages coordinate activities
between the top and the bottom of the
organization
• Hierarchical referral are the vertical lines
which identify the chain of command
• Rules and Plans create vertical links
• Reports, computer systems, and written
information are vertical information systems
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
6
Horizontal Information Sharing
Horizontal linkage coordinates activities across
organizational departments - not traditionally
drawn on the organizational chart
 Information Systems
 Liaison Roles
 Task Forces
 Full-Time Integrator
 Teams
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
7
Ladder of Mechanisms for
Horizontal Linkages
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
8
Teams and Horizontal Coordination
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Relational Coordination
• High level of horizontal coordination
• Frequent, timely, problem-solving
communication
• Relationships of shared goals, shared
knowledge, and mutual respect
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
10
Horizontal Coordination and Linkages
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
11
Organization Design Alternatives
Required Work Activities
Reporting Relationships
Departmental Grouping Options
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
12
Departmental Grouping Options
Functional
Grouping
Divisional
Grouping
Multifocused
Grouping
Horizontal
Grouping
Virtual Network
Grouping
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
13
Functional Structure
Activities grouped by common function
All specific skills and knowledge are
consolidated
Promotes economies of scale
Slow response to environmental changes
Prevalent approach but few companies can
respond in today’s environment without
horizontal linkages
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
14
Functional: Strengths & Weaknesses
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
15
Divisional Structure
 Product structure or strategic business units
 Divisions organized according to products, services,
product groups
 Good for achieving coordination across functional
departments
 Suited for fast change
 Loses economies of scale
 Lacks technical specialization
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
16
Reorganization from Functional
to Divisional
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
17
Divisional: Strengths & Weaknesses
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
18
Geographic Structure
Organizing to meet needs of users/customers
by geography
Many multinational corporations are
organized by country
Focuses managers and employees on specific
geographic regions
Strengths and weaknesses similar to divisional
organization
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
19
Sample Geographic Structure
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
20
Matrix Structure
 Multifocused with strong horizontal linkage
 Conditions for Matrix:
1. Share resources across the organization
2. Two or more critical outputs required: products and technical
knowledge
3. Environment is complex and uncertain
 Allows organization to meet dual demands
 Largest weakness is that employees have two
bosses and conflicting demands
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
21
Sample Matrix Organization
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Conditions for Matrix Structure
• Need for shared and flexible use of people
across products
• Two or more critical outputs like new products
and technical knowledge
• The environment is complex and uncertain
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
23
Matrix: Strengths & Weaknesses
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
24
Horizontal Structure
 Organization around core processes
Processes refers to tasks and activities
 Shift towards horizontal structure during
reengineering
 Eliminates vertical hierarchy and
departmental boundaries
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
25
Sample Horizontal Structure
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Characteristics of
Horizontal Structure
 Structure is created around cross-functional processes
 Self-directed teams, not individuals, are dominant players
 Process owners are responsible for entire process
 People on the team are given authority for decisions
 Can increase organization’s flexibility
 Customers drive the organization, measured by customer
satisfaction, employee satisfaction, and financial contribution
 Culture is one of openness, trust, and collaboration; focus on
continuous improvement
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
27
Horizontal: Strengths & Weaknesses
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Virtual Networks and Outsourcing
Extend horizontal coordination beyond the
boundaries of the organization
Most common strategy is outsourcing
• Contract out certain tasks/functions
Virtual or modular structures subcontract
most of its major functions to separate
companies
The virtual network organization serves as a
central hub with contracted experts
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
29
Virtual Network Example
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
30
Virtual Network Strengths
and Weaknesses
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
31
Hybrid Structure
Combination of various structure approaches
Tailored to specific needs
Often used in rapidly changing environments
Greater flexibility
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
32
Application of Structural Design
• Each structure meets different needs and is a tool
that can help managers be more effective
• Structural alignment aligns structure with
organizational goals
• Symptoms of Structural Deficiency:
– Decision making is delayed or lacking quality
– Organization cannot meet changing needs
– Employee performance declines, needs are not meet
– Too much conflict
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
33
Structure to Organization’s Need for
Efficiency vs. Learning
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
34
Design Essentials
• Structure must provide a framework, linking
organization into whole
• Provide vertical and horizontal linkages
• Variety of alternatives for grouping
• Virtual network extends horizontal coordination
• Matrix structure attempts to achieve balance
• Managers must find right balance
• The purpose of the organization chart is to encourage
and direct activities
©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
35

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Fundamentals of Organization Structure

  • 1. 3 Chapter Fundamentals of Organization Structure ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Organization Theory and Design Eleventh Edition Richard L. Daft
  • 2. Organization Structure • Formal Reporting Relationships – Number of levels – Span of control • Grouping of Individuals – Creation of departments • Design of Systems – Communication, coordination, and integration of efforts • Horizontal information and coordination reflected in organization chart ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 2
  • 3. A Sample Organization Chart ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 3
  • 4. Information-Sharing Perspective on Structure Vertical and horizontal information flow – Traditional organization designed for efficiency? • Centralized authority focused on top level decision- making – Learning organization which emphasizes communication and collaboration • Decentralized authority focused on shared tasks and decisions ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 4
  • 5. Efficiency versus Learning Outcomes ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 5
  • 6. Vertical Information Sharing • Vertical linkages coordinate activities between the top and the bottom of the organization • Hierarchical referral are the vertical lines which identify the chain of command • Rules and Plans create vertical links • Reports, computer systems, and written information are vertical information systems ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 6
  • 7. Horizontal Information Sharing Horizontal linkage coordinates activities across organizational departments - not traditionally drawn on the organizational chart  Information Systems  Liaison Roles  Task Forces  Full-Time Integrator  Teams ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 7
  • 8. Ladder of Mechanisms for Horizontal Linkages ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 8
  • 9. Teams and Horizontal Coordination ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
  • 10. Relational Coordination • High level of horizontal coordination • Frequent, timely, problem-solving communication • Relationships of shared goals, shared knowledge, and mutual respect ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 10
  • 11. Horizontal Coordination and Linkages ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 11
  • 12. Organization Design Alternatives Required Work Activities Reporting Relationships Departmental Grouping Options ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 12
  • 13. Departmental Grouping Options Functional Grouping Divisional Grouping Multifocused Grouping Horizontal Grouping Virtual Network Grouping ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 13
  • 14. Functional Structure Activities grouped by common function All specific skills and knowledge are consolidated Promotes economies of scale Slow response to environmental changes Prevalent approach but few companies can respond in today’s environment without horizontal linkages ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 14
  • 15. Functional: Strengths & Weaknesses ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 15
  • 16. Divisional Structure  Product structure or strategic business units  Divisions organized according to products, services, product groups  Good for achieving coordination across functional departments  Suited for fast change  Loses economies of scale  Lacks technical specialization ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 16
  • 17. Reorganization from Functional to Divisional ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 17
  • 18. Divisional: Strengths & Weaknesses ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 18
  • 19. Geographic Structure Organizing to meet needs of users/customers by geography Many multinational corporations are organized by country Focuses managers and employees on specific geographic regions Strengths and weaknesses similar to divisional organization ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 19
  • 20. Sample Geographic Structure ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 20
  • 21. Matrix Structure  Multifocused with strong horizontal linkage  Conditions for Matrix: 1. Share resources across the organization 2. Two or more critical outputs required: products and technical knowledge 3. Environment is complex and uncertain  Allows organization to meet dual demands  Largest weakness is that employees have two bosses and conflicting demands ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 21
  • 22. Sample Matrix Organization ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
  • 23. Conditions for Matrix Structure • Need for shared and flexible use of people across products • Two or more critical outputs like new products and technical knowledge • The environment is complex and uncertain ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 23
  • 24. Matrix: Strengths & Weaknesses ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 24
  • 25. Horizontal Structure  Organization around core processes Processes refers to tasks and activities  Shift towards horizontal structure during reengineering  Eliminates vertical hierarchy and departmental boundaries ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 25
  • 26. Sample Horizontal Structure ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
  • 27. Characteristics of Horizontal Structure  Structure is created around cross-functional processes  Self-directed teams, not individuals, are dominant players  Process owners are responsible for entire process  People on the team are given authority for decisions  Can increase organization’s flexibility  Customers drive the organization, measured by customer satisfaction, employee satisfaction, and financial contribution  Culture is one of openness, trust, and collaboration; focus on continuous improvement ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 27
  • 28. Horizontal: Strengths & Weaknesses ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
  • 29. Virtual Networks and Outsourcing Extend horizontal coordination beyond the boundaries of the organization Most common strategy is outsourcing • Contract out certain tasks/functions Virtual or modular structures subcontract most of its major functions to separate companies The virtual network organization serves as a central hub with contracted experts ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 29
  • 30. Virtual Network Example ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 30
  • 31. Virtual Network Strengths and Weaknesses ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 31
  • 32. Hybrid Structure Combination of various structure approaches Tailored to specific needs Often used in rapidly changing environments Greater flexibility ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 32
  • 33. Application of Structural Design • Each structure meets different needs and is a tool that can help managers be more effective • Structural alignment aligns structure with organizational goals • Symptoms of Structural Deficiency: – Decision making is delayed or lacking quality – Organization cannot meet changing needs – Employee performance declines, needs are not meet – Too much conflict ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 33
  • 34. Structure to Organization’s Need for Efficiency vs. Learning ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 34
  • 35. Design Essentials • Structure must provide a framework, linking organization into whole • Provide vertical and horizontal linkages • Variety of alternatives for grouping • Virtual network extends horizontal coordination • Matrix structure attempts to achieve balance • Managers must find right balance • The purpose of the organization chart is to encourage and direct activities ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. 35