Interesting information about Facebook - for business and for fun. How long should updates be? When should you post an update? How many people use Facebook? Etc. ENJOY!
This document provides tips for using social media to market a business. It discusses the growth of major social networks from one year ago. It then provides strategies for using Facebook, Twitter, videos and blog posts to engage customers and drive traffic. The key recommendation is to "flip the traditional marketing funnel on its side" by starting with content on your blog or news page, then syndicating it across social networks through RSS feeds so search engines can discover it.
A slideshow explaining what Google +1 recommendation are, how they work, how they compare to other Google products like Social Search & Starred Results, and their implications for SEO.
This document provides tips for using social media as business media. It summarizes key developments in social media platforms from one year ago, including Facebook surpassing Google in rankings and YouTube growing rapidly. It then provides tips for using different social media platforms like Facebook, Twitter, and YouTube for business purposes. These include starting a blog or news page and using RSS feeds and tools like Twitterfeed to distribute content across multiple networks in order to gain search engine exposure and engage audiences. The document advocates flipping the traditional marketing funnel by using social media to distribute content rather than just acquiring customers.
Oreo and Chips Ahoy have very different Twitter strategies. Oreo tweets frequently with original content several times a week. It engages with customers and other brands. In contrast, Chips Ahoy tweets monthly with mostly automated responses and little engagement. Oreo capitalizes on current events and new flavors, posting creative recipes and videos. However, Chips Ahoy focuses less on creativity and timeliness. As a result, Oreo has almost 800k followers while Chips Ahoy has just over 4,700 after one year.
Facebook for Business - A Beginners GuideSpiderworking
This document provides statistics on Facebook usage worldwide and in Ireland. It then gives guidance on setting up a Facebook page for business and getting people to like the page, including suggesting friends like the page, adding social media buttons, incentivizing likes, providing valuable content and encouraging interaction. It also provides tips on what type of content to post, such as links interesting to the target market, imported blog posts, unique content and polls. Finally, it discusses measuring the success of the page and getting help if needed.
This document discusses strategies for optimizing a large website. It recommends focusing on building relationships rather than just seeking links, being the voice of the brand by claiming relevant search queries, and avoiding wasted spending on affiliates and paid search without organic results. Specific tips include owning executive bios, using images and outreach appropriately to form relationships, gathering newsworthy data, and claiming natural search results for brand keywords and reviews to reduce wasted affiliate commissions and paid search spending. The overall message is to create valuable assets and form relationships, not just focus on quick fixes or links.
Twitter provides a way to quickly get recommendations and advice from others through public posts and replies. While early search engines focused only on the content of pages, search has evolved to consider the relationships between sites through links as well as social connections between individuals. The newest phase of search emphasizes finding personalized results by leveraging people's social networks and interactions.
Social Ape Workshop - Intro To Facebook For Businesssocialape
This presentation is tailored to those who already have a Facebook business page but would like to increase their reach and brand awareness even further than their current effort have produced. Information includes the best times to post to Facebook, free tools to create content, tips to create content that will resonate with your fans, the type of content that will garner the most reach, how to successfully run contests in compliance with Facebook regulations, etc. Stay tuned for more workshops from Social Ape!
This document provides tips for using social media to market a business. It discusses the growth of major social networks from one year ago. It then provides strategies for using Facebook, Twitter, videos and blog posts to engage customers and drive traffic. The key recommendation is to "flip the traditional marketing funnel on its side" by starting with content on your blog or news page, then syndicating it across social networks through RSS feeds so search engines can discover it.
A slideshow explaining what Google +1 recommendation are, how they work, how they compare to other Google products like Social Search & Starred Results, and their implications for SEO.
This document provides tips for using social media as business media. It summarizes key developments in social media platforms from one year ago, including Facebook surpassing Google in rankings and YouTube growing rapidly. It then provides tips for using different social media platforms like Facebook, Twitter, and YouTube for business purposes. These include starting a blog or news page and using RSS feeds and tools like Twitterfeed to distribute content across multiple networks in order to gain search engine exposure and engage audiences. The document advocates flipping the traditional marketing funnel by using social media to distribute content rather than just acquiring customers.
Oreo and Chips Ahoy have very different Twitter strategies. Oreo tweets frequently with original content several times a week. It engages with customers and other brands. In contrast, Chips Ahoy tweets monthly with mostly automated responses and little engagement. Oreo capitalizes on current events and new flavors, posting creative recipes and videos. However, Chips Ahoy focuses less on creativity and timeliness. As a result, Oreo has almost 800k followers while Chips Ahoy has just over 4,700 after one year.
Facebook for Business - A Beginners GuideSpiderworking
This document provides statistics on Facebook usage worldwide and in Ireland. It then gives guidance on setting up a Facebook page for business and getting people to like the page, including suggesting friends like the page, adding social media buttons, incentivizing likes, providing valuable content and encouraging interaction. It also provides tips on what type of content to post, such as links interesting to the target market, imported blog posts, unique content and polls. Finally, it discusses measuring the success of the page and getting help if needed.
This document discusses strategies for optimizing a large website. It recommends focusing on building relationships rather than just seeking links, being the voice of the brand by claiming relevant search queries, and avoiding wasted spending on affiliates and paid search without organic results. Specific tips include owning executive bios, using images and outreach appropriately to form relationships, gathering newsworthy data, and claiming natural search results for brand keywords and reviews to reduce wasted affiliate commissions and paid search spending. The overall message is to create valuable assets and form relationships, not just focus on quick fixes or links.
Twitter provides a way to quickly get recommendations and advice from others through public posts and replies. While early search engines focused only on the content of pages, search has evolved to consider the relationships between sites through links as well as social connections between individuals. The newest phase of search emphasizes finding personalized results by leveraging people's social networks and interactions.
Social Ape Workshop - Intro To Facebook For Businesssocialape
This presentation is tailored to those who already have a Facebook business page but would like to increase their reach and brand awareness even further than their current effort have produced. Information includes the best times to post to Facebook, free tools to create content, tips to create content that will resonate with your fans, the type of content that will garner the most reach, how to successfully run contests in compliance with Facebook regulations, etc. Stay tuned for more workshops from Social Ape!
The document provides tips and best practices for using Facebook for marketing. It discusses setting up a strong Facebook page foundation by choosing a custom URL and cover photo that reflects your business. It also recommends creating custom apps to engage customers and build your tribe or community. The document then gives suggestions for posting regularly while varying content types, asking questions to generate comments, and using photos to boost engagement. It concludes with tips for using promoted posts and ads to reach more people and case studies of top performing Facebook pages.
It's possible to transform direct marketing results when you use video as a central delivery vehicle and promote it with email, social media, and direct mail. In this case study, which was the proof-of-concept for an upcoming campaign, we proved that response could be lifted by shifting media dollars to video. More information at www.hennerberg.com or watch the video about this case study here: http://www.youtube.com/watch?v=rXIHUWOVTss
India Social Media Case Study - Most Intensive Social Media CampaignThe In Things
This document summarizes the results of an intensive 20 day social media campaign on Facebook and Twitter for HT No TV Day. Some key results included gaining over 100,000 fans on Facebook, averaging over 5,000 new fans per day. The page had high engagement with over 43,000 interactions and 3 million post impressions. On Twitter, the page achieved a very high Klout score of 60 in just 15 days, showing its influence. Contests and user generated content like photos and videos performed best across both social networks.
The document discusses strategies for publishers to engage readers on social media platforms. It recommends that publishers focus on providing engaging content like author news, excerpts and interviews rather than just advertisements. The document also provides tips for optimizing a publisher's presence on Facebook, Twitter and blogs to better connect with readers and influencers in those communities. The goal is to help publishers acquire new users, keep them engaged and encourage them to share content with others.
Sustainable Social Media For The Green MarketerPark Howell
If you're in the green marketing business and you're interested in social media, then this PowerPoint is for you. Park Howell's presentation on social media 101 for the green marketing industry was recently featured at the annual Arizona Landscape Nursery Association SHADE conference in Phoenix. The PowerPoint presentation offers a way to ramp up your marketing without the expense using online social media, including online statistics and case studies.
Brightcove PLAY: User Generated ContentSteve Hulford
Steve Hulford of Filemobile discusses strategies for using user generated content (UGC) in online video. UGC provides free content, drives social media engagement and search engine optimization. Popular uses of UGC include contests, communities, and citizen journalism. While commenting and voting have high participation rates, video has much lower participation at 3% but offers significant viewing time on sites. Case studies show how social activities from UGC can drive referral traffic and 34.5% of visits to one site. Tips for getting more user video include giving tasks, offering experiential prizes, curating Facebook networks, and promoting top content. Filemobile provides pre-built applications that facilitate UGC programs using Brightcove.
Ten Ethical Strategies to Generate Revenue through Blogs, Podcasts, YouTube, Facebook and Twitter!
- Blogging. Podcasting. Twitter. YouTube. What sites and technologies are most important?
- Business applications to deliver bottom line profitability. - Where are prospects hanging out, which sites are important to them?
- How to build and nurture a personal brand
- How to monetize blogs, podcasts and social networks
- The Britney Spears Strategy
- The Cascading Content Strategy
- My 100% Guarantee for how to succeed in Social Media if you have no extra time
A presentation on the digital revolution with UK related Social Media stats accurate as at 2013. Also includes Sport England stats, perfect inspiration for Amateur Sports Clubs to up their Social Media activity. First presented at the Smartwayforward conference at Lee Valley by Ian Wakefield Sep 2013.
- Facebook has over 750 million active users globally and is growing rapidly in Brazil, with the Brazilian population being the fastest growing on Facebook.
- Brazilians are highly engaged on Facebook, with the average user visiting 40 times per month, and Facebook providing opportunities for brands to connect with potential customers and increase sales.
- For brands to be successful on Facebook in Brazil, the document recommends focusing on growing a fan base, engaging users through apps and games, targeted advertising, and integrating Facebook strategies with other online marketing efforts.
Illinois State University Advancement Division MeetingBrian Huonker
This document discusses Illinois State University's use of social media platforms such as Facebook, Twitter, LinkedIn, YouTube, Flickr and Instagram to engage with audiences. It provides statistics on user rates and engagement for each platform and outlines ISU's strategy for each channel, including posting frequencies, target audiences and metrics. The goal is to use social media to enhance ISU's reputation, connect with current and prospective students, and engage alumni worldwide through sharing stories, photos and videos from campus. Success is measured through growing follower counts and high engagement rates for shared content on each channel.
The document summarizes the state of major social media platforms in 2014, including Facebook, Pinterest, Twitter, Instagram, Google+, and Vine. Presenters Chad Davis, Jamie Gorski, and Carol Morgan discussed key themes like the rise of visual content on social media and how to leverage different platforms for business purposes like content marketing, customer service, and lead generation. Examples were provided of how construction and real estate companies successfully used platforms like Facebook, Pinterest, Twitter, and Instagram for branding, engagement, and traffic.
Facebook remains the largest social network worldwide with 2.9 billion monthly active users. It is most commonly accessed via mobile phones. Some key updates to Facebook in 2022 include new features for Reels, Facebook Live Audio Rooms being integrated into Facebook Live, and the shutdown of live commerce functionality. The document provides best practices for creators on Facebook such as being authentic, consistent, engaging fans, using relevant hashtags and links, and utilizing video and content creation tools like Creator Studio.
Internet Marketing Now: New Tools and TrendsSusby Digital
The document provides an overview of new internet marketing tools and trends in 2009. It discusses the shift from Web 1.0 to the more social and participatory Web 2.0, and the rise of social media platforms like blogs, social networks, photos and videos sharing sites, Twitter, and more. It emphasizes that internet marketing now is about listening, participating in conversations, building relationships and trust through social interactions online.
Define, Design, Measure: Ramping Up Your Facebook PageDebra Askanase
How Facebook looks at engagement through Edgerank, the latest research on how to design Facebook posts and actions for highest engagement, best practices for higher return on engagement, measuring ROE, and two case studies.
This document provides information about Facebook's mission and growth over time. It summarizes that Facebook's mission is to give people the power to share and make the world more open and connected. As of the date of the document, Facebook had over 500 million users worldwide across 70 different languages, with more than half of users returning daily and over 250 million mobile users each month. The document also provides tips for using Facebook pages and ads.
The document discusses strategies for a company called 6S Marketing to expand their social media presence and engagement. It provides details on their current Facebook and Twitter followers and participation. It then outlines how 6S Marketing helped a client, Elixir Restaurant & Opus Bar, increase reservations and engagement by setting up a Facebook page and running targeted ads and promotions, such as a photo contest, gaining over 2500 Facebook fans and increased web traffic.
- Facebook continues to drive the most traffic (62%) and has seen a 20% growth in visits. The conversion rate is 2.6%.
- Instagram has experienced 25% growth in visits and now accounts for 28% of traffic. It has a conversion rate of 2.9%.
- While Twitter has grown by 20% in visits, it remains the lowest driver of traffic at 10% and has a conversion rate of 1.3%.
The social media initiative status report summarizes analytics and strategies for Facebook, Twitter, YouTube and content for the Power to End Stroke organization. Key metrics showed increases in Facebook post views, post feedback, daily active users, new Facebook likes and Twitter followers over the past few months. Most engaging content included behind the scenes videos, photo posts and stroke prevention topics. The Power Weekend event recap saw over 7,000 Facebook post views and the most likes ever received in a single day. Next steps include expanding video content, crowdsourcing from followers and developing a national marketing plan.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
The document provides tips and best practices for using Facebook for marketing. It discusses setting up a strong Facebook page foundation by choosing a custom URL and cover photo that reflects your business. It also recommends creating custom apps to engage customers and build your tribe or community. The document then gives suggestions for posting regularly while varying content types, asking questions to generate comments, and using photos to boost engagement. It concludes with tips for using promoted posts and ads to reach more people and case studies of top performing Facebook pages.
It's possible to transform direct marketing results when you use video as a central delivery vehicle and promote it with email, social media, and direct mail. In this case study, which was the proof-of-concept for an upcoming campaign, we proved that response could be lifted by shifting media dollars to video. More information at www.hennerberg.com or watch the video about this case study here: http://www.youtube.com/watch?v=rXIHUWOVTss
India Social Media Case Study - Most Intensive Social Media CampaignThe In Things
This document summarizes the results of an intensive 20 day social media campaign on Facebook and Twitter for HT No TV Day. Some key results included gaining over 100,000 fans on Facebook, averaging over 5,000 new fans per day. The page had high engagement with over 43,000 interactions and 3 million post impressions. On Twitter, the page achieved a very high Klout score of 60 in just 15 days, showing its influence. Contests and user generated content like photos and videos performed best across both social networks.
The document discusses strategies for publishers to engage readers on social media platforms. It recommends that publishers focus on providing engaging content like author news, excerpts and interviews rather than just advertisements. The document also provides tips for optimizing a publisher's presence on Facebook, Twitter and blogs to better connect with readers and influencers in those communities. The goal is to help publishers acquire new users, keep them engaged and encourage them to share content with others.
Sustainable Social Media For The Green MarketerPark Howell
If you're in the green marketing business and you're interested in social media, then this PowerPoint is for you. Park Howell's presentation on social media 101 for the green marketing industry was recently featured at the annual Arizona Landscape Nursery Association SHADE conference in Phoenix. The PowerPoint presentation offers a way to ramp up your marketing without the expense using online social media, including online statistics and case studies.
Brightcove PLAY: User Generated ContentSteve Hulford
Steve Hulford of Filemobile discusses strategies for using user generated content (UGC) in online video. UGC provides free content, drives social media engagement and search engine optimization. Popular uses of UGC include contests, communities, and citizen journalism. While commenting and voting have high participation rates, video has much lower participation at 3% but offers significant viewing time on sites. Case studies show how social activities from UGC can drive referral traffic and 34.5% of visits to one site. Tips for getting more user video include giving tasks, offering experiential prizes, curating Facebook networks, and promoting top content. Filemobile provides pre-built applications that facilitate UGC programs using Brightcove.
Ten Ethical Strategies to Generate Revenue through Blogs, Podcasts, YouTube, Facebook and Twitter!
- Blogging. Podcasting. Twitter. YouTube. What sites and technologies are most important?
- Business applications to deliver bottom line profitability. - Where are prospects hanging out, which sites are important to them?
- How to build and nurture a personal brand
- How to monetize blogs, podcasts and social networks
- The Britney Spears Strategy
- The Cascading Content Strategy
- My 100% Guarantee for how to succeed in Social Media if you have no extra time
A presentation on the digital revolution with UK related Social Media stats accurate as at 2013. Also includes Sport England stats, perfect inspiration for Amateur Sports Clubs to up their Social Media activity. First presented at the Smartwayforward conference at Lee Valley by Ian Wakefield Sep 2013.
- Facebook has over 750 million active users globally and is growing rapidly in Brazil, with the Brazilian population being the fastest growing on Facebook.
- Brazilians are highly engaged on Facebook, with the average user visiting 40 times per month, and Facebook providing opportunities for brands to connect with potential customers and increase sales.
- For brands to be successful on Facebook in Brazil, the document recommends focusing on growing a fan base, engaging users through apps and games, targeted advertising, and integrating Facebook strategies with other online marketing efforts.
Illinois State University Advancement Division MeetingBrian Huonker
This document discusses Illinois State University's use of social media platforms such as Facebook, Twitter, LinkedIn, YouTube, Flickr and Instagram to engage with audiences. It provides statistics on user rates and engagement for each platform and outlines ISU's strategy for each channel, including posting frequencies, target audiences and metrics. The goal is to use social media to enhance ISU's reputation, connect with current and prospective students, and engage alumni worldwide through sharing stories, photos and videos from campus. Success is measured through growing follower counts and high engagement rates for shared content on each channel.
The document summarizes the state of major social media platforms in 2014, including Facebook, Pinterest, Twitter, Instagram, Google+, and Vine. Presenters Chad Davis, Jamie Gorski, and Carol Morgan discussed key themes like the rise of visual content on social media and how to leverage different platforms for business purposes like content marketing, customer service, and lead generation. Examples were provided of how construction and real estate companies successfully used platforms like Facebook, Pinterest, Twitter, and Instagram for branding, engagement, and traffic.
Facebook remains the largest social network worldwide with 2.9 billion monthly active users. It is most commonly accessed via mobile phones. Some key updates to Facebook in 2022 include new features for Reels, Facebook Live Audio Rooms being integrated into Facebook Live, and the shutdown of live commerce functionality. The document provides best practices for creators on Facebook such as being authentic, consistent, engaging fans, using relevant hashtags and links, and utilizing video and content creation tools like Creator Studio.
Internet Marketing Now: New Tools and TrendsSusby Digital
The document provides an overview of new internet marketing tools and trends in 2009. It discusses the shift from Web 1.0 to the more social and participatory Web 2.0, and the rise of social media platforms like blogs, social networks, photos and videos sharing sites, Twitter, and more. It emphasizes that internet marketing now is about listening, participating in conversations, building relationships and trust through social interactions online.
Define, Design, Measure: Ramping Up Your Facebook PageDebra Askanase
How Facebook looks at engagement through Edgerank, the latest research on how to design Facebook posts and actions for highest engagement, best practices for higher return on engagement, measuring ROE, and two case studies.
This document provides information about Facebook's mission and growth over time. It summarizes that Facebook's mission is to give people the power to share and make the world more open and connected. As of the date of the document, Facebook had over 500 million users worldwide across 70 different languages, with more than half of users returning daily and over 250 million mobile users each month. The document also provides tips for using Facebook pages and ads.
The document discusses strategies for a company called 6S Marketing to expand their social media presence and engagement. It provides details on their current Facebook and Twitter followers and participation. It then outlines how 6S Marketing helped a client, Elixir Restaurant & Opus Bar, increase reservations and engagement by setting up a Facebook page and running targeted ads and promotions, such as a photo contest, gaining over 2500 Facebook fans and increased web traffic.
- Facebook continues to drive the most traffic (62%) and has seen a 20% growth in visits. The conversion rate is 2.6%.
- Instagram has experienced 25% growth in visits and now accounts for 28% of traffic. It has a conversion rate of 2.9%.
- While Twitter has grown by 20% in visits, it remains the lowest driver of traffic at 10% and has a conversion rate of 1.3%.
The social media initiative status report summarizes analytics and strategies for Facebook, Twitter, YouTube and content for the Power to End Stroke organization. Key metrics showed increases in Facebook post views, post feedback, daily active users, new Facebook likes and Twitter followers over the past few months. Most engaging content included behind the scenes videos, photo posts and stroke prevention topics. The Power Weekend event recap saw over 7,000 Facebook post views and the most likes ever received in a single day. Next steps include expanding video content, crowdsourcing from followers and developing a national marketing plan.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.