2. In what ways does your media product use, develop,
or challenge forms and conventions of real media
products?
• My Media Product uses conventions that real media products in the industry
use such as; Lead Line, Cover Lines, Mast Head, Barcodes and a Main Image.
I have also placed the majority of my information into he right third.This
keeps it organised and also makes my buzz word stand out as it placed alone
on the left third.
3. My Mast head I have
designed to catch the
attention of my
audience. I have used a
rubix cube shape as
“college is a challenge”
For my Main image I have used a close up of a
young man, laughing with a cup of coffee at the
forum. I have used this as I wanted to represent a
typical student.The forum is a well known spot
for students to hang out which I why I have kept
it in the background. I have included the
Starbucks cup as Starbucks is a very popular
supplier and City College Norwich even have
there own Starbucks on campus.The image I
believe has the persona of a stereotypical
student and portrays it well through the image.
The Cup also directly relates to the Lead Line as
it is a new idea Starbucks are trying to advertise
with students as there main target audience.
I have included a Date and Issue
number.This is to make my product
more realistic. I have made it clear
underneath my mast head in my top
right third but I have not tried to draw
any extra attention to it as I do not
believe that those who wish to see it
will find it clear enough.
I have placed the majority of my
information into he right third.
This keeps it organised and also
makes my buzz word stand out
as it placed alone on the left
third.
I have interpreted the Barcode into the main
image.This makes it stand out and also I
believe it make the design more interesting.
I have placed the cover lines at the
bottom of the page this is to keep it clean
and simple. My magazine is for the
specific audience of students I do not
believe I have to make it too flashy as the
content is useful and I believe they will
purchase it for these reasons and not
because it is attractive although that will
help attract attention I do not believe it
needs to be more than it is.
4. How does My media Product represent a
particular social group?
• My media product is not specific to any gender or race. It is however
designed for students which can consist of a very large age range. For these
reasons I have used a simple yet attractive design with a large variety of
content.Though I believe students form an age of 17-25 will be most
interested making them my main target audience.
5. My main image I believe attracts both
sexes as it is rather friendly.The
image does not discourage men as it
is quite open with no signifiers to
suggest any thing specifically
feminine. I also believe it will entice
females as the young man is quite
attractive, hopefully catching their
eye. Also the familiar background is
easy to decipher and is a very
common place for students to hang
out. Also Starbucks is popular within
my target audience as they do a large
range of coffee's and other hot drinks,
thus inviting the target audience.
I have used Nandos to attract students
because it is a popular restaurant that
often targets students with stalls at
fresher's week, competitions and loyalty
cards. For this I have used it to advertise a
common competition they have had in
the past as I believe it will attract
students because of its popularity within
my target age group.
My cover Lines are also specific to my
target audience as I have included advice
on exams, new cheap places to hang out,
and an adverts page to sell and buy your
possessions.This will attract those with
some money issues or even those who just
want to save. It also includes competitions
and reviews attracting students who
would like to keep up to date and have
some fun.
I believe the Mast head also
attracts students as I believe
that one of the few things
everyone would be able to agree
with is that college, and
university is a challenge.This
gives the impression that the
magazine is here to help as well
as a way to let off steam.
6. How did I attract/address my audience?
• I have attracted my audience with conventions such as eye catching images,
interesting lead and cover lines related to my target audience, colure
schemes, and thought into the deign and placement of my magazine to
produce an stimulating and motivating design. My colour scheme, mast
head, font and design in both my mast head and contents page creates a
clear house style.
7. I have tried attracting my
audience through a visually
stimulating layout and
design.
I have used a red and natural colour
scheme to entice my audience. I
interpreted my main colour into my
main image and mast head to carry
the colour through. I have also used
black and white to create a contrast
making it more eye catching.
I used Popular locations and brands this
along with the main image of a young
man signifies what kind of age group my
target audience is this is a signifier to my
audience that this the type of magazine
they might be interested in.
The font is serif as it has been proven
that serif is more stimulating. I believed
it would interest my audience more as it
is easier to read and attracts more
attention.
The layout is simple with two columns
splitting the page and a masthead. I have
only used the columns to show for the lead
line as after that I have placed my cover
articles beneath the main image.This is
because the more writing the less
interested people become so I have left my
image and mast head to interest my
readers.
8. What have I learnt about technologies from
the process of constructing this product?
• Before this project I already had a sound idea of Photoshop, but this product
has reminded me of some aspects I had forgotten such as how to colour
splash and how to create designs such as my mast head. It has also given me
a better idea of how to work a camera as that was never a strong point of
mine.
