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OCR Media Conference 2010
        Welcome
Welcome


• Rob Carlton (Assessment Manager)
• Pete Fraser (Chief Examiner)
Housekeeping
• your pack
• wi-fi
• conference blog:
  http://ocrmediaconference2010.blogspot.com/

• twitter feed: #ocrm10
• lunch
Sessions
• 10-10.50 Jan session feedback
• 11-11.50 parallel sessions- 4 rooms
• 12-12.50 parallel sessions- 5 rooms
• lunch and chance to visit stalls
• 1.45-2.35 parallel sessions- 5 rooms
• 2.45-3.35 parallel sessions- 5 rooms
sessions

• James Baker - AS Film Industry (once)
• Nikki Blackborow- A2 music video
• Jasmine Blackborow- music video (once)
• Jake Wynne- video making tips
• Jayson Burns- AS Magazine task
A2 exam options-pm

• Julian McDougall- Collective Identity
• Clive Edwards- We Media
• Richard Berger- Regulation
• Nick Potamitis and Andrea Joyce- A2 exam
  activities
Sessions in here

•   Tim Wright (useful for A2 online age)

•   Tim Clague (useful on Creativity and online age)

•   Gillies Mackinnon (AS section B and Collective
    Identity A2)
Stalls from 12.00
•   Auteur

•   Hodder

•   Palgrave/BFI

•   Media Magazine and MediaMe Newspaper

•   Film Education

•   Rich Mix

•   Apple (Toucan)

•   CEMP (Univ of Bournemouth)

•   Alex Fraser (technical questions)
Lessons from January
G321 AS Coursework

• 1300 cands
• 140 centres
• many re-submissions
• 70% print, 30% video
• still significant mark adjustment
Research and Planning

• blogging and hubs
• research moving into planning
• evidence for marks
Construction

• over-marking
• magazine task
• film task
Evaluation


• too much writing
• examples
G322 AS exam
• 6000 candidates
• about 40% re-sitter
• Q1 Sound and Editing- areas to improve
• Q2 Film most popular, then music
• need to address the question and support
  with examples
• Q2 often very short
G324 A2 coursework

• 1600 candidates
• 70 centres
• different demands to old spec
A2 coursework

• all digital
• construction marks 40/10/10
• evaluation needs to make creative use of
  medium
A2 coursework

• music video most popular task
• trailers and short films popular
• some excellent ancillary task work
• for music video: importance of planning,
  performance and editing
A2 coursework
G325 A2 exam
• 250 candidates
• too early to enter
• 1a: needs full course
• 1b: often repeated 1a
• lack of grasp of representation for 1b
• rubric infringement
A2 exam

• Section B requires reference to past and
  future with focus on contemporary,
  reference to ‘theory’ and examples from
  two or more media
• greater expectations than old spec
Section B

• Collective Identity most popular
• regulation, postmodernism and online age
• Gauntlett, Butler, Baudrillard top critics so
  far!
• often not contemporary enough
Main advice

• embrace creative approaches to Research
  and Planning and Evaluation
• tighten up expectations of products
• mark to the levels
• step up a gear for A2 exam
Questions/Observations



• not about particular issues from your
  centre- see me or Rob separately later!
10.50


• enjoy your day- don’t crowd the sessions !

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Friday

  • 1. OCR Media Conference 2010 Welcome
  • 2. Welcome • Rob Carlton (Assessment Manager) • Pete Fraser (Chief Examiner)
  • 3. Housekeeping • your pack • wi-fi • conference blog: http://ocrmediaconference2010.blogspot.com/ • twitter feed: #ocrm10 • lunch
  • 4. Sessions • 10-10.50 Jan session feedback • 11-11.50 parallel sessions- 4 rooms • 12-12.50 parallel sessions- 5 rooms • lunch and chance to visit stalls • 1.45-2.35 parallel sessions- 5 rooms • 2.45-3.35 parallel sessions- 5 rooms
  • 5. sessions • James Baker - AS Film Industry (once) • Nikki Blackborow- A2 music video • Jasmine Blackborow- music video (once) • Jake Wynne- video making tips • Jayson Burns- AS Magazine task
  • 6. A2 exam options-pm • Julian McDougall- Collective Identity • Clive Edwards- We Media • Richard Berger- Regulation • Nick Potamitis and Andrea Joyce- A2 exam activities
  • 7. Sessions in here • Tim Wright (useful for A2 online age) • Tim Clague (useful on Creativity and online age) • Gillies Mackinnon (AS section B and Collective Identity A2)
  • 8. Stalls from 12.00 • Auteur • Hodder • Palgrave/BFI • Media Magazine and MediaMe Newspaper • Film Education • Rich Mix • Apple (Toucan) • CEMP (Univ of Bournemouth) • Alex Fraser (technical questions)
  • 10. G321 AS Coursework • 1300 cands • 140 centres • many re-submissions • 70% print, 30% video • still significant mark adjustment
  • 11. Research and Planning • blogging and hubs • research moving into planning • evidence for marks
  • 13. Evaluation • too much writing • examples
  • 14. G322 AS exam • 6000 candidates • about 40% re-sitter • Q1 Sound and Editing- areas to improve • Q2 Film most popular, then music • need to address the question and support with examples • Q2 often very short
  • 15. G324 A2 coursework • 1600 candidates • 70 centres • different demands to old spec
  • 16. A2 coursework • all digital • construction marks 40/10/10 • evaluation needs to make creative use of medium
  • 17. A2 coursework • music video most popular task • trailers and short films popular • some excellent ancillary task work • for music video: importance of planning, performance and editing
  • 19. G325 A2 exam • 250 candidates • too early to enter • 1a: needs full course • 1b: often repeated 1a • lack of grasp of representation for 1b • rubric infringement
  • 20. A2 exam • Section B requires reference to past and future with focus on contemporary, reference to ‘theory’ and examples from two or more media • greater expectations than old spec
  • 21. Section B • Collective Identity most popular • regulation, postmodernism and online age • Gauntlett, Butler, Baudrillard top critics so far! • often not contemporary enough
  • 22. Main advice • embrace creative approaches to Research and Planning and Evaluation • tighten up expectations of products • mark to the levels • step up a gear for A2 exam
  • 23. Questions/Observations • not about particular issues from your centre- see me or Rob separately later!
  • 24. 10.50 • enjoy your day- don’t crowd the sessions !

Editor's Notes