Task 2 - Website Research p1

1. Beyonce

2. Home page
Music links
Tour dates
Charity page
Clothing line Merchandise
Subscribe to
emailsPhotographs
Search bar

3. Music link On the music link, she advertises all of her previous
and current albums, including the one she did with her
husband Jay-Z

4. #Beygood This page is dedicated to her volunteer and
charity events. For example, she gives out
scholarships for students who are significantly
struggling with fees. She has also done charity
events for Women Making History and giving safe
water to children in Burundi.

5. Ivy park
Beyonce designed
a clothing line
in October 2014
to be launched on
her website and
in various
outlets such as
Topshop. She has
specialised this
clothing line to
be sportswear and
has saved her
other merchandise
for
fashion/merchandi
se.

6. Merchandise
This clothing
range is a way to
show her passion
for fashion and
design. She also
uses this range
as a way to brand
her albums, as
seen in the
“collections”
box. She has
ranges from
albums such as
lemonade and OTR
II.

7. Merchandise
This clothing
range is a way to
show her passion
for fashion and
design. She also
uses this range
as a way to brand
her albums, as
seen in the
“collections”
box. She has
ranges from
albums such as
lemonade and OTR
II.

8. Vault In the vault she has photographs
from her photoshoots for magazines,
her private life and her
performances.
EDITORIAL
MY LIFE
PERFORMANCE

9. Tour dates

10. Donation page
Beyonce has teamed up with
UNICEF USA to help bring
safe water to Burundi - one
of the poorest countries in
the world.

11. International women’s day
She dedicated
a page on her
website for
International
Women’s Day
Beyonce is a
strong figure
in the women
empowerment
community.
Especially
for black
women. Most
of her music
videos are a
good way to
represent
strong, black
women.