According to International Data Corporation, the high tech industry is in the midst of a major transition brought about by the combination of four forces - the cloud, mobile applications, decision making supported by big data, and social networks that connect businesses as well as people. The intersection of these four forces make successfully navigating the next generation of IT and technology more challenging and exciting than ever before. Fred Isbell, a 25 year veteran of high tech, will provide key insights and recommendations for navigating this “next wave” of technology, business solutions, and marketing.