Full-featured, proven track record, e-learning web site for mental health care professionals.

1. A complete e-learning solution for
psychology professionals
• 12-year profitable track record with 4,480 customers
and
in sales
• Established domain name with top ranking
• Web-based CEU delivery system complete with
content, data, sample courses and quizzes
• Custom course and quiz builder software, SSL, PCIDSS, payment gateway, cPanel, & admin utils.

2. Learn4Health is a well-established
e-learning web site dedicated to Psychology
professionals throughout the USA.
L4H was conceived in 2001 by Asheville psychologist,
and custom-built by programmer, Anthony Fogleman.
Learn4Health went live on Feb 6, 2002
and generated $2,223 in revenue
during it’s first month online.

3. Learn4Health sales activity
grew quickly in the first 3 years
Over it’s 12-year history,
the site generated
gross sales of

4. Sales peaked in 2004 following a
series of aggressive sales and
marketing campaigns.

5. A handy sales report tool lets administrators
create reports for any period.
This report shows 2004 sales.

6. Detail and total of 2004 sales:

7. Following 2004 sales faltered due to a
lack of marketing and pressure from
competition.
New courses were not brought online
and marketing ceased as owners’
professional involvements took priority
– sales began to decline.

9. Learn4Health.com is a trusted source of
Continuing Education for Psychology
Professionals.
This is evidenced by the many return
links and high listing in Google.com
native search results.

10. The original site was dependent on an expensive and buggy
3rd party e-learning course delivery system.
In 2008, the site was re-engineered to improve functionality
and SEO indexing.
The upgrade allowed for course and quiz creation to be
done entirely in-house. The result was more sales, a higher
profit margin, and greater autonomy that effectively
surpassed the competition.

11. Following 2008, the content director chose to redirect focus on a
different profession while reducing his involvement in the psychology
profession.
Lacking fresh content and an aggressive marketing
campaign, stagnation led to decline.
Emphasis was directed toward keeping the sales engine alive while
cutting costs.
Time and energy expenditures were limited to customer support and
technical maintenance until December 21, 2013 when a static page was
inserted in place of the home page, preventing access to courses.

12. Learn4Health.com uses modern web technology
* Built in PHP, MySQL, JavaScript, HTML4
* SSL Certificate through Godaddy (valid until June 3, 2018)
* PCI Compliant through SecurityMetrics
* Authorize.net payment gateway using SSL
* Hosted on a JaguarPC VPS w/root access via UptimeHosting.com (io-sys)
- Dedicated IP Address
- Unlimited disk and bandwidth
- Superior technical support
- cPanel with full access, email, SSH, sFTP, unlimited domains, etc.
* Monitored 24-7 for uptime and response time by Monitor.us
The Learn4Health program comes with a standard perpetual usage license (by io-sys) that
allows for modification.

13. Learn4Health.com has easy-to-use utilities for administrators
* Administrators can easily edit home page content and SEO features
* Geo-mapping via IP lookup that senses the state each user logs on from
allowing for content customization
* Custom course surveys can be required before CEU Certificate is downloaded
* Catalog, shopping cart, checkout, content-delivery and quizzing interface for
users
* Tools for administrators allow for easy creation of courses and quizzes.
* Coupons can be programmed into the system for email promotions

14. Learn4Health.com is a complete site with the following data:
* 4,480 registered users
* 2,695 passed exams (since 2008)
* 63 items in product table (see notes) in 21 categories
* 4,480 customers
* 5,224 purchases of 5,964 items

15. Learn4Health.com has remained PCI-DSS compliant since 2004:
The Payment Card Industry Data Security Standard (PCI DSS) is a widely accepted set
of policies and procedures intended to optimize the security of credit, debit and cash
card transactions and protect cardholders against misuse of their personal
information. The PCI DSS was created jointly in 2004 by four major credit-card
companies: Visa, MasterCard, Discover and American Express.
The bank for Learn4Health.com uses SecurityMetrics as a 3rd party testing agent. Each
quarter, the Learn4Health.com server is tested for all known vulnerabilities.
On occasion, the server is found wanting, and requires updates to software or settings
in order to pass tests. The Learn4Health.com site is registered with
SecurityMetrics, and is reminded to renews it’s explanation of false positives to
remain compliant.

17. Learn4Health.com sale optional add-ons:
* Asssistance with server relocation to another hosting service and/or assistance
with technology transfer to a new administrator
* A consulting agreement with the programmer to continue hosting and regular
maintenance
* Integration into a CMS with a mobile-friendly responsive theme and greater
control over appearance and content
* Expansion of administrative utilities and reports
* Integration with constantcontact.com email campaigns

18. About io-sys (Internet Options and Systems)
The programmer of Learn4Health.com, Anthony Raymond
Fogleman, is the sole owner of io-sys, and has lived in Western
North Carolina since 1986. see:
In 1996, Fogleman formed io-sys, provider of web-based
business solutions. Io-sys serves clients in and outside of WNC.
Our goal is to assist entrepreneurs with realizing their vision on
the internet. Responding quickly, clearly and efficiently to
clients’ technical issues is our highest priority.
Learn4Health.com has experienced 100% uptime during nearly
every month for over 12 years. Changes to the site have
historically been seamless, typically requiring zero down-time.

19. All reasonable offers for …
Learn4Health.com
will be considered
Please direct inquiries to:
t.fogleman@uptimehosting.com
or call: 828-414-1235