Final Strategic Plan Grading Guide STR/581 Version 12 3 Final Strategic Plan Presentation Grading Guide STR/581 Version 12 Strategic Planning and Implementation Copyright Copyright © 2017 by University of Phoenix. All rights reserved. University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft®, Windows®, and Windows NT® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation.Individual Assignment: Final Strategic Plan Presentation Purpose of Assignment The Strategic Plan presentation provides students the opportunity to sell the strategic plan to investors or the Board of Directors. Resources Required Strategic Plan, Parts 1-4 Grading Guide Presentation Guidelines Met Partially Met Not Met Comments: Organization The final presentation includes all the elements of the strategic plan assignments. The tone is appropriate to the content and assignment. The final presentation contains speaker's notes for the slides using the 'notes' feature in MS PowerPoint. The presentation is 25-30 slides and includes appropriate images and graphics. Total Available Total Earned 35 #/35 The presentation is laid out with effective use of headings, font styles, font sizes, and white space. Intellectual property is recognized with in-text citations and a reference slide. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation. Total Available Total Earned 15 #/15 Assignment Total # 5 #/50 Additional comments: Copyright © 2017 by University of Phoenix. All rights reserved. Final Strategic Plan Presentation Grading Guide STR/581 Version 1 2 Strategic Planning and Implementation Copyright Copyright © 2017 by University of Phoenix. All rights reserved. University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft®, Windows®, and Windows NT® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation. Final Strategic Plan Presentation Grading Guide STR/581 Version 12 Strategic Planning and Implementation Copyright Copyright © 2017 by University of Phoenix. All rights reserved. University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft®, Windows®, and Windows.

1. Final Strategic Plan Grading Guide
STR/581 Version 12
3
Final Strategic Plan Presentation Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

2. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All other company and product names are
trademarks or registered trademarks of their respective
companies. Use of these marks is not intended to imply
endorsement, sponsorship, or affiliation.Individual Assignment:
Final Strategic Plan Presentation
Purpose of Assignment
The Strategic Plan presentation provides students the
opportunity to sell the strategic plan to investors or the Board
of Directors.
Resources Required
Strategic Plan, Parts 1-4
Grading Guide

3. Presentation Guidelines
Met
Partially Met
Not Met
Comments:
Organization
The final presentation includes all the elements of the strategic
plan assignments. The tone is appropriate to the content and
assignment.
The final presentation contains speaker's notes for the slides
using the 'notes' feature in MS PowerPoint.
The presentation is 25-30 slides and includes appropriate
images and graphics.
Total Available
Total Earned

4. 35
#/35
The presentation is laid out with effective use of headings, font
styles, font sizes, and white space.
Intellectual property is recognized with in-text citations and a
reference slide.
Sentences are complete, clear, and concise.
Rules of grammar and usage are followed including spelling and
punctuation.
Total Available
Total Earned

5. 15
#/15
Assignment Total
#
5
#/50
Additional comments:
Copyright © 2017 by University of Phoenix. All rights reserved.
Final Strategic Plan
Presentation
Grading
Guide

6. STR/581
Version
1
2
Strategic Planning and Implementation

7. Copyright
Copyright ©
2017
by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in
the United States and/or other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.
Final Strategic Plan Presentation Grading
Guide
STR/581 Version 12
Strategic Planning and Implementation

8. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is

9. not intended
to imply endorsement, sponsorship, or affiliation.
Final Strategic Plan Grading Guide
STR/581 Version 12
4
Final Strategic Plan Paper Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

10. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All other company and product names are
trademarks or registered trademarks of their respective
companies. Use of these marks is not intended to imply
endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Individual Assignment: Final Strategic Plan
Purpose of Assignment
The Strategic Plan is composed of four parts that the student
worked on during this course. This provides students the
opportunity to research and create strategies for a company
based on real scenarios and bring together all the concepts they
learned throughout the course and MBA program.

11. Resources Required
Strategic Plan, Parts 1-4
Grading Guide
Content
Met
Partially Met
Not Met
Comments:
The final project includes all the elements of the previous parts
of the strategic plan assignments.
The final project includes a table of contents.
The final project includes an executive summary (350-700
words).
The final project includes company background.
The final project includes a mission statement.

12. The final project includes a vision statement.
The final project includes a value statement.
The final project includes an environmental scan.
The final project includes an internal and external
environmental analysis.
The final project includes a strategic recommendation.
The final project includes an implementation plan.
The final project includes organizational change management
strategies.

13. The final project includes a risk management plan.
The final project includes a conclusion.
The final project includes references.
The paper is 3000 to 4000 words in length.
Total Available
Total Earned
70
#/70

14. Organization
The introduction provides a sufficient background on the topic
and previews major points.
Major points are stated clearly; are supported by specific
details, examples, or analysis; and are organized logically.
Paragraph transitions are present, logical, and maintain the flow
throughout the paper.
The conclusion is logical, flows from the body of the paper, and
reviews the major points.
Mechanics
Intellectual property is recognized with in-text citations and a
reference slide.

15. Sentences are complete, clear, and concise.
Rules of grammar and usage are followed including spelling and
punctuation.
Total Available
Total Earned
30
#/30
Assignment Total
#
100
#/100
Additional comments

16. Copyright © 2017 by University of Phoenix. All rights reserved.
Final Strategic Plan
Paper
Grading Guide
STR/581
Version
1
2
Strategic Planning and Implementation

17. Copyright
Copyright ©
2017
by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in
the United States and/or other countries. All
other company and product names are trademarks or registered

18. trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.
Edited in accordance
with University of Phoenix® editorial standards and practices.
Final Strategic Plan Paper Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

19. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Strategic Plan, Part 2: Internal Environmental Analysis Grading
Guide
STR/581 Version 12
2

20. Strategic Plan, Part 2: Internal Environmental Analysis Grading
Guide
STR/581 Version 12
Strategic Planning and Implementation

21. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All other company and product names are
trademarks or registered trademarks of their respective
companies. Use of these marks is not intended to imply
endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Individual Assignment: Strategic Plan, Part 2: Internal
Environmental AnalysisPurpose of Assignment
Part 2 of the Strategic Plan goes further into the internal and
external environments of the company chosen in Week 2.
Students can reference Part 1 of the assignment for information
on the environmental scan, after which they have the
opportunity to look at the internal workings of their company
Resources Required
Strategic Plan: Part 1
Grading Guide – Please refer to Chapter 3 in the Textbook in
completing this assignment. using the template provided.
Content
Met
Partially Met
Not Met
Comments:
The paper uses the organization selected for the environmental
scanning in Week 2 i.e. the one selected for developing the final
strategic plan in Week 6.. (6 points)

22. The paper includes an assessment of the organization’s internal
environment.
(18 points)
The paper includes the identification of the. Organization’s
resources. (18 points)
The paper includes the identification of the organization’s
capabilities. (18 points)
The paper analyzes the organization’s core competencies. (12
points)
The paper includes a summary of the organization’s strengths
and weaknesses in resources, capabilities and core
competencies. (18 points)

23. Total Available
Total Earned
90
#/90
Writing Guidelines
Met
Partially Met
Not Met
Comments:
Organization
The paper is a minimum of 1000 words in length. (10 points)
The paper—including tables, headings, title page, and reference
page—is consistent with APA formatting guidelines and meets
course-level requirements. Intellectual property is recognized
with in-text citations and a reference page. (10 points)

24. Sentences are complete, clear, and concise. Rules of grammar
and usage are followed including spelling and punctuation. (10
points)
Total Available
Total Earned
30
#/30
Assignment Total
#
5
#/5
Additional comments:
Copyright © 2017 by University of Phoenix. All rights reserved.

25. Strategic Plan, Part 2: Internal
Environmental Analysis
Grading Guide
STR/581
Version
12
Strategic Planning and Implementation

26. Copyright
Copyright ©
201
7
by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in
the United States and/or other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.

27. Strategic Plan, Part 2: Internal
Environmental Analysis Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

28. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.
Section I
Evaluation of Potential Business Level Strategies
Factor/Consideration
Description
Business Level Strategy (Evaluate each of the five types below
for your selected company)
Assess the suitability of each strategy for the firm below
1. Cost leadership
2. Differentiation
3. Focused cost leadership
4. Focused differentiation

29. 5. Integrated cost leadership/differentiation
Description of target customer/s for the selected strategy or set
of strategies
Value Chain Activities that allow firm to create value through
the selected strategy/strategies
Support Functions that allow firm to create value through the
selected strategy/strategies
Section II
Evaluation of Potential Corporate Level Strategies
Factor/Consideration
Description
Levels of Diversification – Low/Medium/High
Reasons for Diversification
Degree of Operational Relatedness

30. Degree of Corporate Relatedness
Market Power
Section III
Evaluation of Potential International Strategies
Factor/Consideration
Description
Benefits of adopting an International Strategy to the firm
Evaluate type of International Strategy for the firm
1. Multi-domestic
2. Global
3. Trans-national
Core Competency/ Mode of Entry
Expected Strategic Competitive Outcomes

31. Section IV
Strategy Recommendation
Factor/Consideration
Description
Recommend a strategy or combination of strategies the
organization should implement
Rationale for the above recommendation
(based on analyses in Sections I, II, III)
Section
I

32. Evaluation of Potential Business Level Strategies
Factor/Consideration
Description
Business Level Strategy (Evaluate each of the
five types below for your selected company)
Assess the suitability of each strategy for the firm
below
1.
Cost
leadership
2.
Differentiation
3.

33. Focused cost leadership
4.
Focused differentiation
5.
Integrated cost leadership/differentiation
Description of target customer/s
for the selected
strategy or set of strategies

34. Value Chain
Activities that allow firm to create
value through the selected strategy/strategies
Support Functions that allow firm to create value
through the selected strategy/strategies
Section I
Evaluation of Potential Business Level Strategies
Factor/Consideration Description
Business Level Strategy (Evaluate each of the
five types below for your selected company)
Assess the suitability of each strategy for the firm
below
1. Cost leadership
2. Differentiation
3. Focused cost leadership

35. 4. Focused differentiation
5. Integrated cost leadership/differentiation
Description of target customer/s for the selected
strategy or set of strategies
Value Chain Activities that allow firm to create
value through the selected strategy/strategies
Support Functions that allow firm to create value
through the selected strategy/strategies
Strategic Plan, Part 3: Strategic Evaluation and
Recommendation Grading Guide
STR/581 Version 12
3
Strategic Plan, Part 3: Strategic Evaluation and

36. Recommendation Grading Guide
STR/581 Version 12
Strategic Planning and Implementation
Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or

37. other countries. All other company and product names are
trademarks or registered trademarks of their respective
companies. Use of these marks is not intended to imply
endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Individual Assignment: Strategic Plan, Part 3: Strategic
Evaluation and Recommendation
Purpose of Assignment
Students explore a variety of strategies. They then make their
recommendations for strategies or a combination of strategies
for the organization.
Resources Required
Strategic Plan: Part 1, Strategic Plan: Part 2
Grading Guide
Content
Met
Partially Met
Not Met
Comments:
The paper uses the organization selected for the environmental
scanning in Week 2 and Week 3 i.e. the one selected for
developing the final strategic plan in Week 6.. (6 points)
The paper includes an evaluation of the potential business-level
strategies for the organization. (21 points)

38. The paper includes an assessment of the potential corporate-
level strategies for the organization. (21 points)
The paper includes the assessment of the potential global
strategies for the organization. (21 points)
The paper includes a recommendation of a strategy or
combination of strategies the organization should implement
and includes a rationale for that recommendation. (21 points)
Total Available
Total Earned

39. 90
#/90
Writing Guidelines
Met
Partially Met
Not Met
Comments:
The paper is a minimum of 1,050 words in length. (10 points)
The paper including headings, title page, and reference page—is
consistent with APA formatting guidelines and meets course-
level requirements. Intellectual property is recognized with in-
text citations and a reference page. (10 points)
Sentences are complete, clear, and concise. Rules of grammar
and usage are followed including spelling and punctuation. (10
points)
Total Available
Total Earned

40. 30
#/30
Assignment Total
#
10
#/10
Additional comments:
Copyright © 2017 by University of Phoenix. All rights reserved.
Strategic Plan, Part 3: Strategic
Evaluation and Recommendation
Grading
Guide

41. STR/581
Version
12
Strategic Planning and Implementation
Copyright

42. Copyright ©
2017
by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other co
untries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these ma
rks is not intended
to imply endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Strategic Plan, Part 3: Strategic
Evaluation and Recommendation Grading
Guide
STR/581 Version 12

43. Strategic Planning and Implementation
Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is

44. not intended
to imply endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Strategic Plan:FIRM INTERNAL ENVIRONMENTAL
ANALYSIS
Part 1 – Inventory of the Organization’s Resources, Capabilities
and Core Competencies
RESOURCES
DESCRIPTION OF RESOURCES
Tangible Resources
Financial
Organizational
Physical
Technological

45. Intangible Resources
Human Resources
Innovation Resources
Reputational Resources
CAPABIITIES IN EACH FUNCTIONAL AREA
DECRIPTION OF CAPABILITIES
Distribution
Human Resources
Management Information Systems

46. Marketing
Management
Manufacturing
Research & Development
WHICH ONE OR MORE OF THE ABOVE CAPABITLIES IS
THIS A CORE COMPETENCY? WHY?
Is it Valuable/Rare/ -imitable/ Non-substitutable? Describe.
CAPABILITY
DESCRIPTION OF WHY THIS CAPABILITY IS A CORE
COMPETENCY

47. Part 2: Summary of the Firm’s Strengths and Weaknesses in
Resources, Capabilities and Core Competencies
STRENGTHS
DESCRIPTION
Resources
Capabilities

48. Core Competencies
WEAKNESSES
Resources
Capabilities

49. Core Competencies
Strategic Plan
:
FIRM INTERNAL ENVIRONMENTAL ANALYSIS
Part 1
–
Inventory of
the Organization
’s Resources, Capabilities and Core Competencies

50. RESOURCES
DESCRIPTION OF RESOURCES
Tangible Resources
Financial
Organizational
Physical
Technological
Intangible
Resources

51. Human Resources
Innovation Resources
Reputational Resources
CAPABIITIES IN EACH FUNCTIONAL AREA
DECRIPTION OF CAPABILITIES
Distribution
Human Resources
Management Information Systems

52. Marketing
Management
Manufacturing
Research & Development
WHICH ONE OR MORE OF THE ABOVE CAPABITLIES IS
THIS A CORE COMPETENCY? WHY?
Is it
Valuable/Rare/
-
imitable/ Non
-
substitutable
? Describe.

53. CAPABILITY
DESCRIPTION OF WHY
THIS
CAPABILITY IS A CORE COMPETENCY
Strategic Plan: FIRM INTERNAL ENVIRONMENTAL
ANALYSIS
Part 1 – Inventory of the Organization’s Resources, Capabilities
and Core Competencies
RESOURCES DESCRIPTION OF RESOURCES
Tangible Resources
Financial
Organizational

54. Physical
Technological
Intangible Resources
Human Resources
Innovation Resources
Reputational Resources
CAPABIITIES IN EACH FUNCTIONAL AREA DECRIPTION
OF CAPABILITIES
Distribution
Human Resources
Management Information Systems
Marketing
Management
Manufacturing
Research & Development
WHICH ONE OR MORE OF THE ABOVE CAPABITLIES IS
THIS A CORE COMPETENCY? WHY?
Is it Valuable/Rare/ -imitable/ Non-substitutable? Describe.
CAPABILITY DESCRIPTION OF WHY THIS CAPABILITY
IS A CORE COMPETENCY
Analysis of the General Environment (PESTLE Framework)
Segments
Elements
Political
Economic

55. Sociocultural
Technological
Legal
Environmental
Analysis of the Industry Environment (Porter's Five Forces
Framework)
Force
Description of Factors
Threat of New Entrants
Bargaining Power of Suppliers

56. Bargaining Power of Buyers
Threat of Substitute Products
Rivalry among competing firms
Analysis of the Firm's Competitors
Competitors
Future Objectives
Current Strategy
Assumptions
Capabilities
Predicted Competitor Future Response
Competitor A

57. Competitor B
Competitor C
Analysis of the General Environment (PESTLE Framework)
Segments
Elements
Political

58. Economic
Sociocultural
Technological
Legal

59. Environmental
Analysis of the Industry Environment (Porter's Five
Forces Framework)
Analysis of the General Environment (PESTLE Framework)
Segments Elements
Political
Economic

60. Sociocultural
Technological
Legal
Environmental
Analysis of the Industry Environment (Porter's Five Forces
Framework)
Strategic Plan, Part 1: External Environmental Scan Grading
Guide
STR/581 Version 12
3

61. Strategic Plan, Part 1: External Environmental Scan Grading
Guide
STR/581 Version 12
Strategic Planning and Implementation

62. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All other company and product names are
trademarks or registered trademarks of their respective
companies. Use of these marks is not intended to imply
endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Individual Assignment: Strategic Plan, Part 1: External
Environmental Scan
Purpose of Assignment
The final strategic plan is due in Week 6, but it begins with Part
1 in Week 2. Students begin by working on an environmental
scan which allows students to dig into the environments of the
company selected.
Resources Required
Selected Company
Grading Guide
Content
Met
Partially Met
Not Met

63. Comments:
The paper uses the company selected for individual strategic
plan development as per instructor approval at the start of Week
2. (5 points)
The paper includes an evaluation of the company’s general
environment using the PESTLE framework (as given in Figure
2.1 of the textbook). (25 points)
The paper includes an assessment of the company’s industry
environment using the five forces framework as given in Table
2.1 of the textbook. (25 points)
The paper includes an evaluation of the organization’s
competitor analysis following the framework given in Figure
2.3 of the textbook. (25 points)
The paper uses the External Analysis Frameworks worksheet to
do the analysis (see attached to the Week 2 Assignment along
with the grading rubric). (10 points)

64. Total Available
Total Earned
90
#/90
Writing Guidelines
Met
Partially Met
Not Met
Comments:
The paper is 1,050 to 1,100 words in length. (10 points)
The paper—including tables and graphs, headings, title page,
and reference page—is consistent with APA formatting
guidelines and meets course-level requirements.. Intellectual
property is recognized with in-text citations and a reference
page. (10 points)
Sentences are complete, clear, and concise. Rules of grammar
and usage are followed including spelling and punctuation. (10
points)

65. Total Available
Total Earned
30
#/30
Assignment Total
#
120
#/120
Additional comments:
Copyright © 2017 by University of Phoenix. All rights reserved.

66. Strategic Plan, Part 1: External
Environmental Scan
Grading Guide
STR/581
Version
12
Strategic Planning and Implementation

67. Copyright
Copyright ©
2017
by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in
the United States and/or other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.

68. Strategic Plan, Part 1: External
Environmental Scan Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

69. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All
other company and product names are trademarks or registered
trademarks of their respective companies. Use of these marks is
not intended
to imply endorsement, sponsorship, or affiliation.
Values and Strategy Paper Grading Guide
STR/581 Version 12
3
Values and Strategy Paper Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

70. Copyright
Copyright © 2017 by University of Phoenix. All rights reserved.
University of Phoenix® is a registered trademark of Apollo
Group, Inc. in the United States and/or other countries.
Microsoft®, Windows®, and Windows NT® are registered
trademarks of Microsoft Corporation in the United States and/or
other countries. All other company and product names are
trademarks or registered trademarks of their respective
companies. Use of these marks is not intended to imply

71. endorsement, sponsorship, or affiliation.
Edited in accordance with University of Phoenix® editorial
standards and practices.
Individual Assignment: Values and Strategy Paper
Purpose of Assignment
The Week 1 assignment really lays the foundation for the rest of
the course. Students have the opportunity to look at the entire
process of strategic management of an organization as well as
the mission, vision, and values. With this foundation, students
will be working together with their teams to develop a strategic
plan and also create their own mini-strategies. They are able to
take a look at the process as a whole in Week 1 and see how
what they are doing fits in with the process.
Grading Guide
Content
Met
Partially Met
Not Met
Comments:
1..a The paper includes the identification of the major
components of the strategic management process. (10 points)
1.b. The paper includes a discussion of how these components
work together to create value for the organization. (10 points)

72. 2.a. The paper includes an evaluation of the company’s mission
statement, vision statement. The paper also includes an
explanation of how they are affected if the organization does
not have a mission or vision statement. (10 points)
2.b. The paper includes an evaluation of the company’s
motivation strategy, innovation strategy, and people strategy.
(30 points)
3. a. The paper includes an explanation of the role of ethics and
corporate social responsibility in strategic planning. (10 points)
3. b. The paper includes an explanation of how ethics and
corporate social responsibility affects their strategy. (10
points)
3.c. The paper also includes a discussion of how your own
values and vision align with the organization’s vision and
values. (10 points)

73. Total Available
Total Earned
90
#/90
Writing Guidelines
Met
Partially Met
Not Met
Comments:
The paper is 850 to 1,000 words in length. (10 points)
The paper including headings, title page, and reference page—is
consistent with APA formatting guidelines and meets course-
level requirements. Intellectual property is recognized with in-
text citations and a reference page. (10 points)
Sentences are complete, clear, and concise. Rules of grammar
and usage are followed including spelling and punctuation. (10
points)

74. Total Available
Total Earned
30
#/30
Assignment Total
#
120
#/120
Additional comments:
Copyright © 2017 by University of Phoenix. All rights reserved.

75. Values and Strategy Paper
Grading Guide
STR/581
Version
12
Strategic Planning and Implementation

76. Copyright
Copyright ©
201
7
by University of Phoenix. All rights reserved.
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77. Values and Strategy Paper Grading Guide
STR/581 Version 12
Strategic Planning and Implementation

78. Copyright
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Microsoft®, Windows®, and Windows NT® are registered
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Edited in accordance with University of Phoenix® editorial
standards and practices.